{"title":"Loma","description":"\u003cdiv style=\"background:#f7f2f4;border-left:4px solid #b5587a;padding:14px 18px;border-radius:8px;margin:0 0 1.3rem;\"\u003e\u003cstrong\u003eLoma in the UK: 36 products at Remedies Beauty, including conditioner, shampoo and shampoo and conditioner sets, from £21 with free UK delivery.\u003c\/strong\u003e\u003c\/div\u003e\u003cp\u003eThe Loma range here is made up of conditioner (9), shampoo (7), shampoo and conditioner sets (7) and hairspray (3), plus 10 other items. Prices run from £21 to £108, and most sit between £34 and £66.\u003c\/p\u003e\u003cp\u003eA good place to start: \u003ca href=\"\/products\/loma-violet-shampoo-conditioner-duo-for-blonde-and-gray-hair-2-x-12-fl-oz-sulfate-free-toner\"\u003eLoma Violet Shampoo \u0026amp; Conditioner Duo for Blonde and Gray Hair\u003c\/a\u003e, \u003ca href=\"\/products\/loma-nourishing-shampoo-for-color-treated-hair-12-oz-sulfate-free-strengthening-with-creatine-olive-oil\"\u003eLoma Nourishing Shampoo for Colour-Treated Hair\u003c\/a\u003e and \u003ca href=\"\/products\/loma-volumizing-foam-mousse-8-45-oz-lightweight-root-lift-heat-color-protection\"\u003eLoma Volumizing Foam Mousse 8.45 oz\u003c\/a\u003e. Check the size and whether a listing is a single bottle or a multipack before you order; many are US sizes shown in fl oz with ml.\u003c\/p\u003e\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\u003ch3\u003eCan I buy Loma in the UK?\u003c\/h3\u003e\u003cp\u003eYes. Remedies Beauty lists 36 Loma products for delivery to UK addresses, priced in pounds, with no minimum spend.\u003c\/p\u003e\u003ch3\u003eWhich Loma products do you stock?\u003c\/h3\u003e\u003cp\u003eThe range is made up of conditioner (9), shampoo (7), shampoo and conditioner sets (7) and hairspray (3). Use the filters on this page to narrow by type and price.\u003c\/p\u003e\u003ch3\u003eHow much does Loma cost?\u003c\/h3\u003e\u003cp\u003eLoma products here cost from £21 to £108. Delivery to UK addresses is free, and unopened items can be returned free within 30 days.\u003c\/p\u003e\u003c!-- rb-rel --\u003e\u003cdiv style=\"margin-top:1.6rem;padding:16px 18px;background:#f7f2f4;border-radius:10px;\"\u003e\n\u003ch2 style=\"margin-top:0;font-size:1.05rem;\"\u003eRelated collections\u003c\/h2\u003e\n\u003cp style=\"line-height:2;margin:0;\"\u003e\u003ca href=\"\/collections\/conditioner\"\u003eConditioner\u003c\/a\u003e · \u003ca href=\"\/collections\/shampoo\"\u003eShampoo\u003c\/a\u003e · \u003ca href=\"\/collections\/shampoo-conditioner-sets\"\u003eShampoo \u0026amp; Conditioner Sets\u003c\/a\u003e · \u003ca href=\"\/collections\/hairspray\"\u003eHairspray\u003c\/a\u003e · \u003ca href=\"\/collections\/hair-care\"\u003eHair Care\u003c\/a\u003e · \u003ca href=\"\/pages\/shop-by-brand\"\u003eAll brands A–Z\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e","products":[{"product_id":"loma-texture-finishing-spray-5-4-oz-lightweight-humidity-resistant-volume-and-touchable-hold","title":"Loma Texture \u0026 Finishing Spray — 5.4 oz Lightweight, Humidity-Resistant Volume and Touchable Hold","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Texture \u0026amp; Finishing Spray is a lightweight spray that builds touchable volume, secures tousled styles, and resists humidity while leaving hair soft to the touch.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for dry hair and finished styling, this 5.4 oz spray adds body and texture without stiffness. Formulated with Loma's Aloemoist Complex and scented with a citrusy blend of pure orange, tangerine, and cranberry pear, it helps you shape undone, lived-in looks while offering humidity resistance and a workable hold. Free from parabens, sulfates, gluten and sodium chloride, it fits into clean-beauty routines and is made in the United States.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this spray create volume without feeling crunchy?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula lays down a lightweight layer that lifts hair at the roots and boosts mid-shaft body while remaining flexible. Instead of sealing hairs together, it builds structure you can re-style with fingers so your style keeps moving naturally.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorkable hold that lets you reshape hair throughout the day\u003c\/li\u003e\n  \u003cli\u003eLightweight mist that avoids stiff residue\u003c\/li\u003e\n  \u003cli\u003eAloemoist Complex moisturizes while providing texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep styles intact in humid conditions?\u003c\/h3\u003e\n\n\u003cp\u003eLoma's Texture \u0026amp; Finishing Spray is formulated to resist moisture in the air so waves and textured styles hold their shape longer. It provides a barrier against frizz-inducing humidity without creating a heavy film.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHumidity-resistant finish that reduces frizz\u003c\/li\u003e\n  \u003cli\u003eMaintains volume and separation in damp weather\u003c\/li\u003e\n  \u003cli\u003eDoesn’t weigh hair down or leave tacky buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for tousled, undone styles?\u003c\/h3\u003e\n\n\u003cp\u003eApply to dry hair for instant texture: spray at the roots for lift, mist through the mid-lengths for separation, or scrunch into ends for beachy waves. Use sparingly and build coverage until you reach the desired level of grit and movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSpray 8–10 inches from hair for even coverage\u003c\/li\u003e\n  \u003cli\u003eApply to dry hair and rework with fingers or a comb\u003c\/li\u003e\n  \u003cli\u003eLayer with other Loma styling products if you need extra hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and ingredients should I expect?\u003c\/h3\u003e\n\n\u003cp\u003eThe scent blends bright citrus notes—pure orange and tangerine—with a crisp cranberry pear accord for an uplifting finish. The Aloemoist Complex delivers hydration benefits while the clean formula avoids parabens, sulfates, gluten, and sodium chloride.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCitrus-forward aromatherapy: orange, tangerine, cranberry pear\u003c\/li\u003e\n  \u003cli\u003eClean-beauty formulation, made in the United States\u003c\/li\u003e\n  \u003cli\u003eSuitable for normal hair types looking for texture and finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Hair Care Texture \u0026amp; Finishing Spray is ideal for anyone with normal, dry hair who wants effortless volume, a tousled finish, and humidity resistance without crispy buildup. It suits those who prefer clean formulations and enjoy a lively citrus scent while finishing salon-inspired or everyday looks with flexible hold.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eHydrofluorocarbon 152-a, Butane, Alcohol Denat, Vp\/va Copolymer, Trisiloxane, Peg\/ppg-17\/18 Dimethicone, Zeolite, Glycerin, Acetyl Triethyl Citrate, Aloe Barbadensis Leaf Juice, Fragrance (Parfum): Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Reticulata (Tangerine) Peel Oil, Citrus Paradisi (Grapefruit) Peel Oil, Benzyl Alcohol and d-Limonene.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on damp hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It's designed for dry hair; apply to damp hair for light texture but expect best volume on dry strands.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the formula free from sulfates and parabens?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Loma's spray is free of parabens, sulfates, gluten, and sodium chloride.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53424972398939,"sku":"B07CKYM64N","price":37.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-texture-finishing-spray-front-packaging.jpg?v=1782201746"},{"product_id":"loma-nourishing-conditioner-12-oz-hydrating-sulfate-paraben-free-formula-for-color-treated-hair","title":"Loma Nourishing Conditioner 12 oz — Hydrating, Sulfate- \u0026 Paraben-Free Formula for Color-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eLoma Nourishing Conditioner is a sulfate- and paraben-free 12-ounce conditioner that replenishes moisture, smooths strands, and helps restore manageability to dry, thirsty, or chemically treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight yet deeply hydrating formula blends skin-care inspired cleansers with a soothing cranberry and pear aromatherapy accord to condition hair without weighing it down. Free of sulfates, parabens, gluten, and sodium chloride, the conditioner is designed to deliver instant softness while supporting hair that has been stressed by heat, color, or chemical services. Use alone for daily softness or pair with Loma Fortifying Repairative Tonic for enhanced strengthening on severely damaged hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I notice softer hair?\u003c\/h3\u003e\n\u003cp\u003eMost users feel improved slip and softening immediately after the first rinse; the conditioning agents smooth the cuticle and reduce surface friction. Continued use helps maintain moisture balance and manageability over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstant detangling and smoother comb-through after one application\u003c\/li\u003e\n  \u003cli\u003eLightweight conditioning avoids buildup on fine hair\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily use to retain softness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan this help chemically treated or color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula was developed with thirsty and chemically treated hair in mind, offering hydration without harsh sulfates or salt that can strip color. It helps rehydrate and calm brittle strands after salon services when paired with a repairative routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and sodium chloride-free to protect color longevity\u003c\/li\u003e\n  \u003cli\u003eRestores moisture to chemically relaxed or colored hair\u003c\/li\u003e\n  \u003cli\u003eAdd 1–2 pumps of Loma Fortifying Repairative Tonic for extra repair boost\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat is the scent and sensory experience like?\u003c\/h3\u003e\n\u003cp\u003eThe conditioner carries a light aromatherapy blend of cranberry and pear that gives a fresh, fruity lift without overpowering the senses. Texture is creamy and spreads easily, rinsing clean to leave hair smooth and lightly fragrant.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSubtle cranberry and pear top notes for a refreshing finish\u003c\/li\u003e\n  \u003cli\u003eSilky, easy-to-distribute cream that rinses without residue\u003c\/li\u003e\n  \u003cli\u003eNon-greasy feel, suitable for multiple hair textures\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use Loma Nourishing Conditioner for best results?\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing, apply a quarter-sized amount through mid-lengths to ends and leave for one to three minutes before rinsing. For extra damaged hair, mix in 1–2 pumps of Loma Fortifying Repairative Tonic and allow a few extra minutes of processing time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for even distribution\u003c\/li\u003e\n  \u003cli\u003eLeave in 1–3 minutes; extend time with repair tonic if needed\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly and follow with your styling routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Nourishing Conditioner is formulated for people with dry, thirsty, or chemically treated hair who want a clean, effective conditioner without sulfates, parabens, or sodium chloride. It suits a variety of textures—from fine to coarse—when hydration and gentle care are the priority. Professional stylists and at-home users seeking a lightweight, restorative conditioner with a pleasant cranberry–pear scent will appreciate its instant slip and color-friendly formulation.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetrimonium chloride, cyclopentasiloxane and dimethicone, cetyl alcohol, stearyl alcohol, caprylic\/capric triglyceride, fragrance, cetryltrimethylammonium bromide, gluconolactone, guar hydroxypropyltrimonium chloride, chlorphenesin, hydrolyzed quinoa, olea europaea (olive) fruit oil, butyrospermum parkii (shea butter glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, persea gratissima (avocado) oil*, creatine, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Nourishing Conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate- and sodium chloride-free, formulated to hydrate without stripping color, making it suitable for color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo for maintenance; add Loma Fortifying Repairative Tonic when hair needs extra repair or deep conditioning.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53425353195867,"sku":"B00S1LTGV4","price":38.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-nourishing-conditioner-front-packaging.jpg?v=1782205455"},{"product_id":"loma-fortifying-reparative-tonic-hair-spray-3-4-fl-oz-lightweight-leave-in-conditioner-color-protecting-repair","title":"Loma Fortifying Reparative Tonic hair spray, 3.4 fl oz — lightweight leave-in conditioner \u0026 color-protecting repair","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Fortifying Reparative Tonic is a lightweight conditioning, styling and finishing spray that helps strengthen strands, repair internal damage and protect color for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eLight enough to use daily yet concentrated in restorative actives, this 3.4 fl oz tonic from Loma works as a conditioning leave-in and a styling primer to improve manageability, add shine and reduce the appearance of breakage. The formula avoids parabens, gluten, sulfates and sodium chloride, so it supports color-treated and sensitized hair while layering smoothly under styling products.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this tonic strengthen and repair hair?\u003c\/h3\u003e\n\u003cp\u003eThe tonic contains targeted ingredients designed to rebuild weakened hair structure from the inside out, improving elasticity and reducing brittle ends over time. Regular use helps hair feel firmer and look more resilient without weighing roots down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eProtein-rich actives help reinforce the cortex for less breakage\u003c\/li\u003e\n  \u003cli\u003eHumectant and conditioning agents restore softness and flexibility\u003c\/li\u003e\n  \u003cli\u003eLightweight formulation penetrates fibers without leaving residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help preserve my hair color?\u003c\/h3\u003e\n\u003cp\u003eLoma formulates this reparative tonic to provide protective benefits that reduce color fade from styling and environmental exposure. While not a replacement for color-specific treatments, it helps maintain vibrancy by smoothing the cuticle and reducing friction during brushing and styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCuticle-smoothing ingredients minimize pigment loss\u003c\/li\u003e\n  \u003cli\u003eCompatible with color-treated and highlighted hair\u003c\/li\u003e\n  \u003cli\u003eSafe formula free from sulfates and sodium chloride that strip dyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it in my routine for styling and finishing?\u003c\/h3\u003e\n\u003cp\u003eSpray on damp hair as a leave-in conditioning primer before blow-drying or apply sparingly to dry hair to tame flyaways and add shine. It doubles as a finishing mist to polish styles and protect against humidity without a heavy or sticky finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply 2–6 sprays to mid-lengths and ends on towel-dried hair\u003c\/li\u003e\n  \u003cli\u003eComb through, then blow-dry or air-dry as usual\u003c\/li\u003e\n  \u003cli\u003eUse a light mist on finished styles to reduce frizz and boost gloss\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for sensitive scalps and everyday use?\u003c\/h3\u003e\n\u003cp\u003eThe Loma tonic is formulated without parabens, gluten, sulfates and sodium chloride, making it a gentler choice for frequent use and suitable for those with sensitive or treated hair. As with any new product, patch-testing is recommended if you have specific scalp concerns.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben- and gluten-free to reduce irritation risk\u003c\/li\u003e\n  \u003cli\u003eSulfate-free cleansing philosophy across the brand\u003c\/li\u003e\n  \u003cli\u003eLight, non-greasy texture appropriate for daily application\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Hair Care Fortifying Reparative Tonic is ideal for anyone seeking a lightweight leave-in that strengthens, repairs visible damage and helps protect color—particularly people with chemically treated, heat-styled or brittle hair who want improved manageability and shine without heavy build-up.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003edimethicone, dimethiconol, trisiloxane, alcohol denat, triheptanoin, c12-15 alkyl benzoate, fragrance (parfum), c13-15 alkane, creatine, tocopherol, simmondsia chinensis (jojoba) seed oil*, persea gratissima (avocado) oil*, adansonia digitata seed oil*, water (aqua) (eau), potassium sorbate, sodium benzoate, benzyl alcohol, benzyl benzoate, limonene, hexyl cinnamal, linalool, geraniol. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate- and sodium chloride-free and supports color longevity by smoothing the cuticle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I apply the tonic?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it daily as a leave-in on damp hair or a light finishing mist as needed to tame frizz and boost shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53425438884187,"sku":"B07P5D1GPL","price":41.17,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-fortifying-tonic-front-packaging.jpg?v=1782206597"},{"product_id":"loma-nourishing-oil-treatment-3-4-fl-oz-lightweight-heat-protectant-to-450-f-frizz-control-shine","title":"Loma Nourishing Oil Treatment 3.4 fl oz — Lightweight Heat Protectant to 450°F, Frizz Control \u0026 Shine","description":"\u003cstrong\u003eLoma Hair Care Nourishing Oil Treatment is a lightweight, multi-purpose hair and skin oil that delivers thermal protection up to 450°F while providing moisture and humidity resistance.\u003c\/strong\u003e\n\n\u003cp\u003eThis 3.4 fl oz treatment blends jojoba, olive oil, and quinoa protein into a fast-absorbing formula that shields hair from heat styling, helps block frizz in humid conditions, and adds visible shine without artificial color or fragrance. Designed to be gentle on both hair and skin, the formula is free from parabens, gluten, sulfates, and sodium chloride. A subtle vanilla bean and orange aromatherapy note enhances the experience without masking natural scent.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this oil protect hair during heat styling?\u003c\/h3\u003e\n\u003cp\u003eThe Loma oil forms a protective layer around the hair shaft that withstands temperatures up to 450°F, reducing moisture loss and minimizing cuticle damage during blow-drying or flat ironing. Its lightweight texture allows heat tools to glide more smoothly while helping preserve the hair’s integrity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eThermal protection rated up to 450°F\u003c\/li\u003e\n  \u003cli\u003eLight, non-greasy finish that won’t weigh hair down\u003c\/li\u003e\n  \u003cli\u003eQuinoa protein helps reinforce and smooth the cuticle\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect for frizz and humidity control?\u003c\/h3\u003e\n\u003cp\u003eFormulated to resist airborne moisture, this treatment helps keep frizz at bay and maintains style shape in damp conditions. The combination of jojoba and olive oil seals the hair surface, reducing porosity and helping styles remain predictable in variable weather.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHumidity resistance to help control frizz\u003c\/li\u003e\n  \u003cli\u003eSeals and smooths hair cuticles for longer-lasting styles\u003c\/li\u003e\n  \u003cli\u003eSuitable for reapplication to tame flyaways between washes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich ingredients deliver moisture and shine?\u003c\/h3\u003e\n\u003cp\u003eJojoba seed oil provides immediate hydration and supplies vitamin E and B-complex nutrients, while olive oil offers deep replenishment with an array of vitamins and antioxidants. Quinoa protein adds amino acids that help repair the cuticle and enhance shine without adding artificial colors or scents.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba for instant moisturization and vitamin support\u003c\/li\u003e\n  \u003cli\u003eOlive oil for nourishment and antioxidant benefits\u003c\/li\u003e\n  \u003cli\u003eQuinoa protein to strengthen and boost hair luster\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this treatment for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to damp or dry hair focusing on mid-lengths and ends; use a bit more on very dry or textured hair. It can be used as a pre-styling heat protectant, as a finishing shine serum, or lightly on skin for moisturization and aromatherapy benefits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse sparingly — a few drops spread evenly typically suffice\u003c\/li\u003e\n  \u003cli\u003eApply before heat styling for protection, after styling for shine\u003c\/li\u003e\n  \u003cli\u003eSafe for topical skin use to nourish and soften\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This treatment is tailored for people with dry, damaged, or frizz-prone hair who want a single, versatile product to protect against heat and humidity while improving shine and manageability. It's also a good choice for anyone seeking a gentle, fragrance-free option that’s free from parabens, sulfates, gluten, and sodium chloride. Whether you style frequently with high-heat tools or you live in a humid climate, Loma's Nourishing Oil Treatment is built to help maintain healthier-looking hair and smoother finishes.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003edimethicone, trisiloxane, c11-12 isoparaffin, tocopherol, creatine, adansonia digitata seed oil*, triheptanoin, c13-15 alkane, fragrance (parfum), benzyl benzoate, d-limonene, coumarin, citral, linalool. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this oil safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is free of sulfates and sodium chloride, and works to protect and add shine to color-treated hair without stripping pigment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on my skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The lightweight, no-fragrance blend is formulated to be safe and moisturizing for both hair and skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53425632248155,"sku":"B00GLICF9O","price":38.92,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-front-packaging-3-4oz.jpg?v=1782208049"},{"product_id":"loma-nourishing-shampoo-33-oz-1-l-sulfate-free-for-color-keratin-treated-hair-aloe-moisture-complex","title":"Loma Nourishing Shampoo — 33 oz (1 L) sulfate-free for color \u0026 keratin-treated hair, aloe moisture complex","description":"\u003cp\u003e\u003cstrong\u003eLOMA Nourishing Shampoo 33 oz is a sulfate-free, skin-care-inspired cleanser that restores moisture and shine to dry, chemically treated hair with a cranberry and pear aromatherapy finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis liter-size shampoo blends an Aloe Moist Complex with certified organic extracts and gentle surfactants designed to balance and protect hair without harsh sulfates, parabens, or sodium chloride. Developed for thirsty, chemically processed, and keratin-treated hair, it delivers a creamy lather that cleanses while preserving natural oils and enhancing manageability. The scent profile blends bright cranberry and ripe pear for a refreshed, spa-like wash.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate chemically treated or dry hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula focuses on moisture retention and gentle cleansing rather than stripping. Emollients and the aloe-based moisture complex help replenish depleted lipids and smooth the cuticle for softer strands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains Aloe Moist Complex to support hydration and shine\u003c\/li\u003e\n  \u003cli\u003eUses skin-care-grade cleansers that cleanse without over-drying\u003c\/li\u003e\n  \u003cli\u003eSulfate- and sodium chloride-free to reduce fading and frizz\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on keratin-treated hair and hairpieces?