{"title":"AMERICAN CREW","description":"\u003cdiv style=\"background:#f7f2f4;border-left:4px solid #b5587a;padding:14px 18px;border-radius:8px;margin:0 0 1.3rem;\"\u003e\u003cstrong\u003eAMERICAN CREW in the UK at Remedies Beauty.\u003c\/strong\u003e\u003c\/div\u003e\u003cp\u003eShop AMERICAN CREW at Remedies Beauty — browse the AMERICAN CREW range with GBP pricing, fast free UK delivery, free 30-day returns and 10% off everything this summer.\u003c\/p\u003e\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\u003ch3\u003eIs AMERICAN CREW available in the UK?\u003c\/h3\u003e\u003cp\u003eYes — shop AMERICAN CREW at Remedies Beauty with GBP pricing, fast free UK delivery and free 30-day returns.\u003c\/p\u003e\u003ch3\u003eDoes Remedies Beauty stock AMERICAN CREW?\u003c\/h3\u003e\u003cp\u003eYes, we carry a range of AMERICAN CREW products. Browse the full AMERICAN CREW collection below, all in GBP with UK delivery.\u003c\/p\u003e\u003ch3\u003eCan I get 10% off AMERICAN CREW?\u003c\/h3\u003e\u003cp\u003eYes — our Summer Sale takes 10% off everything, including AMERICAN CREW, applied automatically at checkout.\u003c\/p\u003e\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"Is AMERICAN CREW available in the UK?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes \\u2014 shop AMERICAN CREW at Remedies Beauty with GBP pricing, fast free UK delivery and free 30-day returns.\"}}, {\"@type\": \"Question\", \"name\": \"Does Remedies Beauty stock AMERICAN CREW?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes, we carry a range of AMERICAN CREW products. Browse the full AMERICAN CREW collection below, all in GBP with UK delivery.\"}}, {\"@type\": \"Question\", \"name\": \"Can I get 10% off AMERICAN CREW?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes \\u2014 our Summer Sale takes 10% off everything, including AMERICAN CREW, applied automatically at checkout.\"}}]}\u003c\/script\u003e\u003c!-- rb-rel --\u003e\u003cdiv style=\"margin-top:1.6rem;padding:16px 18px;background:#f7f2f4;border-radius:10px;\"\u003e\n\u003ch2 style=\"margin-top:0;font-size:1.05rem;\"\u003eRelated collections\u003c\/h2\u003e\n\u003cp style=\"line-height:2;margin:0;\"\u003e\u003ca href=\"\/collections\/skincare\"\u003eSkincare\u003c\/a\u003e · \u003ca href=\"\/collections\/makeup\"\u003eMakeup\u003c\/a\u003e · \u003ca href=\"\/collections\/hair-care\"\u003eHair Care\u003c\/a\u003e · \u003ca href=\"\/collections\/nails\"\u003eNails\u003c\/a\u003e · \u003ca href=\"\/collections\/k-beauty\"\u003eK-Beauty Skincare\u003c\/a\u003e · \u003ca href=\"\/collections\/vegan-beauty\"\u003eVegan Beauty\u003c\/a\u003e · \u003ca href=\"\/pages\/shop-by-brand\"\u003eAll brands A–Z\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e","products":[{"product_id":"american-crew-firm-hold-styling-gel-3-x-8-4-oz-pack-alcohol-free-long-lasting-hold-shine","title":"AMERICAN CREW Firm Hold Styling Gel — 3 x 8.4 oz Pack, Alcohol-Free Long-Lasting Hold \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Firm Hold Styling Gel is a strong, alcohol-free hair gel that delivers long-lasting control, added shine, and thermal protection for sculpted styles.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who need dependable hold without the stiffness or dryness of alcohol-based formulas, this three-pack of 8.4-ounce bottles gives you salon-grade styling at home. The gel creates body and shine while forming a protective barrier against environmental stress and heat, making it suitable for shaping short to medium-length hair and taming flyaways.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this gel produce a firm hold without drying out my scalp?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula avoids drying alcohols and instead relies on polymers and conditioning agents to lock hair in place while preserving moisture. That means styles stay secure but hair and scalp remain comfortable.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eAlcohol-free base reduces dryness and flaking.\u003c\/li\u003e\n  \u003cli\u003ePolymers provide structured control for lasting styles.\u003c\/li\u003e\n  \u003cli\u003eConditioning ingredients maintain manageability and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this gel with heat tools and will it protect my hair?\u003c\/h3\u003e\n\n\u003cp\u003eThis styling gel contains thermal barrier components that help shield hair from environmental and heat-related stress during blow-drying or light heat styling. It’s not a replacement for a dedicated heat protectant spray but adds an extra layer of defense while supporting your desired shape.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eThermal barriers reduce the impact of styling heat.\u003c\/li\u003e\n  \u003cli\u003eWorks well when blow-drying to set volume or texture.\u003c\/li\u003e\n  \u003cli\u003eHelps maintain style shape under daily environmental exposure.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kinds of hairstyles and hair types work best with American Crew Firm Hold Gel?\u003c\/h3\u003e\n\n\u003cp\u003eBest for short to medium-length hair, cropped styles, classic pompadours, and structured looks requiring a strong hold and noticeable shine. It suits straight to slightly wavy hair that benefits from added control and definition.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShort, textured crops and crew cuts.\u003c\/li\u003e\n  \u003cli\u003eSlicked-back or sculpted side-part styles.\u003c\/li\u003e\n  \u003cli\u003eUse for light sculpting on wavy hair to reduce frizz.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply the gel for optimum results without stickiness?\u003c\/h3\u003e\n\n\u003cp\u003eUse a small amount on towel-dried or dry hair and distribute evenly from roots to ends. Start with less product, build as needed, and finish by combing or finger-styling to reach the intended shape without excess residue.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply a coin-sized amount for short hair; increase for thicker hair.\u003c\/li\u003e\n  \u003cli\u003eWork through damp hair for molded styles or dry hair for light separation.\u003c\/li\u003e\n  \u003cli\u003eComb or shape with fingers; avoid overapplying to prevent buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This three-pack of American Crew Firm Hold Styling Gel is ideal for men seeking reliable, high-hold styling with grooming convenience—barbershop-quality control for daily use, frequent travelers who prefer stock on hand, or anyone building a routine for structured looks without a drying formula. If you want strong hold, shine, and added thermal protection in an alcohol-free gel, this product fits into both quick morning routines and more deliberate styling sessions.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the American Crew Firm Hold Gel alcohol-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is alcohol-free to reduce scalp and hair dryness while maintaining firm hold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this gel leave a crunchy or flaky residue?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: When used sparingly and evenly, it provides firm hold and shine without significant crunch or flaking.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53425508024667,"sku":"B001FB5HOW","price":40.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-firm-hold-front-packaging.jpg?v=1782207264"},{"product_id":"american-crew-mens-hair-styling-gel-firm-hold-high-shine-33-8-fl-oz-professional-size","title":"AMERICAN CREW Men's Hair Styling Gel — Firm Hold, High Shine | 33.8 fl oz Professional Size","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Styling Gel delivers a firm, non-flaking hold with high shine while moisturizing hair for a polished, frizz-controlled finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want a reliable, all-day styling gel, this large 33.8 fl oz bottle of American Crew Hair Gel combines strong hold with conditioning ingredients so hair looks groomed without drying or stiffness. The formula works on towel-dried hair to lock in shape and shine while reducing flyaways and frizz. It’s suited for barbershops, home use, or styling multiple clients, offering professional-grade control in a generous size.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this gel give a firm hold without flaking?\u003c\/h3\u003e\n\u003cp\u003eThe gel uses film-forming ingredients that set quickly and stay flexible so hair remains in place but doesn’t develop visible flakes as it ages. Because the formula is moisture-rich, it reduces the chance of the brittle residue that older gels leave behind. You get a confident, structured style that stays intact during your day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHigh-hold polymer blend that resists humidity and movement\u003c\/li\u003e\n  \u003cli\u003eMoisturizing base prevents hard, crunchy buildup\u003c\/li\u003e\n  \u003cli\u003eNon-flaking finish maintains a clean scalp and hairline\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product add shine without making hair greasy?\u003c\/h3\u003e\n\u003cp\u003eAmerican Crew Hair Gel produces a noticeable high-shine finish while keeping hair touchable and natural-looking instead of oily. The shine comes from lightweight conditioning agents that coat the hair shaft without weighing it down. This balance allows well-defined hairstyles that reflect light, not grease.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight conditioners for glossy, non-oily sheen\u003c\/li\u003e\n  \u003cli\u003eEven distribution prevents heavy buildup at the roots\u003c\/li\u003e\n  \u003cli\u003eWorks on short to medium lengths for polished looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use this gel for best results?\u003c\/h3\u003e\n\u003cp\u003eApply the gel to towel-dried hair for the most predictable hold and finish. Dispense a small amount first and emulsify between palms before working through hair; add more if needed to increase hold or coverage. Style with your fingers, comb, or brush and allow a few moments to set.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on towel-dried hair for controlled shaping\u003c\/li\u003e\n  \u003cli\u003eStart with a dime-sized amount; increase for thicker hair\u003c\/li\u003e\n  \u003cli\u003eComb or finger-style and let set for a lasting look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat types of styles and hair textures does this gel suit?\u003c\/h3\u003e\n\u003cp\u003eThe firm-hold, high-shine profile makes this gel versatile for classic and contemporary men's styles, from slick-backs and pomps to neat side parts and defined spikes. It performs well on straight, wavy, and slightly curly hair; very coarse or tightly coiled textures may require more product or layering with a cream for flexibility.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal for structured styles like slick-backs and pompadours\u003c\/li\u003e\n  \u003cli\u003eEnhances definition and control for wavy or straight hair\u003c\/li\u003e\n  \u003cli\u003eLarge 33.8 fl oz size is cost-effective for frequent users\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Men, barbers, and grooming enthusiasts who want dependable, long-lasting hold with a polished, high-shine finish will appreciate this American Crew Hair Gel. It’s especially useful for those who style daily, work in professional settings, or maintain multiple clients at a salon. If you prefer a moisturized formula that avoids the flakes and stiffness of older gels while delivering crisp definition, this large-format gel supports consistent results and value.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eaqua (water) (eau), vp\/va copolymer, pvp, polysorbate 20, quillaja saponaria bark extract, panax ginseng root extract, carthamus tinctorius (safflower) seed oil, salvia officinalis (sage) leaf extract, propylene glycol, allantoin, panthenol, acrylates\/c10-30 alkyl acrylate crosspolymer, triethanolamine, tetrasodium edta, parfum (fragrance), benzyl salicylate, limonene, linalool, phenoxyethanol, diazolidinyl urea.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this gel suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The moisturizing formula is formulated for regular styling without excessive dryness or flaking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much should I use for medium-length hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a dime-sized amount, then add more as needed for stronger hold or fuller coverage.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53425524212059,"sku":"B002N5MIF0","price":52.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-bottle.jpg?v=1782207399"},{"product_id":"american-crew-classic-light-hold-styling-gel-2-x-250ml-alcohol-free-light-flexible-hold-shine","title":"AMERICAN CREW Classic Light Hold Styling Gel - 2 x 250ml, Alcohol-Free Light Flexible Hold \u0026 Shine","description":"\u003cp\u003e\u003cb\u003eAMERICAN CREW Classic Light Hold Styling Gel is an alcohol-free hair gel with sage and ginseng extracts that delivers light, flexible hold, added shine and thickness without flaking.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThis two-pack of 250 ml (8.45 fl. oz.) bottles is formulated to condition hair and scalp while giving styling control that feels natural. The lightweight gel is free of drying alcohols, so it leaves hair manageable and glossy rather than stiff or flaky. Use it on towel-dried, clean hair to shape styles that last through daily wear and protect hair from heat and environmental stressors.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this gel shape hair without feeling stiff?\u003c\/h3\u003e\n\u003cp\u003eThe gel provides a light, flexible hold that keeps styles defined but not crunchy. Its alcohol-free base maintains moisture, so hair moves naturally while staying controlled.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight-density formula for soft hold and movement\u003c\/li\u003e\n  \u003cli\u003eAlcohol-free to prevent stiffness and dryness\u003c\/li\u003e\n  \u003cli\u003eWorks on short to medium lengths for everyday looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients help hair texture and scalp comfort?\u003c\/h3\u003e\n\u003cp\u003eSage and ginseng extracts are included to support the appearance and manageability of hair while soothing the scalp. These botanical ingredients help maintain a healthy-feeling scalp and impart cosmetic benefits to hair fiber.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSage extract for conditioning and a balanced feel\u003c\/li\u003e\n  \u003cli\u003eGinseng extract to add body and perceived thickness\u003c\/li\u003e\n  \u003cli\u003eNon-flaking formulation for a clean finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen and how should I apply this gel for best results?\u003c\/h3\u003e\n\u003cp\u003eApply the gel to clean, towel-dried hair before styling to lock in shape and shine. Work a small amount from roots to ends and then comb, brush, or finger-style depending on the look you want.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on towel-dried hair for even distribution\u003c\/li\u003e\n  \u003cli\u003eStart with a pea-sized amount; add more for thicker hair\u003c\/li\u003e\n  \u003cli\u003eCompatible with blow-drying or air-drying techniques\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product flake or damage colored or heat-styled hair?\u003c\/h3\u003e\n\u003cp\u003eThe alcohol-free formula minimizes flaking and drying, making it suitable as a styling aid alongside coloring and heat tools. It adds shine and helps protect hair from everyday environmental exposure, though it is not a substitute for heat protectant products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulated to avoid visible flaking after styling\u003c\/li\u003e\n  \u003cli\u003eAdds shine to color-treated hair without stiffness\u003c\/li\u003e\n  \u003cli\u003eUse with a dedicated heat protectant when using high temperatures\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: AMERICAN CREW Classic Light Hold Styling Gel is ideal for men and women seeking light, natural-looking hold with enhanced shine and thickness. If you prefer a malleable finish without residue and want botanicals like sage and ginseng in your routine, this two-pack is suited for daily styling, travel, or as a convenient backup supply.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this gel alcohol-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is alcohol-free to reduce dryness and avoid a stiff, flaky finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on damp hair before blow-drying?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to towel-dried hair and style by blow-drying or air-drying for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53425598792027,"sku":"B00BAXYBX8","price":39.13,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-light-hold-front-packaging.jpg?v=1782207854"},{"product_id":"american-crew-mens-light-hold-hair-gel-13-1-fl-oz-conditioning-natural-shine","title":"AMERICAN CREW Men's Light Hold Hair Gel 13.1 fl oz — Conditioning, Natural Shine","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Gel is a moisture-rich styling gel that delivers light hold and a natural shine while taming frizz and adding texture.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want effortless, groomed hair without a heavy or crunchy finish, this 13.1 fl oz gel conditions and revitalizes dry hair. It works best on towel-dried hair: distribute through the lengths, comb for definition, and let hair air dry for a relaxed, textured result. American Crew has focused on men's grooming for decades, and this gel fits into their range of products aimed at enhancing personal style with straightforward application.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this gel perform on different hair types?\u003c\/h3\u003e\n\u003cp\u003eWhether your hair is straight, wavy, or slightly curly, the formula provides light hold and helps control flyaways without weighing hair down. It replenishes moisture to dry strands and leaves a natural-looking sheen rather than an artificial gloss.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight hold suitable for fine to medium hair textures\u003c\/li\u003e\n  \u003cli\u003eEnhances definition in wavy or textured hair\u003c\/li\u003e\n  \u003cli\u003eControls frizz on humid days without stiffness\u003c\/li\u003e\n  \u003cli\u003eNon-greasy finish keeps styles flexible\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use American Crew Hair Gel for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to towel-dried hair, starting with a dime-sized portion and adding more only if needed. Comb through to distribute the product evenly, then allow hair to dry naturally for a relaxed, textured look; blow-drying can add volume if desired.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWork into damp hair from roots to ends\u003c\/li\u003e\n  \u003cli\u003eComb for sleek styles or finger-style for texture\u003c\/li\u003e\n  \u003cli\u003eUse sparingly to avoid buildup in fine hair\u003c\/li\u003e\n  \u003cli\u003eWash out easily with regular shampoo\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat finish and longevity can I expect from the gel?\u003c\/h3\u003e\n\u003cp\u003eThe gel provides a natural shine and a light, flexible hold that keeps hair manageable throughout the day without turning rigid. It’s ideal for maintaining casual, everyday styles rather than long-lasting, structured looks.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNatural, low-gloss finish for a healthy look\u003c\/li\u003e\n  \u003cli\u003eLight hold preserves movement and feel\u003c\/li\u003e\n  \u003cli\u003eResists minor humidity and flyaways\u003c\/li\u003e\n  \u003cli\u003eEasy to restyle with hands during the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for daily use and scalp sensitivity?\u003c\/h3\u003e\n\u003cp\u003eThe formula is intended for regular styling and adds conditioning benefits that help reduce dryness over time. If you have a sensitive scalp or specific skin concerns, patch testing or consulting a dermatologist is recommended before daily use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDaily-friendly when rinsed nightly with shampoo\u003c\/li\u003e\n  \u003cli\u003eConditioning properties help with dryness\u003c\/li\u003e\n  \u003cli\u003eNot formulated as a medicated treatment\u003c\/li\u003e\n  \u003cli\u003ePatch-test if you have known sensitivities\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Men's Hair Gel is best for men seeking a lightweight, conditioning styling product that tames frizz and creates a natural, textured finish. It’s particularly well suited to those who prefer low-maintenance styling—easy application, flexible hold, and a healthy-looking shine—whether you wear short, medium, or slightly longer hair. If you want dependable everyday control without stiffness or heavy residue, this gel offers a balanced, salon-inspired solution.