{"product_id":"eau-thermale-avene-xercalm-a-d-ultra-rich-cleansing-bar-100-g-soap-free-for-atopic-eczema-prone-skin-fragrance-free","title":"Eau Thermale Avène Xercalm A.D Ultra-Rich Cleansing Bar 100 g — soap-free for atopic\/eczema-prone skin, fragrance-free","description":"\u003cstrong\u003eAvène Xercalm A.D Ultra-Rich Cleansing Bar is a fragrance-free, soap-free cleansing bar formulated to gently cleanse and soothe skin prone to atopic dermatitis and itching.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned by Avène’s dermatological and hydrotherapy expertise, this ultra-rich cleansing bar targets moderately to severely dry, eczema-prone skin. Its gentle formula supports the skin’s barrier, helps calm sensations of discomfort, and preserves the skin’s natural microbiome while delivering prolonged hydration.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cleansing bar help skin that flares from eczema?\u003c\/h3\u003e\n\u003cp\u003eThe formula avoids harsh surfactants and fragrances that can irritate compromised skin, instead using soothing ingredients that reduce the feeling of tightness and itching after washing. It focuses on gentle removal of impurities while maintaining essential lipids that protect the barrier.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoap-free cleansing minimizes stripping of natural oils\u003c\/li\u003e\n  \u003cli\u003eContains Avène Thermal Spring Water known for soothing properties\u003c\/li\u003e\n  \u003cli\u003eFormulated to support the skin’s microbiome and barrier recovery\u003c\/li\u003e\n  \u003cli\u003eClinically designed for atopic-prone skin types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for daily use, including morning and evening routines?\u003c\/h3\u003e\n\u003cp\u003eYes — the cleansing bar is formulated for twice-daily use and gentle enough to use on both face and body when skin is prone to dryness or flares. Regular use helps maintain hydration over time and reduces the need for repeated aggressive washing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRecommended AM and PM cleansing to remove build-up without irritation\u003c\/li\u003e\n  \u003cli\u003eLather with water and apply to wet skin, then rinse and pat dry\u003c\/li\u003e\n  \u003cli\u003eFollow with a compatible moisturizer to lock in hydration\u003c\/li\u003e\n  \u003cli\u003eOncology-safe formulation for sensitive-condition suitability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin benefits can I expect after use?\u003c\/h3\u003e\n\u003cp\u003eUsers typically notice immediate gentler cleansing with less stinging or tightness compared with traditional soaps. The bar also contributes to longer-lasting hydration and a calmer skin sensation, helping skin feel more comfortable between moisturizations.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoothes itching and reduces post-wash discomfort\u003c\/li\u003e\n  \u003cli\u003eSupports up to 48 hours of hydration when paired with proper care\u003c\/li\u003e\n  \u003cli\u003eHelps preserve natural skin flora for healthier barrier function\u003c\/li\u003e\n  \u003cli\u003eAwarded recognition for sensitive-skin performance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use and store the cleansing bar for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet skin by creating a light lather with hands or a soft cloth, then rinse thoroughly and pat the skin dry. Store the bar in a dry, ventilated soap dish between uses to prolong its life and maintain its texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreate a lather with water before applying to skin\u003c\/li\u003e\n  \u003cli\u003eRinse fully and gently pat dry—avoid rubbing fragile skin\u003c\/li\u003e\n  \u003cli\u003eApply a reassuring moisturizer immediately after cleansing\u003c\/li\u003e\n  \u003cli\u003eKeep the bar dry between uses to extend longevity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Avène Xercalm A.D Ultra-Rich Cleansing Bar is for adults and children with moderately to severely dry, atopic-prone skin seeking a fragrance-free, soap-free wash. It suits anyone who needs a gentle cleanser that helps soothe irritation, supports the skin barrier, and fits into daily care routines where minimizing triggers is important.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eDISODIUM LAURETH SULFOSUCCINATE. MALTODEXTRIN. SODIUM COCOYL ISETHIONATE. STEARIC ACID. WATER (AQUA). CETEARYL ALCOHOL PARAFFIN. OENOTHERA BIENNIS (EVENING PRIMROSE) OIL CETEARETH-6. AVENE THERMAL SPRING WATER (AVENE AQUA). AQUAPHILUS DOLOMIAE EXTRACT. ARGININE. CITRIC ACID. MICRO-CRYSTALLINE WAX (CERA MICRO-CRISTALLINA). POLYETHYLENE TITANIUM DIOXIDE (CI 77891). TOCOPHEROL.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the Xercalm A.D cleansing bar fragrance-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The Avène Xercalm A.D Ultra-Rich Cleansing Bar is fragrance-free and formulated for sensitive, atopic-prone skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this bar every day on face and body?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is gentle enough for twice-daily use on both face and body; follow with a moisturizer for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Eau Thermale Avène","offers":[{"title":"Default Title","offer_id":53432794055003,"sku":"B07HWNL9W1","price":25.91,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/avene-xercalm-bar-front-packaging.jpg?v=1782292387","url":"https:\/\/remediesbeauty.co.uk\/products\/eau-thermale-avene-xercalm-a-d-ultra-rich-cleansing-bar-100-g-soap-free-for-atopic-eczema-prone-skin-fragrance-free","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}