\u003c\/h3\u003e\n\u003cp\u003eYes—LOMA Nourishing Shampoo is formulated to be safe for keratin-treated and bonded hair. Its gentle surfactants respect smoothing treatments while removing buildup and styling residues.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-stripping ingredients preserve keratin bonds and extensions\u003c\/li\u003e\n  \u003cli\u003eFree of harsh sulfates that can prematurely degrade treatments\u003c\/li\u003e\n  \u003cli\u003eCreates a soft, manageable finish suitable for styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and scent should I expect?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo produces a rich, creamy lather and leaves hair feeling clean but not tight. The aromatherapy blend highlights tart cranberry notes balanced by sweet pear, giving a fresh, uplifting scent during and after rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreamy texture for easy distribution through length and ends\u003c\/li\u003e\n  \u003cli\u003eCranberry adds bright top notes; pear provides soft, fruity depth\u003c\/li\u003e\n  \u003cli\u003eLight fragrance stays pleasant without overpowering\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the 33 oz (1 L) bottle for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a quarter-sized amount to wet hair, emulsify into the scalp and lengths, then rinse thoroughly. For dry or damaged hair, follow with a LOMA conditioner or a leave-in treatment to lock in moisture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair completely before applying for even lather\u003c\/li\u003e\n  \u003cli\u003eConcentrate on the scalp for cleansing and mid-to-ends for conditioning\u003c\/li\u003e\n  \u003cli\u003eRinse well and repeat only if hair is heavily soiled or product-laden\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? LOMA Nourishing Shampoo 33 oz is aimed at people with dry, color-treated, chemically processed, or keratin-smoothed hair who want a gentler daily cleanser in a value-sized bottle. It's a good fit for salon professionals, households that prefer fewer product swaps, and anyone who favors sulfate- and paraben-free formulations with a fruit-forward aromatherapy lift.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, sodium cocoyl isethionate, sodium methyl cocoyl taurate, sodium lauroamphoacetate, glyceryl stearate s.e., cetrimonium chloride, cetearyl alcohol, dimethicone, fragrance, gluconolactone, citric acid, chlorphenesin, guar hydroxypropyltrimonium chloride, polyquaternium-7, hydroxypropyl methylcellulose, olea europaea (olive) fruit oil*, persea gratissima (avocado) oil*, panthenol (vitamin b-5), glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, hydrolyzed quinoa, creatine. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is LOMA Nourishing Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate-free and formulated to cleanse gently, helping preserve color and reduce premature fading.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it as your regular cleanser—daily or several times a week—depending on hair type and styling product buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53427408732507,"sku":"B00QKY2QWU","price":72.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-nourishing-shampoo-front-bottle.jpg?v=1782223228"},{"product_id":"loma-daily-shampoo-33-oz-liter-sulfate-free-clarifying-color-safe-lightweight-shine-for-fine-normal-hair","title":"Loma Daily Shampoo 33 oz (Liter) — Sulfate-Free Clarifying, Color-Safe Lightweight Shine for Fine\/Normal Hair","description":"\u003cp\u003e\u003cstrong\u003eLoma Daily Shampoo 33 Ounce is a gentle, clarifying, color-safe shampoo formulated to cleanse, restore moisture balance, and add vibrant shine to fine to normal hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for everyday use, this liter-size shampoo blends certified organic extracts with a citrus aromatherapy of tangerine, orange, and grapefruit to leave hair feeling clean without stripping natural oils. Free from sulfates, parabens, gluten, and sodium chloride, it’s Loma’s most clarifying formula while remaining safe for color-treated strands. The lightweight formula targets buildup and dullness, restoring manageability and a refreshed scalp.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Loma Daily Shampoo clean hair without overdrying?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula uses mild, sulfate-free surfactants and organic botanicals that lift dirt, oil, and product residue without harsh stripping. That balance preserves the hair’s moisture envelope so strands stay soft after rinsing.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eMild, sulfate-free cleansing agents remove buildup gently.\u003c\/li\u003e\n\u003cli\u003eCertified organic ingredients help retain natural moisture.\u003c\/li\u003e\n\u003cli\u003eLightweight clarifying action suitable for frequent washing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo preserve my hair color?\u003c\/h3\u003e\n\n\u003cp\u003eYes—Loma Daily Shampoo is free of sulfates and sodium chloride, ingredients that can accelerate color fade. It rinses clean while being formulated to protect color-treated hair from unnecessary dulling.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eSulfate- and sodium chloride-free to reduce color stripping.\u003c\/li\u003e\n\u003cli\u003eSafe for regular use on color-treated hair.\u003c\/li\u003e\n\u003cli\u003eHelps maintain vibrancy with gentle cleansing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this right for my hair type and concerns?\u003c\/h3\u003e\n\n\u003cp\u003eThis shampoo is formulated for all hair types but is especially suited to fine to normal hair that needs clarifying without weight. It helps remove excess oil and styling residue while adding shine and manageability.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eIdeal for fine to normal hair needing lightweight cleansing.\u003c\/li\u003e\n\u003cli\u003eAlso suitable for oily scalps or frequent washers.\u003c\/li\u003e\n\u003cli\u003eWorks on color-treated and chemically styled hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory and safety features should I expect?\u003c\/h3\u003e\n\n\u003cp\u003eLoma Daily Shampoo delivers a fresh citrus aromatherapy blend—tangerine, orange, and grapefruit—for an uplifting shower experience. The product is made in the USA and formulated without parabens, gluten, or harsh sulfates for gentle daily use.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eCitrus scent profile for refreshing aromatherapy benefits.\u003c\/li\u003e\n\u003cli\u003eFree from parabens, gluten, and sulfates for sensitive scalps.\u003c\/li\u003e\n\u003cli\u003eProduced in the USA with certified organic components.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Daily Shampoo 33 Ounce is best for people who wash hair frequently, those with fine to normal hair seeking a lightweight clarifying wash, and anyone with color-treated hair who wants a sulfate-free routine. If you want a large, salon-grade bottle that removes buildup while supporting natural moisture and shine, this liter shampoo is a practical daily choice.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, cocamidopropyl betaine, glycerin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, polyquaternium-7, gluconolactone, cetrimonium chloride, polyquaternium-4, hydrolyzed quinoa, chlorphenesin, citric acid, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, panthenol (vitamin b-5), sodium phytate. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Daily Shampoo safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate- and sodium chloride-free, formulated to clean without accelerating color fade.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s designed for daily use, especially for those with fine to normal hair or who wash frequently.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53428744946011,"sku":"B00BFW93LE","price":59.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-daily-shampoo-front-bottle.jpg?v=1782229353"},{"product_id":"loma-daily-conditioner-33-oz-liter-lightweight-detangling-color-safe-shine-thermal-protection","title":"Loma Daily Conditioner 33 oz (Liter) — Lightweight Detangling, Color-Safe Shine \u0026 Thermal Protection","description":"\u003cp\u003e\u003cstrong\u003eLoma Daily Conditioner is a lightweight, everyday conditioner that detangles, adds shine and helps protect fine to normal and color-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated with certified organic extracts and a citrus aromatherapy blend of tangerine, orange and grapefruit, this 33 ounce (liter) conditioner balances moisture without weighing hair down. The sulfate- and paraben-free formula focuses on restoring the hair’s natural feel while offering thermal protection for routine styling. Made in the USA and free from sodium chloride and gluten, it’s designed for regular use by anyone seeking manageable, glossy hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Loma Daily Conditioner improve manageability?\u003c\/h3\u003e\n\n\u003cp\u003eThe conditioner smooths the hair cuticle and eases knots so wet hair is faster to comb and style. Lightweight conditioning agents sit on the surface to provide slip without heavy buildup, helping strands move freely and reducing breakage from brushing.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eInstant detangling for easier comb-through after shampooing\u003c\/li\u003e\n  \u003cli\u003eLightweight slip that doesn’t weigh down fine hair\u003c\/li\u003e\n  \u003cli\u003eReduces friction to lower breakage during styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work on color-treated or heat-styled hair?\u003c\/h3\u003e\n\n\u003cp\u003eThis formula is suitable for color-treated hair and offers everyday thermal protection to help shield strands during blow-drying and heat styling. It won’t strip color and helps maintain vibrancy by supporting the hair’s moisture balance.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated hair when used as directed\u003c\/li\u003e\n  \u003cli\u003eContains conditioning components that assist heat styling protection\u003c\/li\u003e\n  \u003cli\u003eSupports color vibrancy through balanced hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the scent and ingredients different from other daily conditioners?\u003c\/h3\u003e\n\n\u003cp\u003eLoma combines a citrus aromatherapy trio—tangerine, orange and grapefruit—for an uplifting, fresh fragrance that’s noticeable but not overpowering. Ingredients include certified organic botanicals selected to nourish and restore hair’s natural moisture without harsh additives.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUplifting citrus aroma for a fresh shower experience\u003c\/li\u003e\n  \u003cli\u003eCertified organic extracts chosen for moisture and repair support\u003c\/li\u003e\n  \u003cli\u003eFormulated without sulfates, parabens, gluten, or sodium chloride\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this 33 ounce bottle to get the best results?\u003c\/h3\u003e\n\n\u003cp\u003eApply after shampooing to mid-lengths and ends, leave in a minute or two, then rinse thoroughly for immediate softness and shine. For thicker or very dry hair, allow a bit longer or use as a leave-in treatment sparingly on ends.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse a quarter-sized amount for fine hair; increase for longer or thicker hair\u003c\/li\u003e\n  \u003cli\u003eFocus on mid-lengths and ends; avoid heavy application at the roots\u003c\/li\u003e\n  \u003cli\u003eRinse after 1–3 minutes or leave briefly for deeper conditioning on dry ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Daily Conditioner 33 Ounce suits anyone with fine to normal hair seeking a non-greasy everyday conditioner that detangles, boosts shine, and supports color-treated hair. It’s a practical choice for those who prefer cleaner formulations—free of sulfates, parabens, gluten and sodium chloride—and who like a fresh citrus scent during their daily hair care routine. The large 33 oz size is ideal for households, salons, or people who shampoo and condition frequently and want a reliable, lightweight conditioner that keeps hair manageable without weighing it down.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, cocamidopropyl betaine, glycerin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, polyquaternium-7, gluconolactone, cetrimonium chloride, polyquaternium-4, hydrolyzed quinoa, chlorphenesin, citric acid, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, panthenol (vitamin b-5), sodium phytate. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Daily Conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The lightweight, sulfate- and paraben-free formula is suitable for color-treated hair and supports vibrancy when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use daily or after every shampoo for fine to normal hair; for very dry hair, use each wash or as a targeted treatment on ends.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53428745109851,"sku":"B00BFW90VM","price":65.81,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-daily-conditioner-front-bottle.jpg?v=1782229348"},{"product_id":"loma-moisturizing-treatment-deep-conditioner-33-8-fl-oz-sulfate-paraben-free-hydration-for-color-treated-hair","title":"Loma Moisturizing Treatment deep conditioner 33.8 fl oz — sulfate \u0026 paraben-free hydration for color-treated hair","description":"\u003cp\u003e\u003cstrong\u003eLoma Moisturizing Treatment is a rich, sulfate- and paraben-free deep conditioner that restores moisture, shine, and strength to normal-to-dry hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for salon-quality conditioning at home, this 33.8 fl oz treatment delivers sustained hydration and improved manageability without sulfates, parabens, glute n, or sodium chloride. Previously sold as Loma Intensity Deep Conditioner, the formula focuses on replenishing moisture and enhancing shine while remaining gentle on color-treated and chemically processed hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this treatment improve moisture and manageability?\u003c\/h3\u003e\n\u003cp\u003eThe formula penetrates the hair shaft to smooth cuticles and reduce frizz, making hair easier to detangle and style. Regular use helps hair feel softer and appear glossier without weighing strands down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep-conditioning base restores lost moisture\u003c\/li\u003e\n  \u003cli\u003eSmoother cuticle reduces tangling and breakage\u003c\/li\u003e\n  \u003cli\u003eEnhances natural shine for healthier-looking hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes — Loma Moisturizing Treatment is free from sulfates, parabens, and sodium chloride, ingredients that can strip color or dry hair. Its gentle formulation supports treated hair while providing restorative hydration.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo sulfates or sodium chloride to preserve color longevity\u003c\/li\u003e\n  \u003cli\u003eParaben- and gluten-free for a milder routine\u003c\/li\u003e\n  \u003cli\u003eSuitable for chemically treated and heat-styled hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this 33.8 fl oz treatment for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to freshly washed, towel-dried hair focusing on mid-lengths to ends. Leave on for the recommended time, then rinse thoroughly; for extra intensity, use as a weekly deep-conditioning mask or under a heat cap for 10–20 minutes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse after shampooing on damp hair\u003c\/li\u003e\n  \u003cli\u003eFor deeper repair, let sit 10–20 minutes or use heat\u003c\/li\u003e\n  \u003cli\u003eRinse fully; style as usual for improved manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat benefits can I expect after regular use?\u003c\/h3\u003e\n\u003cp\u003eWith consistent application, hair will feel more resilient and look healthier. The treatment adds moisture and strength while helping maintain a polished finish between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIncreased moisture and improved strand strength\u003c\/li\u003e\n  \u003cli\u003eEnhanced shine and smoother texture\u003c\/li\u003e\n  \u003cli\u003eReduced breakage and easier styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Moisturizing Treatment is ideal for anyone with normal to dry hair seeking a concentrated, salon-style conditioner without harsh additives. It works well for color-treated, chemically processed, textured, or heat-styled hair, and because it comes in a generous 33.8 fl oz size, it’s also a practical choice for households, stylists, or anyone who wants an at-home deep-conditioning staple.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eProduct features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAdds moisture, strength and shine\u003c\/li\u003e\n  \u003cli\u003eNo Sulfates, Parabens or Glutens\u003c\/li\u003e\n  \u003cli\u003eFormerly Loma Intensity Deep Conditioner\u003c\/li\u003e\n  \u003cli\u003eMade in USA\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice*, cetearyl alcohol, cetyl alcohol, propanediol, water (aqua) (eau), behentrimonium methosulfate, dimethicone, panthenol, hydrolyzed quinoa, tocopherol, creatine, butyrospermum parkii (shea) butter*, persea gratissima (avocado) oil*, helianthus annuus (sunflower) seed oil*, ricinus communis (castor) seed oil*, hydrolyzed adansonia digitata seed extract, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, glycerin*, cetrimonium bromide, stearalkonium chloride, peg-40 castor oil, cetrimonium chloride, triheptanoin, c13-15 alkane, hydroxyacetophenone, chlorphenesin, benzyl alcohol, potassium sorbate, sodium benzoate, fragrance (parfum), benzyl benzoate, limonene, coumarin. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Loma Moisturizing Treatment every time I wash my hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; for lighter maintenance use each wash, or apply weekly as an intensive mask for deeper repair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate- and sodium-chloride-free, making it safe for color- and chemically-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53428790591835,"sku":"B00B4JZ4JS","price":71.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-moisturizing-treatment-front-packaging.jpg?v=1782229592"},{"product_id":"loma-deep-conditioner-33-8-fl-oz-intensive-repair-lightweight-texturizing-for-dry-or-damaged-hair","title":"Loma Deep Conditioner 33.8 fl oz — Intensive Repair \u0026 Lightweight Texturizing for Dry or Damaged Hair","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Deep Conditioner 33.8 Fl Oz is an intensive leave-in and rinse-out treatment that strengthens, repairs and conditions hair while adding soft texturizing support.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for salon-quality maintenance at home, this large-format deep conditioner combines restorative ingredients with a gentle formulation free of parabens, gluten, sulfates and sodium chloride. It works as a true multi-tasker: a deep conditioning mask to replenish moisture, a cleansing conditioner to gently detangle and refresh, and a light texturizing styler to define movement and body. The 33.8 fl oz size is ideal for regular use, stylists, or households that prefer a single versatile product.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this deep conditioner restore damaged hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula delivers rebuilding nutrients that penetrate the hair shaft to improve elasticity and reduce breakage without weighing strands down. It focuses on internal strengthening while smoothing the cuticle for a healthier appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eActive conditioning agents target the hair fiber for internal repair.\u003c\/li\u003e\n  \u003cli\u003eLightweight emollients seal shine and reduce frizz.\u003c\/li\u003e\n  \u003cli\u003eParaben-, gluten- and sulfate-free base for gentle daily or weekly use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this as a cleansing conditioner and a styling product?\u003c\/h3\u003e\n\u003cp\u003eYes — the product is formulated to perform as a cleansing conditioner to refresh and detangle between washes and also works as a texturizing styler to add separation and soft hold. Its balanced formulation cleans gently while leaving hair responsive to styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCleansing conditioner mode: use on wet hair to cleanse lightly and detangle.\u003c\/li\u003e\n  \u003cli\u003eTexturizing mode: apply to damp hair and scrunch or air-dry for natural movement.\u003c\/li\u003e\n  \u003cli\u003eRinse-out deep conditioning: leave on for several minutes to boost hydration before rinsing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat hair types benefit most from this product?\u003c\/h3\u003e\n\u003cp\u003eThe conditioner is suited to a broad range of textures—from fine to coarse and straight to curly—because it provides conditioning without heavy residue. It’s especially helpful for hair that needs repair, added softness, or light textural definition.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDry or chemically treated hair seeking moisture and strength.\u003c\/li\u003e\n  \u003cli\u003eCurly or wavy hair looking for detangling and separation without crunch.\u003c\/li\u003e\n  \u003cli\u003eFine hair wanting conditioning with minimal weight when used sparingly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Hair Care Deep Conditioner 33.8 Fl Oz is built for people who want a salon-grade, multi-purpose treatment in a generous size—ideal for busy households, professional stylists, and anyone aiming to repair and style hair with a single, clean-formula product. If you prefer products free of parabens, gluten, sulfates and sodium chloride and want both restorative and texturizing benefits, this deep conditioner is formulated for your routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, stearyl alcohol, behentrimonium methosulfate, glycerin*, cetyl alcohol, cetearyl alcohol, behenamidopropyl dimethylamine, glyceryl stearate, diheptyl succinate capryloyl glycerin\/sebacic acid copolymer, quaternium-87, caprylic\/capric triglyceride, creatine, citrus aurantium dulcis (orange) peel oil, citrus retculala (tangerine) peel oil, citrus paradisi (grapefruit) peel oil, butyrospermum parkii (shea butter)*, panthenol (vitamin b-5), tocopherol (vitamin-e)*, hydrolyzed adansonia digitata (baobab) seed extract, hydrolyzed quinoa, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) Seed extract*, helianthus annuus (sunflower) seed extract*, gluconolactone, persea gratissima (avocado) oil, dimer dilinoleyl dimer dilinoleate, olea europaea (olive) fruit oil*, chlorphenesin, sodium benzoate, potassium sorbate, limonene, benzyl alcohol. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Loma Deep Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as a rinse-out mask once or twice weekly for repair, or as a cleansing conditioner and lightweight styler as needed between washes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate-free and gentle, suitable for maintaining color when used according to your stylist's advice.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53428902166875,"sku":"B0019WWXE4","price":74.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-deep-conditioner-front-packaging.jpg?v=1782230496"},{"product_id":"loma-violet-shampoo-conditioner-duo-for-blonde-and-gray-hair-2-x-12-fl-oz-sulfate-free-toner","title":"Loma Violet Shampoo \u0026 Conditioner Duo for Blonde and Gray Hair, 2 x 12 fl oz — Sulfate‑Free Toner","description":"\u003cp\u003e\u003cstrong\u003eLoma Violet Shampoo and Conditioner Duo is a pigmented blue-violet cleansing and conditioning set designed to neutralize yellow and brassy tones in blonde and gray hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 2-count 12 fl oz pack pairs a violet-toning shampoo with a matching violet conditioner that deposit blue-violet pigments while gently cleansing and smoothing. Formulated without sulfates, parabens, gluten, or sodium chloride, the system aims to refresh cool tones and maintain clarity between salon visits. The concentrated pigments help counteract warm undertones that can appear in lightened, naturally blonde, or gray hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the Loma Violet Duo reduce yellow or brassy tones?