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water (Aqua) (Eau), VP\/VA Copolymer, Polysorbate-20, PVP, Quillaja Saponaria Bark Extract (Panama Bark), Panax Ginseng Root Extract (Ginseng Root), Salvia Officinalis (Sage) Leaf Extract (Sage Leaves), Allantoin, Panthenol(Provitamin B5), Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Propylene Glycol, Triethanolamine, Tetrasodium EDTA, Fragrance (Parfum), Benzyl Salicylate, Butylphenyl Methylpropional, Limonene, Linalool, Phenoxyethanol, Potassium Sorbate,Methylparaben, Propylparaben. Source.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this gel make my hair stiff?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it provides a light, flexible hold that keeps movement and avoids a crunchy feel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply for the best textured look?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Work a small amount through towel-dried hair, comb or finger-style, then let air dry for texture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53425629430107,"sku":"B00G4GEIPC","price":40.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-hair-gel-front-packaging.jpg?v=1782208024"},{"product_id":"american-crew-3-in-1-chamomile-pine-shampoo-conditioner-body-wash-33-8-fl-oz-calming-scent-daily-conditioning","title":"AMERICAN CREW 3-in-1 Chamomile \u0026 Pine Shampoo Conditioner Body Wash — 33.8 fl oz, Calming Scent \u0026 Daily Conditioning","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW 3-in-1 Chamomile \u0026amp; Pine is an all-in-one shampoo, conditioner, and body wash designed to cleanse hair and skin while leaving a calming chamomile and pine scent.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis large 33.8 fl oz bottle streamlines your grooming routine by combining cleansing, conditioning, and body wash in one formula. It targets oil and grime for a clean feel, conditions hair to improve softness and shine, and leaves skin smooth with a refreshing, relaxing fragrance blend of chamomile and pine. Formulated for men who want efficiency without sacrificing a polished result, it works well for daily use in the shower.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this 3-in-1 simplify my morning routine?\u003c\/h3\u003e\n\u003cp\u003eUsing a single product for hair and body reduces time spent reaching for multiple bottles and minimizes shower clutter. The combined formula washes away oils, conditions hair cuticles, and cleanses skin in one step so you can get ready faster without compromising grooming standards.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShampoo, conditioner, and body wash in one bottle\u003c\/li\u003e\n  \u003cli\u003eLarge 33.8 fl oz size reduces repurchase frequency\u003c\/li\u003e\n  \u003cli\u003eWorks for daily use to speed through busy mornings\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it leave my hair soft and not weighed down?\u003c\/h3\u003e\n\u003cp\u003eThe conditioning components are balanced to impart softness and shine while rinsing clean so hair feels conditioned but not heavy. It removes excess oil and smooths hair texture, which helps maintain a natural look and manageable style after showering.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCleanses oils and residue for a refreshed scalp\u003c\/li\u003e\n  \u003cli\u003eConditions strands to improve softness and shine\u003c\/li\u003e\n  \u003cli\u003eFormulated to avoid a greasy or weighed-down finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the scent appropriate for everyday use and how does it perform on skin?\u003c\/h3\u003e\n\u003cp\u003eThe Chamomile \u0026amp; Pine fragrance is designed to be calming and not overpowering, leaving a subtle, revitalizing scent on hair and skin. On skin it rinses to a smooth, soft finish; the scent lingers lightly so you can layer cologne or styling products without competing aromas.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCalming chamomile paired with fresh pine notes\u003c\/li\u003e\n  \u003cli\u003eLight, long-lasting aroma that doesn't overpower\u003c\/li\u003e\n  \u003cli\u003eLeaves skin feeling smooth and refreshed after rinsing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair and body, lather, then rinse thoroughly for a complete cleanse. Use a small amount on shorter hair and more for thicker hair; repeat if needed. For conditioning benefits, allow the lather to sit briefly on hair before rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair and skin thoroughly before applying\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and body, then rinse fully\u003c\/li\u003e\n  \u003cli\u003eAdjust amount based on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: AMERICAN CREW 3-in-1 Chamomile \u0026amp; Pine is aimed at men seeking a streamlined grooming solution—commuters, gym-goers, frequent travelers, or anyone who prefers a single reliable product for hair and body. It’s especially handy for those who value efficiency, a calming scent, and the convenience of a large pump-size bottle that lasts through daily routines.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Sodium Laureth Sulfate, Dimethicone, Lauryl Glucoside, Acrylates Copolymer, Parfum (Fragrance), Cocamidopropyl Betaine, Caprylyl Glycol, Citric Acid, Coco-Glucoside, Disodium EDTA, Glyceryl Oleate, Glycol Distearate, Hydrolyzed Jojoba Esters, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Laureth-23, Laureth-4, Panthenol, Salicylic Acid, Sodium Chloride, Sodium Hydroxide, Benzyl Salicylate, Citronellol, Coumarin, Hexyl Cinnamal, Limonene, Benzyl Alcohol, Phenoxyethanol, Sodium Benzoate. B03800\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on both hair and face?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's formulated for hair and body; use brief contact on facial skin but avoid prolonged facial applications if you have sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The balanced formula is made for everyday use to cleanse, condition, and refresh hair and skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53426741543259,"sku":"B0CGS1VD65","price":54.13,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-bottle-front-chamomile-pine.jpg?v=1782215685"},{"product_id":"american-crew-3-in-1-shampoo-conditioner-body-wash-15-2-oz-2-pack-daily-gentle-cleansing-light-conditioning","title":"AMERICAN CREW 3-in-1 Shampoo Conditioner Body Wash, 15.2 oz (2-Pack) — Daily Gentle Cleansing \u0026 Light Conditioning","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew 3-in-1 combines shampoo, conditioner, and body wash into one convenient 15.2 oz bottle—now sold as a two-pack for streamlined grooming.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eCut down the clutter on your shower shelf without sacrificing a clean, manageable finish: this 3-in-1 formula from AMERICAN CREW is designed to cleanse hair and skin while delivering light conditioning that rinses easily. The twin-pack ensures you have a spare bottle for travel, the gym, or a consistent at-home supply, with a formula built for daily use on most hair and skin types.\u003c\/p\u003e\n\n\u003ch3\u003eWhat does this product do for hair and body?\u003c\/h3\u003e\n\u003cp\u003eThe AMERICAN CREW 3-in-1 acts as a multi-purpose cleanser that removes dirt and excess oils from both hair and skin while imparting conditioning ingredients to reduce tangles and leave hair easier to style. It’s not an intense treatment; instead it’s meant to simplify routines and maintain daily freshness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle cleansing for scalp and skin\u003c\/li\u003e\n  \u003cli\u003eLight conditioning to improve comb-through and manageability\u003c\/li\u003e\n  \u003cli\u003eSuitable for everyday use without heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the 3-in-1 to get the best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to wet hair and body, lather, then rinse thoroughly—repeat only if needed. For hair that needs extra moisture, follow with a dedicated conditioner on the ends; for a minimal routine, this single product will cover cleansing and light conditioning in one step.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a coin-sized amount for short hair; more for longer or thicker hair\u003c\/li\u003e\n  \u003cli\u003eWork into a rich lather on scalp and body, then rinse well\u003c\/li\u003e\n  \u003cli\u003eFollow with styling products as usual once hair is towel-dried\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product work for my hair type?\u003c\/h3\u003e\n\u003cp\u003eThe formula is crafted to be broadly compatible with most common hair textures and normal skin, offering basic conditioning without weighing hair down. People with very dry, curly, or color-treated hair may still prefer specialized shampoos and conditioners for targeted repair or color protection.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGood fit for normal, oily, or slightly dry hair\u003c\/li\u003e\n  \u003cli\u003eNot intended as a deep-moisture or color-care treatment\u003c\/li\u003e\n  \u003cli\u003eWorks well as a travel or gym-ready option\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy choose the two-pack version?\u003c\/h3\u003e\n\u003cp\u003eBuying the AMERICAN CREW two-pack provides convenience, value, and continuity—one bottle stays on the shelf while the other goes in a bag or serves as a backup. It also reduces the frequency of reordering and makes it easy to keep a consistent grooming staple across home and travel setups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCost-effective supply for regular users\u003c\/li\u003e\n  \u003cli\u003ePerfect for home and travel rotation\u003c\/li\u003e\n  \u003cli\u003eLess chance of running out mid-week\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? The AMERICAN CREW 3-in-1 15.2 oz two-pack is ideal for anyone seeking a pared-down grooming routine—commuters, frequent travelers, gym-goers, and users who prefer a straightforward daily cleanser that handles both hair and body. If you want a single, reliable product to maintain cleanliness and light conditioning without extra steps, this is an efficient choice.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eDimethicone, Citric Acid, Sodium Chloride, Sage Leaf Extract\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use the 3-in-1 daily?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is designed for everyday use to cleanse hair and body without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It cleans and conditions lightly, but color-treated hair may benefit from a dedicated color-safe shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53428942930267,"sku":"B007WGWWH4","price":46.67,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-3-in-1-front-packaging.jpg?v=1782231020"},{"product_id":"american-crew-pomade-water-based-styling-pomade-pack-of-3-3oz-jars-medium-hold-satin-shine-for-everyday-restyling","title":"AMERICAN CREW Pomade water-based styling pomade Pack of 3 — 3oz jars, medium hold \u0026 satin shine for everyday restyling","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Pomade 3oz (Pack of 3) is a classic water-based styling pomade that delivers medium hold and satin shine for shaping, slicking back, and defining hair textures.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis three-pack of American Crew Pomade offers a reliable, easy-to-work-with formula designed for everyday grooming. It blends hold, pliability, and a moderate shine so you can restyle throughout the day without a heavy or sticky residue. Formulated to suit both straight and curly hair, this pomade is ideal for creating traditional slicked-back looks, textured side parts, or neat, controlled styles that stay manageable.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this pomade perform on different hair types?\u003c\/h3\u003e\n\u003cp\u003eThe formula works well on a wide range of hair textures. On straighter hair it provides smooth separation and shine; on wavier or curlier hair it helps define shape and reduce frizz without stiffening strands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold supports shaping without hardening.\u003c\/li\u003e\n  \u003cli\u003eSatin shine for a polished, natural finish.\u003c\/li\u003e\n  \u003cli\u003eWorks on damp or dry hair for flexible styling.\u003c\/li\u003e\n  \u003cli\u003eSuitable for short to medium lengths and maintained facial hair control.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is it to apply and restyle during the day?\u003c\/h3\u003e\n\u003cp\u003eApplication is straightforward: rub a small amount between palms and work through hair to distribute evenly. Because it’s water-based, the pomade rinses cleanly and allows you to rework the style using a comb or fingers without flaking.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm in hands for even spread and buildable control.\u003c\/li\u003e\n  \u003cli\u003eRestyles with water or by reworking with fingers.\u003c\/li\u003e\n  \u003cli\u003eNo greasy buildup; washes out with shampoo.\u003c\/li\u003e\n  \u003cli\u003ePack of three keeps you stocked longer and is travel-friendly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styles can I create with American Crew Pomade?\u003c\/h3\u003e\n\u003cp\u003eThis pomade lends itself to both classic and modern looks. Use it to create sleek, sculpted styles like the classic pompadour or side part, or to add light separation and definition to textured, messy finishes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSlicked-back, professional looks with controlled shine.\u003c\/li\u003e\n  \u003cli\u003eLightly textured, casual styles with separation.\u003c\/li\u003e\n  \u003cli\u003eDefines side parts and smooths flyaways.\u003c\/li\u003e\n  \u003cli\u003eWorks well for grooming short beards and mustaches.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This three-pack is suited to men who want a dependable, multipurpose styling product with moderate hold and a natural-looking shine. It’s ideal for those who prefer a water-soluble pomade that’s easy to wash out and rework, and for anyone who styles daily or travels frequently and appreciates having spare jars on hand.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is American Crew Pomade water-based and easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The pomade is water-soluble and rinses cleanly with shampoo, leaving little residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much hold and shine does this pomade provide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It delivers medium hold with a satin to moderate shine suitable for both slicked and textured styles.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53429276606811,"sku":"B01BBTKXP0","price":48.03,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-pomade-front-jar.jpg?v=1782234811"},{"product_id":"american-crew-fortifying-mens-shampoo-for-thinning-hair-33-8-fl-oz-daily-volume-boosting-cleanse","title":"AMERICAN CREW Fortifying Men's Shampoo for Thinning Hair — 33.8 fl oz, Daily Volume-Boosting Cleanse","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Fortifying Shampoo is a daily cleansing formula created to remove buildup, refresh the scalp, and leave thinning hair feeling softer and fuller.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis full-size 33.8 fl oz bottle delivers a daily shampoo designed specifically for men noticing reduced density or limp hair. The formula focuses on cleansing away excess oils and styling residue while conditioning to improve texture and visual volume. It’s intended for everyday use and works as part of a routine that supports a cleaner scalp and easier styling—without heavy residues that can weigh fine hair down.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo refresh the scalp without over-drying?\u003c\/h3\u003e\n\u003cp\u003eThe Fortifying Shampoo balances a thorough cleanse with conditioning elements so the scalp feels refreshed yet not stripped. Cleansing agents remove sebum and product build-up while milder moisturizers maintain softness, helping hair move freely rather than clump together.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated to remove oils and styling residues\u003c\/li\u003e\n\u003cli\u003eIncludes conditioning components to preserve softness\u003c\/li\u003e\n\u003cli\u003eRinses clean to avoid residue that can flatten hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help my hair look thicker and easier to style?\u003c\/h3\u003e\n\u003cp\u003eBy clearing buildup and leaving a conditioned, lightweight finish, this shampoo improves the hair’s natural lift and manageability. Clean, soft strands reflect light and separate better, creating the appearance of more volume without adding heavy ingredients.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves factors that weigh hair down\u003c\/li\u003e\n\u003cli\u003eConditions to reduce tangles and improve comb-through\u003c\/li\u003e\n\u003cli\u003eSupports natural volume for easier styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it in my daily routine?\u003c\/h3\u003e\n\u003cp\u003eUse this formula as your everyday shampoo—especially effective on fine or thinning hair. Wet hair thoroughly, massage a small amount into scalp and lengths, then rinse completely; follow with your preferred American Crew conditioner or styling product for targeted results.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWet hair thoroughly before applying\u003c\/li\u003e\n\u003cli\u003eMassage a small amount into scalp and hair\u003c\/li\u003e\n\u003cli\u003eRinse well and repeat if needed for heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for all hair types and ages?\u003c\/h3\u003e\n\u003cp\u003eWhile formulated with thinning and fine hair in mind, the shampoo works well for a broad range of men's hair textures seeking a lightweight cleanse and conditioned finish. Those with very dry scalps or specific scalp conditions should consider a tailored routine or consult a specialist for complementary care.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDesigned primarily for fine or thinning hair textures\u003c\/li\u003e\n\u003cli\u003eAppropriate for daily use across many hair types\u003c\/li\u003e\n\u003cli\u003ePair with targeted treatments if you have specific scalp concerns\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Fortifying Shampoo is aimed at men wanting a reliable daily cleanser that reduces buildup and leaves hair softer and more manageable—especially useful for those with fine or thinning hair who want a fuller look without heavy products. It’s also a good choice for barbers and at-home users seeking a professional-strength, large-volume bottle for frequent use.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Sodium Laureth Sulfate, Disodium Cocoamphodiacetate, Cocamidopropyl Betaine, Sodium Chloride, PVP, Citric Acid, Sodium Glycolate, Keratin Amino Acids, Panthenol, Polyquaternium-10, Menthol, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, PEG-12 Dimethicone, Disodium EDTA, Butylene Glycol, Quaternium-22, Triethanolamine, Tocopheryl Acetate, Propylene Glycol, PEG-150 Pentaerythrityl Tetrastearate, Humulus Lupulus (Hops) Flower Extract, PEG-6 Caprylic\/Capric Glycerides, Rosmarinus Officinalis (Rosemary) Leaf Extract, Hydrolyzed Hyaluronic Acid, PPG-26-Buteth-26, PEG-40 Hydrogenated Castor Oil, Apigenin, Oleanolic Acid, Biotinoyl Tripeptide-1, Benzophenone-4, Parfum (Fragrance), Limonene, Linalool, Phenoxyethanol, Sodium Benzoate. F00152.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use American Crew Fortifying Shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use to remove buildup and keep hair feeling soft and refreshed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shampoo add weight to fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It’s designed to cleanse and condition without heavy residues that can weigh hair down.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53429380579675,"sku":"B089R49FSS","price":74.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-fortifying-shampoo-front-33-8oz.jpg?v=1782236099"},{"product_id":"american-crew-light-hold-styling-gel-value-pack-3-x-13-1-oz-alcohol-free-light-shine-thermal-protection","title":"AMERICAN CREW Light Hold Styling Gel Value Pack 3 x 13.1 oz — Alcohol-Free, Light Shine \u0026 Thermal Protection","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW Light Hold Styling Gel is a lightweight, alcohol-free hair gel that adds shine and subtle control without flaking or drying the scalp.