{"product_id":"estee-lauder-take-it-away-liquid-makeup-remover-lotion-6-7-oz-water-based-removes-waterproof-long-wear-makeup","title":"Estée Lauder Take It Away Liquid Makeup Remover Lotion — 6.7 oz Water-Based, Removes Waterproof \u0026 Long-Wear Makeup","description":"\u003cstrong\u003eEstée Lauder Take It Away Liquid Makeup Remover Lotion is a water-based cleansing lotion that dissolves long-wear and waterproof makeup without leaving oily residue.\u003c\/strong\u003e\n\u003cp\u003eThis gentle yet effective makeup remover uses a lightweight, water-based lotion to lift away foundation, mascara, eyeliner and long-wear color while leaving skin soft and comfortable. It refreshes with a crisp citrus scent and rinses clean, making it suitable for daily use across skin types. The formula is dermatologist- and ophthalmologist-tested to help ensure it is gentle around the eye area and won’t leave a greasy film.\u003c\/p\u003e\n\u003ch3\u003eHow does this lotion remove stubborn waterproof and long-wear makeup?\u003c\/h3\u003e\n\u003cp\u003eThe lotion is formulated to break down long-wear pigments and waterproof formulas so they can be rinsed away without heavy rubbing. Its water-based texture helps it glide across skin, loosening pigments and residue for an easier wipe or rinse. Because it’s not oil-heavy, it removes makeup effectively while avoiding a slick after-feel.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDissolves waterproof mascara and long-wear lipstick without excessive rubbing\u003c\/li\u003e\n  \u003cli\u003eWater-based texture spreads easily and lifts makeup particles\u003c\/li\u003e\n  \u003cli\u003eRinses cleanly—no greasy film to interfere with follow-up skincare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWill it irritate sensitive eyes or skin?\u003c\/h3\u003e\n\u003cp\u003eThe product is both dermatologist-tested and ophthalmologist-tested, designed to be gentle in contact with the eye area. Its lotion format reduces the need for harsh tugging, which helps minimize irritation around delicate skin. Still, patch testing is advised for very reactive skin or allergy-prone users.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOphthalmologist-tested for safer use near the eyes\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested for general skin compatibility\u003c\/li\u003e\n  \u003cli\u003eLight citrus scent—mild but may bother fragrance-sensitive users\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow should I use it in my cleansing routine?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to dry or damp skin and gently massage to loosen makeup, then rinse or wipe away with a cotton pad or washcloth. For heavy or waterproof eye makeup, hold a moistened pad over the lashes briefly to let the formula dissolve pigments before wiping. Follow with your usual cleanser if you prefer a double cleanse for extra clarity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMassage onto face and eye area to dissolve makeup\u003c\/li\u003e\n  \u003cli\u003eRinse with water or remove with cotton pad\/washcloth\u003c\/li\u003e\n  \u003cli\u003eOptional: follow with a gentle cleanser for double cleanse routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat texture and scent can I expect?\u003c\/h3\u003e\n\u003cp\u003eThe remover has a light, lotion-like texture that spreads easily and rinses away without leaving oily residue. It features a crisp citrus fragrance that provides a fresh finish after use; the scent is noticeable but not overpowering. The lightweight feel makes it convenient for daily evening removal without weighing skin down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight lotion texture—easy application and quick rinsing\u003c\/li\u003e\n  \u003cli\u003eCrisp citrus scent for a refreshed feeling after cleansing\u003c\/li\u003e\n  \u003cli\u003eNo greasy afterfeel—skin feels soft and smooth post-rinse\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWho is this for: Estée Lauder Take It Away Liquid Makeup Remover Lotion is aimed at anyone who wears long-wear or waterproof cosmetics and wants a fast, non-greasy removal step—especially useful for those who prefer a lightweight, water-based formula that is gentle on the eyes and suitable for most skin types. If you use heavy eye makeup or long-wear foundation regularly and don’t want an oily cleanser left on your skin, this lotion offers an effective, easy-to-rinse solution. As with any cosmetic product, individuals with fragrance sensitivity or highly reactive skin should test before regular use.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water\\Aqua\\Eau, C11-12 Isoparaffin, Butylene Glycol, Cucumis Sativus (Cucumber) Fruit Extract, Triticum Vulgare (Wheat) Germ Extract, Squalane, Aloe Barbadensis Leaf Extract, Hordeum Vulgare (Barley) Extract\\Extrait D'orge, Simmondsia Chinensis (Jojoba) Seed Oil, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Peg-8 Dilaurate, Fragrance (Parfum), Tromethamine, Phenoxyethanol, Green 5 (Ci 61570), Yellow 5 (Ci 19140) Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can this remove waterproof mascara?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The water-based lotion dissolves waterproof mascara and long-wear eye makeup with gentle massaging and brief hold on lashes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s ophthalmologist- and dermatologist-tested and formulated to be gentle, but patch testing is recommended for very sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Estée Lauder","offers":[{"title":"Default Title","offer_id":53425477419355,"sku":"B000WIBQBM","price":44.53,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/estee-lauder-take-it-away-front-bottle.jpg?v=1782207057","url":"https:\/\/remediesbeauty.co.uk\/products\/estee-lauder-take-it-away-liquid-makeup-remover-lotion-6-7-oz-water-based-removes-waterproof-long-wear-makeup","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}