\u003c\/h3\u003e\n\n\u003cp\u003eThe violet pigments in both the shampoo and the conditioner work by depositing cool tones that visually cancel warm, yellowed tones in the hair. Regular use as directed helps maintain a cooler, more neutral appearance without using harsh stripping agents. Results depend on hair porosity and the degree of brassiness; darker or heavily damaged hair may need longer or more frequent use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBlue-violet direct dyes deposit color to offset yellow undertones.\u003c\/li\u003e\n  \u003cli\u003eShampoo cleans while tinting for quick toning between washes.\u003c\/li\u003e\n  \u003cli\u003eConditioner smooths cuticles and extends toning effects.\u003c\/li\u003e\n  \u003cli\u003eSulfate- and paraben-free base minimizes additional color stripping.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the duo for best results?\u003c\/h3\u003e\n\n\u003cp\u003eApply the violet shampoo to wet hair, lather, and leave for a short rinse-contact time if you want a subtle tone, or slightly longer for stronger toning. Follow with the violet conditioner, distribute through mid-lengths to ends, leave 1–5 minutes depending on desired coolness, then rinse. Adjust frequency to avoid buildup—most users alternate with a regular moisturizing shampoo.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair; leave shampoo briefly for light toning.\u003c\/li\u003e\n  \u003cli\u003eConditioner recommended 1–5 minutes for controlled pigment deposit.\u003c\/li\u003e\n  \u003cli\u003eAlternate with non-toning products to prevent over-depositing.\u003c\/li\u003e\n  \u003cli\u003ePatch-test if you’ve used other direct dyes recently.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this duo work for all blondes and grays?\u003c\/h3\u003e\n\n\u003cp\u003eThe Loma Violet Duo is formulated for a wide range of light hair—natural blonde, highlighted, bleached, or gray—where yellowing or brassy warmth is present. It performs best on porous, light-reflective hair that accepts direct pigments; very dark, heavily pigmented, or chemically altered hair may see less pronounced toning. Always evaluate color progression and adjust contact time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal for natural blondes, highlighted, bleached, and gray hair.\u003c\/li\u003e\n  \u003cli\u003eLess effective on darker brown or black hair without pre-lightening.\u003c\/li\u003e\n  \u003cli\u003ePorosity affects pigment uptake—damaged hair may tone more quickly.\u003c\/li\u003e\n  \u003cli\u003eSafe to combine with regular color-maintenance routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat are the key formulation benefits and safety notes?\u003c\/h3\u003e\n\n\u003cp\u003eLoma emphasizes a gentle formulation free of sulfates, parabens, gluten, and sodium chloride, reducing the risk of unnecessary drying and preserving color. The duo uses direct dye pigments for immediate toning without permanent chemical alteration. Avoid contact with eyes, and follow labeled directions; if scalp irritation occurs, discontinue use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-, paraben-, gluten-, and sodium-chloride-free base.\u003c\/li\u003e\n  \u003cli\u003eDirect pigment system for temporary toning effects.\u003c\/li\u003e\n  \u003cli\u003eConditioner provides smoothing to maintain shine and manageability.\u003c\/li\u003e\n  \u003cli\u003eFollow rinse times to control intensity and prevent buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Loma Violet Shampoo and Conditioner Duo is intended for people with blonde, highlighted, bleached, or gray hair looking to neutralize yellow or brassy tones without a heavy-duty salon toner. It suits users who prefer sulfate-free, gentler formulations and want an at-home maintenance option to refresh cool tones between professional color appointments.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eViolet Shampoo: aloe barbadensis leaf juice, water (aqua), sodium cocoyl isethionate, distearyl phthalic acid amide, propanediol, sodium lauryl sulfoacetate, sodium lauroamphoacetate, sodium methyl 2-sulfolaurate, sodium methyl cocoyl taurate, persea gratissima (avocado) oil, creatine, panthenol, tocopherol, hydrolyzed adansonia digitata seed extract, lavandula angustifolia (lavender) flower\/leaf\/stem extract, foeniculum vulgare (fennel) seed extract, helianthus annuus (sunflower) seed extract, dimethicone, polyquaternium-7, cetrimonium chloride, disodium 2-sulfolaurate, guar hydroxypropyltrimonium chloride, glycerin, xanthan gum, benzyl alcohol, gluconolactone, chlorphenesin, sodium benzoate, potassium sorbate, citric acid, lavandula angustifolia (lavender) oil, citrus nobilis (mandarin orange) peel oil, citrus aurantium dulcis (orange) peel oil, anthemis nobilis (roman chamomile) oil, citrus paradisi (grapefruit) peel oil), limonene, coumarin, ext. violet 2 (ci 60730), basic blue 99. Violet Conditioner: Ingredients: aloe barbadensis leaf juice*, cetearyl alcohol, diheptyl succinate, behentrimonium methosulfate, cyclohexasiloxane, propanediol, persea gratissima (avocado) oil, creatine, panthenol, tocopherol*, hydrolyzed adansonia digitata (baobab) seed extract, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, thuja occidentalis (cedar) leaf oil, rosmarinus officinalis (rosemary) leaf oil, litsea cubeba (may chang) fruit oil, eucalyptus globulus leaf oil, lavandula (lavender) hybrida oil, citrus limon (lemon) peel oil, juniperus communis (juniper) fruit oil, cymbopogon nardus (citronella) oil, dimethiconol, quaternium-87, cetrimonium chloride, capryloyl glycerin\/sebacic acid copolymer, glycerin*, cyclopentasiloxane, benzyl alcohol, triethoxycaprylylsilane, chlorphenesin, sodium benzoate, potassium sorbate, limonene, citral, linalool, mica, titanium dioxide (ci 77891), ext. violet 2 (ci 60730), basic blue 99, basic red 76.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Loma Violet Shampoo and Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 1–3 times weekly depending on brassiness; alternate with regular shampoo to avoid over-depositing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; the duo is formulated without sulfates and uses direct pigments for temporary toning without altering permanent color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53429202092379,"sku":"B07HF88NWJ","price":52.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-violet-duo-front-packaging.jpg?v=1782233864"},{"product_id":"loma-nourishing-conditioner-33-oz-liter-hydrating-repair-for-dry-color-treated-hair-creatine-shea","title":"Loma Nourishing Conditioner 33 oz Liter — Hydrating Repair for Dry \u0026 Color-Treated Hair, Creatine + Shea","description":"\u003cstrong\u003eLoma Nourishing Conditioner 33 oz is a rich, reparative conditioner formulated to hydrate, strengthen, and restore dry, thirsty or chemically treated hair.\u003c\/strong\u003e\n\n\u003cp\u003eThis liter-sized conditioner combines high-performance actives and creamy emollients to quickly improve manageability and resilience after one use. Infused with a cranberry and pear aromatherapy blend, the formula focuses on rebuilding internal hair strength while delivering lasting moisture without sulfates, parabens, gluten or sodium chloride.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Loma repair chemically treated and color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe conditioner uses creatine to help rebuild tensile strength lost through coloring, bleaching, or foil work, while shea butter restores smoothness and Caprylic\/Capric Triglyceride seals in moisture. It’s designed to improve hair integrity without over-proteinizing when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreatine concentrated for internal fiber reinforcement\u003c\/li\u003e\n  \u003cli\u003eShea butter to replenish lipids and softness\u003c\/li\u003e\n  \u003cli\u003eLightweight natural oil helps lock hydration without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results should I expect after using this 33-ounce conditioner?\u003c\/h3\u003e\n\u003cp\u003eYou should notice increased manageability, reduced dryness, and improved comb-through softness within a single application. Continued use restores resilience and helps hair look healthier, especially for strands that have been exposed to chemical processing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSmoother texture and easier detangling\u003c\/li\u003e\n  \u003cli\u003eEnhanced moisture for brittle or parched ends\u003c\/li\u003e\n  \u003cli\u003eFragrance profile of cranberry and pear for a fresh scent\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for daily use and all hair types?\u003c\/h3\u003e\n\u003cp\u003eLoma Nourishing Conditioner is formulated for all hair types, particularly those that are dry, thirsty or chemically treated. The clean formulation avoids sulfates, parabens, gluten and sodium chloride, making it suitable for routine use as part of a salon or at-home regimen.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from sulfates, parabens, gluten and sodium chloride\u003c\/li\u003e\n  \u003cli\u003eGentle enough for regular conditioning routines\u003c\/li\u003e\n  \u003cli\u003eAppropriate for color-treated and chemically processed hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this conditioner for best results?\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing, apply a generous amount from mid-lengths to ends, leave on for one to three minutes, then rinse thoroughly. For deeper repair, distribute evenly and allow a longer leave-in time or follow a professional treatment protocol.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair after cleansing\u003c\/li\u003e\n  \u003cli\u003eComb through to ensure even coverage\u003c\/li\u003e\n  \u003cli\u003eRinse well; repeat or use as a weekly intensive when needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Nourishing Conditioner 33 oz is ideal for anyone with dry, thirsty, brittle, or chemically treated hair who wants a clean, salon-grade conditioner in a value liter size. It suits professional stylists and consumers looking for a reparative option free from sulfates, parabens and gluten, and who prefer a pleasant cranberry-pear scent with effective moisturizing and strengthening ingredients.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRevives dry, thirsty and thrashed hair\u003c\/li\u003e\n  \u003cli\u003eFormerly Reparative Conditioner\u003c\/li\u003e\n  \u003cli\u003eNo Sulfates, Parabens or Glutens\u003c\/li\u003e\n  \u003cli\u003eMade in USA\u003c\/li\u003e\n  \u003cli\u003e100 Percent Authentic with E Commerce Authenticity Code\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetrimonium chloride, cyclopentasiloxane and dimethicone, cetyl alcohol, stearyl alcohol, caprylic\/capric triglyceride, fragrance, cetryltrimethylammonium bromide, gluconolactone, guar hydroxypropyltrimonium chloride, chlorphenesin, hydrolyzed quinoa, olea europaea (olive) fruit oil, butyrospermum parkii (shea butter glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, persea gratissima (avocado) oil*, creatine, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Loma Nourishing Conditioner on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is designed for color-treated and chemically processed hair and is free from sulfates and sodium chloride.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo for daily maintenance, or as needed for deeper repair one to three times weekly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53429533016411,"sku":"B00UNST3SY","price":76.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-conditioner-front-packaging.jpg?v=1782237806"},{"product_id":"loma-moisturizing-shampoo-treatment-duo-for-dry-color-treated-hair-hydrating-repairing-formula","title":"Loma Moisturizing Shampoo \u0026 Treatment Duo for Dry, Color-Treated Hair — Hydrating, Repairing Formula","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Moisturizing Shampoo \u0026amp; Treatment Duo is a nutrient-rich shampoo and conditioner pair formulated to hydrate, restore structure, and add shine to dry, chemically treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis duo combines gentle cleansing with concentrated moisture and reparative proteins to address the needs of dry, thirsty, color- or chemically treated hair. Free of sulfates, parabens, gluten and sodium chloride, the pair focuses on replenishing lost moisture with botanical oils, quinoabased proteins and creatine to support a stronger hair fiber and smoother cuticle surface.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this duo moisturize without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe formula blends lightweight emollients and botanical oils that absorb into the hair shaft instead of sitting on top. Aloe vera gel and jojoba seed oil provide immediate hydration and slip, while avocado seed oil delivers deeper moisturization without heavy residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAloemoist Complex of aloe vera for soothing hydration\u003c\/li\u003e\n  \u003cli\u003eJojoba seed oil supplies fast-absorbing vitamin-rich moisture\u003c\/li\u003e\n  \u003cli\u003eAvocado seed oil hydrates and strengthens without greasiness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help repair damage from color, bleach or chemical services?\u003c\/h3\u003e\n\u003cp\u003eThe treatment combines proteins and creatine to reinforce the hair’s internal structure and help smooth the cuticle layer. Quinoa protein and creatine work together to replenish amino acids and improve elasticity, which can reduce breakage and make hair appear healthier.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eQuinoa protein repairs cuticle and boosts shine\u003c\/li\u003e\n  \u003cli\u003eCreatine supports internal fiber strength, especially on color-treated hair\u003c\/li\u003e\n  \u003cli\u003eRegular use helps reduce brittleness and split ends appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and scent can I expect?\u003c\/h3\u003e\n\u003cp\u003eBoth products are designed to feel luxurious: the shampoo foams gently and the treatment has a creamy, smoothing texture that detangles. The aroma is a bright, uplifting blend of mango, orange and tangerine for a refreshing, spa-like finish during use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle, sulfate-free lather that cleans without stripping\u003c\/li\u003e\n  \u003cli\u003eSilky treatment texture that eases combing and styling\u003c\/li\u003e\n  \u003cli\u003eMango, orange and tangerine aromatherapy notes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the shampoo and treatment for best results?\u003c\/h3\u003e\n\u003cp\u003eStart with a generous lather of shampoo to remove buildup, rinse thoroughly, then apply the treatment from mid-lengths to ends and leave for several minutes before rinsing. Use consistently and pair with heat protection for color longevity and improved manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: massage into wet hair, rinse; repeat if needed\u003c\/li\u003e\n  \u003cli\u003eTreatment: apply to towel-dried hair, leave 2–5 minutes, then rinse\u003c\/li\u003e\n  \u003cli\u003eUse 1–3 times weekly or as needed for dryness and chemical processing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Moisturizing Shampoo \u0026amp; Treatment Duo is crafted for people with dry, damaged or chemically treated hair who want a sulfate-free, paraben-free system that prioritizes botanical hydration and protein repair. It suits those seeking a gentle daily cleanser paired with a restorative conditioner to improve manageability, add shine and help protect fragile color-treated strands.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eMoisturizing Shampoo: Ingredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, sodium cocoyl isethionate, sodium lauroamphoacetate, sodium methyl cocoyl taurate, distearyl phthalic acid amide, glycerin, sodium lauryl sulfoacetate, cetrimonium chloride, dimethicone, fragrance, gluconolactone, chlorphenesin, citric acid, guar hydroxypropyltrimonium chloride, xanthan gum, olea europaea (olive) oil, creatine, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, simmondsia chinensis (jojoba) seed oil, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic, Moisturizing Treatment: Ingredients: aloe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetyl alcohol, cetrimonium chloride, cetearyl alcohol \u0026amp; peg-40 castor oil \u0026amp; stearalkonium chloride, dimethicone, gluconolactone, chlorphenesin, fragrance, cyclopentasiloxane, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, carthamus tinctorius (safflower) seed oil*, ricinus communis (castor) seed oil, butyrospermum parkii (shea) butter*, creatine, tocopherol (vitamin e), panthenol (vitamin b-5), persea americana (avocado seed) oil*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the Loma Moisturizing Duo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The sulfate-free, paraben-free formula is designed for color-treated and chemically processed hair to hydrate without stripping color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the treatment for damaged hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use the treatment 1–3 times per week or after chemical services; increase frequency for very dry, damaged hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430368403803,"sku":"B07CJ61W74","price":101.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-duo-front.jpg?v=1782250251"},{"product_id":"loma-moisturizing-shampoo-treatment-duo-12-fl-oz-each-hydrating-color-safe-formula-with-botanical-oils","title":"Loma Moisturizing Shampoo \u0026 Treatment Duo 12 fl oz each — Hydrating, Color-Safe Formula with Botanical Oils","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Moisturizing Shampoo \u0026amp; Treatment Duo pairs a hydrating shampoo with a rich leave-in treatment to restore moisture, strengthen strands, and add fragrant aromatherapy.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis two-bottle set includes a 12 fl oz Moisturizing Shampoo scented with mango, orange, and tangerine, plus a 12 fl oz Moisturizing Treatment fragranced with vanilla bean and orange. Formulated for normal to dry and color- or foil-treated hair, the duo blends botanical oils, creatine, and quinoa protein to address dryness, improve manageability, and help protect chemically treated fibers. The formulas are paraben-free, gluten-free, sulfate-free, and sodium chloride–free.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this duo hydrate dry or color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo gently cleanses while delivering immediate moisture from botanical emollients, and the treatment seals in hydration with concentrated conditioning oils and proteins. Key strengthening and smoothing compounds target compromised areas without adding heavy residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe vera gel to soothe and add lightweight moisture\u003c\/li\u003e\n  \u003cli\u003eJojoba and avocado oils for nourishment and softness\u003c\/li\u003e\n  \u003cli\u003eCreatine and quinoa protein to reinforce internal structure and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use both products on chemically treated or bleached hair?\u003c\/h3\u003e\n\u003cp\u003eYes — both formulations include ingredients chosen to support color- and foil-treated hair. Creatine and quinoa protein help fortify vulnerable strands, and nourishing oils restore pliability and reduce the appearance of dryness commonly seen after chemical processes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreatine for structural support in weakened hair\u003c\/li\u003e\n  \u003cli\u003eQuinoa protein to repair cuticle layers and enhance gloss\u003c\/li\u003e\n  \u003cli\u003eNon-sulfate cleanser to protect color vibrancy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and scent should I expect?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo offers a bright, fruity aromatherapy blend of mango, orange, and tangerine for an uplifting wash. The treatment presents a warmer vanilla bean and orange scent for a cozy finish when conditioning or styling, creating a complementary fragrance routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMango, orange, and tangerine notes in the shampoo for a fresh clean\u003c\/li\u003e\n  \u003cli\u003eVanilla bean and orange in the treatment for a smooth, warm finish\u003c\/li\u003e\n  \u003cli\u003eLight, salon-style scents that layer without overpowering\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I incorporate the shampoo and treatment into my routine?\u003c\/h3\u003e\n\u003cp\u003eUse the moisturizing shampoo to cleanse and refresh the scalp and lengths, then apply the treatment to towel-dried hair focusing on mid-lengths and ends. Leave the treatment on according to your preferred styling routine—brief for daily conditioning or longer for deeper nourishment—then rinse or style as usual.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: apply to wet hair, lather, and rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eTreatment: distribute through damp hair, concentrate on ends, rinse or leave for styling\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency based on hair dryness and styling needs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Loma Moisturizing Shampoo \u0026amp; Treatment Duo is suited for people with normal to dry hair, anyone with color- or foil-treated strands, and those seeking sulfate- and paraben-free cleansing plus restorative conditioning. It’s a practical choice for users who want botanical oils and proteins in their haircare without heavy build-up, and for shoppers who appreciate complementary aromatherapy notes from wash to finish.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eMoisturizing Shampoo: Ingredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, sodium cocoyl isethionate, sodium lauroamphoacetate, sodium methyl cocoyl taurate, distearyl phthalic acid amide, glycerin, sodium lauryl sulfoacetate, cetrimonium chloride, dimethicone, fragrance, gluconolactone, chlorphenesin, citric acid, guar hydroxypropyltrimonium chloride, xanthan gum, olea europaea (olive) oil, creatine, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, simmondsia chinensis (jojoba) seed oil, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic, Moisturizing Treatment: Ingredients: aloe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetyl alcohol, cetrimonium chloride, cetearyl alcohol \u0026amp; peg-40 castor oil \u0026amp; stearalkonium chloride, dimethicone, gluconolactone, chlorphenesin, fragrance, cyclopentasiloxane, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, carthamus tinctorius (safflower) seed oil*, ricinus communis (castor) seed oil, butyrospermum parkii (shea) butter*, creatine, tocopherol (vitamin e), panthenol (vitamin b-5), persea americana (avocado seed) oil*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Are these products safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Both formulas are sulfate-free and include creatine and quinoa protein to help support color-treated and chemically processed hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the treatment?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use the treatment after each wash for maintenance or leave on longer occasionally for deeper conditioning, depending on dryness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430368534875,"sku":"B07CJ61BD1","price":47.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-duo-front-packaging_d7639bc0-d5f9-47e6-aa24-d36c4c9afae3.jpg?v=1782250255"},{"product_id":"loma-nourishing-shampoo-conditioner-duo-pack-33-oz-moisture-restoring-color-safe","title":"Loma Nourishing Shampoo \u0026 Conditioner Duo Pack 33 oz — Moisture-Restoring, Color-Safe","description":"\u003cp\u003e\u003cstrong\u003eLOMA Nourishing Shampoo and Conditioner Duo is a professional-strength haircare pair formulated with the Aloemoist Complex to restore moisture, improve manageability, and add lasting shine to dry or chemically treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 33-ounce duo delivers a salon-style cleanse and reconstruction routine using certified organic botanicals selected to support the hair's natural moisture balance. The formula avoids parabens, gluten, sulfates, and sodium chloride, making it suitable for color-treated, keratin-treated, and stressed hair while leaving a fresh cranberry and pear aroma.