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis three-pack value size delivers a light, flexible hold designed to enhance natural texture and boost thickness while preserving hair health. Formulated without alcohol, the gel won't leave hair feeling stiff or brittle; it includes thermal barriers to help reduce styling stress from blow-drying and heat tools, and botanical extracts help condition the scalp.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this gel change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eYou can use this gel as an easy finish after towel-drying or to refine a look post-blow-dry. It provides immediate shine and light control so you can tame flyaways, define waves, or keep a casual, natural style in place without needing heavy products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to damp hair and comb through for even coverage\u003c\/li\u003e\n  \u003cli\u003eLight hold lets hair move naturally while staying shaped\u003c\/li\u003e\n  \u003cli\u003eGives glossy finish without crunchy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it cause flakes or dry out my scalp?\u003c\/h3\u003e\n\u003cp\u003eNo—this formula is alcohol-free and formulated to be non-flaking, so it avoids the white residues that some styling gels leave behind. It also contains ginseng and sage extracts that help maintain scalp comfort while styling products are in use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-flaking texture for clean styling\u003c\/li\u003e\n  \u003cli\u003eAlcohol-free base to reduce drying effects\u003c\/li\u003e\n  \u003cli\u003eBotanical extracts included to support scalp conditioning\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan it protect hair from styling heat?\u003c\/h3\u003e\n\u003cp\u003eThe gel includes thermal barriers that help shield strands from environmental stress and the elevated temperatures of blow-drying or heat styling. While it adds an extra layer of protection, pair it with a dedicated heat protectant for frequent high-heat styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eThermal barrier ingredients to reduce heat stress\u003c\/li\u003e\n  \u003cli\u003eWorks alongside heat tools when used as directed\u003c\/li\u003e\n  \u003cli\u003eHelps maintain hair texture and shine after drying\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much product comes in the pack and how long will it last?\u003c\/h3\u003e\n\u003cp\u003eThis listing is a value pack of three 13.1-ounce bottles, offering extended use for daily styling or for sharing between household members. Frequency of use, hair length, and amount applied determine longevity, but the set is sized for multiple months of regular use for most people.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eThree bottles, each 13.1 ounces\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular daily styling needs\u003c\/li\u003e\n  \u003cli\u003eCost-effective option for frequent users or shared households\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Ideal for men seeking a low-maintenance styling product that delivers natural shine, light control, and scalp-friendly ingredients. It suits short to medium-length hair and anyone who wants a flexible, non-crunchy finish while reducing visible flakes and protecting hair during heat styling.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eDirections: Apply to towel-dried hair, comb through, and let air-dry naturally for best results.\u003c\/li\u003e\n  \u003cli\u003eBrand note: AMERICAN CREW specializes in men's grooming across hair, body, shave and fragrance categories.\u003c\/li\u003e\n  \u003cli\u003eKey benefits: Alcohol-free, non-flaking, thermal protection, ginseng and sage for scalp conditioning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this gel suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The alcohol-free, non-flaking formula is designed for regular use without drying the scalp.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it make my hair stiff or sticky?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It provides a light, flexible hold with shine while keeping hair soft and natural-feeling.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430206497115,"sku":"B075FYYS7Z","price":67.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-light-hold-front-packaging_ed8164b9-4841-4c1c-adf7-51b2ee9203e4.jpg?v=1782247026"},{"product_id":"american-crew-forming-cream-hair-styler-3-x-3-0-oz-medium-pliable-hold-natural-shine","title":"AMERICAN CREW Forming Cream hair styler, 3 x 3.0 oz — medium pliable hold, natural shine","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Forming Cream is a versatile styling cream that gives medium, pliable hold with a natural shine while hydrating hair for everyday styling.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for ease of use, this classic jar-style cream works across hair types, textures, and lengths. It blends the control of a styling product with conditioning ingredients so hair feels manageable without stiffness. The three-pack ensures you have backup jars for daily use or travel, making it easy to maintain a consistent routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this cream perform on different hair types?\u003c\/h3\u003e\n\u003cp\u003eThis forming cream is engineered to adapt to fine, medium, and coarse hair. It provides medium hold that’s flexible rather than rigid, allowing movement and restyling throughout the day without buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine hair: adds body and light thickness without weighing strands down\u003c\/li\u003e\n  \u003cli\u003eMedium hair: controls frizz and shapes styles with natural texture\u003c\/li\u003e\n  \u003cli\u003eCoarse or curly hair: smooths and tames while preserving curl pattern\u003c\/li\u003e\n  \u003cli\u003eShort to mid-length cuts: shapes and defines with manageable hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of finish and control can I expect?\u003c\/h3\u003e\n\u003cp\u003eExpect a low-gloss, natural-looking sheen that keeps hair looking healthy rather than overly shiny. The hold is medium and pliable so styles stay in place yet remain touchable and easy to reshape.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNatural shine: enhances hair’s appearance without a greasy look\u003c\/li\u003e\n  \u003cli\u003ePliable hold: keeps style intact while allowing restyling during the day\u003c\/li\u003e\n  \u003cli\u003eNo crunch: leaves hair soft to the touch\u003c\/li\u003e\n  \u003cli\u003eEven distribution: cream texture spreads smoothly for consistent results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use American Crew Forming Cream for best results?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount between palms and distribute evenly through damp or dry hair. Start with a pea-sized amount and increase as needed; concentrate on roots for lift or mid-lengths for texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApplication: rub a small amount between hands to emulsify before applying\u003c\/li\u003e\n  \u003cli\u003eDamp hair: use for more control and light shaping while drying\u003c\/li\u003e\n  \u003cli\u003eDry hair: use to refine texture, tame flyaways, and restyle\u003c\/li\u003e\n  \u003cli\u003eLayering: pairs well under a light hairspray for extra hold without stiffness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the packaging and three-pack convenient?\u003c\/h3\u003e\n\u003cp\u003eThe 3.0 oz jar is compact and travel-friendly, and the pack of three ensures you have spares for home, gym, or travel. Multiple jars also make it easy to keep a consistent product on hand without frequent repurchasing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTravel size: compact 3.0 oz jars meet most carry options\u003c\/li\u003e\n  \u003cli\u003eValue pack: three jars reduce the need to reorder quickly\u003c\/li\u003e\n  \u003cli\u003eConsistency: use the same formula across locations for steady results\u003c\/li\u003e\n  \u003cli\u003eGift or share: extra jars available for styling partners or family\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? American Crew Forming Cream is aimed at anyone who wants an everyday styling product that balances control and flexibility. It’s particularly useful for people seeking a natural finish, those new to jar-style styling products, and men or women who want a reliable, easy-to-blend cream for shaping short to medium hair. If you prefer a non-stiff hold with conditioning benefits that improve manageability, this cream provides a straightforward, salon-inspired option in a practical three-pack.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this forming cream suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s formulated for regular use and conditions hair while providing medium, flexible hold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use for short hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount and add more if needed to avoid weighing hair down.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430531555675,"sku":"B00BSE4738","price":50.32,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-forming-cream-front-packaging.jpg?v=1782253360"},{"product_id":"american-crew-3-in-1-tea-tree-shampoo-conditioner-body-wash-33-8-fl-oz-invigorating-daily-cleanser-for-hair-skin","title":"AMERICAN CREW 3-in-1 Tea Tree Shampoo Conditioner Body Wash — 33.8 fl oz, invigorating daily cleanser for hair \u0026 skin","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew 3-in-1 Tea Tree Shampoo, Conditioner \u0026amp; Body Wash is an all-in-one daily cleanser that cleans, conditions, and refreshes hair and skin with a crisp tea tree scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who prefer a streamlined grooming routine, this 33.8 fl oz bottle combines a shampoo, conditioner, and body wash into a single formula. It rinses away oil and residue while leaving hair manageable, soft, and shiny and skin feeling smooth. The aromatic tea tree fragrance provides an invigorating finish that suits morning showers or post-work workouts.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the 3-in-1 formula simplify my morning routine?\u003c\/h3\u003e\n\u003cp\u003eCombining three steps into one saves time and bathroom space: one product replaces separate shampoo, conditioner, and body wash. You get cleansing and conditioning in one rinse, reducing product clutter while maintaining a groomed appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCleanses oil and dirt from scalp and body\u003c\/li\u003e\n  \u003cli\u003eLeaves hair conditioned and softer after rinsing\u003c\/li\u003e\n  \u003cli\u003eSingle bottle for shower efficiency\u003c\/li\u003e\n  \u003cli\u003e33.8 fl oz supply for extended use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work for both hair and skin without feeling heavy?\u003c\/h3\u003e\n\u003cp\u003eThe formula is balanced to clean hair and skin without leaving a greasy residue. It removes excess oil while conditioning hair strands to feel softer and look shinier, and it leaves skin with a refreshed, non-tight sensation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves oil for a clean finish\u003c\/li\u003e\n  \u003cli\u003eConditioning agents soften hair cuticles\u003c\/li\u003e\n  \u003cli\u003eNon-greasy rinse suitable for full-body use\u003c\/li\u003e\n  \u003cli\u003eTea tree scent keeps the shower smelling fresh\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this product for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair and skin, lathering to cleanse both scalp and body, then rinse thoroughly. For thicker hair or heavy buildup, a second lather can help; for facial hair, work through beard and rinse well to remove residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and skin and lather\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and across the body\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to avoid residue\u003c\/li\u003e\n  \u003cli\u003eRepeat only if needed for extra cleansing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the tea tree fragrance overpowering for everyday use?\u003c\/h3\u003e\n\u003cp\u003eThe tea tree scent is designed to be crisp and refreshing without dominating. It provides a clean, invigorating aroma that lasts briefly after the shower, making it suitable for daily wear and active lifestyles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCrisp tea tree top notes for a fresh scent\u003c\/li\u003e\n  \u003cli\u003eLight enough for everyday use and after workouts\u003c\/li\u003e\n  \u003cli\u003eLeaves a subtle, clean finish on hair and skin\u003c\/li\u003e\n  \u003cli\u003eNot intended as a long-lasting cologne substitute\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This 3-in-1 tea tree product suits men seeking a practical, time-saving grooming solution—ideal for gym-goers, travelers, or anyone who prefers minimal products but still wants clean, conditioned hair and smooth skin. It’s especially useful for those who want a single, large-format bottle to minimize shopping frequency and bathroom clutter while keeping a refreshed, polished look.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Sodium Laureth Sulfate, Dimethicone, Lauryl Glucoside, Acrylates Copolymer, Cocamidopropyl Betaine, Laureth-4, Caprylyl Glycol, Glycol Distearate, Coco-Glucoside, Glyceryl Oleate, Sodium Chloride, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Laureth-23, Sodium Hydroxide, Citric Acid, Disodium EDTA, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Propylene Glycol, Humulus Lupulus (Hops) Flower Extract, Salvia Officinalis (Sage) Leaf Extract, Parfum (Fragrance), Limonene, Phenoxyethanol, Benzyl Alcohol. F00025.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on my beard?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Lather through facial hair and rinse thoroughly to clean and soften beard hair without over-drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the tea tree scent suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The tea tree fragrance is refreshed but light enough for everyday showers and active routines.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430965109083,"sku":"B01J4SIUJ6","price":45.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-packaging.jpg?v=1782256940"},{"product_id":"american-crew-daily-cleanser-shampoo-for-men-33-8-fl-oz-citrus-mint-silicone-free-vitamin-b5","title":"AMERICAN CREW Daily Cleanser Shampoo for Men 33.8 fl oz — Citrus Mint, Silicone-Free \u0026 Vitamin B5","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Daily Cleanser is a silicone-free, vitamin B5-enriched shampoo formulated to remove excess oil while moisturizing and refreshing normal to oily hair with a citrus mint scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis large 33.8 fl oz bottle delivers a daily shampoo that balances cleansing power and gentle conditioning. The formula uses naturally derived ingredients and a vegan base to lift oil and residue without stripping the scalp. A crisp Citrus Mint fragrance leaves hair smelling clean and energized, making it an easy addition to men’s everyday grooming.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo clean without drying hair?\u003c\/h3\u003e\n\u003cp\u003eThe Daily Cleanser uses mild surfactants combined with Vitamin B5 to remove dirt and sebum while maintaining moisture. Because it’s silicone-free and formulated for frequent use, it avoids the buildup or heavy coating that can weigh hair down. Users report softer, more manageable strands after routine use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMild cleansing agents that lift oil without harsh stripping\u003c\/li\u003e\n  \u003cli\u003eVitamin B5 to help retain moisture and improve texture\u003c\/li\u003e\n  \u003cli\u003eSilicone-free to prevent residue and maintain natural movement\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work for my hair type and scalp?\u003c\/h3\u003e\n\u003cp\u003eIt’s optimized for men with normal to oily hair and scalps, where excess oil can make styles fall flat. For very dry or chemically treated hair, occasional use with a richer conditioner is recommended. The formula balances daily cleanliness with scalp comfort for most active lifestyles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBest suited to normal and oily hair textures\u003c\/li\u003e\n  \u003cli\u003eSafe for daily use without over-drying\u003c\/li\u003e\n  \u003cli\u003ePair with a conditioner if hair feels dry after shampooing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the 33.8 fl oz bottle for best results?\u003c\/h3\u003e\n\u003cp\u003eWet hair thoroughly, then massage a small amount into scalp and strands to work up a lather. Rinse completely and repeat if needed on heavier oil or product buildup days. The larger size is economical for home use and lasts longer for daily routines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair, apply a small amount, massage to lather, rinse\u003c\/li\u003e\n  \u003cli\u003eRepeat only when hair is heavy with oil or styling products\u003c\/li\u003e\n  \u003cli\u003eStore in a cool, dry place; pump or flip-top dispensers help control dosing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat scent and sensory effects can I expect?\u003c\/h3\u003e\n\u003cp\u003eThe signature American Crew Citrus Mint fragrance delivers a bright citrus top note with a cooling mint finish for an invigorating shower experience. The scent is noticeable but not overpowering, making it appropriate for daily wear and after-shave layering. Texture is lightweight and rinses clean for a fresh feel.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCitrus top notes with a refreshing mint finish\u003c\/li\u003e\n  \u003cli\u003eLight foam that rinses fully without residue\u003c\/li\u003e\n  \u003cli\u003eSubtle, long-lasting clean scent suitable for everyday use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Men seeking a reliable everyday shampoo that removes oil, maintains moisture, and leaves hair manageable will appreciate this American Crew Daily Cleanser. It’s especially useful for active lifestyles, gym-goers, and those who prefer a vegan, silicone-free formula with a crisp fragrance. If you want a large, economical bottle that supports daily grooming without heavy silicones, this product is a practical choice.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS AQUA\/WATER\/EAU, AMMONIUM LAURYL SULFATE, DISODIUM COCOAMPHODIACETATE, COCAMIDOPROPYL BETAINE, CAPRYLYL GLYCOL, CITRIC ACID, DISODIUM EDTA, MENTHOL, PANTHENOL, POLYQUATERNIUM-10, SODIUM ACETATE, SODIUM CHLORIDE, SODIUM GLYCOLATE, PARFUM (FRAGRANCE), LIMONENE, PHENOXYETHANOL. B01119\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is American Crew Daily Cleanser suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for everyday use on normal to oily hair, cleansing without over-drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this shampoo contain silicones or animal-derived ingredients?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The formula is silicone-free and vegan, made with naturally derived components.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430988210523,"sku":"B08SMH2DST","price":45.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-bottle-daily-cleanser.jpg?v=1782257867"},{"product_id":"american-crew-daily-deep-moisturizing-shampoo-for-men-33-8-fl-oz-vegan-silicone-free-citrus-mint","title":"AMERICAN CREW Daily Deep Moisturizing Shampoo for Men, 33.8 fl oz — Vegan, Silicone-Free Citrus Mint","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Daily Deep Moisturizing Shampoo is a vegan, silicone-free daily wash that delivers long-lasting softness and cleansing for normal to dry hair in a 33.8 fl oz bottle.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned specifically for men's hair routines, this deeply conditioning shampoo combines emollients and Vitamin B5 to hydrate without leaving a heavy residue. The naturally derived formula features the signature American Crew Citrus Mint fragrance for a fresh finish, and its large 33.8 fl oz size makes it ideal for regular use at home or in a busy household. Free of silicones and formulated for daily application, it balances hydration and clean rinsing to maintain healthy-looking hair texture and manageability.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses lightweight conditioning agents that bind moisture to the hair shaft while rinsing clean, so strands feel softer without greasy buildup. Vitamin B5 helps retain surface hydration, enhancing smoothness and manageability over repeated use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight emollients condition without heavy residue\u003c\/li\u003e\n  \u003cli\u003eVitamin B5 supports moisture retention and shine\u003c\/li\u003e\n  \u003cli\u003eRinses clean to prevent buildup that flattens hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this every day and on what hair types?