{"product_id":"just-nutritive-gray-hair-purple-shampoo-16-oz-sulfate-free-color-safe-neutralizing-formula","title":"Just Nutritive Gray Hair Purple Shampoo 16 oz — Sulfate-Free, Color-Safe Neutralizing Formula","description":"\u003cp\u003e\u003cstrong\u003eJust Nutritive Gray Hair Shampoo is a sulfate-free, color-safe purple shampoo formulated to neutralize yellow and brassy tones while strengthening and brightening gray, silver, and light-colored hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 16 oz natural shampoo blends botanical extracts and gentle cleansing agents to remove buildup, restore shine, and improve manageability without sulfates, parabens, artificial dyes, or fragrances. It targets the common issues that affect gray and silver hair—yellowing from environmental particles and dull, dry strands—while supporting hair strength with plant-derived ingredients.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo remove yellow and brassy tones?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses violet-toned pigments and clarifying cleansers to counteract warm, yellowing deposits that collect on light hair. Regular use helps maintain a cooler, brighter silver or gray by neutralizing unwanted warm hues.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eViolet pigments target and cancel yellow\/brassy reflections.\u003c\/li\u003e\n  \u003cli\u003eClarifying action lifts oils and environmental residue that cause discoloration.\u003c\/li\u003e\n  \u003cli\u003eColor-safe cleansing avoids stripping salon color or natural pigments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it make my hair feel softer and less frizzy?\u003c\/h3\u003e\n\u003cp\u003eYes—this shampoo includes botanical extracts that help smooth and hydrate dry fibers, improving softness and reducing frizz. It cleanses without over-drying, so strands become more manageable over multiple washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePlant extracts like clover flower and guava fruit help condition and strengthen hair.\u003c\/li\u003e\n  \u003cli\u003eRemoves excess oils and debris that weigh hair down and create dullness.\u003c\/li\u003e\n  \u003cli\u003eGentle formula preserves natural moisture balance for improved texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for color-treated or delicate gray hair?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo is labeled color-safe and free of sulfates, parabens, artificial colors, and added fragrances, making it suitable for most color-treated or naturally gray hair. It cleans without harsh surfactants that can fade color or strip protective oils.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and paraben-free to minimize color fade and dryness.\u003c\/li\u003e\n  \u003cli\u003eNo artificial dyes or perfumes that can irritate sensitive scalps.\u003c\/li\u003e\n  \u003cli\u003eFormulated to maintain shine while removing buildup gently.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eFrequency depends on your hair and lifestyle: weekly to twice-weekly use is common for neutralizing brassiness without over-toning. If your hair builds up quickly from hard water or styling products, adjust use while monitoring tone and moisture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with once weekly, increase to twice-weekly if needed for stubborn yellowing.\u003c\/li\u003e\n  \u003cli\u003eAlternate with a regular mild shampoo to avoid over-depositing pigment.\u003c\/li\u003e\n  \u003cli\u003eFollow with a nourishing conditioner for optimal softness and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: Just Nutritive Gray Hair Shampoo suits people with natural gray, silver, or lightened hair seeking to remove yellowing and brassiness while preserving moisture and color integrity. It's a good match for those who prefer plant-based extracts and a formula without sulfates, parabens, or artificial fragrances, and for anyone wanting brighter, more manageable hair with reduced dullness and improved strength.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSAY GOODBYE TO THE YELLOW: Removes yellowing buildup and particles that dull gray hair.\u003c\/li\u003e\n  \u003cli\u003eREDUCES THE DULLNESS: Brightens dry, frizzy strands to restore visible shine.\u003c\/li\u003e\n  \u003cli\u003eSTRENGTHENS AND SOFTENS: Contains clover flower and guava fruit extracts to revitalize and improve manageability.\u003c\/li\u003e\n  \u003cli\u003eNEUTRALIZES BRASSY TONES: Cleanses and reduces warm, unwanted tones without leaving residue.\u003c\/li\u003e\n  \u003cli\u003eCOLOR SAFE FORMULA: Free from sulfates, parabens, artificial colors, and fragrances.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAloe Barbadensis (Aloe Vera Hydrosol), Trifolium Pratense (Clover Flower) Extract, Psidium Guajava (Guava Fruit) Extract, Citrus Sinensis (Orange) Peel Oil, Persea Americana (Avocado) Oil, Punica Granatum (Pomegranate Seed) Oil, Hydrolyzed Rice Protein, Salvia Hispanica (Chia) Oil, Ribes Nigrum (Blackcurrant) Seed Oil, Decyl Glucoside, Sodium Methyl Cocoyl Taurate, Lavandula Angustifolia (Lavender) Oil, Rosmarinus Officinalis (Rosemary) Oil, Thymus Vulgaris (Thyme) Oil, Salvia Sclarea (Clary Sage) Oil, Guar hydroxypropyltrimonium, Glycerin, Pelargonium Graveolens (Rose Geranium) Oil, Methylcellulose, Caprylyl Glycol, Santalum Album (Sandalwood) Oil, Citric Acid, Panthenol (Vitamin B5).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on dyed gray or silver hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and free of sulfates and parabens, so it cleanses gently without stripping most salon color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the purple shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Begin with once weekly and increase to twice weekly if yellowing persists; alternate with a regular shampoo to maintain moisture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Just Nutritive","offers":[{"title":"Default Title","offer_id":53425774952795,"sku":"B01IPNWC3G","price":42.18,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/just-nutritive-gray-hair-shampoo-front-bottle.jpg?v=1782209017","url":"https:\/\/remediesbeauty.co.uk\/products\/just-nutritive-gray-hair-purple-shampoo-16-oz-sulfate-free-color-safe-neutralizing-formula","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}