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this duo rebuild dry or chemically treated hair?\u003c\/h3\u003e\n\n\u003cp\u003eThe LOMA system uses the Aloemoist Complex and amino-acid rich reconstructive ingredients to gently replenish and reinforce the hair fiber. Together the shampoo removes impurities with skin-care grade cleansers while the conditioner seals in hydration and smooths the cuticle for improved elasticity and gloss.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eReconstructive amino acids to strengthen weakened strands\u003c\/li\u003e\n  \u003cli\u003eAloemoist Complex to restore and retain moisture\u003c\/li\u003e\n  \u003cli\u003eGentle skin-care cleansers that won’t overdry color-treated hair\u003c\/li\u003e\n  \u003cli\u003eLight aromatherapy notes of cranberry and pear for a pleasant finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this duo protect color and chemical treatments?\u003c\/h3\u003e\n\n\u003cp\u003eThe formulas were designed to be safe for color, highlights, bleaching, and keratin treatments by avoiding harsh sulfates and sodium chloride. Using the shampoo and conditioner together helps maintain vibrancy and manageability without stripping treatment or accelerating fade.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSulfate-free cleansing to reduce color stripping\u003c\/li\u003e\n  \u003cli\u003eSodium chloride-free for safer use with keratin and hairpieces\u003c\/li\u003e\n  \u003cli\u003eConditioner seals and smooths to limit friction-related fading\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and practical benefits can I expect?\u003c\/h3\u003e\n\n\u003cp\u003eBeyond repair benefits, the duo provides a luxurious lather and a weightless finish so hair feels soft, detangled, and shiny rather than heavy. The subtle cranberry and pear scent offers a refreshing aromatherapy touch without overpowering perfumes.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRich, creamy conditioner for easy detangling\u003c\/li\u003e\n  \u003cli\u003eLightweight shine without residue buildup\u003c\/li\u003e\n  \u003cli\u003ePleasant cranberry-pear fragrance for everyday use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the 33-ounce bottles for best results?\u003c\/h3\u003e\n\n\u003cp\u003eFor optimal improvement, apply the shampoo to wet hair, lather, and rinse thoroughly; follow with conditioner, focusing on mid-lengths to ends and leave for one to three minutes before rinsing. Regular, consistent use helps rebuild moisture balance and maintain smoother, healthier-looking hair.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShampoo: wet hair, lather, rinse fully\u003c\/li\u003e\n  \u003cli\u003eConditioner: apply from mid-lengths to ends, leave 1–3 minutes, rinse\u003c\/li\u003e\n  \u003cli\u003eUse weekly deep treatments as needed for very compromised hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: LOMA Nourishing Shampoo and Conditioner Duo is intended for people with dry, thirsty, color-treated, highlighted, bleached, or chemically processed hair who want salon-grade reconstruction without sulfates, parabens, gluten, or sodium chloride. It’s also a good match for anyone seeking a cruelty-conscious, aroma-forward cleansing routine that prioritizes moisture balance and manageability.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, sodium cocoyl isethionate, sodium methyl cocoyl taurate, sodium lauroamphoacetate, glyceryl stearate s.e., cetrimonium chloride, cetearyl alcohol, dimethicone, fragrance, gluconolactone, citric acid, chlorphenesin, guar hydroxypropyltrimonium chloride, polyquaternium-7, hydroxypropyl methylcellulose, olea europaea (olive) fruit oil*, persea gratissima (avocado) oil*, panthenol (vitamin b-5), glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, hydrolyzed quinoa, creatine. *Certified Organic aloe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetrimonium chloride, cyclopentasiloxane and dimethicone, cetyl alcohol, stearyl alcohol, caprylic\/capric triglyceride, fragrance, cetryltrimethylammonium bromide, gluconolactone, guar hydroxypropyltrimonium chloride, chlorphenesin, hydrolyzed quinoa, olea europaea (olive) fruit oil, butyrospermum parkii (shea butter glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, persea gratissima (avocado) oil*, creatine, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Are these products safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The duo is sulfate- and sodium-chloride-free, formulated to cleanse gently and help preserve color and treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the Aloemoist Complex?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Aloemoist Complex is a blend of certified organic botanicals and reconstructive amino acids designed to restore moisture and improve hair resilience.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430368633179,"sku":"B07CJF1D7X","price":108.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-duo-front-packaging.jpg?v=1782250250"},{"product_id":"loma-daily-shampoo-conditioner-duo-12-oz-each-clear-formula-sulfate-and-paraben-free-lightweight-shine","title":"Loma Daily Shampoo \u0026 Conditioner Duo 12 oz Each — Clear Formula, Sulfate- and Paraben-Free, Lightweight Shine","description":"\u003cp\u003e\u003cstrong\u003eLOMA Daily Shampoo (clear formula) and Daily Conditioner duo is a gentle, sulfate- and paraben-free pair formulated to cleanse, hydrate, and add shine for fine to normal hair without weighing it down.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis duo contains a 12 oz bottle of LOMA Daily Shampoo and a 12 oz bottle of LOMA Daily Conditioner, both designed to help preserve the hair’s natural moisture balance while delivering a light, uplifting citrus aromatherapy of tangerine, orange and grapefruit. The clear formula is made in the USA and avoids sulfates, parabens, glute n, sodium chloride and other harsh additives, making it suitable for everyday use and safe for color-treated hair when used properly.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this duo affect my hair’s natural moisture and shine?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo gently removes oil, product build-up and impurities while preserving essential moisture; the conditioner helps smooth the cuticle to reflect light and reduce frizz. Together they maintain hydration without leaving a heavy residue, so hair looks lively and manageable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: clear, mild surfactants clean without stripping natural oils\u003c\/li\u003e\n  \u003cli\u003eConditioner: lightweight emollients detangle and add shine\u003c\/li\u003e\n  \u003cli\u003eFormulated for frequent use to support your hair’s moisture balance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this set work for my fine or normal hair on busy mornings?\u003c\/h3\u003e\n\u003cp\u003eYes — the lightweight conditioner detangles quickly and the shampoo rinses clean, so styling is faster and hair has more body. The citrus scent provides an energizing boost to your morning routine without heavy perfume notes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eQuick-rinse shampoo to speed up shower routines\u003c\/li\u003e\n  \u003cli\u003eConditioner detangles and smooths without weighing hair down\u003c\/li\u003e\n  \u003cli\u003eIdeal for daily use to keep hair looking fresh between styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and safety qualities does the LOMA Daily duo include?\u003c\/h3\u003e\n\u003cp\u003eLOMA emphasizes a gentle formulation: the products are free from sulfates, parabens, gluten and sodium chloride, and they feature certified organic ingredients chosen for hair health. While mild, they deliver effective cleansing and conditioning for routine care.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCertified organic extracts to support hair moisture and shine\u003c\/li\u003e\n  \u003cli\u003eNo sulfates, parabens, sodium chloride or gluten\u003c\/li\u003e\n  \u003cli\u003eManufactured in the USA with an e-commerce authenticity code\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the shampoo and conditioner for best results?\u003c\/h3\u003e\n\u003cp\u003eApply shampoo to wet hair, lather and rinse thoroughly to remove dirt and oil. Follow with a small amount of conditioner, focusing on mid-lengths to ends, leave briefly if desired, then rinse; style as usual.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: work into scalp and roots, rinse completely\u003c\/li\u003e\n  \u003cli\u003eConditioner: apply from mid-shaft to ends, rinse after 1–3 minutes\u003c\/li\u003e\n  \u003cli\u003eUse daily or as needed based on hair oiliness and activity level\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This LOMA Daily Shampoo and Conditioner duo is tailored for people with fine to normal hair who want a lightweight, everyday cleansing and conditioning system free of sulfates, parabens and gluten. It’s a practical choice for those who prefer citrus-scented haircare and value gentle, made-in-USA formulas that preserve natural moisture and shine. If you need heavy repair treatments or intense moisturizing for very dry, textured hair, consider alternating this duo with a deeper conditioning mask.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eDaily Shampoo: Ingredients: aloe barbadensis leaf juice*, cetearyl alcohol, dimethicone, water (aqua) (eau), peg-40 castor oil, stearalkonium chloride, panthenol, hydrolyzed quinoa, tocopherol, carthamus tinctorius (safflower) seed oil*, helianthus annuus (sunflower) seed oil*, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, citrus aurantium dulcis (orange) peel oil, citrus tangerina (tangerine) peel oil, citrus paradisi (grapefruit) peel oil, caprylic\/capric triglyceride, glycerin*, propanediol, diheptyl succinate, cetrimonium bromide, cetrimonium chloride, capryloyl glycerin\/sebacic acid copolymer, triheptanoin, c13-15 alkane, ethylhexylglycerin, caprylyl glycol, pentylene glycol, citric acid, chlorphenesin, benzyl alcohol, potassium sorbate, sodium benzoate, fragrance (parfum), limonene. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this duo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the clear, sulfate-free formula is gentle and suitable for most color-treated hair when used as part of normal care.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use the LOMA Daily Shampoo and Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s formulated for daily use, though frequency can be reduced based on your scalp oiliness and styling needs.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430370271579,"sku":"B07CJL2F84","price":48.51,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-duo-front-packaging_f5136741-af65-4587-b4ae-3a658519a24a.jpg?v=1782250293"},{"product_id":"loma-daily-shampoo-conditioner-duo-33-oz-sulfate-free-hydrating-everyday-set","title":"Loma Daily Shampoo \u0026 Conditioner Duo 33 oz — Sulfate-Free, Hydrating Everyday Set","description":"\u003cp\u003e\u003cstrong\u003eLoma Daily Shampoo and Daily Conditioner DUO is a sulfate- and paraben-free 33-ounce pair formulated to gently cleanse and restore everyday moisture balance for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for routine use, this two-bottle set combines a mild cleansing formula with a hydrating conditioner that help maintain hair softness and manageability without stripping natural oils. The scent blends tangerine, orange, and grapefruit for a fresh citrus finish, while the formulas avoid sulfates, parabens, gluten, and sodium chloride to be kinder to hair and scalp.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this duo affect my hair’s moisture and texture?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo removes dirt and buildup without aggressive surfactants, and the conditioner replenishes hydration to smooth the cuticle. Together they help hair feel softer and more manageable after regular use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: gentle cleansing agents preserve natural oils\u003c\/li\u003e\n  \u003cli\u003eConditioner: moisturizing ingredients restore elasticity\u003c\/li\u003e\n  \u003cli\u003eDaily-safe: formulated for frequent use without dryness\u003c\/li\u003e\n  \u003cli\u003eSuitable for chemically treated and natural hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this set work for my hair type and styling routine?\u003c\/h3\u003e\n\u003cp\u003eThe duo is made for all hair types—fine, thick, curly, or straight—and can be integrated into any styling regimen. It won't weigh hair down when used as directed and pairs well with heat styling or air-drying.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine hair: light conditioning avoids limpness\u003c\/li\u003e\n  \u003cli\u003eCurly hair: helps preserve moisture and reduce frizz\u003c\/li\u003e\n  \u003cli\u003eColor-treated hair: gentle formulas minimize stripping\u003c\/li\u003e\n  \u003cli\u003eDaily users: balanced formulation for everyday maintenance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and safety features should I expect?\u003c\/h3\u003e\n\u003cp\u003eLoma highlights organic and nourishing ingredients chosen to support hair and scalp health while excluding potential irritants. The formulas are free from sulfates, parabens, gluten, and sodium chloride, reducing the risk of dryness and sensitivity for many users.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCertified organic extracts to support natural balance\u003c\/li\u003e\n  \u003cli\u003eNo sulfates or harsh detergents for gentler cleansing\u003c\/li\u003e\n  \u003cli\u003eParaben- and gluten-free for cleaner ingredient profiles\u003c\/li\u003e\n  \u003cli\u003eCitrus aroma from tangerine, orange, and grapefruit notes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the shampoo and conditioner for best results?\u003c\/h3\u003e\n\u003cp\u003eApply shampoo to wet hair, lather gently, and rinse thoroughly, then follow with conditioner focusing on mid-lengths to ends. For daily maintenance, shorter contact time on the scalp and a longer conditioning period on the lengths works well.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: massage into scalp, rinse completely\u003c\/li\u003e\n  \u003cli\u003eConditioner: apply from mid-lengths to ends, leave 1–3 minutes\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency based on hair oiliness and activity level\u003c\/li\u003e\n  \u003cli\u003ePair with leave-in treatments if extra hydration is needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Loma Daily Shampoo \u0026amp; Conditioner DUO is ideal for anyone seeking a daily-use cleansing and conditioning system that prioritizes mild, cleaner ingredients over harsh detergents. It's a practical choice for everyday routines—people who color or chemically treat their hair, those with sensitive scalps, and anyone who prefers a citrus-scented, lightweight finish. If you want a full-liter sized set to streamline shower-time while maintaining softness and manageability, this 33-ounce duo delivers balance and gentle care.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eDaily Shampoo: Ingredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, cocamidopropyl betaine, glycerin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, polyquaternium-7, gluconolactone, cetrimonium chloride, polyquaternium-4, hydrolyzed quinoa, chlorphenesin, citric acid, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, panthenol (vitamin b-5), sodium phytate.*Certified Organic, Daily Conditioner: Ingredients: aloe barbadensis leaf juice (aloe vera gel)*, cetearyl alcohol \u0026amp; peg-40 castor oil \u0026amp; stearalkonium chloride, cetyl alcohol, cetrimonium chloride, cyclopentasiloxane \u0026amp; dimethicone, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, caprylic\/capric triglyceride, gluconolactone, chlorphenesin, cetryltrimethylammonium bromide, hydrolyzed quinoa, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Are these products safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formulas are sulfate-free and designed to be gentle on color-treated hair, helping preserve color without aggressive stripping.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use the Loma Daily Shampoo \u0026amp; Conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Daily use is appropriate; the mild cleansing and moisturizing formulas are formulated for frequent use without over-drying.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430370337115,"sku":"B07CJJBSBV","price":95.85,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-duo-front-packaging_d298560c-9cde-4fbb-928e-3ee60db6055d.jpg?v=1782250295"},{"product_id":"loma-nourishing-shampoo-conditioner-duo-12-oz-sulfate-free-hydrating-set-for-color-treated-hair","title":"Loma Nourishing Shampoo \u0026 Conditioner Duo 12 oz — Sulfate-Free Hydrating Set for Color‑Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eLOMA Nourishing Shampoo and Conditioner DUO is a sulfate-free, paraben- and gluten-free daily hair-care pair formulated to hydrate, detangle, and protect color- or chemically-treated hair with a cranberry and pear aromatherapy finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThese 12-ounce bottles combine gentle, skin-derived cleansing agents with a conditioning formula designed to restore moisture without heavy residues. The set is crafted for hair that’s dry, chemically treated, color-treated, or keratin-treated, and it avoids common irritants like sulfates, sodium chloride, and parabens. Each bottle carries an e-commerce authenticity code and is made in the USA.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this duo improve dry or chemically treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo uses mild surfactants inspired by skincare to remove buildup without stripping essential oils, while the conditioner replenishes moisture and smooths the cuticle for easier detangling. Together they reduce frizz and help hair feel softer and more manageable after styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating cleansing agents that avoid harsh sulfates\u003c\/li\u003e\n  \u003cli\u003eRich conditioning emollients for slip and detangling\u003c\/li\u003e\n  \u003cli\u003eFormulated to help smooth and reduce surface roughness\u003c\/li\u003e\n  \u003cli\u003eSuitable for color-, bleach-, and highlight-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the DUO safe for color-treated and keratin-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formulas are designed to be gentle on treated hair, minimizing fading and protecting the integrity of keratin treatments. They omit sodium chloride and strong sulfates that can accelerate color loss or weaken smoothing services.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free to preserve color longevity\u003c\/li\u003e\n  \u003cli\u003eSodium chloride-free to avoid stripping keratin bonds\u003c\/li\u003e\n  \u003cli\u003eGentle surfactants that clean without aggressive abrasion\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does the cranberry and pear aromatherapy add to the experience?\u003c\/h3\u003e\n\u003cp\u003eThe scent blend offers a light, uplifting fragrance that enhances the routine without overpowering. Aromatherapy can make everyday hair care feel spa-like and leave a subtle, fresh scent on hair after rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCranberry notes for a bright, fruity top aroma\u003c\/li\u003e\n  \u003cli\u003ePear tones for a soft, rounded finish\u003c\/li\u003e\n  \u003cli\u003eBalanced scent concentration to avoid overpowering perfumes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the shampoo and conditioner for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount of LOMA Nourishing Shampoo to wet hair, massage into the scalp and rinse thoroughly. Follow with the conditioner focusing on mid-lengths to ends; leave for one to three minutes, then rinse for optimized softness and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo: lather at scalp, rinse completely\u003c\/li\u003e\n  \u003cli\u003eConditioner: apply to mid-lengths\/ends, leave briefly, rinse\u003c\/li\u003e\n  \u003cli\u003eUse regularly for cumulative hydration and smoother styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This LOMA duo targets anyone with dry, chemically processed, highlighted, or color-treated hair seeking a gentler alternative to traditional salon sulfates. It’s also a good option for users of keratin treatments or hairpieces and for anyone prioritizing paraben- and gluten-free formulations with a pleasant cranberry-pear fragrance.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, sodium cocoyl isethionate, sodium methyl cocoyl taurate, sodium lauroamphoacetate, glyceryl stearate s.e., cetrimonium chloride, cetearyl alcohol, dimethicone, fragrance, gluconolactone, citric acid, chlorphenesin, guar hydroxypropyltrimonium chloride, polyquaternium-7, hydroxypropyl methylcellulose, olea europaea (olive) fruit oil*, persea gratissima (avocado) oil*, panthenol (vitamin b-5), glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, hydrolyzed quinoa, creatine. *Certified Organic aloe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetrimonium chloride, cyclopentasiloxane and dimethicone, cetyl alcohol, stearyl alcohol, caprylic\/capric triglyceride, fragrance, cetryltrimethylammonium bromide, gluconolactone, guar hydroxypropyltrimonium chloride, chlorphenesin, hydrolyzed quinoa, olea europaea (olive) fruit oil, butyrospermum parkii (shea butter glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, persea gratissima (avocado) oil*, creatine, panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Are these products safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the LOMA shampoo and conditioner are sulfate- and sodium chloride-free to help preserve color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this after a keratin treatment?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formulas are gentle and free from strong salts, making them compatible with keratin-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430371975515,"sku":"B07CKYZNLV","price":50.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-front-packaging.jpg?v=1782250347"},{"product_id":"loma-moisturizing-shampoo-33-8-oz-1-l-sulfate-free-color-safe-hydrating-cleanser","title":"Loma Moisturizing Shampoo 33.8 oz (1 L) — Sulfate-Free, Color-Safe Hydrating Cleanser","description":"\u003cp\u003e\u003cstrong\u003eLoma Moisturizing Shampoo 33.8 oz is a sulfate-, paraben- and gluten-free moisturizing cleanser designed to hydrate normal to dry hair while remaining color safe.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eLoma Moisturizing Shampoo is a professional-grade liter bottle formulated to replenish moisture and gently cleanse all hair types, with particular benefits for normal to dry hair. Made in the USA and labeled with an e-commerce authenticity code, this large-format shampoo supports regular use at home or in busy salons. Its gentle surfactants remove dirt and light buildup without stripping natural oils, and its free-from list (no sulfates, no parabens, no gluten, no sodium chloride) makes it a dependable option when you want a milder wash than conventional shampoos.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this shampoo affect dry or dehydrated hair?