\u003c\/h3\u003e\n\u003cp\u003eYes — the gentle, formulation is intended for daily washing and is best suited to normal to dry hair types that need regular moisture. If you have very oily hair or specific scalp conditions, consider alternating with a clarifying shampoo as needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDaily-use safe for most normal to dry hair\u003c\/li\u003e\n  \u003cli\u003eWorks well as part of a standard grooming routine\u003c\/li\u003e\n  \u003cli\u003ePair with a clarifying wash if hair becomes oily\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat sensory and ingredient features should I expect?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo carries American Crew's Citrus Mint scent — a bright, invigorating fragrance profile — and is free from silicones, using naturally derived components where possible. Texture-wise it lathers into a creamy foam that spreads easily for even cleansing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSignature Citrus Mint fragrance for a refreshing finish\u003c\/li\u003e\n  \u003cli\u003eSilicone-free, vegan formulation with naturally derived ingredients\u003c\/li\u003e\n  \u003cli\u003eCreamy lather for even distribution and easy rinsing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair, massaging a small amount into scalp and lengths, then rinse thoroughly. For added conditioning, follow with your preferred American Crew conditioner or lightweight leave-in product.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair completely before applying\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and through strands for 30–60 seconds\u003c\/li\u003e\n  \u003cli\u003eRinse well; follow with conditioner if needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This shampoo is made for men seeking a daily cleansing solution that adds lasting softness without buildup. It suits those with normal to dry hair who want a vegan, silicone-free product with a fresh Citrus Mint scent and comes in a large 33.8 fl oz bottle for cost-effective, frequent use. Ideal for individuals who prefer straightforward, effective grooming staples that fit into a busy routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: AQUA\/WATER\/EAU, AMMONIUM LAURYL SULFATE, COCAMIDOPROPYL BETAINE, ACRYLATES COPOLYMER, CAPRYLYL GLYCOL, CITRIC ACID, DECYL GLUCOSIDE, DISODIUM EDTA, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE,LAURYL GLUCOSIDE, MENTHOL, PANTHENOL, PEG-150 DISTEARATE, POLYQUATERNIUM-39, SODIUM CHLORIDE, SODIUM HYDROXIDE, STYRENE\/ACRYLATES COPOLYMER, PARFUM (FRAGRANCE), LIMONENE, LINALOOL, PHENOXYETHANOL. B01133\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is designed for daily washing and suits normal to dry hair without silicones.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does it contain animal-derived ingredients?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. This American Crew shampoo is vegan and made without animal-derived ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430989488475,"sku":"B08TTYWBYS","price":46.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-deep-moisturizing-shampoo-front-bottle.jpg?v=1782257925"},{"product_id":"american-crew-daily-moisturizing-conditioner-for-men-33-8-fl-oz-vegan-silicone-free","title":"AMERICAN CREW Daily Moisturizing Conditioner for Men — 33.8 fl oz, Vegan \u0026 Silicone-Free","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Daily Moisturizing Conditioner is a vegan, silicone-free hair conditioner for men that restores moisture, detangles, and strengthens hair while leaving a fresh citrus mint scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated for normal to dry hair, this daily conditioner from American Crew combines a triple-action approach to restore, strengthen, and protect hair without leaving residue or weight. Its lightweight, naturally derived formula smooths the hair cuticle for easier combing, reduces breakage from styling, and provides manageable softness so hair is ready for your routine. The Citrus Mint fragrance offers an energetic finish that fits morning or post-workout showers.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this conditioner restore and strengthen hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula targets three hair needs at once: replenishing moisture to thirsty strands, reinforcing structure to reduce breakage, and forming a protective layer to help prevent future damage. Ingredients are selected to hydrate without silicones, maintaining natural movement and volume.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTriple-action blend that restores moisture, strengthens fibers, and shields against wear.\u003c\/li\u003e\n  \u003cli\u003eDetangling agents smooth cuticles for gentler combing and less snapping.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free, so it avoids buildup and keeps hair light.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it weigh my hair down or affect styling?\u003c\/h3\u003e\n\u003cp\u003eNo—this conditioner is designed to hydrate while preserving lift and texture. It leaves hair soft and manageable but not heavy, so styling products still perform as intended and styles hold better.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight formulation that won't flatten fine or normal hair.\u003c\/li\u003e\n  \u003cli\u003eImproves manageability so styling takes less product and effort.\u003c\/li\u003e\n  \u003cli\u003eRinseable texture ensures clean base for pomades, creams, or sprays.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply after shampooing to damp hair and scalp. Massage until evenly distributed, leave on for 2–3 minutes to let active ingredients penetrate, then rinse thoroughly for optimal softness and slip.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a small amount—work through mid-lengths to ends where dryness is greatest.\u003c\/li\u003e\n  \u003cli\u003eLeave 2–3 minutes for conditioning action before rinsing completely.\u003c\/li\u003e\n  \u003cli\u003ePair with American Crew shampoo and styling products for cohesive results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat about scent, ingredients, and ethical choices?\u003c\/h3\u003e\n\u003cp\u003eThis conditioner carries American Crew’s Citrus Mint signature fragrance—bright citrus top notes with a cool mint finish. The formulation is vegan and naturally derived in key components, and it avoids silicones for a cleaner, lighter feel.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCitrus Mint fragrance adds an energizing, masculine aroma.\u003c\/li\u003e\n  \u003cli\u003eVegan formula and silicone-free for conscious grooming choices.\u003c\/li\u003e\n  \u003cli\u003eDesigned for everyday use and suitable for normal to dry hair types.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Daily Moisturizing Conditioner is geared toward men who want a reliable, everyday conditioner that hydrates and detangles without heaviness—ideal for those with normal to dry hair, anyone who styles regularly and needs a lightweight base, and shoppers seeking vegan, silicone-free grooming products with a crisp Citrus Mint scent.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS AQUA\/WATER\/EAU, CETEARYL ALCOHOL, GLYCERIN, BEHENTRIMONIUM CHLORIDE, STEARAMIDOPROPYL DIMETHYLAMINE, DICETYLDIMONIUM CHLORIDE, ISOPROPYL MYRISTATE, CAPRYLYL GLYCOL, CITRIC ACID, DICAPRYLYL CARBONATE, DISODIUM EDTA, HYDROXYETHYLCELLULOSE, ISOPROPYL ALCOHOL, LAURYL GLUCOSIDE, MENTHOL, PANTHENOL, POLYQUATERNIUM-37, PARFUM (FRAGRANCE), LIMONENE, PHENOXYETHANOL. B01118\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this conditioner safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for everyday use on normal to dry hair and hydrates without weighing hair down.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it leave buildup or affect hair color?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No silicones helps prevent heavy buildup; it’s safe to use with color-treated hair, but test if you have delicate dyes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430989586779,"sku":"B08TTYV9FY","price":49.03,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-conditioner-front-bottle.jpg?v=1782257920"},{"product_id":"american-crew-hair-fiber-for-men-2-pack-3-oz-strong-hold-matte-finish-thickening-styler","title":"AMERICAN CREW Hair Fiber for Men — 2-Pack 3 oz, Strong Hold Matte Finish Thickening Styler","description":"\u003cstrong\u003eAmerican Crew Men's Hair Fiber is a pliable styling fiber that thickens, texturizes and secures short hair with strong hold and a matte finish.\u003c\/strong\u003e\n\n\u003cp\u003eThis twin-pack contains two full-size 3 oz jars of American Crew Hair Fiber formulated for shorter men's hair (about 1–3 inches). The lightweight fiber blend adds visible thickness and separation without glossy residue, giving your hair a tighter, fuller appearance while letting you restyle throughout the day. Use on towel-damp hair for easier distribution or on dry hair for added texture and definition.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this product change the look of my hair?\u003c\/h3\u003e\n\u003cp\u003eHair Fiber creates the illusion of greater density by coating strands with a flexible fiber matrix that lifts and separates hair. The result is textured, fuller-looking hair with defined movement rather than a stiff, helmet-like hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eThickening effect that increases perceived volume\u003c\/li\u003e\n  \u003cli\u003eTexture and separation for piecey styles\u003c\/li\u003e\n  \u003cli\u003eMatte finish avoids unwanted shine\u003c\/li\u003e\n  \u003cli\u003eHigh hold keeps style in place without rigidity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat length and styles work best with this fiber?\u003c\/h3\u003e\n\u003cp\u003eThis fiber performs best on short to short-medium hair—typically 1 to 3 inches—where it can grip strands and build shape. It’s ideal for cropped styles, textured crops, messy quiffs, and tapered looks that benefit from definition and control.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOptimal for 1–3 inch hair lengths\u003c\/li\u003e\n  \u003cli\u003eGreat for textured, layered, or messy styles\u003c\/li\u003e\n  \u003cli\u003eSuitable for tapered sides with longer top pieces\u003c\/li\u003e\n  \u003cli\u003eNot intended for long, flowing hair where fibers can clump\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply American Crew Hair Fiber for best results?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount between your palms to warm the formula, then spread evenly through towel-dried hair for easier coverage or apply to dry hair for targeted texture. Start with a pea-sized amount and add more gradually until you reach the desired thickness and hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a small amount and build as needed\u003c\/li\u003e\n  \u003cli\u003eApply to towel-dried for broader coverage or dry for spot definition\u003c\/li\u003e\n  \u003cli\u003eWork through hair from roots to ends for consistent texture\u003c\/li\u003e\n  \u003cli\u003eReworkable throughout the day without flaking\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this leave my hair stiff or shiny?\u003c\/h3\u003e\n\u003cp\u003eNo — the formula delivers strong, pliable hold while maintaining a low-shine, natural matte appearance. You’ll get structure and control without a crunchy feel or glossy finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStrong yet flexible hold—styleable after initial set\u003c\/li\u003e\n  \u003cli\u003eMatte look that complements casual and professional styles\u003c\/li\u003e\n  \u003cli\u003eNo heavy residue or greasy sheen\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThis pack of two 3 oz containers is an efficient choice if you style daily, travel frequently, or want a backup for your grooming kit. American Crew’s styling line is crafted for professional results and easy home use—combining salon-grade performance with uncomplicated application.\u003c\/p\u003e\n\n\u003cp\u003eWho is this for? Men seeking a reliable, non-shiny styling product to add thickness and texture to short hair. If you want defined, full-looking styles with strong but flexible hold—without the gloss of gels—this fiber is tailored for your routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Lanolin, Cetearyl Alcohol, PVP, Tridecyl Stearate, Propylene Glycol, Tribehenin, Alcohol Denat., Tridecyl Trimellitate, Ceteareth-25, PEG-8 Beeswax, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Dipentaerythrityl Hexacaprylate\/Hexacaprate, PEG-40 Castor Oil, Tetrasodium EDTA, Triethanolamine, Parfum (Fragrance), Benzyl Alcohol, Citral, Citronellol, Geraniol, Limonene, Linalool, Ethylparaben, Methylparaben, Phenoxyethanol, Caramel, Yellow 5 (CI 19140) .F00293\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this fiber on damp hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to towel-dried hair for broader coverage and easier distribution, then style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it flake or leave residue?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The formula offers pliable hold and a matte finish without visible flaking or greasy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430994043227,"sku":"B08XL9FRRB","price":36.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-fiber-front-packaging.jpg?v=1782258012"},{"product_id":"american-crew-hair-forming-cream-mens-styling-cream-twin-pack-2-x-3-oz-medium-hold-medium-shine","title":"AMERICAN CREW Hair Forming Cream men's styling cream, Twin Pack 2 x 3 oz — Medium Hold, Medium Shine","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Forming Cream is a pliable styling cream that gives medium hold, medium shine, and enhanced texture for thicker-looking hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis twin pack contains two 3 oz tubs of the previous formula of American Crew Forming Cream, a classic grooming product designed for men who want natural-looking control with flexible styling. It works well on most hair types to define waves, separate strands, and add light sheen without stiffness. Because this is an older formula, availability is limited and quality of remaining inventory may vary.\u003c\/p\u003e\n\n\u003ch3\u003eHow do I use this cream to style different hair types?\u003c\/h3\u003e\n\u003cp\u003eApply a small, pea-sized amount to towel-dried or dry hair and distribute evenly with your fingers or a comb. For thicker or longer hair, warm a dime- to nickel-sized amount in your hands first, then work through the mid-lengths and ends. Reapply sparingly to build hold and texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort hair: use fingertip application for separation and light control\u003c\/li\u003e\n  \u003cli\u003eMedium\/long hair: comb through for waves or scrunch for texture\u003c\/li\u003e\n  \u003cli\u003eFine hair: apply sparingly at roots to create fuller appearance\u003c\/li\u003e\n  \u003cli\u003eCurly hair: work through damp hair to define curls without crunch\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of hold and finish can I expect from this product?\u003c\/h3\u003e\n\u003cp\u003eThe cream offers a medium, pliable hold that keeps styles flexible rather than rigid. Finish sits between matte and glossy—a moderate shine that looks healthy but not oily—so the style reads natural under indoor and outdoor light.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePliable control for restyling throughout the day\u003c\/li\u003e\n  \u003cli\u003eModerate shine that enhances hair dimension without glare\u003c\/li\u003e\n  \u003cli\u003eNo hard cast, so hair remains touchable and soft\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this suitable as a daily grooming product or for special occasions?\u003c\/h3\u003e\n\u003cp\u003eIt adapts well to both daily routines and event styling. Use a lighter touch for everyday subtle shaping, or apply a bit more for defined looks at events; because it rinses out with shampoo, it fits into regular grooming habits easily.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDaily grooming: light application for natural hold and shape\u003c\/li\u003e\n  \u003cli\u003eSpecial styling: added product for more pronounced texture and separation\u003c\/li\u003e\n  \u003cli\u003eMaintenance: shampoos out cleanly without heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre there any purchase considerations for this discontinued formula?\u003c\/h3\u003e\n\u003cp\u003eThis listing is for the prior version of American Crew Forming Cream and carries a discontinued status. Stock is limited; American Crew notes that quality of older inventory can vary. Review return policies and supplier details before purchasing if product freshness is important to you.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePack of two 3 oz jars—value for regular users wanting backups\u003c\/li\u003e\n  \u003cli\u003eOlder formula: inspect product on arrival and verify seal integrity\u003c\/li\u003e\n  \u003cli\u003eNot a guaranteed ongoing supply due to discontinuation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This product suits men seeking a versatile, easy-to-use styling cream that provides medium hold and moderate shine with a natural finish. It’s ideal for those who like to restyle during the day, want added texture or wave definition, or prefer a grooming product that won’t make hair stiff. Because this is the discontinued, earlier version, it especially appeals to longtime users who prefer that formula or anyone looking for a cost-effective twin pack for regular use.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water (Eau)), Petrolatum, Cetearyl Alcohol, Bis-Diglyceryl Polyacyladipate-2, Lanolin Cera (Lanolin Wax (Cire De Lanoline)), Steareth-21, PVP, Ceteareth-25, Copernicia Cerifera (Carnauba) Wax (Cire De Carnauba), Propylene Glycol, VP\/VA Copolymer, Paraffinum Liquidum (Mineral Oil (Huile Minérale)), Ozokerite, Diethylhexyl Malate, PEG-40 Castor Oil, Alcohol Denat., PEG-10 Soy Sterol, Sucrose, Parfum (Fragrance), Benzyl Salicylate, Limonene, Linalool, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Citronellol, Hydroxycitronellal, Phenoxyethanol, Ethylparaben, Methylparaben .F00154\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this Forming Cream the current American Crew formula?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. This listing is for a discontinued, earlier version; formula and availability differ from current releases.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will the cream work on curly hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It defines curls and reduces frizz while remaining touchable, when applied to damp or towel-dried hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430994108763,"sku":"B08XLC4W4Y","price":37.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-forming-cream-front-packaging_85313bda-782c-4062-bfe0-c2f425d0c25d.jpg?v=1782258011"},{"product_id":"american-crew-mens-hair-pomade-medium-hold-high-shine-3-oz-twin-pack-water-based-styling","title":"AMERICAN CREW Men's Hair Pomade — Medium Hold, High Shine • 3 oz Twin Pack, Water-Based Styling","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Pomade is a water-based styling paste that delivers medium hold and high shine for classic slicked-back looks or textured modern styles.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want tidy control without the stiffness of traditional gels, this pomade blends flexible styling with a glossy finish. The water-soluble formula makes it easy to work through dry or towel-dried hair and washes out cleanly. This two-pack gives you two full 3 oz containers, so you have a reliable supply for daily grooming or travel.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade perform on different hair types?\u003c\/h3\u003e\n\u003cp\u003eThe formulation balances hold and pliability to manage fine, straight, wavy, or loosely curly hair. It smooths frizz and adds definition without weighing strands down, so styles keep movement while maintaining shape. For very coarse or tightly curled hair you may need a bit more product or to combine with a leave-in conditioner.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold tames most textures without becoming crunchy.\u003c\/li\u003e\n  \u003cli\u003eHigh shine adds a polished, finished look to styles.\u003c\/li\u003e\n  \u003cli\u003eWater-based formula eases distribution and rinsing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply the pomade for best results?\u003c\/h3\u003e\n\u003cp\u003eStart with a pea-sized amount and warm it between your palms before working evenly through dry or towel-dried hair. For a slicked-back finish, comb from the hairline toward the crown; for texture, use fingers to lift and shape. Add more product sparingly to build hold where needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse small amounts — build hold gradually to avoid greasiness.