{"product_id":"kerastase-genesis-hydra-fortifiant-shampoo-hydrating-anti-breakage-cleanser-for-weak-fine-hair-silicone-free-16-9-fl-oz","title":"KÉRASTASE Genesis Hydra-Fortifiant Shampoo — Hydrating, Anti-Breakage Cleanser for Weak Fine Hair, Silicone-Free 16.9 fl oz","description":"\u003cp\u003e\u003cstrong\u003eKÉRASTASE Genesis Hydra-Fortifiant Shampoo is a strengthening, silicone-free cleanser formulated to hydrate weakened, breakage-prone hair while reducing the risk of hair-fall.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis salon-grade shampoo combines Ginger Root, Native Edelweiss Cells and Edelweiss Flower to gently cleanse and fortify the hair fiber without weighing strands down. Designed for fine, normal and combination hair that shows visible signs of fragility, the formula focuses on preserving the hair's natural collagen while removing scalp impurities that can contribute to breakage. The bottle is refillable, supporting a more sustainable routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo strengthen fragile strands?\u003c\/h3\u003e\n\u003cp\u003eThe Genesis Hydra-Fortifiant shampoo works by cleaning the scalp and fiber so active ingredients can act where hair is most vulnerable. Ingredients like Ginger Root and Edelweiss derivatives aim to support the hair’s existing structural proteins and help reduce mechanical damage from daily styling. It’s formulated to be gentle enough for repeat washes while contributing to improved fiber resilience.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGinger Root helps create a healthier scalp environment for stronger growth.\u003c\/li\u003e\n  \u003cli\u003eNative Edelweiss Cells and Edelweiss Flower support hair collagen integrity.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free formula avoids buildup that can mask weakness.\u003c\/li\u003e\n  \u003cli\u003eRepeat lathering and rinsing protocol enhances cleansing and ingredient uptake.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it hydrate without weighing down fine hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the balance of moisturizing actives and a lightweight base delivers hydration while maintaining bounce and movement. The shampoo clarifies the scalp to remove residues, so hair's natural volume and texture are preserved rather than flattened by heavy oils or silicones. Users with fine to normal hair will notice cleaner, softer strands without excess residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight conditioning agents hydrate cuticles without coating them.\u003c\/li\u003e\n  \u003cli\u003eDesigned for fine, normal and combination hair types.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free to prevent buildup that can reduce volume.\u003c\/li\u003e\n  \u003cli\u003eRefillable packaging reduces waste while maintaining product integrity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to wet, towel-dried hair, massage gently to emulsify and rinse; repeat once for a deeper cleanse and improved diffusion of active ingredients. Consistent use helps keep the scalp clear of impurities that can weaken the fiber and supports the cumulative fortifying benefits. Pairing with the rest of the KÉRASTASE Genesis line can amplify results for users concerned about breakage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet, towel-dried hair for optimal lathering.\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and lengths, then rinse thoroughly.\u003c\/li\u003e\n  \u003cli\u003eRepeat the wash a second time for deeper purification and fortification.\u003c\/li\u003e\n  \u003cli\u003eFollow with compatible conditioner or treatment from the Genesis range if desired.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo suitable for sensitive scalps or color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe formulation is gentle and clarifying, making it appropriate for scalps that need regular cleansing; however, sensitivities vary, so a patch test is recommended for users with known scalp conditions. While the product is designed to be gentle on the fiber, those with freshly color-treated hair should consult their colorist if concerned about maintaining vibrancy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGently purifies without harsh stripping surfactants.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free, reducing chances of product buildup on colored hair.\u003c\/li\u003e\n  \u003cli\u003ePatch-test if you have a highly reactive scalp or recent chemical service.\u003c\/li\u003e\n  \u003cli\u003eSafe for routine use on fine-to-normal textured hair when used as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: KÉRASTASE Genesis Hydra-Fortifiant Shampoo is aimed at people with fine, normal, or combination hair that shows signs of mechanical weakness and breakage. It’s a good fit for users seeking a lightweight, hydrating cleanser that supports fiber strength and a cleaner scalp, while those with extreme scalp issues or specific medical hair-loss concerns should consult a professional first. The refillable packaging also appeals to shoppers wanting a premium product with a lower environmental footprint.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e1227735 G - Ingredients: Aqua \/ Water \/ Eau • Sodium Laureth Sulphate • Citric Acid • Cocamidopropyl Betaines • Sodium Hydroxides • Propylene Glycol • Sodium Chloride • Sodium Benzoate • Heal GLYCOL • POLYQUATERNIUM-10 • SALICYLIC ACID • LIMONENE • LINALOOL • GLYCERINE • BENZYL SALICYLATE • COUMARIN • ZINGIBER OFFICINALE ROOT EXTRACT \/ GINGER ROOT EXTRACT • CITRAL • BENZYL ALCOHOL • CITRONELLOL • XYLITYL GLUCOSIDES • ANHYDROXYLITOL • LEONTOPODIUM ALPINUM CALLUS CULTURE EXTRACT • XYLITOL • XANTHAN GUM • DIPEPTIDE DIAMINOBUTYROYL BENZYLAMIDE DIACETET. ATE • PARFUM \/ FRAGRANCE (F.I.L. N285008\/1).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use KÉRASTASE Genesis Hydra-Fortifiant Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as your regular shampoo—most users wash 2–3 times per week or as needed. Repeat the wash once during each use for best results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is gentle and silicone-free, but if your color is fresh or delicate, consult your colorist or do a patch test first.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":53430307586395,"sku":"B09684XNWL","price":84.93,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/kerastase-genesis-front-bottle.jpg?v=1782248735","url":"https:\/\/remediesbeauty.co.uk\/products\/kerastase-genesis-hydra-fortifiant-shampoo-hydrating-anti-breakage-cleanser-for-weak-fine-hair-silicone-free-16-9-fl-oz","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}