\u003c\/h3\u003e\n\u003cp\u003eIt works to replenish surface moisture while cleaning, helping hair feel softer and look smoother after rinsing. The formula focuses on moisture restoration rather than heavy silicones or oils, making it suitable for ongoing use without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRestores moisture to the hair shaft for improved manageability\u003c\/li\u003e\n  \u003cli\u003eLight, non-greasy finish that reduces static and frizz\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily or frequent washes for dry-prone hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Loma Moisturizing Shampoo safe for color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes—this shampoo is color safe and formulated to preserve salon color between appointments. Because it avoids harsh sulfates and sodium chloride, it helps reduce premature fading and keeps color looking fresher for longer compared with harsher cleansers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free surfactants that are gentler on color pigments\u003c\/li\u003e\n  \u003cli\u003eNo sodium chloride to prevent accelerated color leaching\u003c\/li\u003e\n  \u003cli\u003eMaintains shine and tone when used as part of a color-care routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and safety features should I know about?\u003c\/h3\u003e\n\u003cp\u003eThe Loma Moisturizing Shampoo emphasizes a clean-ingredient profile: free from sulfates, parabens, and gluten, and formulated without sodium chloride. This makes it a sensible pick for those avoiding those specific additives, and the product carries an e-commerce authenticity code to confirm it’s genuine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben-free and gluten-free for sensitive scalps or ingredient-conscious shoppers\u003c\/li\u003e\n  \u003cli\u003eNo sulfates and no sodium chloride to reduce stripping and dryness\u003c\/li\u003e\n  \u003cli\u003eManufactured in the USA with an authenticity code for online purchases\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow can I use the liter-sized bottle effectively?\u003c\/h3\u003e\n\u003cp\u003eThe 33.8 oz (liter) format is designed for long-term home use or salon settings. A little goes a long way: work into a lather, focus on the scalp, and rinse thoroughly; follow with your preferred conditioner for best results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDispense a small amount; emulsify with water to create lather\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp to cleanse, then let suds rinse through lengths\u003c\/li\u003e\n  \u003cli\u003ePair with a hydrating conditioner from Loma for balanced moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Moisturizing Shampoo 33.8 oz is ideal for people seeking a gentler, moisture-focused cleanser—especially those with normal to dry hair, color-treated locks, or anyone avoiding sulfates, parabens, gluten, and sodium chloride. The large liter size suits households, professionals, and shoppers who prefer to buy in bulk for value and consistency. If you want a proven, salon-quality moisturizing shampoo without harsh additives, this Loma formula offers a dependable, daily-friendly option.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, sodium cocoyl isethionate, sodium lauroamphoacetate, sodium methyl cocoyl taurate, distearyl phthalic acid amide, glycerin, sodium lauryl sulfoacetate, cetrimonium chloride, dimethicone, fragrance, gluconolactone, chlorphenesin, citric acid, guar hydroxypropyltrimonium chloride, xanthan gum, olea europaea (olive) oil, creatine, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, simmondsia chinensis (jojoba) seed oil, , panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Moisturizing Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is formulated to be color safe and avoids sulfates and sodium chloride that can accelerate fading.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can use it daily or as needed; the gentle, sulfate-free formula is suited for frequent washes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53430586835291,"sku":"B00BFW95F8","price":68.38,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-moisturizing-shampoo-front-packaging.jpg?v=1782254075"},{"product_id":"loma-curvature-curvy-creme-curl-activating-styling-creme-8-45-oz-medium-flexible-hold-moisturizing-sea-complex","title":"Loma Curvature Curvy Crème curl-activating styling crème 8.45 oz — medium flexible hold, moisturizing sea-complex","description":"\u003cp\u003e\u003cstrong\u003eLoma Curvature Curvy Crème is a moisturizing styling crème that activates curls and waves while delivering a medium, flexible hold without stiffness.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for natural texture and for styling straight hair into firmer shapes, this 8.45-ounce jar blends a rich sea-complex with color and keratin protection and a lightly aromatic pear and cranberry scent. Free from parabens, gluten, sulfates, and sodium chloride, the formula supports managed, touchable styles and is made in the USA. Below are concise answers to common questions shoppers ask when choosing a curl-activating crème.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this crème help define curls and waves?\u003c\/h3\u003e\n\u003cp\u003eThe Curvy Crème enhances existing curl patterns and encourages waves by adding moisture and a pliable hold that reduces frizz while keeping movement. It layers easily under gels or oils for extra hold or sheen without turning crunchy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium flexible hold keeps shape without stiffness.\u003c\/li\u003e\n  \u003cli\u003eMoisturizing sea-complex smooths cuticles and improves definition.\u003c\/li\u003e\n  \u003cli\u003eWorks on all hair types, including wavy and non-curly strands.\u003c\/li\u003e\n  \u003cli\u003ePear and cranberry aromatherapy leaves a light, fresh scent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat is the best way to apply Curvy Crème for lasting results?\u003c\/h3\u003e\n\u003cp\u003eApply to damp, towel-blotted hair for even distribution. Use a small amount and scrunch or rake through from roots to ends; add more product to areas needing extra control. Diffuse or air-dry depending on desired volume and texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a nickel-to-quarter sized amount, adjust to hair density.\u003c\/li\u003e\n  \u003cli\u003eRake through or scrunch to encourage curl formation.\u003c\/li\u003e\n  \u003cli\u003eLayer under gel for maximum hold or over oil for extra shine.\u003c\/li\u003e\n  \u003cli\u003eSuitable for both air-drying and low-heat diffusion techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for color-treated and keratin-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula includes color and keratin protection to be gentle on treated strands. It is also free of sulfates, parabens, gluten, and sodium chloride, reducing common irritants that can strip or dull hair treatments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-protection ingredients help preserve hue and vibrancy.\u003c\/li\u003e\n  \u003cli\u003eKeratin-protective components support treated hair integrity.\u003c\/li\u003e\n  \u003cli\u003eSulfate- and salt-free base minimizes drying and fading.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use Curvy Crème on non-curly hair?\u003c\/h3\u003e\n\u003cp\u003eAbsolutely — on straight or wavy hair it functions as a firmer styling crème to add body, texture, and controlled movement. It’s useful for shaping layers, smoothing flyaways, or creating soft, touchable styles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAdds light structure without heaviness for straighter hair.\u003c\/li\u003e\n  \u003cli\u003eDefines natural wave and adds volume at the roots.\u003c\/li\u003e\n  \u003cli\u003eWorks as a styling base under other finishing products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Loma Curvature Curvy Crème suits anyone seeking hydrated, defined texture—people with natural curls or waves who want flexible hold, those with heat- or color-treated hair who need gentle protection, and straighter-haired users looking for a moisturizing styling crème to add shape and manageability. If you prefer products free from parabens, sulfates, gluten, and sodium chloride and enjoy a subtle pear-and-cranberry scent, this crème is a practical addition to your styling routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, polyquaternium-46, vp\/methacrylamide\/vinyl imidazole copolymer, glyceryl stearate, hydroxypropyl guar, gluconolactone, chlorphenesin, fragrance, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, extracts of fucus vesiculosus (kelp), spirulina platensis, ascophyllum nodusum (kelp), chondrus crispus (carrageenan), creatine, panthenol (vitamin b-5), tocopherol (vitamin e)*, persea americana (avocado) seed oil*, olea europaea (olive) fruit oil*, panthenol (vitamin b-5), tocopherol (vitamin e)*,citric acid. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will Curvy Crème make my hair crunchy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It provides a medium, flexible hold that keeps hair touchable and soft without crunchiness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula includes color and keratin protection and is free from sulfates and sodium chloride.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53431177642331,"sku":"B00BBMK0RY","price":34.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-curvature-front-packaging.jpg?v=1782262921"},{"product_id":"loma-curvy-creme-styling-cream-3-fl-oz-medium-flexible-hold-for-curls-waves-frizz-control","title":"Loma Curvy Crème Styling Cream 3 fl oz — Medium Flexible Hold for Curls \u0026 Waves, Frizz Control","description":"\u003cp\u003e\u003cstrong\u003eLoma Curvy Crème is a medium, flexible-hold styling cream that defines and activates curls and waves for natural-looking texture.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for all hair types, this 3 fl oz styling crème enhances curl pattern, adds separation, and tames frizz without stiffness. Formulated free from parabens, gluten, sulfates, and sodium chloride, Loma Curvy Crème can be used on naturally curly hair as well as straight hair needing firmer, styled texture. Apply a small amount to dry hair for a separated or intentionally messy finish, or use on damp hair to boost definition and hold.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Curvy Crème shape curls and waves?\u003c\/h3\u003e\n\n\u003cp\u003eCurvy Crème combines lightweight conditioning with a medium, flexible hold that encourages natural curl formation while preserving movement. It smooths cuticles to reduce frizz and helps strands clump into defined curls or tousled waves without leaving a crunchy residue.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMedium flexible hold for lasting shape without stiffness\u003c\/li\u003e\n  \u003cli\u003eEnhances natural curl and wave patterns\u003c\/li\u003e\n  \u003cli\u003eLight conditioning to reduce frizz and boost shine\u003c\/li\u003e\n  \u003cli\u003eWorks on damp or dry hair depending on desired finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat’s the best way to apply it for my hair type?\u003c\/h3\u003e\n\n\u003cp\u003eApplication varies by hair texture and the look you want: scrunch into damp hair for defined curls and added bounce, or smooth a small amount through dry hair to separate and texturize. For finer hair use a pea-size amount; thicker or coarser hair can tolerate more product to achieve stronger definition.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFine hair: use sparingly to avoid weighing hair down\u003c\/li\u003e\n  \u003cli\u003eMedium hair: apply evenly for balanced hold and separation\u003c\/li\u003e\n  \u003cli\u003eThick\/coarse hair: use a larger amount for enhanced definition\u003c\/li\u003e\n  \u003cli\u003eDry styling tip: apply to dry hair for a separated, messy look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product work if I don’t have natural curls?\u003c\/h3\u003e\n\n\u003cp\u003eYes — Curvy Crème is formulated to help create texture and hold in non-curly hair as a firmer styling cream. It adds body and shape to straight hair, allowing you to craft waves, tousled styles, or structured looks with a natural finish.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCreates faux waves and texture in straight hair\u003c\/li\u003e\n  \u003cli\u003eProvides a firmer styling base without stiffness\u003c\/li\u003e\n  \u003cli\u003ePairs well with heat tools or air-drying techniques\u003c\/li\u003e\n  \u003cli\u003eCan be layered with light sprays for extra hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Curvy Crème safe for sensitive scalps or colored hair?\u003c\/h3\u003e\n\n\u003cp\u003eLoma Curvy Crème is free from parabens, gluten, sulfates, and sodium chloride, making it a gentler styling option for many users. While it is formulated to be compatible with color-treated hair, always patch-test new products and consult your stylist if you have specific scalp sensitivities or hair concerns.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eParaben- and gluten-free formulation\u003c\/li\u003e\n  \u003cli\u003eSulfate-free cleansing profile in brand lineup\u003c\/li\u003e\n  \u003cli\u003eNo sodium chloride used in product formulation\u003c\/li\u003e\n  \u003cli\u003eColor-safe in typical use; perform a patch test if needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Curvy Crème suits anyone seeking natural curl activation or added texture — from those with defined curls wanting enhanced separation to people with straight hair who want a firmer cream for shaping waves or creating lived-in styles. It’s especially useful for users who prefer cleaner formulations without parabens, gluten, sulfates, or sodium chloride, and for hairstylists looking for a versatile styler to customize finish and hold.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice*, water (aqua) (eau), polyquaternium-46, glycol stearate, vp\/methacrylamide\/vinyl imidazole copolymer, propanediol, hydroxypropyl guar, persea gratissima (avocado) oil*, panthenol, creatine, tocopherol, carthamus tinctorius (safflower) seed oil*, olea europaea (olive) fruit oil*, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, fucus vesiculosus extract, chondrus crispus extract, spirulina platensis extract, ascophyllum nodosum extract, glycerin*, hydroxyacetophenone, stearamide amp, phenylpropanol, caprylyl glycol, phenoxyethanol, chlorphenesin, potassium sorbate, sodium benzoate, citric acid, fragrance (parfum), benzyl benzoate, limonene, hexyl cinnamal. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much Curvy Crème should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-size amount for fine hair and increase for thicker hair; reapply sparingly to avoid buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on wet and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — apply to damp hair for defined curls or to dry hair for separated, messy texture and styling control.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53431923343707,"sku":"B0828N9DHD","price":20.82,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-curvy-creme-front-packaging.jpg?v=1782282993"},{"product_id":"loma-moisturizing-shampoo-12-oz-sulfate-free-daily-hydration-for-color-treated-hair","title":"Loma Moisturizing Shampoo 12 oz — Sulfate-Free Daily Hydration for Color-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eLoma Moisturizing Shampoo 12 Ounce is a hydrating daily shampoo that restores softness and shine while supporting natural moisture balance.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis gentle shampoo blends an aloe-rich moisture complex with certified organic extracts to help protect, repair and refresh hair strands. Formulated without sulfates, parabens, gluten or sodium chloride, it cleanses without stripping natural oils and leaves a light, fruity aromatherapy lift of mango, orange and tangerine. The 12 oz size is travel-friendly yet large enough for regular use, making it a practical choice for color-treated, foiled, and naturally dry hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo improve dry or thirsty hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula delivers humectant-rich botanicals that attract and hold moisture along the hair shaft, reducing roughness and adding visible sheen. Regular use can smooth the hair surface for easier detangling and a silkier finish without heavy buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe Moist Complex to help replenish hydration\u003c\/li\u003e\n  \u003cli\u003eCertified organic ingredients chosen to protect and repair\u003c\/li\u003e\n  \u003cli\u003eLeaves hair feeling softer and looking shinier\u003c\/li\u003e\n  \u003cli\u003eLight, non-greasy finish suitable for repeated washes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the gentle, sulfate-free formula is designed to be kind to color and chemically treated strands, helping maintain vibrancy while supporting moisture balance. Avoids common harsh detergents that can accelerate fade or dryness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and sodium chloride-free to minimize stripping\u003c\/li\u003e\n  \u003cli\u003eSafe for color-treated and foiled hair types\u003c\/li\u003e\n  \u003cli\u003eHelps prevent over-drying after chemical services\u003c\/li\u003e\n  \u003cli\u003ePreserves natural shine and manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does it smell like and how does the scent perform?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo offers a bright, uplifting scent combining mango, orange and tangerine notes for a pleasant wash-time aroma. Fragrance is noticeable during use but does not overpower; it leaves a subtle, fresh finish on hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFruity citrus blend for an energizing wash\u003c\/li\u003e\n  \u003cli\u003eScent stays light on hair after rinsing\u003c\/li\u003e\n  \u003cli\u003eGreat for users who prefer fresh, non-heavy fragrances\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use Loma Moisturizing Shampoo?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair: lather a small amount into roots and lengths, rinse thoroughly and repeat if desired for a deeper clean. Follow with your preferred Loma conditioner for enhanced moisture and styling ease.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and massage into scalp and lengths\u003c\/li\u003e\n  \u003cli\u003eRinse well; repeat for extra cleansing if needed\u003c\/li\u003e\n  \u003cli\u003eFor best results, pair with a moisturizing conditioner\u003c\/li\u003e\n  \u003cli\u003e12 oz bottle fits easily in shower caddies and travel bags\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Moisturizing Shampoo 12 Ounce is ideal for anyone with normal to dry hair, including those with color-treated or chemically processed strands who want a sulfate-free, hydrating daily cleanser. It's also a solid option for users seeking certified organic botanical benefits, gentle aromatherapy, and a product free from parabens, gluten and sodium chloride. If you want softer, shinier hair without heavy residue, this lightweight, aloe-enriched shampoo is formulated to fit into everyday routines and salon-care regimens alike.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, sodium cocoyl isethionate, sodium lauroamphoacetate, sodium methyl cocoyl taurate, distearyl phthalic acid amide, glycerin, sodium lauryl sulfoacetate, cetrimonium chloride, dimethicone, fragrance, gluconolactone, chlorphenesin, citric acid, guar hydroxypropyltrimonium chloride, xanthan gum, olea europaea (olive) oil, creatine, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, simmondsia chinensis (jojoba) seed oil, , panthenol (vitamin b-5), tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Moisturizing Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate- and sodium chloride-free, made to gently cleanse while protecting color and moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s suitable for daily or regular use, especially for normal to dry hair types needing consistent hydration.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53435821064539,"sku":"B01786DRBM","price":29.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-moisturizing-shampoo-front-label.jpg?v=1782319075"},{"product_id":"loma-leave-in-conditioner-spray-8-oz-lightweight-pear-scented-detangler-sea-salt-texture","title":"Loma Leave-In Conditioner Spray 8 oz — Lightweight Pear-Scented Detangler \u0026 Sea Salt Texture","description":"\u003cp\u003e\u003cstrong\u003eLoma Leave-In Conditioner Spray is a lightweight, pear-scented mist that detangles, boosts texture, and adds lift without weighing hair down.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated for a wide range of hair types—with particular benefits for fine to limp hair—this 8 oz leave-in spray combines gentle conditioning with sea salt texture to create touchable volume and easier styling. Free from sulfates, parabens, gluten, and sodium chloride, the formula supports manageable hair while delivering a fresh aromatherapy note of pear. Made in the USA and shipped with an e-commerce authenticity code, it’s designed for daily use between washes or as a prep step before styling.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this spray help detangle hair quickly?\u003c\/h3\u003e\n\u003cp\u003eThe lightweight mist smooths strands and reduces friction, making combing or brushing easier right after application. It won’t leave heavy residue, so hair slips apart without losing natural movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstant slip for brushes and fingers\u003c\/li\u003e\n  \u003cli\u003eSuitable for wet or dry hair\u003c\/li\u003e\n  \u003cli\u003eHelps prevent breakage from tugging\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it create volume without flattening fine hair?\u003c\/h3\u003e\n\u003cp\u003eLoma’s leave-in adds texture and lift through a sea salt infusion that builds natural-looking body. Because the formula is lightweight, it increases volume without heavy oils or waxy buildup that typically weigh fine hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSea salt texture for airy body\u003c\/li\u003e\n  \u003cli\u003eLight conditioning keeps roots buoyant\u003c\/li\u003e\n  \u003cli\u003eWorks well under blow-dry or air-dry styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the product safe for color-treated or sensitive scalps?\u003c\/h3\u003e\n\u003cp\u003eThe spray is free from sulfates, parabens, gluten, and sodium chloride, which makes it a gentler option for most color-treated hair and those avoiding common irritants. As with any styling product, test a small area first if you have a very reactive scalp.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo sulfates or parabens\u003c\/li\u003e\n  \u003cli\u003eGluten-free formula\u003c\/li\u003e\n  \u003cli\u003eDesigned to be low-residue and non-stripping\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it to get the best results?\u003c\/h3\u003e\n\u003cp\u003eSpritz evenly on damp or dry hair, focusing on mid-lengths to ends for detangling and on roots for extra lift. Comb or scrunch to distribute; follow with heat styling or allow to air dry depending on the finish you want.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on towel-dried hair before styling\u003c\/li\u003e\n  \u003cli\u003eAdd more at roots for volume boost\u003c\/li\u003e\n  \u003cli\u003eReapply lightly between washes for texture refresh\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Leave-In Conditioner Spray is ideal for anyone seeking a lightweight detangler that also enhances texture and volume—especially those with fine, limp, or straight hair who want lift without weight. It’s also a smart pick for people avoiding sulfates, parabens, gluten, and sodium chloride, and for anyone wanting a subtle pear scent while prepping hair for styling.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, dicetyldimonium chloride, gluconolactone, chlorphenesin, fragrance, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, peg-12 dimethicone, creatine, hydrolyzed quinoa, panthenol (vitamin b-5), tocopherol (vitamin e)*, persea americana (avocado seed) oil*, sea salt. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this spray on wet and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It works on damp hair to detangle and prep for styling, and on dry hair to refresh texture and add light volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Generally yes—it's sulfate- and paraben-free and formulated to be gentle, but patch-test if you have a very sensitive scalp.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436499099995,"sku":"B00B46LNIC","price":31.