{"product_id":"aveeno-oat-milk-sulfate-free-shampoo-12-fl-oz-moisturizing-color-safe-formula","title":"Aveeno Oat Milk Sulfate-Free Shampoo, 12 fl oz — Moisturizing, Color-Safe Formula","description":"\u003cp\u003e\u003cstrong\u003eAveeno Oat Milk Sulfate-Free Shampoo is a moisturizing, gentle cleanser made with colloidal oat and almond milk to soothe the scalp and hydrate dry, damaged hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned as part of the Aveeno Scalp Soothing Haircare Collection, this 12 fl oz shampoo uses oat as a leading ingredient alongside almond milk to deliver balanced moisture while avoiding sulfates, parabens, and dyes. The formula aims to cleanse without stripping natural oils, leaving hair softer and more manageable. It's safe for color-treated hair and created with simple, wholesome components that reflect Aveeno's nature-inspired approach.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe oat milk blend combines colloidal oat and almond milk to provide lightweight hydration that clings to strands rather than saturating them. It cleanses gently, removing dirt and buildup while preserving moisture and natural texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColloidal oat as a soothing, moisturizing base\u003c\/li\u003e\n  \u003cli\u003eAlmond milk for lightweight conditioning and softness\u003c\/li\u003e\n  \u003cli\u003eSulfate-free surfactants to avoid excessive stripping\u003c\/li\u003e\n  \u003cli\u003eFormulated for use from roots to ends without heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on color-treated or damaged hair?\u003c\/h3\u003e\n\u003cp\u003eThis shampoo is suitable for color-treated hair because it omits harsh sulfates and dyes that can accelerate color fade. For damaged strands, the moisturizing ingredients help improve manageability and softness when used consistently, especially paired with the matching conditioner.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-safe formulation—no sulfates or added dyes\u003c\/li\u003e\n  \u003cli\u003eHydration-focused ingredients to improve hair texture\u003c\/li\u003e\n  \u003cli\u003eWorks best as part of a moisture routine with Aveeno conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply generously to wet hair, massage to form a gentle lather, then rinse thoroughly. For more consistent hydration and easier detangling, follow with Aveeno Oat Milk Blend Conditioner after shampooing and use regularly as part of your hair care routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly before applying\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and through ends for full coverage\u003c\/li\u003e\n  \u003cli\u003eRinse completely and pair with the Oat Milk Blend Conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the formula feel \"wholesome\" and environmentally mindful?\u003c\/h3\u003e\n\u003cp\u003eAveeno emphasizes simple, nature-inspired ingredients—oat and almond milk—while avoiding parabens, sulfates, and synthetic dyes. The brand also notes attention to responsible formulation and minimizing unnecessary additives, aligning with consumers who prefer cleaner haircare choices.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from sulfates, parabens and dyes\u003c\/li\u003e\n  \u003cli\u003eOat-first ingredient philosophy for gentle performance\u003c\/li\u003e\n  \u003cli\u003ePart of Aveeno's broader scalp-soothing product line\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Aveeno Oat Milk Sulfate-Free Shampoo is intended for anyone seeking a milder, moisture-focused cleanser—especially those with dry or damaged hair, people with sensitive scalps, or anyone who prefers color-safe, simpler ingredient lists. It fits well into an everyday regimen for those wanting softer hair without heavy buildup.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eColloidal Oatmeal Extract, Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycol Distearate, Hydrolyzed Milk Protein, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, PEG-7 Amodimethicone, Polyquaternium-22, Polyquaternium-39, PEG-150 Pentaerythrityl Tetrastearate, PPG-2 Hydroxyethyl Cocamide, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Laureth-4, Sodium Hydrolyzed Potato Starch Dodecenylsuccinate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Propylene Glycol, Citric Acid, Sodium Citrate, Hexylene Glycol, Sodium Hydroxide, Sodium Benzoate, Fragrance (Parfum).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated without sulfates and dyes, making it suitable for color-treated hair when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Aveeno Oat Milk Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as often as your usual cleansing routine requires; many users shampoo three to four times weekly or daily for dry scalps.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Aveeno","offers":[{"title":"Default Title","offer_id":53439100879195,"sku":"B07HMJTH7G","price":21.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/aveeno-oat-milk-front-packaging.jpg?v=1782370881","url":"https:\/\/remediesbeauty.co.uk\/products\/aveeno-oat-milk-sulfate-free-shampoo-12-fl-oz-moisturizing-color-safe-formula","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}