{"product_id":"joico-youthlock-treatment-masque-collagen-hair-mask-5-1-fl-oz-nourish-strengthen-smooth","title":"Joico YouthLock Treatment Masque Collagen Hair Mask, 5.1 fl oz — Nourish, Strengthen \u0026 Smooth","description":"\u003cp\u003e\u003cstrong\u003eJoico YouthLock Treatment Masque is an intensive collagen-enriched hair mask that nourishes, softens, and helps strengthen mature or damaged strands to reduce breakage and boost shine.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned as part of the Joico YouthLock lineup, this treatment masque targets dry, brittle, or frizzy hair that needs extra resilience and manageability. With a collagen-rich formula plus arginine, it works to replenish moisture, smooth the cuticle, and prepare hair for easier brushing and styling without weighing it down. The sulfate-free formula is formulated to support stronger-feeling hair while improving softness and noticeable shine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the masque help with dryness and frizz?\u003c\/h3\u003e\n\u003cp\u003eThe treatment delivers concentrated conditioning ingredients that penetrate the hair shaft to replenish lost moisture and reduce roughness on the surface. Smoother cuticles reflect light better, which visibly increases shine and reduces frizz for a sleeker appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCollagen supports hair suppleness and resilience.\u003c\/li\u003e\n  \u003cli\u003eMoisture-balancing agents soften without heaviness.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free formulation minimizes further drying during use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product reduce breakage and make brushing easier?\u003c\/h3\u003e\n\u003cp\u003eWhen used as directed and paired with YouthLock Conditioner, the masque helps reduce breakage from brushing on damaged hair versus a non-conditioning shampoo. Improved lubrication and detangling properties mean less pulling and smoother comb-through from roots to ends.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eArginine helps support strand strength and resilience.\u003c\/li\u003e\n  \u003cli\u003eDetangling action lowers mechanical stress during styling.\u003c\/li\u003e\n  \u003cli\u003eVisible reduction in split ends and breakage with continued use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long should I leave the masque on and how often should I use it?\u003c\/h3\u003e\n\u003cp\u003eFor most hair types, leave the masque on for several minutes to allow active ingredients to penetrate and condition thoroughly. Use once or twice weekly depending on hair condition; increase frequency for very dry or chemically treated hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStandard recommended application: 3–5 minutes for regular maintenance.\u003c\/li\u003e\n  \u003cli\u003eFor intensive repair: leave on 5–10 minutes or follow stylist guidance.\u003c\/li\u003e\n  \u003cli\u003eApply after shampooing and before styling; rinse thoroughly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan this masque work with color-treated or fine hair?\u003c\/h3\u003e\n\u003cp\u003eThe sulfate-free masque is formulated to be compatible with color-treated hair and to add shine without stripping color. For very fine hair, use sparingly at the mid-lengths and ends to avoid weighing the roots down while still benefiting from softness and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated hair when used as part of a gentle regimen.\u003c\/li\u003e\n  \u003cli\u003eFine hair: concentrate on lengths and ends, avoid heavy application at roots.\u003c\/li\u003e\n  \u003cli\u003eProvides shine and smoothness without greasy residue when used appropriately.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Joico YouthLock Treatment Masque is ideal for mature, dry, or stressed hair that needs deeper conditioning and improved manageability—especially hair showing signs of brittleness, frizz, or breakage. If you want a salon-level treatment to restore softness, add shine, and strengthen strands while keeping formulas sulfate-free, this masque is formulated to fit into a weekly repair routine alongside other YouthLock products.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA (WATER, EAU), BUTYLENE GLYCOL, DIMETHICONE, SORBITOL, BEHENYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, STEARYL ALCOHOL, CETYL ALCOHOL, GLYCERYL OLEATE, HYDROLYZED COLLAGEN, PARFUM (FRAGRANCE), PHENOXYETHANOL, ISOPROPYL ALCOHOL, AMINOPROPYL DIMETHICONE, CETRIMONIUM CHLORIDE, SODIUM BENZOATE, STEARYL DIHYDROXY-PROPYLDIMONIUM OLIGOSACCHARIDES, OCTYLDODECANOL, PROPYLENE GLYCOL, TETRASODIUM GLUTAMATE DIACETATE, BENZYL ALCOHOL, PEG-90M, CITRIC ACID, GLYCERIN, MAURITIA FLEXUOSA FRUIT OIL, POTASSIUM SORBATE, PHOSPHATIDYLCHOLINE, ARGININE, ARGININE HCL, LAURDIMONIUM HYDROXYPROPYL HYDROLYZED KERATIN, ROSA CANINA FRUIT OIL, SODIUM HYDROXIDE, BENZYL SALICYLATE, LINALOOL.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Joico YouthLock Masque safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The sulfate-free formula is designed to be compatible with color-treated hair while adding shine and softness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the treatment masque?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use once or twice weekly for maintenance; increase frequency for very dry or chemically treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":53436905652571,"sku":"B0B2JF1N92","price":31.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/joico-youthlock-masque-front-packaging.jpg?v=1782337641","url":"https:\/\/remediesbeauty.co.uk\/products\/joico-youthlock-treatment-masque-collagen-hair-mask-5-1-fl-oz-nourish-strengthen-smooth","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}