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-leave-in-front-packaging.jpg?v=1782329512"},{"product_id":"loma-moisturizing-treatment-conditioner-12-oz-hydrating-strengthening-for-dry-color-treated-hair","title":"Loma Moisturizing Treatment Conditioner 12 oz — Hydrating, Strengthening for Dry \u0026 Color-Treated Hair","description":"\u003cp\u003e\u003cstrong\u003eLoma Moisturizing Treatment Conditioner is a rich, deeply penetrating 12-ounce formula designed to restore moisture, strengthen strands, and add shine to normal, dry, and color-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eCrafted to work quickly and effectively, this treatment blends botanical oils, proteins, and conditioning ingredients to revive dull, brittle hair without weighing it down. Aromatherapeutic notes of vanilla bean and orange make each use feel like a brief salon moment at home. Free from parabens, sulfates, gluten, and sodium chloride, the formula focuses on hydration and structural support for processed or naturally dry hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner hydrate hair without leaving it greasy?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula combines lightweight plant oils with moisture-binding agents and proteins to penetrate the hair shaft and seal the cuticle. It replenishes lost lipids and restores surface smoothness while avoiding heavy residues that can flatten fine hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe vera gel soothes and attracts moisture to the hair fiber.\u003c\/li\u003e\n  \u003cli\u003eAvocado seed oil provides essential lipids without excess weight.\u003c\/li\u003e\n  \u003cli\u003eQuinoa protein and creatine rebuild and strengthen internally.\u003c\/li\u003e\n  \u003cli\u003eCastor seed oil adds instant conditioning to ends and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help color-treated, highlighted, or chemically processed hair?\u003c\/h3\u003e\n\n\u003cp\u003eYes. Ingredients are chosen to reinforce weakened areas of the strand and protect the cuticle after chemical processes. The product aims to improve manageability and shine while contributing to the hair’s internal strength.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreatine fortifies the hair’s internal structure, especially useful on bleached or foiled hair.\u003c\/li\u003e\n  \u003cli\u003eQuinoa protein fills and smooths the cuticle to reflect light better.\u003c\/li\u003e\n  \u003cli\u003eGentle formulation without sulfates or harsh salts to reduce color fading.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this treatment for best results?\u003c\/h3\u003e\n\n\u003cp\u003eApply to clean, damp hair from roots to ends and allow the formula to work for a few minutes before rinsing. Regular use as a weekly or biweekly treatment provides sustained improvement in texture and moisture balance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo as usual, then squeeze excess water from hair.\u003c\/li\u003e\n  \u003cli\u003eDistribute the conditioner evenly from mid-lengths to ends; massage into the scalp if desired.\u003c\/li\u003e\n  \u003cli\u003eLeave in for about 3 minutes for a quick boost; extend time for deeper conditioning.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly and style as usual.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and scent can I expect?\u003c\/h3\u003e\n\n\u003cp\u003eThe conditioner offers a light aromatherapy blend of vanilla bean and orange that lingers subtly after rinsing. The texture is creamy and spreadable, allowing for easy detangling while the formula penetrates the strand.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVanilla bean provides a warm, sweet base note for comfort.\u003c\/li\u003e\n  \u003cli\u003eOrange adds a bright, citrus top note for freshness.\u003c\/li\u003e\n  \u003cli\u003eCreamy consistency helps with even application and slip for combing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Moisturizing Treatment Conditioner is suited to people with normal to dry hair seeking quick, effective hydration and improved strength—especially those with color-treated, highlighted, or chemically processed hair. It’s also a good choice for anyone avoiding parabens, sulfates, gluten, and sodium chloride, or for shoppers who prefer botanical oils and proteins in their hair care routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetyl alcohol, cetrimonium chloride, cetearyl alcohol \u0026amp; peg-40 castor oil \u0026amp; stearalkonium chloride, dimethicone, gluconolactone, chlorphenesin, fragrance, cyclopentasiloxane, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, carthamus tinctorius (safflower) seed oil*, ricinus communis (castor) seed oil, butyrospermum parkii (shea) butter*, creatine, tocopherol (vitamin e), panthenol (vitamin b-5), persea americana (avocado seed) oil*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate-free and includes creatine and proteins to strengthen and protect color-treated or highlighted hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I leave the treatment in?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to clean, damp hair and leave for about 3 minutes for quick conditioning; extend time for deeper hydration.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436499132763,"sku":"B00B4JZ4IE","price":35.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-moisturizing-treatment-conditioner-front-packaging.jpg?v=1782329508"},{"product_id":"loma-lightweight-volumizing-solution-for-hair-8-fl-oz-medium-firm-hold-shine","title":"Loma Lightweight Volumizing Solution for Hair — 8 fl oz, Medium-Firm Hold \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eLoma Maximum Volumizing Solution is a lightweight styling formula that creates noticeable lift, body and shine while offering medium-to-firm hold for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis professional volumizer works from roots to ends to thicken strands and enhance body without leaving heavy residue. Infused with a bright cranberry, orange and tangerine aromatherapy, it layers easily under thermal tools or air-dry styles. The formula includes polymers for flexible hold, moisturizing glycerin for heat protection, and seed extracts that help preserve color vibrancy and reduce UV-related fading.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this product change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eApply to clean, damp hair to add immediate lift and workable texture that holds through styling. It blends with blow-drying, diffusing, or air-drying and can be used as a dry dressing for more defined looks. The medium-to-firm hold keeps volume in place while remaining touchable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply desired amount from roots to ends on damp hair.\u003c\/li\u003e\n  \u003cli\u003eBlow-dry or air-dry for natural body; use a round brush for extra lift.\u003c\/li\u003e\n  \u003cli\u003eLayer under other styling products or use alone for lightweight fullness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients create volume and protect color?\u003c\/h3\u003e\n\u003cp\u003eFlexible holding resin (VP\/DMAPA Acrylates Copolymer) provides stringy, pliable hold that supports lift without stiffness. Botanicals such as fennel and sunflower seed extracts help reduce leftover chemical residues and protect color vibrancy, while vegetable glycerin adds moisture and thermal defense for heat styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVP\/DMAPA Acrylates Copolymer — flexible styling resin for body.\u003c\/li\u003e\n  \u003cli\u003eFennel seed — helps remove color service residues to sustain vibrancy.\u003c\/li\u003e\n  \u003cli\u003eSunflower seed — helps reduce color fading and UV damage effects.\u003c\/li\u003e\n  \u003cli\u003eGlycerin — plant-based moisturizer that adds thermal protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work on my hair type and color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is designed for all hair types and is gentle enough for color-treated hair. It helps plump each strand for fuller appearance while containing ingredients that support longer-lasting color and reduce fading from environmental stressors.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSuitable for fine, medium and thick hair textures.\u003c\/li\u003e\n  \u003cli\u003eSafe for color-treated hair; helps preserve vibrancy.\u003c\/li\u003e\n  \u003cli\u003eNon-heavy finish that won’t weigh down fine strands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the scent and finish affect my style?\u003c\/h3\u003e\n\u003cp\u003eThe bright aromatherapy blend of cranberry, orange and tangerine adds a fresh, fruity top note to your routine without overpowering. The finish promotes shine and fullness with a natural-looking sheen, not a greasy or sticky residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCranberry, orange and tangerine aroma for a fresh styling experience.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair looking thicker and shinier with a touchable texture.\u003c\/li\u003e\n  \u003cli\u003eMedium-to-firm control keeps styles in place without crunchiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Maximum Volumizing Solution is ideal for anyone seeking instant, lightweight volume—especially those with fine or limp hair who want fuller-looking strands, and people with color-treated hair who want added protection against fading. It also suits stylists and at-home users who need flexible hold, thermal protection, and a fresh aromatherapy finish in an easy-to-use spray solution.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, vp\/dmapa acrylates copolymer, vp\/methacrylamide\/vinyl imidazole copolymer, hydroxypropyl guar, gluconolactone, chlorphenesin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, fragrance, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, creatine, hydrolyzed quinoa, panthenol (vitamin b-5), tocopherol (vitamin e)* ricinus communis (castor seed) oil*, helianthus annuus (sunflower) seed oil, carthamus tinctorius (safflower) seed oil, beet juice powder, citric acid. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply Loma Maximum Volumizing Solution?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Work desired amount through clean, damp hair from roots to ends, then blow-dry or air-dry and style as usual.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula contains fennel and sunflower seed extracts that help preserve color vibrancy and reduce fading.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436499231067,"sku":"B00B46F9WI","price":34.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-maximum-volumizing-front-packaging.jpg?v=1782329507"},{"product_id":"loma-daily-shampoo-gentle-color-safe-daily-cleanser-12-oz-sulfate-and-paraben-free-for-moisture-shine","title":"Loma Daily Shampoo gentle color-safe daily cleanser 12 oz — sulfate- and paraben-free for moisture \u0026 shine","description":"\u003cstrong\u003eLoma Daily Shampoo 12 Ounce is a gentle, sulfate- and paraben-free daily cleanser formulated to preserve color, restore moisture balance, and leave hair visibly shinier.\u003c\/strong\u003e\n\n\u003cp\u003eCreated for everyday use, this clear formula combines certified organic ingredients with a lightweight cleansing base to remove dirt and build-up without stripping natural oils. Free from sulfates, parabens, gluten, and sodium chloride, it’s designed to be kind to both hair and scalp while maintaining salon-quality color protection. Manufactured in the USA and packaged with an e-commerce authenticity code, this 12 oz bottle delivers a reliable routine-friendly shampoo for many hair types.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this shampoo affect my hair’s moisture and shine?\u003c\/h3\u003e\n\u003cp\u003eLoma Daily Shampoo is formulated to support the hair’s natural moisture balance while enhancing surface shine. It uses gentle, plant-based cleansers and organic extracts that clean without over-drying, leaving hair soft and reflective rather than dull.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight cleansing removes grime while preserving oils\u003c\/li\u003e\n  \u003cli\u003eOrganic ingredients help maintain moisture levels\u003c\/li\u003e\n  \u003cli\u003eClear formula promotes natural shine and smoothness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the Loma Daily Shampoo is labeled color safe and avoids harsh sulfates and salt that can strip dye. Regular use helps reduce premature fading while gently cleansing between salon appointments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free surfactants reduce color leaching\u003c\/li\u003e\n  \u003cli\u003eSodium chloride-free to avoid accelerated color loss\u003c\/li\u003e\n  \u003cli\u003eSuitable for routine washes without aggressive fading\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients are missing, and why does that matter?\u003c\/h3\u003e\n\u003cp\u003eThis formula is free of sulfates, parabens, and gluten, and it contains no sodium chloride. Those omissions lower the risk of irritation, reduce drying effects, and make the shampoo a better match for sensitive scalps and chemically treated hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo sulfates — gentler foaming and less moisture stripping\u003c\/li\u003e\n  \u003cli\u003eNo parabens — avoids common synthetic preservatives\u003c\/li\u003e\n  \u003cli\u003eNo gluten — reduces allergen concerns for sensitive users\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use Loma Daily Shampoo in my routine?\u003c\/h3\u003e\n\u003cp\u003eUse a small amount on wet hair, lather thoroughly, rinse, and repeat if needed. Pair with a lightweight conditioner for added hydration; for intensive repair, alternate with a treatment product once or twice weekly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair, apply a quarter-sized amount, lather, rinse\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner suited to your hair type\u003c\/li\u003e\n  \u003cli\u003eUse daily or as needed; treat weekly for deeper repair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Loma Daily Shampoo 12 Ounce fits anyone seeking a gentle, everyday cleanser that’s safe for color-treated and chemically processed hair, suitable for sensitive scalps, and preferred by shoppers who want products without sulfates, parabens, gluten, or sodium chloride. It’s ideal for people who want a straightforward, trustworthy shampoo made in the USA with certified organic components and verified authenticity for online purchases.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, cocamidopropyl betaine, glycerin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, polyquaternium-7, gluconolactone, cetrimonium chloride, polyquaternium-4, hydrolyzed quinoa, chlorphenesin, citric acid, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, panthenol (vitamin b-5), sodium phytate. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Loma Daily Shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use with gentle, sulfate-free cleansing that preserves moisture and color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and free of sulfates and sodium chloride to help reduce fading.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436501852507,"sku":"B00BBMSKE4","price":31.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-daily-shampoo-front-pump.jpg?v=1782329539"},{"product_id":"loma-firm-hold-hair-spray-8-fl-oz-non-aerosol-pump-long-lasting-firm-hold-humidity-resistance","title":"Loma Firm Hold Hair Spray — 8 fl oz non‑aerosol pump, long‑lasting firm hold \u0026 humidity resistance","description":"\u003cp\u003e\u003cstrong\u003eLOMA Firm Hold Hair Spray is a non‑aerosol, paraben‑free styling spray that delivers long‑lasting firm hold for finished looks.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eLightweight but powerful, this 8 fl oz (237 mL) hairspray locks styles in place without sticky residue or harsh chemicals. Formulated without parabens, sulfates, gluten, or sodium chloride, it’s designed to keep hair controlled while respecting hair and scalp health. The pump sprayer gives precise coverage and is suitable for a wide range of hair textures and styles—from polished updos to everyday blowouts.\u003c\/p\u003e\n\n\u003ch3\u003eHow does LOMA Firm Hold Hair Spray keep styles intact all day?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula provides a firm, non‑crunch finish that resists humidity and movement. A fine, even mist ensures consistent layering so you can build hold without stiffness. It dries quickly and leaves minimal visible residue, helping styles retain shape from morning through evening.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eNon‑aerosol pump sprays for even application and less product waste\u003c\/li\u003e\n  \u003cli\u003eFast‑drying formula that sets hair without tackiness\u003c\/li\u003e\n  \u003cli\u003eDesigned to resist humidity and reduce flyaways\u003c\/li\u003e\n  \u003cli\u003eLeaves hair touchable with a natural sheen, not a helmetlike look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this hairspray work with different hair types and textures?\u003c\/h3\u003e\n\n\u003cp\u003eYes—LOMA Firm Hold works on fine, medium, and thicker hair because you can control coverage by spraying closer for targeted hold or farther for a light veil. It supports both textured and smooth styles, from curls and waves to straight, sleek looks. Stylists appreciate its versatility for finishing work without weighing hair down.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eBuildable hold suitable for fine to coarse hair\u003c\/li\u003e\n  \u003cli\u003eGood for curls, waves, straight styles, and updos\u003c\/li\u003e\n  \u003cli\u003eNon‑gumming formula helps maintain movement and texture\u003c\/li\u003e\n  \u003cli\u003eCompatible with other LOMA styling or heat tools\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product formulated with harsh chemicals or irritants?\u003c\/h3\u003e\n\n\u003cp\u003eLOMA avoids common harsh ingredients: the hairspray is paraben‑free, sulfate‑free, gluten‑free, and contains no sodium chloride. That reduces the chance of drying or oil‑stripping effects compared with some conventional sprays. While it’s designed to be gentle, always patch‑test if you have a sensitive scalp or allergies.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFree from parabens, sulfates, and added sodium chloride\u003c\/li\u003e\n  \u003cli\u003eGluten‑free for those who prefer gluten‑free personal care items\u003c\/li\u003e\n  \u003cli\u003eNon‑aerosol delivery reduces propellant exposure\u003c\/li\u003e\n  \u003cli\u003eIdeal for users seeking cleaner ingredient profiles in styling products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply LOMA Firm Hold for best results?\u003c\/h3\u003e\n\n\u003cp\u003eHold the bottle 8–12 inches from dry, styled hair and mist evenly to lock the look. For concentrated support—such as sculpted bangs or updo details—spray from closer range in short bursts. Layering light sprays builds stronger hold while avoiding stiffness; to refresh, lightly mist and tousle with fingers.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSpray 8–12 inches away for an even finish\u003c\/li\u003e\n  \u003cli\u003eUse short bursts for targeted hold on details\u003c\/li\u003e\n  \u003cli\u003eLayer progressively rather than a single heavy spray\u003c\/li\u003e\n  \u003cli\u003eWorks as a final step after heat styling and setting products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: LOMA Firm Hold Hair Spray is well suited to anyone who wants dependable, salon‑grade hold without common harsh additives—ideal for professional stylists, everyday users who finish their looks, and people seeking cleaner beauty options. It’s especially useful for clients and shoppers who prefer a non‑aerosol sprayer and a product that leaves hair controllable and presentable all day.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealcohol denat., aloe barbadensis leaf juice*, ethyl ester of pvm\/ma copolymer, panthenol, hydrolyzed quinoa, tocopherol, persea gratissima (avocado) oil*, helianthus annuus (sunflower) seed oil*, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, glycerin*, dimer dilinoleyl dimer dilinoleate, water (aqua) (eau), aminomethyl propanol, potassium sorbate, sodium benzoate, fragrance (parfum), benzyl alcohol, alpha-isomethyl ionone. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is LOMA Firm Hold Hair Spray aerosol or non‑aerosol?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It is a non‑aerosol pump spray, offering even misting without propellants.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this hairspray contain parabens or sulfates?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—LOMA Firm Hold is formulated without parabens, sulfates, gluten, or sodium chloride.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436501885275,"sku":"B00BBMYTQ2","price":32.02,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-firm-hold-front-packaging.jpg?v=1782329531"},{"product_id":"loma-daily-conditioner-12-oz-lightweight-amino-acid-formula-for-fine-to-normal-hair-sulfate-free-shine","title":"Loma Daily Conditioner 12 oz — Lightweight amino-acid formula for fine to normal hair, sulfate-free shine","description":"\u003cp\u003e\u003cstrong\u003eLOMA Daily Conditioner 12 Ounce is a lightweight, amino-acid rich daily rinse that repairs strands and restores balanced moisture for fine to normal hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis daily conditioner from LOMA blends reconstructive ingredients and concentrated amino acids to help strengthen hair without weighing it down. Formulated free of parabens, gluten, sulfates, and sodium chloride, it suits everyday use while supporting smoothness, manageability, and visible shine. Its neutral, gentle base works well for color-treated, relaxed, or naturally textured hair when used as part of a regular routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner rebuild and protect weakened hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula includes targeted reconstructive components and amino acids that temporarily patch the hair surface and improve tensile strength. Regular use helps reduce breakage and makes wet combing easier, while preserving a balanced moisture level so hair feels soft rather than heavy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAmino-acid complex to help fortify keratin bonds\u003c\/li\u003e\n  \u003cli\u003eLightweight emollients that smooth cuticles without greasy residue\u003c\/li\u003e\n  \u003cli\u003eNo sulfate or sodium chloride to prevent further stripping\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this weigh down fine hair or leave buildup?\u003c\/h3\u003e\n\u003cp\u003eLOMA designed this 12-ounce conditioner to be lightweight, making it suitable for fine to normal hair types that need conditioning without extra weight. It rinses cleanly and avoids heavy silicones, so you maintain natural movement and volume between washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLow-residue conditioning agents for clean feel\u003c\/li\u003e\n  \u003cli\u003eBalances moisture to avoid limpness\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily smoothing and detangling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it in my daily routine?\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing, apply a nickel-sized amount to mid-lengths and ends, leave for 1–2 minutes, then rinse thoroughly. For thicker sections or drier ends, concentrate application on those zones and consider a slightly longer leave-in time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse daily after shampoo for best manageability\u003c\/li\u003e\n  \u003cli\u003eComb through with a wide-tooth comb to distribute evenly\u003c\/li\u003e\n  \u003cli\u003eRinse well to avoid any film or residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eThe gentle, sulfate-free formulation is designed to be safe for color-treated and chemically processed hair when used as directed. Its reconstructive amino acids help maintain strand integrity, while the absence of harsh surfactants reduces the risk of accelerated fading or dryness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free and sodium chloride-free to protect color and processing\u003c\/li\u003e\n  \u003cli\u003eAmino acids help reinforce weakened areas after chemical services\u003c\/li\u003e\n  \u003cli\u003eParaben- and gluten-free for sensitive scalps\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: LOMA Daily Conditioner 12 Ounce is ideal for anyone with fine to normal hair seeking daily repair and lightweight moisture—especially clients who want a clean, modern formula free of parabens, sulfates, sodium chloride, and gluten. Choose this bottle if you need a dependable everyday conditioner that detangles, strengthens, and preserves natural movement without buildup.