{"product_id":"kerastase-lincroyable-blowdry-serum-strong-hold-heat-protectant-450-f-frizz-control","title":"KÉRASTASE L'incroyable Blowdry Serum — Strong Hold Heat Protectant, 450°F Frizz Control","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE L'incroyable Blowdry Serum is a styling serum that shields hair from heat up to 450°F while delivering frizz control and a strong, flexible hold for blowouts and restyling.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned as a multi-benefit blow-dry lotion, this formula combines protective polymers, glycerin and beeswax to smooth, shape and add shine to hair during thermal styling. It works across hair types—especially fine to normal textures—allowing you to style with a firm yet workable finish that can be refreshed or changed using heat tools. Use it as part of a routine that includes cleansing and conditioning, and finish with a flexible hairspray for longer-lasting results.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product protect hair during heat styling?\u003c\/h3\u003e\n\u003cp\u003eThe serum creates a thermo-protective barrier that helps reduce direct heat stress while you blow-dry or use flat irons and curling tools. It’s formulated to withstand temperatures up to 450°F, helping the surface of the hair remain smoother under high heat without stiffening the strand.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHeat protection rated to 450°F for high-temperature styling\u003c\/li\u003e\n  \u003cli\u003ePolymers form a flexible shield to minimize heat damage on the hair surface\u003c\/li\u003e\n  \u003cli\u003eLeaves hair workable so you can restyle without reapplying product\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it control frizz and keep a blowout sleek all day?\u003c\/h3\u003e\n\u003cp\u003eThe blend targets frizz by smoothing the hair cuticle and adding humidity resistance, resulting in a sleeker appearance after blow-drying. The formula balances control with movement, offering strong hold without a crunchy finish so hair looks natural and glossy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBeeswax and glycerin help lock out excess humidity\u003c\/li\u003e\n  \u003cli\u003eCreates a smoothed cuticle for reduced flyaways and frizz\u003c\/li\u003e\n  \u003cli\u003eProvides shine and a soft finish instead of stickiness or residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use L'incroyable Blowdry Serum for best results?\u003c\/h3\u003e\n\u003cp\u003eFor fine to normal hair, dispense two pumps into your palms and spread evenly through towel-dried hair from roots to ends before blow-drying. Work with a round brush or paddle brush to shape the hair, then finish with a light flexible hairspray if you want extended hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair—start with two pumps and add a small amount if needed\u003c\/li\u003e\n  \u003cli\u003eBlow-dry using preferred brushes or tools; restyle with heat without reapplying\u003c\/li\u003e\n  \u003cli\u003ePair with Laque Couture or similar flexible hairspray for longer-lasting blowouts\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients give this serum its styling and restorative benefits?\u003c\/h3\u003e\n\u003cp\u003eThe formula combines conditioning humectants and styling polymers to smooth, restore and hold hair in place. Key actives are chosen to contribute shine, manageability and flexible structure rather than a stiff, immovable finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBeeswax helps seal the cuticle and reduces frizz\u003c\/li\u003e\n  \u003cli\u003eGlycerin provides moisture balance and improved texture\u003c\/li\u003e\n  \u003cli\u003eStyling polymers deliver long wear hold while keeping hair pliable for restyling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? KÉRASTASE L'incroyable Blowdry Serum is aimed at anyone seeking a professional-quality blowout with heat protection—especially those with fine to normal hair who want strong, flexible hold, frizz reduction and high-shine results. If you regularly use hot tools, want to maintain smoothness in humid conditions, or need a product that allows multiple styling changes without build-up, this serum fits into a daily styling regimen. Avoid direct contact with eyes and adjust quantity based on hair thickness; thicker or coarser hair may require slightly more product.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water, Dimethicone, Cetearyl Alcohol, Cera Alba\/Beeswax, Phenyl Trimethicone, Amodimethicone, Polyquaternium-37, Vinylamine\/Vinylformamide Copolymer, Dimethiconol, Phenoxyethanol, Trideceth-5, Propylene Glycol Dicaprylate\/Dicaprate, Teareth-20, Cetyl Hydroxyethylcellulose, Glycerin, Peg-30 Glyceryl Stearate, Copernicia Cerifera Cera\/Carnauba Wax, Hydrogenated Styrene\/Butadiene Copolymer, Trideceth-10, Ppg-1 Trideceth-6, Alcohol Denat., Mica, Chlorhexidine Digluconate, Benzyl Salicylate, Ci 77891\/Titanium Dioxide, Limonene, Benzyl Alcohol, Linalool, Acetic Acid, Citronellol, Geraniol, Hexyl Cinnamal, Caramel, Hydroxycitronellal, Ci 77491\/Iron Oxides, Alpha-Isomethyl Ionone, Parfum\/Fragrance.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this serum with a curling iron or flat iron?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to towel-dried hair before blow-drying; hair remains workable and protected up to 450°F for further heat styling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with two pumps for fine to normal hair, then add a little more for thicker hair as needed to avoid heaviness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":53430690021723,"sku":"B01CJO59OG","price":60.51,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/kerastase-lincroyable-blowdry-serum-front-packaging.jpg?v=1782255757","url":"https:\/\/remediesbeauty.co.uk\/products\/kerastase-lincroyable-blowdry-serum-strong-hold-heat-protectant-450-f-frizz-control","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}