{"product_id":"heroine-make-waterproof-mascara-new-brown-lengthening-volumizing-smudge-proof-curl-hold","title":"Heroine Make Waterproof Mascara New Brown — Lengthening \u0026 Volumizing, Smudge‑Proof Curl Hold","description":"\u003cstrong\u003eHeroine Make by KissMe Waterproof Mascara New Brown is a long-wearing, smudge-resistant mascara that adds length, volume, and curl while feeling lightweight and comfortable.\u003c\/strong\u003e\n\n\u003cp\u003eThis Japanese-made mascara combines an upgraded Long EX Fiber formula with curl-locking polymers and conditioning oils to create noticeably longer, fuller lashes that hold an upward curve throughout the day. Designed for daily wear and long events, the formula resists water, sweat, oil, and sebum while remaining comfortable for sensitive eyes and contact-lens wearers.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mascara lengthen and add volume without clumping?\u003c\/h3\u003e\n\u003cp\u003eThe reformulated Long EX Fiber system deposits fine fibers along each lash to extend length while the smooth-gliding powders ensure even coating. That balance prevents buildup, so lashes look elongated and separated instead of spidery.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine Long EX Fibers for visible extension\u003c\/li\u003e\n  \u003cli\u003eSmooth EX Powder for an even, non-clumpy finish\u003c\/li\u003e\n  \u003cli\u003eLightweight base that layers without thickening\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep lashes curled during long days or humid conditions?\u003c\/h3\u003e\n\u003cp\u003eCurl-locking ingredients and shape-retaining polymers set an upward lash shape that resists droop, even during humid or active days. The formula is engineered for sustained hold without stiffening lashes unnaturally.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShape-retaining polymers lock curl for hours\u003c\/li\u003e\n  \u003cli\u003eStable hold in humidity and movement\u003c\/li\u003e\n  \u003cli\u003eMaintains flex and natural lash feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow waterproof and smudge-proof is the finish?\u003c\/h3\u003e\n\u003cp\u003eThis is a super-grade waterproof mascara formulated to withstand tears, sweat, water, oil, and friction, delivering long-lasting definition. While durable enough for daily wear and special occasions, it still removes with appropriate makeup remover at the end of the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eResists water, sweat, and oil for extended wear\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof under normal daily conditions\u003c\/li\u003e\n  \u003cli\u003eRemoves cleanly with oil-based or dedicated removers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes it care for lashes while wearing mascara?\u003c\/h3\u003e\n\u003cp\u003eYes — nourishing plant-derived ingredients help condition lashes during wear. A blend of oils and amino acids supports softness and helps reduce the appearance of dryness even after multiple applications.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains Camellia, Argan, Wild Rose, and Almond oils\u003c\/li\u003e\n  \u003cli\u003eIncludes amino acids and shea butter for moisture\u003c\/li\u003e\n  \u003cli\u003eHelps lashes feel softer and look healthier over time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Ideal for anyone wanting reliable, long-lasting lash definition with both length and volume — especially those with active days, humid climates, or sensitive eyes. Choose the New Brown shade for a softer, natural effect that enhances lashes without the intensity of black, making it a versatile option for daytime wear, professional settings, and extended events.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Heroine Make New Brown suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is designed for sensitive eyes and contact-lens wearers, offering comfortable all-day wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I remove this waterproof mascara?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use an oil-based or dedicated waterproof eye makeup remover to dissolve the formula gently and rinse cleanly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Heroine Make","offers":[{"title":"Default Title","offer_id":53436400468315,"sku":"B0GYFW2L4C","price":29.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/heroine-make-new-brown-front-packaging.jpg?v=1782328038","url":"https:\/\/remediesbeauty.co.uk\/products\/heroine-make-waterproof-mascara-new-brown-lengthening-volumizing-smudge-proof-curl-hold","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}