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, cocamidopropyl betaine, glycerin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, polyquaternium-7, gluconolactone, cetrimonium chloride, polyquaternium-4, hydrolyzed quinoa, chlorphenesin, citric acid, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, panthenol (vitamin b-5), sodium phytate. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is LOMA Daily Conditioner safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate- and sodium-chloride-free, formulated to be gentle on color and help maintain moisture and strand integrity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use daily after shampooing for fine to normal hair; adjust frequency if your hair feels weighed down or is very oily.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436501950811,"sku":"B00BBJZJUK","price":33.03,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-daily-conditioner-front-packaging.jpg?v=1782329532"},{"product_id":"loma-firm-hold-gel-extra-strong-styling-gel-8-45-oz-humidity-resistant-citrus-scent","title":"Loma Firm Hold Gel extra-strong styling gel 8.45 oz — humidity resistant, citrus scent","description":"\u003cstrong\u003eLoma Firm Hold Gel is an extra-strong styling gel that locks hair into structured, long-lasting shapes without flaking.\u003c\/strong\u003e\n\n\u003cp\u003eThis 8.45-ounce gel delivers a true firm-to-extreme hold designed for creative, adventurous styles. It resists humidity, leaves hair defined whether applied to wet or dry strands, and features an energizing citrus aromatherapy blend of tangerine, orange, and grapefruit. Loma formulates this gel without parabens, gluten, sulfates, or sodium chloride, and each jar includes an e-commerce authenticity code for verification.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this gel change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eExpect steadier styles that require fewer mid-day touch-ups. The gel sets quickly and remains flexible enough to shape during styling but firm enough to maintain structure through humidity and movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair for sleek, molded looks or to dry hair for lifted, textured finishes.\u003c\/li\u003e\n  \u003cli\u003eQuick drying formula lets you finish styles faster.\u003c\/li\u003e\n  \u003cli\u003eHumidity resistance reduces frizz and keeps defined edges intact.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use Loma Firm Hold Gel on different hair types and textures?\u003c\/h3\u003e\n\u003cp\u003eYes — the gel is suitable for a wide range of hair types, from straight to curly and fine to coarse. Amount and application technique determine final effect, so start with a small amount and build as needed to avoid stiffness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine hair: use sparingly to add hold without weighing down.\u003c\/li\u003e\n  \u003cli\u003eCurly hair: apply to wet curls to enhance definition and reduce frizz.\u003c\/li\u003e\n  \u003cli\u003eThick\/coarse hair: use more product and distribute evenly for strong structure.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling results and scents should I expect?\u003c\/h3\u003e\n\u003cp\u003eThe gel produces firm, long-lasting shapes — from slicked-back styles to spiky or sculpted looks — with no visible flaking as the day goes on. The scent profile is a bright citrus blend that freshens hair with notes of tangerine, orange, and grapefruit.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSculpted hold for defined, architectural styles.\u003c\/li\u003e\n  \u003cli\u003eNo white flakes or residue when applied properly.\u003c\/li\u003e\n  \u003cli\u003eCitrus aromatherapy adds an uplifting scent during wear.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does Loma’s formulation support hair and scalp health?\u003c\/h3\u003e\n\u003cp\u003eLoma emphasizes gentle formulations, so this gel is free from parabens, sulfates, gluten, and sodium chloride. While not a treatment product, its cleaner ingredient profile reduces exposure to certain harsh additives commonly found in styling gels.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben- and sulfate-free for gentler daily use.\u003c\/li\u003e\n  \u003cli\u003eGluten-free formula suitable for those avoiding gluten in topical products.\u003c\/li\u003e\n  \u003cli\u003eIncludes an authenticity code to verify product origin and quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Firm Hold Gel is made for people who love bold, resilient hairstyles — creatives, performers, athletes, and anyone needing all-day hold in humid conditions. If you want a product that sculpts extreme shapes, minimizes flaking, and smells like fresh citrus while avoiding common harsh additives, this gel is a practical choice. For best results, tailor the amount to your hair type and apply to wet or dry hair depending on the finish you want.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, pvp, gluconolactone, chlorphenesin, acrylates\/c10-30 alkyl acrylate crosspolymer, hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, persea americana (avocado seed) oil*, ricinus communis (castor seed) oil*, creatine, potassium hydroxide, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, panthenol (vitamin b-5), tocopherol (vitamin e)*, hydrolyzed quinoa. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Firm Hold Gel suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its paraben-, sulfate-, and sodium-chloride-free formula is designed for everyday styling, though use amount based on hair type.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this gel leave white flakes in my hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: When applied correctly and distributed evenly, Loma Firm Hold Gel resists flaking and keeps styles looking clean.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436501983579,"sku":"B00BBNJ8LC","price":35.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-firm-hold-gel-front-jar.jpg?v=1782329532"},{"product_id":"loma-fiber-putty-3-oz-medium-firm-fibrous-styling-putty-for-texture-definition","title":"Loma Fiber Putty 3 oz — Medium-Firm Fibrous Styling Putty for Texture \u0026 Definition","description":"\u003cp\u003e\u003cstrong\u003eLoma Fiber Putty is a 3-ounce medium-firm, fibrous styling putty that sculpts texture, defines pieces, and adds controlled separation for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for creative finishes and everyday styling, this fiber-rich putty provides a medium shine and a medium-to-firm hold without weighing hair down. Formulated in the USA, Loma Fiber Putty blends pliable grip with a textured, piece-y look and an uplifting orange tangerine aroma. The formula is free from parabens, gluten, sulfates, and sodium chloride, making it a gentle styling choice for color-treated and natural hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this putty change my styling routine?\u003c\/h3\u003e\n\n\u003cp\u003eUse a small amount to add texture, reshape ends, or finish flyaways—no blow dryer required. It layers well with other Loma products and rinses out cleanly, so you can switch styles without buildup. The tactile fibers make it easy to create separation, definition, and a lived-in, matte-medium sheen.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply pea-size to dry or slightly damp hair for instant texture.\u003c\/li\u003e\n  \u003cli\u003eWork through roots to tips for uniform hold or focus on ends for piece-y definition.\u003c\/li\u003e\n  \u003cli\u003eReworkable through the day—adds touch-up control without stiffness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat hair types and looks suit Loma Fiber Putty?\u003c\/h3\u003e\n\n\u003cp\u003eThis putty is versatile: it tames short cuts, sculpts pompadours, and adds separation to layered mid-length and long styles. It performs on straight, wavy, curly, and coily textures—use less on fine hair and slightly more on dense or coarse hair for lasting control. It’s ideal when you want shape and texture without a wet or greasy finish.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShort, cropped styles: create spike, lift, or definition.\u003c\/li\u003e\n  \u003cli\u003eMedium and long hair: define layers and piece-y ends.\u003c\/li\u003e\n  \u003cli\u003eThick or coarse hair: provides manageability and hold without crunch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and remove it for best results?\u003c\/h3\u003e\n\n\u003cp\u003eWarm a small amount between your palms, then distribute through hair starting where you need the most grip. Build hold gradually—adding more produces stronger control and texture. To remove, shampoo as usual; the formula is designed to rinse without heavy residue.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eStart small: a little goes a long way—especially on shorter or finer hair.\u003c\/li\u003e\n  \u003cli\u003eLayer with Loma pre-styling creams for added control or smoothing.\u003c\/li\u003e\n  \u003cli\u003eShampoo normally to fully remove product at the end of the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does the scent and ingredient profile offer?\u003c\/h3\u003e\n\n\u003cp\u003eLoma Fiber Putty carries an orange tangerine aromatherapy note that gives a fresh, citrus finish during styling. The formula avoids parabens, gluten, sulfates, and sodium chloride, aligning with gentler daily use and color-safe routines. It’s crafted to deliver medium shine with medium-to-firm hold while maintaining pliability.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eOrange tangerine aroma for a bright, pleasant scent.\u003c\/li\u003e\n  \u003cli\u003eFree from parabens, gluten, sulfates, and sodium chloride.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA with a fiber-rich texture for defined separation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Fiber Putty 3 Ounce is aimed at anyone looking for an easy-to-use texturizer that sculpts and separates without a stiff finish—creatives who change looks often, busy professionals needing controlled styles, and people with color-treated or sensitive scalps seeking gentler formulations. If you want piece-y texture, moderate shine, and reliable reworkable hold in a compact jar, this putty delivers.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice*, water (aqua) (eau), cetearyl alcohol, beeswax (cera alba) (cire d'abeille), propanediol, pvp, glycerin*, vp\/dmapa acrylates copolymer, ceteareth-20, c32-36 isoalkyl stearate, tribehenin, butyrospermum parkii (shea butter)*, olea europaea (olive) fruit oil*, hydrolyzed quinoa, panthenol, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, ricinus communis (castor) seed oil*, hydroxyethylcellulose, behentrimonium methosulfate, polyglyceryl-3 stearate, stearyl behenate, polyhydroxystearic acid, triheptanoin, benzalkonium chloride, diheptyl succinate, capryloyl glycerin\/sebacic acid copolymer, c12-15 alkyl benzoate, polysorbate 60, peg-90m, c13-15 alkane, propanediol, hydroxyacetophenone, chlorphenesin, sodium benzoate, potassium sorbate, fragrance (parfum), limonene, benzyl benzoate, benzyl alcohol, coumarin. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Fiber Putty suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is free from sulfates and sodium chloride, making it gentle for color-treated hair when used and rinsed normally.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much should I use for short hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount, warm between palms, then add more sparingly until you reach the desired texture and hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436502016347,"sku":"B00BBMPLJQ","price":34.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-fiber-putty-front-jar.jpg?v=1782329536"},{"product_id":"loma-creme-pomade-3-oz-creamy-water-soluble-pomade-medium-hold-high-shine","title":"Loma Crème Pomade 3 oz — creamy water-soluble pomade, medium hold \u0026 high shine","description":"\u003cstrong\u003eLoma Crème Pomade is a creamy, water-soluble styling pomade that delivers medium hold and high shine with a subtle clove aromatherapy scent.\u003c\/strong\u003e\n\n\u003cp\u003eThis 3-ounce tub from Loma is designed to shape, create, control and add glossy finish to all hair types. The formula balances pliable hold with a luminous sheen so styles stay defined without feeling stiff. Because it rinses clean and is free of parabens, gluten, sulfates and sodium chloride, it fits easily into routines where clean, manageable hair is the goal.\u003c\/p\u003e\n\n\u003ch3\u003eHow will Loma Crème Pomade affect my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eUse a small amount on damp or dry hair to sculpt texture, tame flyaways, or build classic slicked-back looks. The creamy texture spreads easily and reworks throughout the day without flaking, letting you adjust shape as needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, reworkable hold for flexible shaping\u003c\/li\u003e\n  \u003cli\u003eHigh-gloss finish for polished styles\u003c\/li\u003e\n  \u003cli\u003eWorks on damp or dry hair for quick touch-ups\u003c\/li\u003e\n  \u003cli\u003eRinses clean thanks to a water-soluble base\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the scent or ingredients irritate sensitive scalps?\u003c\/h3\u003e\n\u003cp\u003eLoma pairs a mild clove aromatherapy note with a formula free from common irritants like parabens, sulfates and sodium chloride. While many users with sensitive skin tolerate it well, patch testing is advised if you have known fragrance sensitivities.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eClove-scented for a subtle, aromatic finish\u003c\/li\u003e\n  \u003cli\u003eParaben-, gluten-, sulfate- and sodium chloride-free\u003c\/li\u003e\n  \u003cli\u003eWater-soluble for easy rinsing without residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much hold and shine can I expect, and can it be layered with other products?\u003c\/h3\u003e\n\u003cp\u003eThe pomade provides medium hold with pronounced shine—stronger gloss than a matte balm but more pliable hold than a heavy wax. It layers well over light leave-in conditioners or under finishing sprays; start with a small amount to avoid excess shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold suitable for structured yet flexible looks\u003c\/li\u003e\n  \u003cli\u003eHigh shine that enhances defined styles and slick finishes\u003c\/li\u003e\n  \u003cli\u003eCompatible with lightweight styling creams or sprays\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use and remove Loma Crème Pomade for best results?\u003c\/h3\u003e\n\u003cp\u003eScoop a pea-sized amount, warm between palms, then apply evenly from roots to ends or where definition is needed. To remove, shampoo once with warm water—the water-soluble formula rinses without stubborn buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply sparingly; add more to increase hold and shine\u003c\/li\u003e\n  \u003cli\u003eReworkable during the day for style adjustments\u003c\/li\u003e\n  \u003cli\u003eRinses clean with regular shampoo—no flaking or heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Crème Pomade 3 oz is ideal for anyone seeking a reliable, versatile pomade that balances manageability and gloss: men and women who want classic pomade finishes, stylists needing a reworkable product for textured looks, and customers preferring formulas free of parabens, sulfates and gluten. Made in the USA and sold with an e-commerce authenticity code, it fits shoppers who value ingredient transparency and easy rinsing while crafting polished, lasting styles.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, ceteareth-25, polyquaternium-11, peg-7 glyceryl cocoate, peg-7 hydrogenated castor oil, fragrance, gluconolactone, chlorphenesin, hydrolyzed quinoa, tocopherol (vitamin e)*, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, simmondsia chinensis (jojoba seed) oil*, olea europaea (olive) fruit oil*, panthenol (vitamin b-5), beet juice powder. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Crème Pomade water-soluble?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is water-soluble and rinses clean with regular shampoo, leaving no flaking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What level of hold and shine does it offer?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It provides medium hold with high shine, offering flexible shaping and a glossy finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436502278491,"sku":"B00BBO5VQ2","price":34.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-creme-pomade-front-tub.jpg?v=1782329539"},{"product_id":"loma-smoothing-creme-lightweight-styling-cream-8-45-oz-frizz-control-heat-protection-high-shine","title":"Loma Smoothing Crème lightweight styling cream 8.45 oz — frizz control, heat protection, high shine","description":"\u003cp\u003e\u003cstrong\u003eLoma Smoothing Crème is a lightweight styling cream that tames frizz, adds high shine, and provides heat protection for smoother, more manageable hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for daily styling, this 8.45 ounce Loma formula offers light hold without stiffness and supports a polished finish while guarding hair during heat styling. The product is free from parabens, sulfates, gluten, and sodium chloride, making it suitable for color-treated and chemically processed hair. Use it as a finishing polish after blow-drying or to smooth sections before flat ironing for a sleeker outcome.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this cream fit into my styling routine?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to damp or dry hair to control flyaways, add shine, and reduce frizz as you style. It works well under heat tools as a barrier and after styling to refine the final look without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a pea-sized amount for short hair and more for longer lengths.\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly through mid-lengths and ends, avoiding the roots.\u003c\/li\u003e\n  \u003cli\u003eComb or brush through for uniform coverage before blow-drying or flat-ironing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect after use?\u003c\/h3\u003e\n\u003cp\u003eYou can expect smoother texture, enhanced shine, and reduced frizz with a natural, flexible finish. The cream delivers light hold so styles stay controlled but remain movable rather than stiff.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNoticeable smoothing on dry, coarse, or humid-prone hair.\u003c\/li\u003e\n  \u003cli\u003eImproved manageability for easier brushing and styling.\u003c\/li\u003e\n  \u003cli\u003eSubtle reflective shine without an oily appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the Loma Smoothing Crème is formulated without common irritating ingredients and is compatible with color-treated and relaxed hair. Its gentle formulation helps preserve color vibrancy while offering styling benefits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben- and sulfate-free to reduce stripping of color.\u003c\/li\u003e\n  \u003cli\u003eGluten- and sodium chloride-free for gentler cleansing systems.\u003c\/li\u003e\n  \u003cli\u003eLightweight base that won’t overly weigh down treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply for best heat protection?\u003c\/h3\u003e\n\u003cp\u003eApply evenly through damp hair before using heat tools to create a protective layer. Concentrate product on mid-lengths and ends, then style with a blow dryer or flat iron at the recommended temperature for your hair type.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWork a small amount into towel-dried hair prior to blow-drying.\u003c\/li\u003e\n  \u003cli\u003eFor high-heat tools, spread thinly to avoid buildup while still providing protection.\u003c\/li\u003e\n  \u003cli\u003eReapply a minimal amount to finished hair only if needed for extra smoothing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Loma Smoothing Crème is suited to anyone seeking a light-hold, high-shine finishing product that manages frizz and supports heat styling. Ideal for people with frizz-prone, textured, or color-treated hair who prefer flexible hold and a polished look without heavy residues. It also fits into professional salon routines where gentle, ingredient-conscious styling products are preferred.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, behentrimonium methosulfate \u0026amp; cetearyl alcohol, cetyl alcohol, cyclopentasiloxane and dimethicone, stearyl alcohol, cocos nucifera (coconut) oil*, cetrimonium chloride, cyclohexasiloxane, polyquaternium-11, fragrance, peg-12 dimethicone, gluconolactone, caprylic\/capric triglyceride, helianthus annuus (sunflower) seed oil *, chlorphenesin behentrimonium chloride, butyrospermum parkii (shea) butter*, panthenol (vitamin b- 5), hydrolyzed quinoa, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Loma Smoothing Crème on damp hair before blow-drying?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply a small amount to towel-dried hair to help protect against heat and smooth frizz during blow-drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this crème suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is paraben- and sulfate-free, making it compatible with color-treated and chemically processed hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436502311259,"sku":"B00BBOCAFM","price":36.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-smoothing-creme-front-bottle.jpg?v=1782329544"},{"product_id":"loma-violet-shampoo-for-blonde-grey-hair-12-fl-oz-blue-violet-pigment-sulfate-free-moisture","title":"Loma Violet Shampoo for Blonde \u0026 Grey Hair, 12 fl oz — Blue‑Violet Pigment, Sulfate‑Free Moisture","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Violet Shampoo is a blue‑violet pigmented cleansing formula that neutralizes brassiness while gently cleansing blonde, silver, and highlighted hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis sulfate‑free, paraben‑free shampoo deposits subtle blue‑violet pigment to correct warm undertones without over‑toning. Infused with Loma's Aloemoist Complex and a Vanilla Bean \u0026amp; Blood Orange aromatherapy blend, it refreshes hair with a light, uplifting scent while maintaining gentle moisture balance. The formula is also sodium‑chloride and gluten‑free, designed for regular use on color‑treated, natural blonde, grey, or highlighted hair that needs brassiness control and softening care.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the blue‑violet pigment reduce brassiness?\u003c\/h3\u003e\n\n\u003cp\u003eThe blue‑violet pigment works by neutralizing unwanted warm tones on the hair shaft through color theory: violet counteracts yellow and blue counteracts orange, together softening brassy shades. Loma's pigment is calibrated to deposit a subtle tint that corrects rather than over‑tones, making it suitable for routine use between salon visits.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eTrue blue‑violet pigments formulated for blonde and grey hair\u003c\/li\u003e\n  \u003cli\u003eDeposits a mild corrective tint without heavy staining\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular use to maintain cooler tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo dry out my hair or fade color?\u003c\/h3\u003e\n\n\u003cp\u003eLoma Violet Shampoo is sulfate‑free and enriched with Aloemoist Complex, which helps preserve moisture while cleansing. Because it avoids harsh sulfates and sodium chloride, it’s less likely to strip hair color or natural oils, supporting longer color vibrancy and smoother strands.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSulfate‑free cleansing to reduce color fade\u003c\/li\u003e\n  \u003cli\u003eAloemoist Complex for hydration and manageability\u003c\/li\u003e\n  \u003cli\u003eNo sodium chloride to maintain color integrity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results on blonde or grey hair?