\u003c\/li\u003e\n  \u003cli\u003eApply to towel-dried hair for softer texture, dry hair for more control.\u003c\/li\u003e\n  \u003cli\u003eFinish with a comb for classic styles or fingers for a lived-in look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product wash out easily and is it travel-friendly?\u003c\/h3\u003e\n\u003cp\u003eYes — the water-soluble base dissolves with shampoo, leaving little residue after cleansing. Each 3 oz jar is airline-friendly and the twin-pack covers longer routines or multiple travelers. Because it rinses cleanly, you can switch styles without buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eClears with regular shampoo — no heavy residues.\u003c\/li\u003e\n  \u003cli\u003e3 oz size fits most carry-on restrictions for convenience.\u003c\/li\u003e\n  \u003cli\u003eTwo jars mean one stays at home while one goes in a gym bag or suitcase.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This pomade works well for men seeking a balanced styling product that creates classic, glossy looks or controlled texture without firm cast. It’s suited to everyday users, barbers who need a dependable finishing product, and travelers who appreciate a water-based formula that rinses out easily. If you prefer natural movement with consistent shine rather than a rock-hard finish, this American Crew pomade is built to fit into a practical grooming routine.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water (Eau)), PEG-25 Hydrogenated Castor Oil, Oleth-10, Lanolin, Oleth-20, Diisopropyl Dimer Dilinoleate, Glycerin, Hydroxypropyl Bisstearyldimonium Chloride, Alcohol Denat., PVP, Propylene Glycol, Carthamus Tinctorius (Safflower) Seed Oil, Salvia Officinalis (Sage) Leaf Extract, Panax Ginseng Root Extract, Quillaja Saponaria Bark Extract, Parfum (Fragrance), Linalool, Limonene, Hexyl Cinnamal, Benzyl Salicylate, Alpha-Isomethyl Ionone, Citronellol, Hydroxycitronellal, Geraniol, Citral, Diazolidinyl Urea, Methylparaben, Benzoic Acid, Propylparaben\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is American Crew pomade water-based and easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. This pomade is water-based and rinses clean with regular shampoo, leaving minimal residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this pomade on wet hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can apply it to towel-dried hair for softer texture or to dry hair for stronger control.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53430994239835,"sku":"B08XLC33Y9","price":37.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-packaging_4121e2ff-c0b4-4d84-841d-d048e038b14b.jpg?v=1782258014"},{"product_id":"american-crew-hair-texture-lotion-for-men-lightweight-light-hold-8-4-fl-oz-natural-low-shine-for-fine-thin-hair","title":"AMERICAN CREW Hair Texture Lotion for Men — Lightweight Light Hold, 8.4 fl oz, Natural Low-Shine for Fine \u0026 Thin Hair","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Texture Lotion is a lightweight styling lotion that delivers light hold, subtle definition, and a natural low-shine finish for fine or thin hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lotion is formulated to give men an effortless, barely-styled appearance without the heaviness of creams or gels. Enriched with botanical extracts such as ginseng, the texture lotion improves manageability and creates the visual impression of fuller hair. It works on towel-dried hair and is easy to blend through hair of various lengths, making it a practical everyday styling product for those who want control without stiffness.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this lotion change the feel and look of fine or thin hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula adds subtle body and separation while keeping hair soft to the touch. It doesn’t leave a crunchy residue or build up like stronger gels, so hair remains flexible and natural looking throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight emulsion that lifts and defines without weight\u003c\/li\u003e\n  \u003cli\u003eLow-shine finish for a natural, healthy appearance\u003c\/li\u003e\n  \u003cli\u003eNo stiff or sticky feel — maintains movement\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of hold and finish should I expect?\u003c\/h3\u003e\n\u003cp\u003eExpect a gentle hold that keeps style in place but lets hair move freely. The finish is intentionally low in shine to mimic natural hair texture while giving a controlled, groomed outcome.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight control suitable for everyday styling\u003c\/li\u003e\n  \u003cli\u003eNatural, low-luster finish that flatters fine strands\u003c\/li\u003e\n  \u003cli\u003eEasy to restyle with your hands during the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the Hair Texture Lotion for best results?\u003c\/h3\u003e\n\u003cp\u003eUse a small amount and distribute evenly through towel-dried hair to avoid over-application. Work the lotion from roots to tips and finish with your fingers or a comb to achieve the desired separation or lift.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a pea-to-nickel sized amount depending on hair length\u003c\/li\u003e\n  \u003cli\u003eSpread between palms before applying to prevent clumps\u003c\/li\u003e\n  \u003cli\u003eBlow-dry lightly for added volume or air-dry for a relaxed finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre there beneficial ingredients in the formula?\u003c\/h3\u003e\n\u003cp\u003eThe product contains plant-based extracts that support manageability and the appearance of fuller hair. These ingredients are chosen to help maintain hair texture without relying on heavy synthetics.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGinseng extract to aid hair feel and manageability\u003c\/li\u003e\n  \u003cli\u003eLight emollients to prevent dryness and keep softness\u003c\/li\u003e\n  \u003cli\u003eNon-greasy carriers that distribute easily through strands\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This lotion is aimed at men with fine, thin, or soft hair who want everyday style control without stiffness or shine. It’s ideal for short to medium lengths and for anyone seeking a natural, barely-there hold that enhances texture and makes hair appear fuller. If you avoid heavy pomades, waxes, or strong gels and prefer a subtle groomed look, American Crew Hair Texture Lotion is a convenient, quick-application option to include in your routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Propylene Glycol Dicaprylate\/Dicaprate, VP\/VA Copolymer, Polyquaternium-37, Cetyl Acetate, PPG-10 Methyl Glucose Ether, Lanolin Oil, PEG-40 Castor Oil, Polyquaternium-11, Acetylated Lanolin Alcohol, Caprylyl Glycol, PPG-1 Trideceth-6, Propylene Glycol, Carthamus Tinctorius (Safflower) Seed Oil, Triethanolamine, Salvia Officinalis (Sage) Leaf Extract, Panax Ginseng Root Extract, Hydrolyzed Wheat Protein, Triticum Vulgare (Wheat) Starch, Quillaja Saponaria Bark Extract, Parfum (Fragrance), Benzyl Salicylate, Limonene, Linalool, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Citronellol, Hydroxycitronellal, Phenoxyethanol.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this lotion make my fine hair look thicker?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it improves manageability and adds subtle texture that visually enhances fullness without heavy product buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Hair Texture Lotion on dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best on towel-dried hair for even distribution, though a small amount can refresh dry hair for added separation.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431165485403,"sku":"B001229LC8","price":35.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-texture-lotion-front-bottle.jpg?v=1782262396"},{"product_id":"american-crew-mens-grooming-cream-3-oz-pack-of-2-conditioning-high-hold-high-shine","title":"AMERICAN CREW Men's Grooming Cream — 3 oz (Pack of 2), Conditioning High Hold \u0026 High Shine","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Grooming Cream is a conditioning styling cream that delivers high hold and high shine to create polished, moisture-resistant hairstyles with an easy, gel-like finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want a structured, groomed appearance without the stiffness of traditional gels, this grooming cream tames flyaways, adds reflective shine and helps styles resist humidity. Use it on towel-dried hair to shape side parts, slicked-back looks or clean, professional finishes. The formula balances conditioning with styling control so hair looks healthy while staying in place.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cream differ from a regular hair gel?\u003c\/h3\u003e\n\u003cp\u003eUnlike many water-based gels that can dry hard and flake, this grooming cream has a conditioning base that feels softer and more natural to the touch. It provides firm hold but maintains pliability so you can restyle without crunchy residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConditioning texture for a smoother finish\u003c\/li\u003e\n  \u003cli\u003eHigh shine comparable to gel but without hardening\u003c\/li\u003e\n  \u003cli\u003eLeaves hair flexible for light restyling throughout the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep my hairstyle intact in humid or damp conditions?\u003c\/h3\u003e\n\u003cp\u003eThis product is formulated to repel moisture and preserve shape, helping styles resist limpness from humidity or light dampness. It supports structured looks like side parts and slicked styles by maintaining hold and surface shine even when conditions fluctuate.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRepels moisture to protect shape\u003c\/li\u003e\n  \u003cli\u003eHigh-hold formula minimizes frizz and loss of control\u003c\/li\u003e\n  \u003cli\u003eReflective finish conceals dampness and preserves neatness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply the grooming cream for best results?\u003c\/h3\u003e\n\u003cp\u003eFor optimal performance, work a small amount between palms and distribute through towel-dried hair from roots to ends, then comb or shape as desired. Adjust quantity by hair length and thickness; start light to avoid buildup and add more where extra control is needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for smooth distribution\u003c\/li\u003e\n  \u003cli\u003eUse a comb for precise parting and sleek finishes\u003c\/li\u003e\n  \u003cli\u003eLayer a bit more on stubborn sections for extra hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styles and hair types is it best for?\u003c\/h3\u003e\n\u003cp\u003eThis cream suits a variety of short-to-medium men's hairstyles that benefit from structure and shine—think classic side parts, tapered cuts, and slicked-back looks. It works well on normal to coarse hair textures; fine hair can use minimal amounts to avoid weighing styles down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal for polished, groomed styles and side parts\u003c\/li\u003e\n  \u003cli\u003eGreat for medium to coarse hair needing strong control\u003c\/li\u003e\n  \u003cli\u003eFine hair: use sparingly for shine without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Men seeking a professional, high-shine finish with strong hold who prefer a conditioning styling product over a stiff gel. If you want a reliable everyday styling cream to tame unruly hair, add reflective shine, and maintain shape in variable conditions, American Crew Men's Grooming Cream is formulated to deliver those results while keeping hair feeling conditioned.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this grooming cream good for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It conditions and styles hair gently enough for everyday application; use small amounts to avoid buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on damp or dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best applied to towel-dried hair for even distribution, though small touch-ups can be done on dry hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431167648091,"sku":"B001G7PM8G","price":37.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-grooming-cream-front-packaging.jpg?v=1782262477"},{"product_id":"american-crew-3-in-1-shampoo-conditioner-body-wash-15-2-fl-oz-hydrating-all-in-one-for-men","title":"AMERICAN CREW 3-in-1 Shampoo Conditioner \u0026 Body Wash — 15.2 fl oz, Hydrating All-in-One for Men","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew 3-in-1 Shampoo, Conditioner \u0026amp; Body Wash is a single-step cleansing and conditioning formula designed to clean hair, soften skin, and hydrate body in one easy rinse.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eStreamline your daily routine with a multi-purpose grooming product from American Crew, a brand known for men's styling and care. This 15.2 fl oz bottle combines shampoo, conditioner, and body wash into a single formula that removes dirt and oil, helps detangle hair, and leaves skin moisturized. It’s crafted to save time without sacrificing the clean, finished feel you expect from a performance grooming line.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this 3-in-1 product simplify my morning routine?\u003c\/h3\u003e\n\u003cp\u003eBy combining three functions—shampooing, conditioning, and body washing—this product reduces the number of bottles and steps in the shower. One application cleans both scalp and skin while depositing conditioning agents that reduce tangles and improve hair manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWash hair and body with a single product to save time.\u003c\/li\u003e\n  \u003cli\u003eDetangling components reduce the need for a separate conditioner.\u003c\/li\u003e\n  \u003cli\u003eCompact 15.2 fl oz bottle is travel-friendly and reduces clutter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work for my hair type and skin sensitivity?\u003c\/h3\u003e\n\u003cp\u003eThe formula is created for general men's grooming needs and performs well on normal to slightly dry hair and typical skin types. It provides hydration and a softer hair feel, though those with very dry scalps or specialized skin concerns may prefer dedicated formulas.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSuitable for everyday use on normal and mildly dry hair.\u003c\/li\u003e\n  \u003cli\u003eHydrating elements help prevent over-drying commonly caused by stricter cleansers.\u003c\/li\u003e\n  \u003cli\u003eNot a medicated treatment—consult a specialist for severe scalp or skin conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use American Crew 3-in-1 for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair and body: dispense a generous amount, lather through hair and over the skin, then rinse thoroughly. For thicker or longer hair, allow the product to sit briefly to aid detangling before rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and body; work into a lather and rinse well.\u003c\/li\u003e\n  \u003cli\u003eRepeat if necessary after heavy build-up from styling products or sweat.\u003c\/li\u003e\n  \u003cli\u003eFollow with styling products as usual—this product leaves hair manageable and ready for styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat practical benefits can I expect after using it?\u003c\/h3\u003e\n\u003cp\u003eExpect a clean, refreshed feeling, smoother hair that’s easier to comb, and skin that feels hydrated rather than stripped. The product aims to balance cleansing strength with conditioning finish for everyday freshness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCleanses hair and body effectively without multiple products.\u003c\/li\u003e\n  \u003cli\u003eReduces tangles and improves hair texture for easier styling.\u003c\/li\u003e\n  \u003cli\u003eLeaves skin feeling hydrated and comfortable after rinsing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? American Crew’s 3-in-1 Shampoo, Conditioner \u0026amp; Body Wash is ideal for men seeking time-saving grooming solutions: commuters, frequent travelers, gym-goers, and anyone who prefers a minimal, functional shower routine. It’s a smart choice if you want reputable brand performance combined with the convenience of an all-in-one product, while still maintaining a clean, styled appearance.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Sodium Laureth Sulfate, Dimethicone, Lauryl Glucoside, Acrylates Copolymer, Cocamidopropyl Betaine, Parfum (Fragrance), Caprylyl Glycol, Citric Acid, Coco-Glucoside, Disodium EDTA, Glyceryl Oleate, Glycol Distearate, Humulus Lupulus (Hops) Flower Extract, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Laureth-23, Laureth-4, Propylene Glycol, Salicylic Acid, Salvia Officinalis (Sage) Leaf Extract, Sodium Chloride, Sodium Hydroxide, Alpha-Isomethyl Ionone, Benzyl Salicylate, Citronellol, Eugenol, Hexyl Cinnamal, Limonene, Linalool, Benzyl Alcohol, Phenoxyethanol, Sodium Benzoate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this product every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use to cleanse hair and body while providing light conditioning and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it suitable for colored or treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s generally safe for color-treated hair, but use a color-protecting shampoo if you need specialized care.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431172825435,"sku":"B004RUMF5M","price":35.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-3-in-1-front-packaging_312436df-620c-4c4e-9235-0714388cc424.jpg?v=1782262705"},{"product_id":"american-crew-3-in-1-shampoo-conditioner-body-wash-33-8-fl-oz-pump-daily-multitasker-for-hair-skin","title":"AMERICAN CREW 3-in-1 Shampoo Conditioner Body Wash — 33.8 fl oz pump, daily multitasker for hair \u0026 skin","description":"\u003cstrong\u003eAmerican Crew 3-in-1 is a multitasking shower formula that cleanses hair, conditions strands and washes skin in one easy step.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned for guys who want a streamlined grooming routine, this 33.8 fl oz bottle combines shampoo, conditioner and body wash into a single product. It delivers a refreshing lather that detangles hair, adds manageable softness and leaves skin feeling hydrated. The larger pump-style size is ideal for shared bathrooms, gym bags, or anyone who prefers fewer bottles in the shower.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this 3-in-1 simplify a busy shower routine?\u003c\/h3\u003e\n\u003cp\u003eBy replacing three separate bottles, the American Crew 3-in-1 reduces clutter and shortens your time in the shower. You can apply one product from scalp to toes, rinse, and be ready to go—no extra conditioning step required. The formula balances cleansing strength with moisturizing elements so hair and skin feel clean without tightness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOne-step application for hair and body\u003c\/li\u003e\n  \u003cli\u003eLarge 33.8 fl oz size minimizes refills\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily use to speed morning routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it leave my hair manageable and not stripped?\u003c\/h3\u003e\n\u003cp\u003eThis 3-in-1 is formulated to lift dirt and oil while including conditioning agents that help detangle and smooth hair cuticles. It won’t replace a dedicated deep conditioner for very dry or damaged hair, but it keeps hair soft and easier to comb day-to-day. Expect improved manageability after rinsing, with reduced friction and fewer tangles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDetangling elements for smoother styling\u003c\/li\u003e\n  \u003cli\u003eShine-enhancing ingredients for a polished look\u003c\/li\u003e\n  \u003cli\u003eGentle cleansing that avoids excessive dryness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product good for my skin as well as my hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula doubles as a body wash designed to hydrate and refresh the skin while removing sweat and grime. It creates a comfortable, non-drying finish that’s appropriate for daily full-body use. If you have highly sensitive or reactive skin, patch testing is recommended since individual skin needs differ.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating wash to help prevent skin tightness\u003c\/li\u003e\n  \u003cli\u003eInvigorating cleanse for face and body in a single step\u003c\/li\u003e\n  \u003cli\u003eSuitable for normal to combination skin types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the 33.8 fl oz bottle for best results?