{"product_id":"almay-truly-lasting-liquid-foundation-140-buff-lightweight-16-hour-natural-finish","title":"Almay Truly Lasting Liquid Foundation 140 Buff — Lightweight, 16‑Hour Natural Finish","description":"\u003cp\u003e\u003cstrong\u003eAlmay Truly Lasting Liquid Foundation in 140 Buff is a lightweight, long-wearing foundation that builds light-to-medium coverage and delivers a natural, luminous finish for up to 16 hours.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned to stay put through busy days and warm weather, this liquid foundation blends easily and leaves skin looking smoother and brighter without feeling heavy. The formula is enriched with vitamin E and lemon extract to help skin appear more radiant, while remaining hypoallergenic, fragrance-free, dermatologist tested, and cruelty-free. Ideal for everyday wear, it pairs well with powders and cream blushes to complete a polished look.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will the coverage last during a full day?\u003c\/h3\u003e\n\u003cp\u003eThis foundation is made to resist fading and transfer for extended wear—up to 16 hours under typical conditions. It’s formulated to remain stable in heat and humidity so the finish holds through long schedules and variable environments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 16-hour wear time for all-day coverage\u003c\/li\u003e\n  \u003cli\u003eResists rubbing off in warm or humid conditions\u003c\/li\u003e\n  \u003cli\u003eMaintains natural luminosity without looking cakey\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat level of coverage and finish should I expect with 140 Buff?\u003c\/h3\u003e\n\u003cp\u003eExpect a light-to-medium, buildable coverage that evens skin tone while keeping a naturally radiant look. 140 Buff gives a neutral-warm tone suitable for many light-to-medium complexions, blending seamlessly for a skin-like appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight-to-medium, buildable coverage for customizable coverage\u003c\/li\u003e\n  \u003cli\u003eSoft, luminous finish that mimics healthy skin glow\u003c\/li\u003e\n  \u003cli\u003eBlends easily for seamless color match and evening of tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich skin concerns does the formula help address?\u003c\/h3\u003e\n\u003cp\u003eThe blend includes vitamin E and lemon extract to help skin look smoother and more refreshed. While not a treatment product, it helps brighten dull-looking skin so tiredness is less visible under makeup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVitamin E helps skin appear nourished and smooth\u003c\/li\u003e\n  \u003cli\u003eLemon extract contributes to a fresher, brighter look\u003c\/li\u003e\n  \u003cli\u003eFragrance-free and hypoallergenic for sensitive skin considerations\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for sensitive or allergy-prone skin?\u003c\/h3\u003e\n\u003cp\u003eYes—Almay Truly Lasting Liquid Foundation is dermatologist tested and formulated to be hypoallergenic and fragrance-free. It’s also cruelty-free and made with clean-conscious principles, reducing common irritants some users avoid.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDermatologist tested and hypoallergenic\u003c\/li\u003e\n  \u003cli\u003eFragrance-free formulation minimizes irritation risk\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and available in multiple shades for matching\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This foundation is a good fit for anyone seeking a natural-looking, long-lasting base that won’t feel heavy—especially people with normal to combination skin or those who need makeup that endures long days and warm climates. It’s also suitable for sensitive or fragrance-sensitive users who want buildable coverage with a luminous, skin-like finish.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHelps nourish and protect your skin for up to 16 hours and won’t rub off even in heat and humidity\u003c\/li\u003e\n  \u003cli\u003eFormulated with vitamin E and lemon extract to keep skin smooth and naturally radiant\u003c\/li\u003e\n  \u003cli\u003eLight to medium buildable coverage blends seamlessly for a naturally luminous and flawless finish\u003c\/li\u003e\n  \u003cli\u003eHelps to make dull skin look brighter so even a night of restless sleep won't show through the glow\u003c\/li\u003e\n  \u003cli\u003eAs always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Cyclopentasiloxane, Dimethicone, Trimethylsiloxysilicate, Cyclohexasiloxane, Titanium Dioxide, Butylene Glycol, Cyclomethicone, Boron Nitride, Mica, Zinc Oxide [nano], HDI\/Trimethylol Hexyllactone Crosspolymer, PEG\/PPG-18\/18 Dimethicone, Nylon-12, Cetyl PEG\/PPG-10\/1 Dimethicone, Phenyl Trimethicone, Sodium Chloride, 1,2-Hexanediol, Aloe Barbadensis Leaf Extract, Alumina, Aspalathus Linearis Leaf Extract, Camellia Sinensis Leaf Extract, Caprylyl Glycol, Glycerin, Hydrogen Dimethicone, Hydrogenated Lecithin, Hydrolyzed Glycosaminoglycans, Hydrolyzed Rice Protein, Lactobacillus\/Lemon Peel Ferment Extract, Laminaria Japonica Extract, Macrocystis Pyrifera Extract, Methicone, Nereocystis Luetkeana Extract, Palmitoyl Hydroxypropyltrimonium Amylopectin\/Glycerin Crosspolymer, Propylene Glycol, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Saccharomyces\/Magnesium Ferment, Saccharomyces\/Potassium Ferment, Silica, Sodium Ascorbyl Phosphate, Sodium Hyaluronate, Sorbitan Sesquioleate, Tetrasodium EDTA, Tocopheryl Acetate, Tribehenin, Triethoxycaprylylsilane, Trihydroxystearin, Trisiloxane, Phenoxyethanol.May Contain: [Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Titanium Dioxide (CI 77891).] B01884\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I build up coverage with this foundation?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It provides light-to-medium coverage that layers smoothly without looking cakey.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated hypoallergenic, fragrance-free, and dermatologist tested to reduce irritation risk.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Almay","offers":[{"title":"Default Title","offer_id":53460538360155,"sku":"B0039UTUKO","price":24.36,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/almay-liquid-foundation-140-buff-front-bottle.jpg?v=1782634750","url":"https:\/\/remediesbeauty.co.uk\/products\/almay-truly-lasting-liquid-foundation-140-buff-lightweight-16-hour-natural-finish","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}