\u003c\/h3\u003e\n\n\u003cp\u003eApply the shampoo to wet hair, lather, and leave on for 1–3 minutes depending on desired toning intensity, then rinse thoroughly. For stronger brass reduction, leave a bit longer on stubborn areas, but always follow with your regular conditioner or a color‑safe treatment.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse 1–3 minutes for routine toning; longer for extra correction\u003c\/li\u003e\n  \u003cli\u003eRinse and follow with conditioner for hydration\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency based on hair porosity and desired tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat fragrance and sensory experience does this shampoo offer?\u003c\/h3\u003e\n\n\u003cp\u003eLoma pairs the technical violet pigment with an aromatherapy blend of Vanilla Bean and Blood Orange for a warm, bright scent profile. The fragrance adds a pleasant, uplifting shower experience without overpowering, complementing the clean and hydrating feel of the formula.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eVanilla Bean adds warmth and smooth sweetness\u003c\/li\u003e\n  \u003cli\u003eBlood Orange brings a fresh, citrus lift\u003c\/li\u003e\n  \u003cli\u003eBalanced scent suitable for daily haircare routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Loma Hair Care Violet Shampoo is made for people with natural blonde, highlighted, silver, or grey hair who want a gentle, color‑safe way to reduce brassiness and maintain cooler tones between salon visits. It also suits anyone seeking a sulfate‑free, hydrating shampoo with a subtle scent—especially those avoiding parabens, gluten, and sodium chloride in haircare products.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice, water (aqua), sodium cocoyl isethionate, distearyl phthalic acid amide, propanediol, sodium lauryl sulfoacetate, sodium lauroamphoacetate, sodium methyl 2-sulfolaurate, sodium methyl cocoyl taurate, persea gratissima (avocado) oil, creatine, panthenol, tocopherol, hydrolyzed adansonia digitata seed extract, lavandula angustifolia (lavender) flower\/leaf\/stem extract, foeniculum vulgare (fennel) seed extract, helianthus annuus (sunflower) seed extract, dimethicone, polyquaternium-7, cetrimonium chloride, disodium 2-sulfolaurate, guar hydroxypropyltrimonium chloride, glycerin, xanthan gum, benzyl alcohol, gluconolactone, chlorphenesin, sodium benzoate, potassium sorbate, citric acid, lavandula angustifolia (lavender) oil, citrus nobilis (mandarin orange) peel oil, citrus aurantium dulcis (orange) peel oil, anthemis nobilis (roman chamomile) oil, citrus paradisi (grapefruit) peel oil), limonene, coumarin, ext. violet 2 (ci 60730), basic blue 99.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Loma Violet Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 1–3 times weekly or as needed; leave 1–3 minutes for mild toning, longer for extra brass reduction.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color‑treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's sulfate‑free and sodium‑chloride free, formulated to gently cleanse without accelerating color fade.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436545663323,"sku":"B07CJF6J6M","price":35.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-violet-shampoo-front-packaging.jpg?v=1782330641"},{"product_id":"loma-deep-conditioner-8-45-oz-intensive-baobab-creatine-treatment-multi-use-deep-rinse-cleansing-conditioner-texturizer","title":"Loma Deep Conditioner 8.45 oz — Intensive Baobab \u0026 Creatine Treatment, Multi‑Use Deep Rinse, Cleansing Conditioner \u0026 Texturizer","description":"\u003cp\u003e\u003cstrong\u003eLOMA Deep Conditioner 8.45 oz is a multi-use intensive treatment that reconstructs, conditions, and adds texture using baobab fruit, creatine, and a citrus-cranberry aromatherapy blend.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for professional and at-home use, this 3-in-1 product functions as a deep rinse-out treatment, a creamy cleansing conditioner, and a lightweight texturizing styler. The formula centers on baobab fruit extract and creatine to help rebuild internal hair structure while natural essential oils provide a bright, fresh scent. Free from parabens, sulfates, gluten, and sodium chloride, it fits a clean-beauty routine and works on many hair types that need moisture, resilience, and manageability.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner rebuild hair without harsh chemicals?\u003c\/h3\u003e\n\u003cp\u003eThe concentrated formula combines baobab fruit — rich in antioxidants and essential fatty acids — with creatine to support hair’s internal strength and elasticity. Rather than relying on sulfates or salts, it uses conditioning agents to replenish moisture and help hair feel smoother and more manageable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBaobab fruit extract supplies antioxidants and fatty acids.\u003c\/li\u003e\n  \u003cli\u003eCreatine-based ingredients support internal fiber structure.\u003c\/li\u003e\n  \u003cli\u003eFree of parabens, sulfates, gluten, and sodium chloride.\u003c\/li\u003e\n  \u003cli\u003eSuitable for color-treated and chemically processed hair when used as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat are the three ways to use this product in your routine?\u003c\/h3\u003e\n\u003cp\u003eLOMA Deep Conditioner was formulated for flexible application: use it as a short deep treatment, a cleansing conditioner for gentle wash days, or a finishing styler for texture and volume. Each method requires a slightly different amount and technique to deliver the intended effect without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep conditioning: apply to clean, damp hair, leave 4 minutes, then rinse; use heat for enhanced reconstruction.\u003c\/li\u003e\n  \u003cli\u003eCleansing conditioner: massage through damp hair from roots to ends, rinse, then reapply to condition.\u003c\/li\u003e\n  \u003cli\u003eTexturizing styler: rub a small amount into clean, damp hair and blow-dry for body and texture.\u003c\/li\u003e\n  \u003cli\u003eAdjust quantity based on hair thickness and desired hold.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does it smell like and how long does the scent last?\u003c\/h3\u003e\n\u003cp\u003eThe scent profile blends pure orange, tangerine, and cranberry pear for a bright, natural aromatherapy experience. The fragrance is derived from natural essential oils and offers a noticeable fresh-citrus lift that fades gradually, leaving hair lightly scented rather than perfumed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCitrus-forward top notes from orange and tangerine.\u003c\/li\u003e\n  \u003cli\u003eSubtle fruity warmth from cranberry pear for balance.\u003c\/li\u003e\n  \u003cli\u003e100% natural aroma components, suitable for fragrance-conscious users.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: LOMA Deep Conditioner is for anyone seeking a single product that can deep-condition, gently cleanse, and add texture — especially those avoiding sulfates, parabens, gluten, and sodium chloride. It suits fine to coarse hair that needs structural rebuilding, moisture balance, and a light-bodied finish. Professionals and at-home stylists will appreciate the formula’s versatility and the citrus-berry aromatherapy that refreshes the salon or bathroom routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, stearyl alcohol, behentrimonium methosulfate, glycerin*, cetyl alcohol, cetearyl alcohol, behenamidopropyl dimethylamine, glyceryl stearate, diheptyl succinate capryloyl glycerin\/sebacic acid copolymer, quaternium-87, caprylic\/capric triglyceride, creatine, citrus aurantium dulcis (orange) peel oil, citrus retculala (tangerine) peel oil, citrus paradisi (grapefruit) peel oil, butyrospermum parkii (shea butter)*, panthenol (vitamin b-5), tocopherol (vitamin-e)*, hydrolyzed adansonia digitata (baobab) seed extract, hydrolyzed quinoa, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) Seed extract*, helianthus annuus (sunflower) seed extract*, gluconolactone, persea gratissima (avocado) oil, dimer dilinoleyl dimer dilinoleate, olea europaea (olive) fruit oil*, chlorphenesin, sodium benzoate, potassium sorbate, limonene, benzyl alcohol. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is free of sulfates and sodium chloride, making it safe for color-treated hair when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I leave it in for deep conditioning?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to clean damp hair and leave for 4 minutes; apply heat if you want enhanced reconstructing benefits.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436732277083,"sku":"B06XQLTQ4C","price":36.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-deep-conditioner-front-bottle.jpg?v=1782333754"},{"product_id":"loma-nourishing-shampoo-for-color-treated-hair-12-oz-sulfate-free-strengthening-with-creatine-olive-oil","title":"Loma Nourishing Shampoo for Color-Treated Hair, 12 oz — Sulfate-Free, Strengthening with Creatine \u0026 Olive Oil","description":"\u003cp\u003e\u003cstrong\u003eLOMA Nourishing Shampoo is a sulfate- and paraben-free 12-ounce cleanser that replenishes moisture and rebuilds tensile strength for dry, color-treated, and chemically processed hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for hair that needs both gentle cleansing and restorative care, this shampoo combines a high-performing creatine formula with olive oil and skin-care-derived surfactants. It’s formulated to be safe on keratin-treated hair and hairpieces, while delivering a fruity aromatherapy blend of cranberry and pear. Free from sulfates, parabens, gluten, and sodium chloride, it aims to protect color and minimize further stress during washing.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo rebuild weakened, color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula centers on creatine, which helps improve internal tensile strength more effectively than traditional proteins or keratins. That rebuilding supports strands that have been weakened by coloring, bleaching, or highlighting without adding harsh detergents. Regular use helps hair feel stronger and less prone to breakage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains creatine proven to outperform many standard protein treatments\u003c\/li\u003e\n  \u003cli\u003eReinforces internal fiber structure without heavy residue\u003c\/li\u003e\n  \u003cli\u003eSuitable for chemically processed and highlighted hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo moisturize dry or thirsty hair without weighing it down?\u003c\/h3\u003e\n\u003cp\u003eYes — olive oil delivers immediate nourishment and slip while modern, skin-friendly cleansers remove impurities gently. The balance of hydration and light conditioning keeps strands soft without feeling greasy, making it suitable for fine to medium textures that need moisture and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOlive oil for surface nourishment and improved combing\u003c\/li\u003e\n  \u003cli\u003eSkin-care-derived surfactants that cleanse softly\u003c\/li\u003e\n  \u003cli\u003eFormulated to avoid heavy buildup on the hair shaft\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs it safe for keratin-treated hair, extensions, and color-treated styles?\u003c\/h3\u003e\n\u003cp\u003eLOMA Nourishing Shampoo is free of sulfates and sodium chloride, ingredients that can strip keratin treatments and accelerate color fade. Because it’s formulated to be mild, it’s appropriate for keratin-treated hair, wigs, and extensions when used as part of a gentle care routine. It helps prolong smoothness and reduces the risk of treatment breakdown.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free and sodium chloride-free to protect smoothing treatments\u003c\/li\u003e\n  \u003cli\u003eSafe on hairpieces and extensions when used as directed\u003c\/li\u003e\n  \u003cli\u003eHelps extend color longevity compared with harsh detergents\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory experience and scent can I expect in the shower?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo produces a creamy, easy-to-rinse lather and leaves behind a light, fruity aromatherapy of cranberry and pear. The scent is noticeable but not overpowering, designed to offer a pleasant finishing note after rinsing. Texture and slip make it simple to detangle during the wash.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreamy lather for smooth application and detangling\u003c\/li\u003e\n  \u003cli\u003eSubtle cranberry and pear fragrance for a fresh finish\u003c\/li\u003e\n  \u003cli\u003eRinses clean without sticky residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: LOMA Nourishing Shampoo 12 oz is aimed at people with dry, thirsty, chemically processed, highlighted, or color-treated hair who want a restorative yet gentle daily cleanser. It’s also a good choice for anyone with keratin treatments or hairpieces seeking a sulfate- and salt-free formula that supports strength and manageability while delivering a subtle fruity scent.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice (aloe vera gel)*, sodium cocoyl isethionate, sodium methyl cocoyl taurate, sodium lauroamphoacetate, glyceryl stearate s.e., cetrimonium chloride, cetearyl alcohol, dimethicone, fragrance, gluconolactone, citric acid, chlorphenesin, guar hydroxypropyltrimonium chloride, polyquaternium-7, hydroxypropyl methylcellulose, olea europaea (olive) fruit oil*, persea gratissima (avocado) oil*, panthenol (vitamin b-5), glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, hydrolyzed quinoa, creatine. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is LOMA Nourishing Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate- and sodium chloride-free and formulated to be gentle on color-treated and highlighted hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on keratin-treated hair or hair extensions?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The gentle cleansing system is safe for keratin treatments and hairpieces when used as part of a suitable care routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436883468635,"sku":"B00UNS6E72","price":31.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-front-label-nourishing-shampoo.jpg?v=1782337229"},{"product_id":"loma-finishing-hairspray-exotic-melon-9-1-oz-medium-flexible-hold-humidity-resistant","title":"Loma Finishing Hairspray — Exotic Melon, 9.1 oz | Medium Flexible Hold, Humidity-Resistant","description":"\u003cp\u003e\u003cstrong\u003eLoma Finishing Hairspray in Exotic Melon is a medium, flexible-hold hairspray that locks styles in place with humidity resistance while remaining touchable.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis salon-grade finishing spray blends workable hold with a fresh Exotic Melon scent and a lightweight blue formula. Formulated without parabens, gluten, sulfates or sodium chloride, it’s designed to secure styles without stiffness or visible residue. The 9.1-ounce size suits both professional and at-home styling needs.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this finish my style without feeling crunchy?\u003c\/h3\u003e\n\u003cp\u003eThe formula focuses on flexible polymers that provide hold while allowing hair movement. Rather than creating a rigid shell, it supports strands so the style keeps shape but still feels natural to the touch.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium flexible hold that keeps shape yet allows motion\u003c\/li\u003e\n  \u003cli\u003eLightweight spray pattern for even coverage\u003c\/li\u003e\n  \u003cli\u003eNo visible white cast or sticky buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it protect styles in humid conditions?\u003c\/h3\u003e\n\u003cp\u003eThis finishing spray offers humidity resistance to help hairstyles endure damp or muggy environments. It reduces frizz and limpness caused by moisture, helping styles maintain definition between touch-ups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHumidity-resistant formulation for longer-lasting styles\u003c\/li\u003e\n  \u003cli\u003eHelps control frizz in changing weather\u003c\/li\u003e\n  \u003cli\u003eRetains volume and shape during humid days\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the formula gentle and suitable for everyday use?\u003c\/h3\u003e\n\u003cp\u003eLoma emphasizes clean formulations: this finishing spray is free of parabens, gluten, sulfates and sodium chloride, making it a milder choice for routine styling. Its lightweight composition reduces the risk of product buildup when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben-, gluten-, sulfate- and sodium-chloride-free\u003c\/li\u003e\n  \u003cli\u003eWorks well with color-treated and chemically processed hair\u003c\/li\u003e\n  \u003cli\u003eDesigned for repeated use without heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use Loma Finishing Hairspray for best results?\u003c\/h3\u003e\n\u003cp\u003eHold the can 8–12 inches from dry styled hair and mist evenly to lock the look. For extra control, apply a light layer to sections needing more hold or layer in short bursts for added humidity resistance without stiffness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShake can well before use for uniform spray\u003c\/li\u003e\n  \u003cli\u003eSpray from 8–12 inches for even distribution\u003c\/li\u003e\n  \u003cli\u003eLayer lightly to increase hold without weighing hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Finishing Hairspray in Exotic Melon is aimed at anyone seeking salon-quality finishing control with a touchable finish—ideal for stylists, busy professionals, and anyone who wants humidity-resistant hold without heavy product feel. It’s particularly well suited to those who prefer cleaner ingredient lists and a pleasant scent while maintaining everyday manageability and long-lasting style.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAlcohol Denat., Hydrofluorocarbon 152a, Octylacrylamide\/Acrylates\/Butylaminoethyl Methacrylate Copolymer, Aminomethyl Propanol, Aloe Barbadensis Leaf Juice, Parfum\/Fragrance, Cyclohexasiloxane, Benzyl Benzoate, Glycerin, Lavandula Angustifolia (Lavender) Flower\/Leaf\/Stem Extract, Helianthus Annuus (Sunflower) Seed Extract, Foeniculum Vulgare (Fennel) Seed Extract, Water\/Aqua\/Eau, Limonene, Amyl Cinnamal, Linalool, Citral, Tocopherol, Panthenol, Triethyl Citrate, Isohexadecane.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this hairspray make hair stiff?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it delivers a medium, flexible hold that keeps styles in place while remaining touchable.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the formula safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is free of parabens, sulfates, gluten and sodium chloride, compatible with color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53437597155675,"sku":"B01MA5RTX4","price":40.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-finishing-hairspray-front-packaging.jpg?v=1782342463"},{"product_id":"loma-volumizing-foam-mousse-8-45-oz-lightweight-root-lift-heat-color-protection","title":"Loma Volumizing Foam Mousse 8.45 oz — Lightweight Root Lift, Heat \u0026 Color Protection","description":"\u003cstrong\u003eLOMA Volumizing Foam is a lightweight mousse that builds lift and texture while protecting hair from heat and sealing color.\u003c\/strong\u003e\n\n\u003cp\u003eIf you want fuller-looking hair without a sticky or crunchy finish, this 8.45-ounce LOMA foam gives medium, flexible hold and natural movement. Formulated for fine to normal hair types, it adds body, humidity resistance and a glossy look while safeguarding color-treated strands from styling heat. The formula is free of parabens, sulfates, gluten and sodium chloride, and includes a pear aromatherapy scent.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this foam change limp or flat hair?\u003c\/h3\u003e\n\u003cp\u003eApplied at the roots and through mid-lengths, the foam creates lift and long-lasting body without weighing hair down. It leaves a touchable texture so styles feel natural rather than stiff.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAdds root lift and all-over volume for fine to normal hair\u003c\/li\u003e\n  \u003cli\u003eMedium, flexible hold suitable for layered and straight styles\u003c\/li\u003e\n  \u003cli\u003eGives texture for easier styling and fuller-looking silhouettes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it protect my color and against heat styling?\u003c\/h3\u003e\n\u003cp\u003eThe formula helps seal and protect color-treated hair while supplying thermal protection for blow dryers and flat irons. That means you can style with heat while minimizing immediate color fade and surface damage from hot tools.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSeals cuticle to help preserve salon color vibrancy\u003c\/li\u003e\n  \u003cli\u003eContains heat-protective agents for safer blow-drying and flat ironing\u003c\/li\u003e\n  \u003cli\u003eHumidity-resistant finish to extend style longevity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the foam feel and smell during styling?\u003c\/h3\u003e\n\u003cp\u003eLOMA's volumizing foam is designed to be lightweight and touchable—no crunchy residue or heavy buildup. It leaves a subtle pear-scented aromatherapy note so your hair smells fresh without overpowering.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-sticky, pliable finish for natural movement\u003c\/li\u003e\n  \u003cli\u003ePear aromatherapy for a clean, pleasant scent profile\u003c\/li\u003e\n  \u003cli\u003eRinses clean and avoids heavy residue on roots\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this formula gentle and suitable for sensitive scalps?\u003c\/h3\u003e\n\u003cp\u003eLOMA prioritizes milder cleansing and styling formulas: this foam is formulated without parabens, sulfates, gluten and sodium chloride, reducing common irritants. While not a medical product, it’s crafted to be more gentle than many conventional mousses.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eParaben- and sulfate-free to limit harsh surfactants\u003c\/li\u003e\n  \u003cli\u003eGluten- and sodium chloride-free for gentler performance\u003c\/li\u003e\n  \u003cli\u003eMade in the USA with an e-commerce authenticity code for verification\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? LOMA Volumizing Foam is aimed at people with fine to normal hair who want visible lift, flexible hold and a touchable finish—especially those who color their hair or frequently use heated tools. It suits anyone seeking a lightweight mousse that adds body, resists humidity and keeps hair manageable without heavy residues or strong chemical fragrances.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice*, water (aqua) (eau), decyl glucoside, glycerin*, polysorbate 20, amp-acrylates\/allyl methacrylate copolymer, panthenol, creatine, hydrolyzed quinoa, tocopherol, hydrolyzed adansonia digitata seed extract, persea gratissima (avocado) oil*, lavandula angustifolia (lavender) flower\/leaf\/stem extract*, foeniculum vulgare (fennel) seed extract*, helianthus annuus (sunflower) seed extract*, carrageenan, glucose, sodium phytate, citric acid, benzyl alcohol, ethylhexylglycerin, chlorphenesin, potassium sorbate, sodium benzoate, fragrance (parfum), benzyl benzoate, hexyl cinnamal. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula seals and helps protect color-treated hair while providing volume and heat protection.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much hold does the foam provide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It offers medium, flexible hold—enough to lift and shape without making hair stiff or crunchy.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53438533140827,"sku":"B0019647NU","price":36.32,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-volumizing-foam-front-packaging.jpg?v=1782358479"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/collections\/loma-violet-duo-front-packaging.jpg?v=1794342273","url":"https:\/\/remediesbeauty.co.uk\/collections\/brand-loma.oembed","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}