\u003c\/h3\u003e\n\u003cp\u003eWet hair and body, then dispense a generous amount into your palms and work into a lather across scalp, hair lengths and skin. Massage briefly to cleanse and detangle, then rinse thoroughly. For thicker or longer hair, follow with a dedicated conditioner as needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse daily or as needed based on activity level\u003c\/li\u003e\n  \u003cli\u003eApply to wet hair and body, lather, then rinse\u003c\/li\u003e\n  \u003cli\u003eFollow with targeted products only when extra conditioning is required\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The American Crew 3-in-1 Shampoo, Conditioner \u0026amp; Body Wash is ideal for men who value simplicity, travel light, or maintain active lifestyles like gym workouts and outdoor activities. It suits those who prefer an efficient grooming setup without sacrificing hair manageability or skin hydration. If you need a single, reliable product to cover cleansing and basic conditioning, this 33.8 fl oz format offers convenience and value.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Aqua (Water) (Eau), Sodium Laureth Sulfate, Lauryl Glucoside, Glycol Distearate, Parfum (Fragrance), Acrylates Copolymer, Cocamidopropyl Betaine, Humulus Lupulus (Hops) Extract, Salvia Officinalis (Sage) Leaf Extract,Dimethicone, Sodium Hydroxide, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Laureth-4, Laureth-23, Coco-Glucoside, Glyceryl Oleate, Citric Acid, Sodium Chloride, Benzyl Salicylate, Limonene, Linalool, Hexyl Cinnamal, Methylparaben,Ethylparaben, Butylparaben, Propylparaben, Isobutylparaben, Phenoxyethanol.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use American Crew 3-in-1 every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use to cleanse hair and body while providing conditioning and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this suitable for long or thick hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It works for routine care, but very long or dry hair may benefit from an additional conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431175741787,"sku":"B008IK41V8","price":45.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-3in1-front-bottle.jpg?v=1782262830"},{"product_id":"american-crew-fiber-cream-mens-styling-cream-3-3-fl-oz-medium-firm-hold-frizz-control-natural-shine","title":"AMERICAN CREW Fiber Cream men's styling cream 3.3 fl oz — Medium‑Firm Hold, Frizz Control \u0026 Natural Shine","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW Men's Fiber Cream delivers medium‑firm hold and natural shine while controlling frizz and adding defined texture to short- to medium-length hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis moisture‑rich styling cream blends the control of a gel with the pliability of a cream to create texture, tame flyaways and leave hair looking polished without a stiff, crunchy finish. Designed for men who want structure and a subtle sheen, the formula conditions hair as you style and works equally well on damp or dry hair. Use it to craft separated looks, reinforce definition after a haircut, or smooth frizz for a cleaner appearance throughout the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this fiber cream change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eFiber Cream simplifies styling by offering one product that defines texture, controls frizz and adds shine. It spreads easily, layers well with other products, and allows restyling during the day without rewetting.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to damp hair for easier shaping and longer-lasting hold.\u003c\/li\u003e\n  \u003cli\u003eUse sparingly on dry hair for touchups and soft definition.\u003c\/li\u003e\n  \u003cli\u003eWorks with combs and fingers—no special tools required.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of hold and finish can I expect from AMERICAN CREW Fiber Cream?\u003c\/h3\u003e\n\u003cp\u003eThe product gives a medium‑firm hold that supports textured styles while maintaining movement. The finish is a natural to high shine depending on amount used, avoiding a greasy or overly matte look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium‑firm hold keeps styles in place without stiffness.\u003c\/li\u003e\n  \u003cli\u003eNatural to higher shine gives hair a healthy, groomed appearance.\u003c\/li\u003e\n  \u003cli\u003eReduces frizz for a cleaner silhouette in humid conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich hair types and styles suit this product best?\u003c\/h3\u003e\n\u003cp\u003eFiber Cream works best on short to medium lengths and on hair that needs definition or frizz control. It's ideal for textured crops, combed styles, tousled looks, and tapered cuts seeking separation and shape.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine to medium hair benefits from added texture and conditioning.\u003c\/li\u003e\n  \u003cli\u003eThicker hair gains taming and controlled shine without heavy weight.\u003c\/li\u003e\n  \u003cli\u003eGreat for classic, modern, and textured men's hairstyles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for optimal results?\u003c\/h3\u003e\n\u003cp\u003eWarm a small amount between palms and distribute through roots to ends. Start with less—add more to boost hold or shine—and style with fingers or a comb. Reapply lightly to dry hair for midday adjustments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply liberally to damp hair or lightly to dry hair as needed.\u003c\/li\u003e\n  \u003cli\u003eFor defined separation, rub between fingers and pinch strands.\u003c\/li\u003e\n  \u003cli\u003eFor smoother looks, comb through after application for even coverage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? AMERICAN CREW Men's Fiber Cream is for men seeking a reliable daily styler that balances hold, shine and moisture. Whether you want textured separation, frizz control or a polished finish, this 3.3 fl oz formula fits barbershop routines and at‑home grooming alike. It’s a practical choice for individuals who value versatile products that condition hair while delivering consistent styling performance.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, PVP, Cera Alba (Beeswax (Cire D’abeille)), VP\/VA Copolymer, Glycerin, C12-15 Alkyl Benzoate, Ozokerite, Petrolatum, Glyceryl Stearate, PEG-7 Glyceryl Cocoate, Polyquaternium-69, Steareth-20, Stearic Acid, Potassium Cetyl Phosphate, Alcohol Denat., Isostearamide MIPA, Polysorbate 60, Methyl Gluceth-20, Cetearyl Alcohol, Hydroxyethylcellulose, Cetyl Alcohol, Behentrimonium Methosulfate, Glyceryl Laurate, PEG-90M, Parfum (Fragrance), Benzyl Alcohol, Limonene, Citronellol, Geraniol, Linalool, Phenoxyethanol, Methylparaben, Ethylparaben.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on damp and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply liberally to damp hair for longer hold or lightly to dry hair for touchups and added definition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this make my hair stiff or greasy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It provides medium‑firm hold with a natural to slightly shiny finish without a crunchy or oily feel.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431197434203,"sku":"B075RGHQVF","price":32.01,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-fiber-cream-front-bottle.jpg?v=1782263796"},{"product_id":"american-crew-mens-hair-pomade-3-oz-heavy-hold-high-shine-water-based-styling-wax","title":"AMERICAN CREW Men's Hair Pomade — 3 oz Heavy Hold, High Shine Water-Based Styling Wax","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Pomade is a water-based styling product that delivers a strong, long-lasting hold with a mirror-like shine for short to medium men's hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBuilt for men who want sculpted, controlled styles without greasy residue, this pomade blends a firm grip with luminous finish. Its water-soluble formula makes application and washout straightforward, while the texture works for straight through curly hair to create defined shapes and glossy looks. Use it to polish classic slick-backs, tame textured crops, or add shine and structure to denser manes.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade affect my hold and shine all day?\u003c\/h3\u003e\n\u003cp\u003eThis product provides a heavy, dependable hold while maintaining a high-shine appearance. It locks hair into place for extended periods and keeps styles looking glossy rather than matte, ideal for formal or high-polish looks.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHeavy hold for secure, sculpted shapes.\u003c\/li\u003e\n  \u003cli\u003eHigh-shine finish for a polished, reflective look.\u003c\/li\u003e\n  \u003cli\u003eFormulated to resist limpness in medium to dense hair.\u003c\/li\u003e\n  \u003cli\u003eWater-based for easier restyling and washing out.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this on different hair textures and lengths?\u003c\/h3\u003e\n\u003cp\u003eThe pomade is versatile across straight, wavy, and curly hair, performing best on short to medium lengths. It is specifically effective on medium to dense hair types, where it adds control and definition without weighing strands down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRecommended for short to medium hair lengths.\u003c\/li\u003e\n  \u003cli\u003eWorks on straight through curly hair textures.\u003c\/li\u003e\n  \u003cli\u003eBest suited to medium or dense hair to hold shape.\u003c\/li\u003e\n  \u003cli\u003eSuitable for textured curls that need definition and gloss.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it for the best results?\u003c\/h3\u003e\n\u003cp\u003eScoop a small amount, warm it between your palms, then apply starting from roots to ends to shape as you go. For a sleeker finish, apply on damp hair and comb through; for textured looks, use on dry hair and style with fingers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm a pea-sized amount between hands before applying.\u003c\/li\u003e\n  \u003cli\u003eUse on damp hair for smooth, combed styles; dry for texture.\u003c\/li\u003e\n  \u003cli\u003eLayer small amounts rather than using a single large dose.\u003c\/li\u003e\n  \u003cli\u003eWash out easily thanks to its water-soluble base.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this pomade build up or damage my hair with regular use?\u003c\/h3\u003e\n\u003cp\u003eBecause it is water-based, the product rinses clean with regular shampoo and does not leave heavy, oily residue like some oil-based alternatives. Normal shampooing removes the product; regular hair care keeps scalp and strands healthy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-soluble formulation for straightforward removal.\u003c\/li\u003e\n  \u003cli\u003eLess greasy buildup compared with petroleum-based pomades.\u003c\/li\u003e\n  \u003cli\u003eCompatible with routine shampoo and conditioning.\u003c\/li\u003e\n  \u003cli\u003eUse moderate amounts to avoid unnecessary buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This pomade is aimed at men seeking a reliable, high-shine styling product with strong hold — especially those with short to medium, medium-to-dense hair who want sculpted, glossy looks. It's a smart pick for professionals, grooms, or anyone who prefers controlled hairstyles that stay finished throughout the day while still washing out easily.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this pomade water-based and easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is water-soluble and rinses clean with regular shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types and lengths work best with this pomade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Best for short to medium lengths and medium to dense hair textures, from straight to curly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431296229723,"sku":"B0BQCT5HZ1","price":32.01,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-pomade-front-jar_15def392-305b-4632-8649-e3912d8e4f3d.jpg?v=1782266697"},{"product_id":"american-crew-hair-matte-clay-mens-matte-styling-clay-3-oz-medium-high-hold-natural-finish","title":"AMERICAN CREW Hair Matte Clay — Men's Matte Styling Clay 3 oz, Medium‑High Hold \u0026 Natural Finish","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Hair Matte Clay is a pliable styling clay that delivers medium-to-high hold and a natural matte finish for textured, day-long styles.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 3 oz jar from American Crew is formulated for men who want defined, controllable hair without shine or stiffness. The clay-like texture offers workable styling so you can reshape and refresh throughout the day, while avoiding greasy residue. It performs best on short to medium lengths and is easy to apply to towel-dried hair before air drying.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this clay affect my hair’s look and feel?\u003c\/h3\u003e\n\u003cp\u003eThe formula provides structure and separation while keeping hair touchable and matte. It gives a drier, lived-in appearance instead of a wet or glossy look, and allows for flexible reworking as needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium-to-high hold keeps styles intact without rigid crunch.\u003c\/li\u003e\n  \u003cli\u003eMatte finish eliminates shine for natural texture.\u003c\/li\u003e\n  \u003cli\u003eWorkable texture means you can restyle during the day.\u003c\/li\u003e\n  \u003cli\u003eLeaves no greasy or heavy buildup when applied correctly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply Matte Clay for best results?\u003c\/h3\u003e\n\u003cp\u003eLess is more: start with a pea-sized amount and warm it between palms until soft. Distribute through towel-dried hair, focusing at the roots for volume or the ends for separation, then let hair dry naturally for the intended texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on towel-dried hair for fuller texture and hold.\u003c\/li\u003e\n  \u003cli\u003eComb or finger-style depending on the desired finish.\u003c\/li\u003e\n  \u003cli\u003eReapply a small amount to refresh hold without adding weight.\u003c\/li\u003e\n  \u003cli\u003eBest results on short-to-medium hair lengths.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product work for my hair type and daily routine?\u003c\/h3\u003e\n\u003cp\u003eMatte Clay is versatile for many hair types but shines on thicker, straight, or slightly wavy hair that benefits from added texture and control. It’s ideal for everyday styling and for men who prefer low-shine, natural-looking results with the option to rework during the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRecommended for short to medium hair lengths.\u003c\/li\u003e\n  \u003cli\u003eGood for straight, wavy, and thicker hair that needs separation.\u003c\/li\u003e\n  \u003cli\u003eNot intended as a conditioning treatment—pair with your regular shampoo\/conditioner.\u003c\/li\u003e\n  \u003cli\u003ePortable 3 oz size suits travel and gym bags.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Hair Matte Clay is aimed at men seeking a modern, controlled hairstyle without shine—especially those with short to medium length hair who want texture, separation, and a product that’s easy to apply and rework. If you prefer flexible styling and a lived-in matte aesthetic rather than a glossy, set look, this clay is a practical addition to your grooming kit.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Kaolin, Petrolatum, Cera Alba\/Beeswax\/Cire D'abeille, PEG-7 Glyceryl Cocoate, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba, Oleth-10, Paraffinum Liquidum\/Mineral Oil\/Huile Minérale, Ethylparaben, Methylparaben, Phenox,yethanol, Sodium Benzoate, Benzyl Alcohol, Benzyl Benzoate, Beta-Caryophyllene, Citral, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Geraniol, Limonene, Linalool, Parfum (Fragrance), Pelargonium Graveolens Flower Oil, Pinene. B05540\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Matte Clay on damp hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — apply a small, warmed amount to towel-dried hair then allow to air dry for best texture and hold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this product make my hair greasy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it’s formulated to provide hold and texture with a matte finish and minimal residue when used sparingly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431296295259,"sku":"B0BQCTS4QN","price":32.01,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-matte-clay-front-packaging.jpg?v=1782266698"},{"product_id":"american-crew-3-in-1-ginger-tea-shampoo-conditioner-body-wash-33-8-fl-oz-invigorating-scent","title":"AMERICAN CREW 3-in-1 Ginger \u0026 Tea Shampoo, Conditioner \u0026 Body Wash — 33.8 fl oz, Invigorating Scent","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW 3-in-1 Ginger \u0026amp; Tea Tree is a single, multipurpose cleanser that washes, conditions, and refreshes hair and skin with a revitalizing ginger and tea tree scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned to simplify a daily routine without sacrificing performance, this 33.8 fl oz 3-in-1 combines shampoo, conditioner and body wash into one bottle. It targets excess oil and grime while adding softness and shine to hair and leaving skin feeling smooth. The formula emphasizes an invigorating scent profile—ginger warmth balanced by tea tree crispness—so your grooming routine also refreshes your senses.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product clean hair and body effectively?\u003c\/h3\u003e\n\u003cp\u003eThe 3-in-1 formula uses cleansing agents that remove dirt, sweat, and oil from scalp hair and skin in a single step. Conditioning agents help detangle and smooth hair during the same wash, eliminating the need for a separate conditioner in many cases. For body use, it creates a lather that rinses clean while leaving a light, fresh scent.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCombines surfactants and conditioning polymers for balanced cleansing\u003c\/li\u003e\n  \u003cli\u003eRinses easily to prevent residue build-up\u003c\/li\u003e\n  \u003cli\u003eFormulated for daily use on hair and skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it leave my hair feeling soft and manageable?\u003c\/h3\u003e\n\u003cp\u003eYes — conditioning components in the formula smooth the hair shaft and reduce friction, which improves softness and manageability after rinsing. Users typically notice less tangling and improved shine compared with shampoo-only washes. It’s suitable for many hair types, especially for those seeking simpler care with visible smoothing effects.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConditions as it cleans to reduce tangles\u003c\/li\u003e\n  \u003cli\u003eEnhances natural shine without heavy buildup\u003c\/li\u003e\n  \u003cli\u003eIdeal for short to medium-length hair needing everyday maintenance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does the ginger and tea tree fragrance contribute?\u003c\/h3\u003e\n\u003cp\u003eThe scent profile blends warm ginger top notes with crisp, herbal tea tree undertones to create an invigorating, masculine aroma. It’s designed to feel awakening in the morning and refreshing after workouts. The fragrance isn’t overpowering and fades naturally after rinsing, leaving a subtle clean scent.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGinger provides a warm, spicy freshness\u003c\/li\u003e\n  \u003cli\u003eTea tree adds cool, herbal clarity and a clean finish\u003c\/li\u003e\n  \u003cli\u003eBalanced intensity suitable for daily use without strong overhang\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this 3-in-1 to get the best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair and skin; lather well and rinse thoroughly. For thicker or longer hair, you may follow with a dedicated conditioner or apply a small additional amount to the ends. For body use, apply with a washcloth or hands to cover all areas, then rinse to leave skin smooth and refreshed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and body, lather, then rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eExtra conditioning may be needed for long or coarse hair\u003c\/li\u003e\n  \u003cli\u003eDaily use recommended for consistent freshness and softness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This 3-in-1 is built for men who want an efficient, high-capacity grooming product that reduces bathroom clutter while delivering dependable cleansing and conditioning. It suits active lifestyles, gym-goers, commuters, or anyone who prefers a simplified routine without compromising on scent or hair and skin feel. If you need intensive moisturizing or specialized scalp treatment, pair this product with targeted serums or conditioners as needed.