{"product_id":"layrite-deluxe-cement-styling-clay-4-25-oz-2-pack-strong-matte-hold-and-water-soluble","title":"Layrite Deluxe Cement styling clay — 4.25 oz 2-pack, strong matte hold and water-soluble","description":"\u003cp\u003e\u003cstrong\u003eLayrite Deluxe Cement Clay is a water-based styling clay that delivers strong, all-day hold with a clean matte finish and rinses out easily with water.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men and women with short to medium hair, this two-pack offers a reliable, buildable hold that thickens hair and creates textured, dry styles without stiffness or shine. The water-based formula lets you reshape hair throughout the day and removes with just warm water and shampoo. Whether you want a messy, undone look or a controlled, structured style, this clay gives grip and separation while keeping hair feeling natural.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this clay shape hair without weighing it down?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses a mix of matte-binding agents that grip strands, add body, and create separation without heavy oils. It feels dense to the touch but spreads thinly, so a little product goes a long way and hair stays light, not crunchy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine to medium-thick hold suitable for short to medium lengths\u003c\/li\u003e\n  \u003cli\u003eThickening effect creates fuller-looking hair\u003c\/li\u003e\n  \u003cli\u003eMatte finish avoids greasy or shiny appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it hold all day and is it easy to restyle?\u003c\/h3\u003e\n\u003cp\u003eYes — the strong hold maintains shape through normal daily activity, while the water-soluble base allows you to soften and restyle with a bit of water or light grooming. It’s buildable, so you can layer small amounts to increase hold without stiffness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAll-day hold for typical daily wear\u003c\/li\u003e\n  \u003cli\u003eWater-soluble for simple restyling and removal\u003c\/li\u003e\n  \u003cli\u003eNon-greasy formula that won’t flatten volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling looks are best with this product?\u003c\/h3\u003e\n\u003cp\u003eLayrite Deluxe Cement Clay is ideal for textured, matte styles — think messy crops, brushed-up quiffs, and structured dry looks. It performs well on short to medium hair where definition, separation, and controlled volume are desired.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMessy, piecey finishes that hold definition\u003c\/li\u003e\n  \u003cli\u003eStructured dry styles like pompadours and quiffs\u003c\/li\u003e\n  \u003cli\u003eWorks best on fine to medium-thick hair textures\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much should I use and how do I apply it?\u003c\/h3\u003e\n\u003cp\u003eStart with a small amount—about a pea-sized blob—rub between palms until pliable, then work from roots to ends for even distribution. Add more sparingly to increase hold or texture; use water or a comb to refine shape.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBegin with a small amount; build as needed\u003c\/li\u003e\n  \u003cli\u003eWarm in hands before applying for even coverage\u003c\/li\u003e\n  \u003cli\u003eUse water to restyle or to remove product at the end of the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: This two-pack is well suited for people seeking a dependable, matte styling clay that thickens hair and holds through a full day without added shine. Ideal for those with fine to medium-thick hair and short to medium lengths who prefer textured, low-luster looks and want a product that rinses out easily. It’s also a practical choice for anyone who likes to restyle during the day or needs a travel-ready backup jar.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Layrite Deluxe Cement Clay water-soluble?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s water-based and rinses out easily with warm water and shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types work best with this clay?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best for fine to medium-thick hair in short to medium lengths seeking matte texture and hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Layrite","offers":[{"title":"Default Title","offer_id":53425177035099,"sku":"B0FZNFJHTC","price":39.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/layrite-deluxe-cement-clay-front-packaging.jpg?v=1782203939","url":"https:\/\/remediesbeauty.co.uk\/products\/layrite-deluxe-cement-styling-clay-4-25-oz-2-pack-strong-matte-hold-and-water-soluble","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}