{"product_id":"joico-colorful-anti-fade-shampoo-for-color-treated-hair-33-8-fl-oz-sulfate-free-shine-boosting","title":"Joico Colorful Anti-Fade Shampoo for Color-Treated Hair 33.8 fl oz — Sulfate-Free, Shine-Boosting","description":"\u003cp\u003e\u003cstrong\u003eJoico Colorful Anti-Fade Shampoo is a sulfate-free cleansing formula that gently removes dirt while protecting salon color and boosting shine.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDesigned for dyed hair, this shampoo cleans without stripping pigment, using camellia oil and pomegranate extract to help preserve vibrancy and manageability. It removes daily buildup and delivers moisture and slip so color stays brighter longer. The large 33.8 fl oz size supports frequent use while minimizing trips to the store, and the formula avoids harsh SLS\/SLES sulfates that can accelerate color fade.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo protect salon color between touch-ups?\u003c\/h3\u003e\n\u003cp\u003eThe formula limits pigment loss by using gentle surfactants and antioxidants that cleanse without overstripping. Regular use helps slow fading from routine washing and environmental exposure, keeping hues more vivid between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree of sodium lauryl\/sodium laureth sulfates to reduce aggressive color stripping\u003c\/li\u003e\n  \u003cli\u003ePomegranate extract supplies antioxidant support against oxidative fade\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing removes dirt and product buildup without dulling color\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo improve hair strength and reduce breakage?\u003c\/h3\u003e\n\u003cp\u003eYes — used with its matching conditioner, the Colorful system fortifies hair to better resist combing-related breakage. The conditioning agents smooth strands and improve elasticity so wet hair is less prone to snapping during styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProven to deliver up to three times greater resistance to combing breakage versus a non-conditioning shampoo\u003c\/li\u003e\n  \u003cli\u003eSmoothing ingredients increase manageability and reduce tangles\u003c\/li\u003e\n  \u003cli\u003eHydrating camellia oil helps replenish moisture lost from coloring processes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the texture and scent suitable for daily use?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo produces a gentle lather that rinses clean without leaving heavy residue, making it appropriate for frequent washing. Its scent profile is formulated to be pleasant but not overpowering, creating a salon-quality experience at home.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight, luxurious lather cleans effectively while preserving moisture\u003c\/li\u003e\n  \u003cli\u003eRinses out easily to avoid buildup that can dull color\u003c\/li\u003e\n  \u003cli\u003eSubtle fragrance designed for everyday comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients should I expect and how do they help?\u003c\/h3\u003e\n\u003cp\u003eKey components include camellia oil for softening and shine, and pomegranate extract for antioxidant protection. The formula omits SLS\/SLES sulfates; instead it uses milder surfactants to cleanse while safeguarding pigment and moisture balance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCamellia oil: enhances smoothness and light-reflecting shine\u003c\/li\u003e\n  \u003cli\u003ePomegranate extract: supplies antioxidants that support color longevity\u003c\/li\u003e\n  \u003cli\u003eSulfate-free cleansing system: reduces harsh stripping of dye molecules\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Joico Colorful Anti-Fade Shampoo is tailored for anyone with color-treated hair who wants a dependable, salon-grade cleanser that helps maintain color intensity, reduces combing breakage, and keeps hair glossy. It’s ideal for people who wash frequently, seek gentler surfactants, or want a larger bottle for value and convenience. Pair it with the matching Joico conditioner for best results in strength and color retention.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Sodium Lauroamphoacetate, Lauryl Glucoside, Disodium Laureth Sulfosuccinate, Betaine, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Hair Keratin, Rosa Canina Fruit Oil, Phosphatidylcholine, Camellia Sinensis Seed Oil, Arginine HCl, Punica Granatum Extract, Sodium Lauryl Sulfoacetate, Dimethicone Propyl PG-Betaine, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Isostearamide MIPA, Polyquaternium-47, Citric Acid, Polyquaternium-7, Laureth-4, PEG-120 Methyl Glucose Dioleate, Dimethicone PEG-8 Meadowfoamate, PEG-4 Laurate, Quaternium-80, Methyl Gluceth-10, Methoxy PEG\/PPG-7\/3 Aminopropyl Dimethicone, Propylene Glycol, Glyceryl Laurate, Tetrasodium EDTA, Iodopropynyl Butylcarbamate, Phenoxyethanol, Sodium Hydroxide, Hydroxycitronellal, Linalool, Fragrance\/Parfum.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Joico Colorful Anti-Fade Shampoo sulfate-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula excludes SLS and SLES sulfates, using milder cleansers to protect color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s safe for regular use; frequency depends on your hair type and color needs, but daily to several times weekly is common.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":53429693743451,"sku":"B093CRX23W","price":69.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/joico-colorful-front-packaging.jpg?v=1782240974","url":"https:\/\/remediesbeauty.co.uk\/products\/joico-colorful-anti-fade-shampoo-for-color-treated-hair-33-8-fl-oz-sulfate-free-shine-boosting","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}