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Sodium Laureth Sulfate, Dimethicone, Lauryl Glucoside, Acrylates Copolymer, Cocamidopropyl Betaine, Caprylyl Glycol, Citric Acid, Coco-Glucoside, Disodium EDTA, Glyceryl Oleate, Glycol Distearate, Hydrolyzed Jojoba Esters, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Laureth-23, Laureth-4, Panthenol, Salicylic Acid, Sodium Chloride, Sodium Hydroxide, Parfum (Fragrance), Citral, Limonene, Linalool, Benzyl Alcohol, Phenoxyethanol, Sodium Benzoate. B03293\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on my face daily?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated as a body and hair wash and can be used on the face, but avoid eyes and discontinue if irritation occurs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Generally yes; it’s gentle enough for regular use, though color-treated hair may benefit from a color-safe conditioner for added protection.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431344595291,"sku":"B0CGS1J73V","price":45.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-3-in-1-front-bottle.jpg?v=1782267691"},{"product_id":"american-crew-mens-hair-pomade-medium-hold-high-shine-old-version-1-75-oz-creamy-moisturizing-finish","title":"AMERICAN CREW Men's Hair Pomade, Medium Hold High Shine — Old Version 1.75 oz, Creamy Moisturizing Finish","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Pomade (old version) is a moisture-rich cream formula that delivers medium hold with high shine for classic slicked-back and frizz-controlled styles.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis older-release American Crew Pomade offers a creamy, hydrating finish designed to shape and polish hair into timeless looks. It tames flyaways, adds sheen, and holds styles without feeling stiff, making it a go-to for men aiming for a refined, groomed appearance. Note that this listing is for the previous formulation and packaging; product quality for older stock may vary.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade change my daily styling routine?\u003c\/h3\u003e\n\u003cp\u003eThe creamy texture smooths hair quickly, reducing the time and effort needed to achieve a polished style. It spreads easily through damp or dry hair and blends well with combing tools for consistent control.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold keeps styles in place without crunchiness.\u003c\/li\u003e\n  \u003cli\u003eHigh shine gives a glossy, finished look suitable for formal or classic styles.\u003c\/li\u003e\n  \u003cli\u003eWorks on both damp and dry hair for flexible application.\u003c\/li\u003e\n  \u003cli\u003eEasy to distribute—small amount covers multiple sections.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat hair types and lengths does this pomade work best for?\u003c\/h3\u003e\n\u003cp\u003eThis pomade performs well on fine to medium hair and on short to medium-long lengths where definition and shine are desired. It’s especially effective for styles that require a slicked-back or groomed finish, as well as for controlling frizz on textured hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSlicked-back, side-part, and pompadour styles on short-to-medium hair.\u003c\/li\u003e\n  \u003cli\u003eTextured looks on medium-length hair when less matte texture is needed.\u003c\/li\u003e\n  \u003cli\u003eFrizz control for humid conditions or wavy hair.\u003c\/li\u003e\n  \u003cli\u003eNot ideal for very coarse or extremely long hair seeking heavy structural hold.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it for best results and how much should I use?\u003c\/h3\u003e\n\u003cp\u003eWarm a pea-sized amount between palms, then work through hair starting at the roots and moving outward. Use more product for thicker hair or stronger gloss; finish with a comb or fingers to shape the style.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart small—pea-sized amount for short hair; increase gradually for thicker or longer hair.\u003c\/li\u003e\n  \u003cli\u003eApply to damp hair for smoother, sleeker finish; apply to dry hair for targeted control and added shine.\u003c\/li\u003e\n  \u003cli\u003eComb through for a neat, classic look or finger-style for looser definition.\u003c\/li\u003e\n  \u003cli\u003eWash out with regular shampoo—product is water-soluble for routine cleansing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre there any important notes about this \"old version\" product?\u003c\/h3\u003e\n\u003cp\u003eThis listing is for the previous version of American Crew Pomade. Packaging, scent, or formulation may differ from current releases, and availability of older stock can affect consistency. Buyers should consider this when purchasing for professional or long-term inventory use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOlder stock may vary in texture or fragrance compared with current formula.\u003c\/li\u003e\n  \u003cli\u003eAmerican Crew cannot guarantee quality or uniformity of older items.\u003c\/li\u003e\n  \u003cli\u003eIdeal for personal use or trial if you prefer the earlier formulation.\u003c\/li\u003e\n  \u003cli\u003eCheck return and seller policies if consistency is critical for salon use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Men who want a classic, groomed finish with medium hold and high shine—especially those who favor slicked-back, side-part, or polished styles. It suits users with fine to medium hair, anyone seeking frizz control with a glossy finish, and fans of American Crew’s styling range who prefer the feel or effect of a previous formulation. If you need maximal structural support for very thick or long hair, consider a stronger hold product instead.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water (Aqua) (Eau), PEG-25 Hydrogenated Castor Oil (Castor Bean), Oleth-10, Lanolin, Oleth-20, Diisopropyl Dimer Dilinoleate, Glycerin (Coconut Oil), Hydroxypropyl Bisstearyldimonium Chloride, Panax Ginseng Root Extract, SalviaOfficinalis (Sage) Leaf Extract, Quillaja Saponaria Bark Extract, PVP, Propylene Glycol, Fragrance (Parfum), Benzyl Salicylate, Butylphenyl Methylpropional, Citronellol, Geraniol, Hydroxycitronellal, Hexyl Cinnamal, Hydroxyisohexyl 3-CyclohexeneCarboxaldehyde, Limonene, Linalool, Methylparaben, Propylparaben, Diazolidinyl Urea, Benzoic Acid. Source.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the old version of American Crew Pomade easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is water-soluble and rinses out with regular shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can this pomade be used on damp and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — apply to damp hair for sleekness or to dry hair for targeted control and shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53431543431515,"sku":"B0012XAQTE","price":21.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-pomade-front-packaging.jpg?v=1782273764"},{"product_id":"american-crew-fiber-pliable-molding-cream-85g-high-hold-low-shine-texture-for-short-to-medium-hair","title":"AMERICAN CREW Fiber Pliable Molding Cream 85g — High Hold, Low Shine Texture for Short to Medium Hair","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men Fiber Pliable Molding Cream is a high-hold, low-shine styling cream that builds texture, body and fullness for short to medium-length hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis compact 85 g (3 oz) jar contains a fiber-rich, pliable formula designed to reshape hair while keeping styles flexible throughout the day. It works best on dry or slightly damp hair to add separation, grip and a thicker-looking finish without a glossy sheen. The product is easy to work through with your fingers and rinses out cleanly.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product create texture and separation?\u003c\/h3\u003e\n\u003cp\u003eThe fiber formula clings to strands to define individual sections and create gritty separation without stiffness. It helps hair pieces hold their shape while letting you rework the style with your hands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFiber compounds adhere to hair for pronounced texture\u003c\/li\u003e\n  \u003cli\u003ePliable hold lets you restyle during the day\u003c\/li\u003e\n  \u003cli\u003eLow-shine finish keeps looks natural, not greasy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it add noticeable thickness and volume?\u003c\/h3\u003e\n\u003cp\u003eYes — the concentrated fibers coat hair to create the appearance of fuller, denser strands. Used at the roots and mid-lengths, it enhances body and lifts fine or thinning areas when styled with fingers or a blow-dryer.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuilds visual density without heavy product buildup\u003c\/li\u003e\n  \u003cli\u003eWorks on short and medium cuts to increase body\u003c\/li\u003e\n  \u003cli\u003eCompatible with blow-drying for extra lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it for the best results?\u003c\/h3\u003e\n\u003cp\u003eScoop a small amount and warm it between your palms, then work through dry or slightly damp hair from roots to ends. Start light and add more only where you need hold or texture to avoid overloading the style.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse pea-sized amounts for light definition; more for stronger texture\u003c\/li\u003e\n  \u003cli\u003eApply with fingertips for separation or palms for fuller shapes\u003c\/li\u003e\n  \u003cli\u003eLayer with other light products if extra control is required\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the hold last and how does it come out?\u003c\/h3\u003e\n\u003cp\u003eThe molding cream offers lasting, flexible hold throughout a typical day while maintaining movement. It rinses out easily with shampoo and doesn't leave heavy residue when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLong-wearing yet reworkable hold for daily styling\u003c\/li\u003e\n  \u003cli\u003eLow-residue formula designed for clean rinsing\u003c\/li\u003e\n  \u003cli\u003eMatte to natural finish suitable for casual and professional looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Men Fiber Pliable Molding Cream is ideal for men who want enhanced texture, thicker-looking hair and a pliable hold without shine. It suits short to medium hairstyles, those seeking more definition or volume, and anyone who prefers a natural finish with the ability to restyle during the day.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product suitable for thin hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The fiber formula coats strands to create a fuller appearance without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on damp hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can apply to slightly damp hair, but it performs best on dry hair for maximum texture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53432171659611,"sku":"B00CCYKXR2","price":26.42,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-fiber-front-jar.jpg?v=1782288692"},{"product_id":"american-crew-detox-shampoo-for-men-clarifying-scalp-exfoliating-citrus-mint-8-45-fl-oz-clay-coconut-shell-vegan","title":"AMERICAN CREW Detox Shampoo for Men — Clarifying Scalp Exfoliating, Citrus Mint 8.45 fl oz — Clay \u0026 Coconut Shell, Vegan","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Detox Shampoo is a dual-action clarifying formula that exfoliates the scalp and detoxifies hair using Manicouagan Clay and coconut shell beads for a refreshed, manageable finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis detox shampoo is designed for men who need a deep cleanse to remove excess sebum, sweat, and styling product buildup without stripping hair of essential softness. The vegan, silicone-free formula combines nutrient-rich clay to absorb impurities and natural coconut shell beads to provide gentle mechanical exfoliation. Finished with a citrus mint scent, it revitalizes the scalp and leaves hair easier to style.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo clarify hair and exfoliate the scalp?\u003c\/h3\u003e\n\u003cp\u003eThe formula pairs absorbent Manicouagan Clay with tiny coconut shell exfoliants to lift away residue from roots to ends. Clay binds oils and pollutants while the beads physically dislodge dead skin and product particles, producing a cleaner foundation for healthier-looking hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eManicouagan Clay absorbs excess sebum and impurities.\u003c\/li\u003e\n  \u003cli\u003eCoconut shell beads gently remove dead skin and styling buildup.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free base avoids coating the hair shaft.\u003c\/li\u003e\n  \u003cli\u003eRinses clean to reduce residue that weighs hair down.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this damage my hair or strip natural oils?\u003c\/h3\u003e\n\u003cp\u003eIt’s formulated to deeply cleanse without harsh surfactants that over-dry; however, it’s not intended for daily use. Using it periodically keeps the scalp balanced while maintaining softness and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan ingredients minimize aggressive cleansing agents.\u003c\/li\u003e\n  \u003cli\u003eDesigned for periodic use — follow label guidance.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair soft rather than brittle when used as directed.\u003c\/li\u003e\n  \u003cli\u003eSuitable for all hair types seeking a reset from heavy styling products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eWet hair thoroughly, massage a small amount into the scalp and hair to work the clay and beads through, then rinse completely. For visible benefits, use as a clarifying treatment once a week or as needed depending on oiliness and product use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair fully before applying to activate clay and beads.\u003c\/li\u003e\n  \u003cli\u003eMassage gently—beads are exfoliating, not abrasive.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to remove clay and exfoliant particles.\u003c\/li\u003e\n  \u003cli\u003eUse intermittently (weekly or biweekly) rather than daily.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat scent and sensory experience should I expect?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo delivers a crisp citrus-mint aroma that refreshes the scalp and senses without overpowering. Texture-wise you’ll notice a slightly gritty exfoliating feel from the coconut shell beads, balanced by a smooth, easily rinsed base.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCitrus-mint fragrance for a clean, invigorating finish.\u003c\/li\u003e\n  \u003cli\u003eSubtle natural grit from coconut shell for tactile exfoliation.\u003c\/li\u003e\n  \u003cli\u003eLight lather that rinses out cleanly.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair manageable and lightly fragranced.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Men's Detox Shampoo is aimed at men who use styling products regularly, experience oily or flaky scalps, or want a periodic deep clean to restore hair bounce and manageability. It suits all hair types that need a non-daily clarifying treatment and anyone seeking a vegan, silicone-free option with a fresh citrus-mint scent.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS AQUA\/WATER\/EAU, AMMONIUM LAURYL SULFATE, ACRYLATES COPOLYMER, PEG-7 GLYCERYL COCOATE, GLYCERIN, COCAMIDOPROPYL BETAINE, COCOS NUCIFERA (COCONUT) SHELL POWDER, 1,2-HEXANEDIOL, CAPRYLYL GLYCOL, DISODIUM EDTA, GLYCERYL LAURATE, ISOSTEARAMIDE MIPA, MANICOUAGAN CLAY, MENTHOL, PANTHENOL, POLYQUATERNIUM-10, SODIUM ACETATE, SODIUM CHLORIDE, SODIUM HYDROXIDE, PARFUM (FRAGRANCE), LIMONENE, LINALOOL, PHENOXYETHANOL. B01033\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use American Crew Detox Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it once a week or as needed for buildup; it’s not recommended for daily use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s safe for most colored hair, but occasional clarifying can slightly dull color; follow with a color-safe conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53433060065627,"sku":"B07SYJLKSR","price":24.92,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-detox-shampoo-front-bottle.jpg?v=1782293048"},{"product_id":"american-crew-beard-conditioner-face-moisturizer-3-4-oz-lightweight-2-in-1-for-short-beards-non-greasy-hydration","title":"AMERICAN CREW beard conditioner \u0026 face moisturizer 3.4 oz — lightweight 2-in-1 for short beards, non-greasy hydration","description":"\u003cstrong\u003eAmerican Crew Shaving Skincare Moisturizer \u0026amp; Beard Cond 3.4 oz is a lightweight 2-in-1 lotion that softens facial hair while hydrating the skin beneath for a conditioned, non-greasy finish.\u003c\/strong\u003e\n\n\u003cp\u003eThis dual-purpose formula combines a skin moisturizer and a beard conditioner in a single, easy-to-use product designed for men with shorter beards. It absorbs quickly without leaving white residue, helps facial hair appear softer and more manageable, and is formulated to avoid clogging pores. Ideal for daily use after cleansing or shaving, it streamlines your routine while improving the look and feel of both skin and stubble.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this product improve my short beard's appearance?\u003c\/h3\u003e\n\u003cp\u003eThe product smooths and conditions shorter facial hair so it appears softer and tidier. By moisturizing the hairs and the skin underneath, it minimizes rough texture and gives a subtly groomed look without weighing the beard down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoftens coarse or scratchy stubble for a gentler feel.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair looking conditioned, not oily or flat.\u003c\/li\u003e\n  \u003cli\u003eWorks on short beards and daily growth for consistent results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it make my face feel greasy or leave white residue?\u003c\/h3\u003e\n\u003cp\u003eNo — this lightweight formula is designed to absorb quickly so skin feels hydrated, not heavy. It won’t leave visible white streaks on facial hair or skin, making it suitable for use before heading out or before styling facial hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-greasy finish that absorbs into skin and hair.\u003c\/li\u003e\n  \u003cli\u003eNo visible residue on beard or neckline.\u003c\/li\u003e\n  \u003cli\u003eSuitable for under-conservative styling or when a clean look is required.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it in my daily grooming routine?\u003c\/h3\u003e\n\u003cp\u003eApply the moisturizer\/conditioner to clean skin and beard as needed—especially after shaving or washing. A small amount spreads easily; massage it through the stubble and onto the skin beneath, allowing it to absorb before dressing or applying other products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse after cleansing or shaving for best absorption.\u003c\/li\u003e\n  \u003cli\u003eApply a pea-sized amount and work through beard and skin.\u003c\/li\u003e\n  \u003cli\u003eCan be used daily to maintain softness and hydration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for sensitive or acne-prone skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula is non-comedogenic, meaning it’s developed to avoid blocking pores. While it’s formulated to be lightweight and skin-friendly, patch testing is recommended for very reactive skin to check individual tolerance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-comedogenic to reduce pore-clogging risk.\u003c\/li\u003e\n  \u003cli\u003eLightweight for minimal irritation potential.\u003c\/li\u003e\n  \u003cli\u003ePatch test recommended for highly sensitive skin types.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This product suits men who keep a short beard or daily stubble and want a simple, effective grooming step that addresses both skin hydration and beard conditioning. If you prefer fast-absorbing, low-residue care that tidies facial hair without heavy oils or build-up, this 2-in-1 moisturizer and conditioner streamlines your routine while improving texture and comfort.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eSkin Moisturizer and Beard Conditioner\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s lightweight and designed for daily use on clean skin and short beards to maintain softness and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it clog pores?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The formula is non-comedogenic, created to minimize pore-clogging; patch test if your skin is very sensitive.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53433066848603,"sku":"B07YGMHZKL","price":26.73,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-packaging-shaving-moisturizer-beard-cond.jpg?v=1782293279"},{"product_id":"american-crew-daily-silver-mens-shampoo-8-4-fl-oz-violet-toning-vegan-formula-for-gray-hair","title":"AMERICAN CREW Daily Silver Men's Shampoo - 8.4 fl oz Violet-Toning Vegan Formula for Gray Hair","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Daily Silver Shampoo is a violet-toned, vegan shampoo designed to neutralize brassy and yellow tones in gray, silver, or cool-colored hair while smoothing and softening each strand.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want to keep gray or cool-toned hair looking clean, crisp, and natural, this formula deposits violet pigments that counteract unwanted warmth caused by minerals, environmental impurities, and product buildup. The lightweight, daily-safe solution offers gentle cleansing while improving hair texture so gray shades stay bright and balanced between salon visits.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo remove brassy or yellow tones?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo contains violet pigments that sit on the hair surface and cancel out yellow-orange light reflections, visually restoring a cooler, cleaner tone. Regular use prevents gradual warming from water minerals and airborne residues that dull gray hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eViolet color-depositing molecules that neutralize warm tones.\u003c\/li\u003e\n  \u003cli\u003eGentle detergents remove buildup without stripping natural color.\u003c\/li\u003e\n  \u003cli\u003eDaily-safe formula for routine maintenance between treatments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product dry out or damage hair with frequent use?\u003c\/h3\u003e\n\u003cp\u003eFormulated for everyday use, the shampoo focuses on mild cleansing and conditioning rather than harsh clarifying agents, so it minimizes dryness when used as intended. It helps soften and detangle hair while maintaining an even tone, making it suitable for frequent washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan ingredients reduce reliance on heavy surfactants.\u003c\/li\u003e\n  \u003cli\u003eSmoothing agents add softness and manageability post-wash.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to avoid residual pigment build-up.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use Daily Silver shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair, massage a small amount into scalp and lengths, then rinse well; repeat if desired for stronger toning. Frequency depends on personal tonality—some users will alternate with a regular daily shampoo to maintain balance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to thoroughly wet hair and scalp for even coverage.\u003c\/li\u003e\n  \u003cli\u003eMassage briefly, leave a minute for deeper toning if needed.\u003c\/li\u003e\n  \u003cli\u003eRinse fully and follow with conditioner if hair needs extra hydration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes this suit all gray hair types and shades?\u003c\/h3\u003e\n\u003cp\u003eDaily Silver is formulated for natural gray, white, or cool-toned hair and works best on hair that tends to pick up yellow or brassy cast. Very dark or heavily pigmented hair won’t show the violet effect as visibly, while lighter grays will benefit most from its neutralizing action.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal for light gray, silver, or highlighted hair prone to yellowing.\u003c\/li\u003e\n  \u003cli\u003eLess noticeable on very dark brown or black hair.\u003c\/li\u003e\n  \u003cli\u003eCan be rotated with regular shampoo for tailored tonality control.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Men aiming to maintain a crisp gray or cool-toned hairstyle without frequent salon toning—especially those who notice yellowing from hard water, pollution, or styling residue. It’s also a good pick for anyone wanting a vegan, daily-usable shampoo that both neutralizes unwanted warm tones and leaves hair feeling smoother and more manageable.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Ammonium Lauryl Sulfate, Disodium Cocoamphodiacetate, Cocamidopropyl Betaine, Sodium Chloride, Caprylyl Glycol, Citric Acid, Disodium EDTA, Menthol, Panthenol, Polyquaternium-10, Sodium Glycolate, Parfum (Fragrance), Limonene, Phenoxyethanol. B01898\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Daily Silver shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it as needed to neutralize yellowing—daily for strong brassiness or alternated with regular shampoo for maintenance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Daily Silver safe for dyed or highlighted hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s formulated to be gentle on color and helps balance unwanted warm tones on gray or highlighted hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53433311396187,"sku":"B09GXPGFGV","price":24.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-daily-silver-front-packaging.jpg?v=1782295790"},{"product_id":"american-crew-whip-styling-cream-for-men-3-oz-light-hold-natural-shine-weightless-texture","title":"AMERICAN CREW Whip Styling Cream for Men — 3 oz Light Hold, Natural Shine, Weightless Texture","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Whip Styling Cream is a lightweight, airy styling cream that gives men subtle texture, light pliable hold, and a natural-looking shine without stickiness.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis 3 oz cream is formulated for everyday styling needs, especially for straight to wavy hair that benefits from added volume and flexible control. Its whipped, weightless texture spreads easily through hair, helps tame frizz, and rinses out clean, leaving hair feeling soft and manageable. American Crew designed this product to provide the hold and finish of a styling gel but with a creamier, more natural result suited for modern, low-maintenance looks.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Whip Styling Cream give texture without feeling heavy?\u003c\/h3\u003e\n\u003cp\u003eThe formulation is aerated to create a light, mousse-like cream that coats hair strands without weighing them down. This allows you to shape and separate hair for definition while retaining movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAiry, whipped consistency spreads easily through dry or towel-dried hair\u003c\/li\u003e\n  \u003cli\u003eProvides subtle separation for textured styles without stiffness\u003c\/li\u003e\n  \u003cli\u003eLeaves hair soft rather than crunchy, so styles remain touchable\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of hold and finish should I expect?\u003c\/h3\u003e\n\u003cp\u003eExpect a light, pliable hold that keeps hair in place while allowing restyling throughout the day. The cream imparts a natural shine that enhances hair health appearance without a greasy or glossy residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight control suitable for everyday, casual styles\u003c\/li\u003e\n  \u003cli\u003eNatural, healthy-looking sheen instead of high gloss\u003c\/li\u003e\n  \u003cli\u003eNon-sticky finish that pairs well with other grooming products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product easy to use and remove?\u003c\/h3\u003e\n\u003cp\u003eYes—the whipped texture makes application straightforward: work a small amount between palms and distribute evenly. It washes out with your normal shampoo routine and leaves hair feeling moisturized rather than stripped.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to damp or dry hair for different effects—more hold on damp hair\u003c\/li\u003e\n  \u003cli\u003eSmall pea-sized amounts are usually enough for short to medium lengths\u003c\/li\u003e\n  \u003cli\u003eRinses clean and helps keep hair soft after washing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich hair types and styles work best with this cream?\u003c\/h3\u003e\n\u003cp\u003eWhip Styling Cream is formulated primarily for straight to wavy hair textures that need a bit of lift, fullness, or control without stiffness. It’s ideal for relaxed, natural looks—from textured crops to brushed-back styles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGreat for adding body to thin or flat hair\u003c\/li\u003e\n  \u003cli\u003eWorks well for undone, tousled, or lightly polished looks\u003c\/li\u003e\n  \u003cli\u003eCompatible with daily grooming routines and other American Crew products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Men seeking an effortless, everyday styling cream that blends the control of a gel with the softness of a cream. If you want light hold, natural shine, and texture without a stiff finish—especially for straight to wavy hair—this American Crew Whip Styling Cream in the 3 oz size is a practical, travel-friendly choice to simplify your grooming routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Stearic Acid, Caprylic\/Capric Triglyceride, PEG-6 Caprylic\/Capric Glycerides, Glycerin, Hydrogenated Castor Oil, PVP, Parfum (Fragrance), Ricinus Communis (Castor) Seed Oil, Cetearyl Alcohol, Glyceryl Stearate, PEG-100 Stearate, PEG-25 Hydrogenated Castor Oil, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Aminomethyl Propanol, Limonene, Benzyl Alcohol, Phenoxyethanol, Sorbic Acid. B03194\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Whip Styling Cream on dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply a small amount to dry hair for light texturing and touch-ups without a wet look.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this product weigh my hair down?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. Its airy, whipped formula is designed to add texture and volume without heaviness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53433550831963,"sku":"B0BQJTQH58","price":23.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-packaging_84e5356a-9259-40cc-bdc8-2bdb92614064.jpg?v=1782298134"},{"product_id":"american-crew-beard-serum-conditioning-oil-1-7-fl-oz-lightweight-fast-absorbing-softening-shine","title":"AMERICAN CREW Beard Serum Conditioning Oil, 1.7 fl oz — Lightweight, Fast-Absorbing Softening \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Beard Serum is a lightweight, oil-based conditioner that instantly softens, smooths, and adds shine to facial hair without leaving a greasy residue.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 1.7 fl oz beard conditioning oil blends nourishing carrier oils and fast-absorbing ingredients to tame flyaways, reduce roughness, and enhance overall beard manageability. Designed for daily use, the formula slips easily through facial hair to hydrate both hair fibers and underlying skin, helping your beard look groomed and polished with minimal effort.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this serum change my morning routine?\u003c\/h3\u003e\n\u003cp\u003eApply a few drops after cleansing or whenever your beard feels dry to quickly restore softness and control. The fast-absorbing texture means you can style immediately—no waiting for residue to disappear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstant detangling for combing and shaping\u003c\/li\u003e\n  \u003cli\u003eLeaves beard touchable, not oily\u003c\/li\u003e\n  \u003cli\u003eAbsorbs quickly to allow immediate styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat benefits does the oil blend deliver to my beard and skin?\u003c\/h3\u003e\n\u003cp\u003eThe conditioning blend hydrates hair shafts and soothes skin beneath the beard to reduce roughness, improve sheen, and support a healthier-looking beard. It also helps protect hair from friction and environmental dryness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoftens coarse or wiry hairs for easier grooming\u003c\/li\u003e\n  \u003cli\u003eEnhances natural shine without weighing hair down\u003c\/li\u003e\n  \u003cli\u003eHelps reduce irritation from dryness and friction\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this serum for best results?\u003c\/h3\u003e\n\u003cp\u003eDispense a small amount into your palm, rub hands together, and work evenly through damp or dry facial hair from roots to tips. Use daily or as needed, increasing quantity for longer or denser beards.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with 2–4 drops for short beards; increase for longer styles\u003c\/li\u003e\n  \u003cli\u003eApply after washing for maximum absorption and conditioning\u003c\/li\u003e\n  \u003cli\u003eCombine with combing or brushing to evenly distribute product\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work with styling products or a grooming routine?\u003c\/h3\u003e\n\u003cp\u003eYes—its nondisruptive, fast-absorbing formula layers well under balms, waxes, or pomades and complements other grooming steps. Use it as the hydration step before heavier styling products for better hold and smoother finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePairs well with balms for added hold and polish\u003c\/li\u003e\n  \u003cli\u003ePreps hair for trimming by softening strands\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily layering in complete grooming routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Men who want an easy-to-use beard oil that conditions without greasiness, from short stubble to full beards. Ideal for anyone seeking improved softness, shine, and manageability in a compact 1.7 fl oz bottle—great for home or travel. If you prefer a quick-absorbing product that supports daily grooming and works alongside other styling items, this serum is made to fit into your routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this beard serum greasy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The formula is lightweight and fast-absorbing, leaving minimal to no greasy residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much should I use each day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with 2–4 drops for short beards; increase for longer beards until hair feels conditioned.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53433939722587,"sku":"B01NATF1CF","price":26.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-beard-serum-front-bottle.jpg?v=1782299070"},{"product_id":"american-crew-men-pomade-85g-water-based-hold-high-shine-pliable-finish","title":"AMERICAN CREW Men Pomade — 85g Water-Based Hold \u0026 High Shine, Pliable Finish","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men Pomade For Hold \u0026amp; Shine is a water-based styling pomade that creates high-shine, pliable hold for slicked-back, textured, curly or straight hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want a classic glossy finish without stiffness, this 85g\/3oz pomade blends workable hold with smooth shine. Its water-soluble formula makes application easy and rinses out cleanly, while providing enough control to shape styles that range from polished comb-overs to intentionally messy, textured looks. Use on towel-dried hair for a sleek result or on dry hair to add definition and shine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this pomade perform on different hair types?\u003c\/h3\u003e\n\u003cp\u003eAmerican Crew Men Pomade For Hold \u0026amp; Shine works well on straight, wavy, and curly hair because the formula is flexible and water-based. It smooths frizz on straighter textures and enhances definition on curls without weighing hair down. The finish stays glossy while remaining moldable throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStraight hair: creates slick, controlled looks with high shine\u003c\/li\u003e\n  \u003cli\u003eWavy hair: adds separation and soft hold for textured styles\u003c\/li\u003e\n  \u003cli\u003eCurly hair: defines curls and reduces frizz with manageable hold\u003c\/li\u003e\n  \u003cli\u003eFine hair: lightweight shine without heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for the best hold and shine?\u003c\/h3\u003e\n\u003cp\u003eFor optimal results, work a small amount between palms until slightly warmed, then distribute evenly through towel-dried hair. Comb or brush into the desired shape for a smooth, glossy finish; for more texture, apply to dry hair and finger-style. Because it’s water-based, you can reshape during the day with a little water or reapply sparingly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a pea-sized amount and increase as needed\u003c\/li\u003e\n  \u003cli\u003eApply to towel-dried hair for sleek styles, dry hair for texture\u003c\/li\u003e\n  \u003cli\u003eComb or brush for a polished look or use fingers for tousled texture\u003c\/li\u003e\n  \u003cli\u003eRinse out easily with water—no heavy residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this pomade build up or wash out easily?\u003c\/h3\u003e\n\u003cp\u003eBecause the formulation is water-soluble, it rinses out with water and regular shampoo, reducing the risk of long-term buildup. The lightweight base helps keep hair flexible while still delivering noticeable shine. Regular washing removes product without stripping hair of essential oils when using a gentle cleanser.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-based formula for simple rinsing\u003c\/li\u003e\n  \u003cli\u003eMinimal residue compared with oil-based alternatives\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily use if paired with a mild shampoo\u003c\/li\u003e\n  \u003cli\u003eLeaves a clean-feeling scalp and refreshed hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much product do I need for different styles?\u003c\/h3\u003e\n\u003cp\u003eQuantity depends on hair length and desired effect: a small amount is enough for short styles, while medium to long hair requires slightly more to achieve full coverage. Use less for a natural sheen and more for a pronounced wet-look. Distribute gradually to avoid over-application and to maintain control over hold and shine levels.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort hair: pea-sized amount\u003c\/li\u003e\n  \u003cli\u003eMedium hair: dime- to nickel-sized amount\u003c\/li\u003e\n  \u003cli\u003eLong or thick hair: increase incrementally for complete coverage\u003c\/li\u003e\n  \u003cli\u003eReworkable—add a little water to reshape during the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? American Crew Men Pomade For Hold \u0026amp; Shine 85g is suited to anyone seeking a classic glossy finish with manageable hold—barbers, professionals, and everyday users who style slick back, side part, or textured looks. It’s ideal for men who prefer a water-based product that washes out easily and keeps hair flexible, whether your goal is a neat office-ready style or a deliberately tousled appearance.\u003c\/p\u003e\n\n\u003cul\u003e\u003cli\u003e85g\/3oz\u003c\/li\u003e\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, PEG-25 Hydrogenated Castor Oil, Oleth-10, Lanolin, Oleth-20, Diisopropyl Dilinoleate, Glycerin, Hydroxypropylbisstearyldimonium Chloride, Denat Alcohol, PVP, Propylene Glycol, Carthamus Tinctorius Seed Oil turmeric), Salty via Officinalal. is (sagé) Leaf Extract, Panax Ginseng Root Extract, Quillaja Saponaria Bark Extract, Parfum (Fragrance), Linalool, Limonene, Hexyl Cannal, Benzyl Salicylate, Alpha Iumethyl Ionone, Citronellol, Hydroxycitronellal, Geraniol, Citral, Diazolidinyl Urea, Methylparaben, benzoic acid, propylparaben, propylparaben. . .\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this pomade water-based and easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the pomade is water-soluble and rinses out easily with water or regular shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on curly hair without weighing it down?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the lightweight formula adds definition and shine without heavy buildup on curls.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53434216153435,"sku":"B072MFK1CH","price":25.91,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-pomade-front-packaging_83d18d0b-c9fc-4b18-8e73-2391d585448d.jpg?v=1782301828"},{"product_id":"american-crew-classic-fiber-men-s-styling-fiber-3-53-oz-high-hold-matte-texture","title":"AMERICAN CREW Classic Fiber men’s styling fiber 3.53 oz — high hold, matte texture","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Classic Fiber is a high-hold, no-shine styling fiber that thickens, texturizes and sculpts hair into lasting matte styles.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want a rugged, natural finish without gloss, this resinous fiber paste builds density and grip while remaining pliable so you can reshape your look throughout the day. The concentrated formula locks strands in place, adds apparent thickness and creates definition without weighing hair down or leaving a wet look. Key emollients and waxes help control moisture while delivering a resilient hold that resists collapse.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product change the way my hair looks and feels?\u003c\/h3\u003e\n\n\u003cp\u003eClassic Fiber increases the appearance of fullness by coating and binding strands, creating texture and separation. It leaves hair with a dry, matte surface rather than any shine, and its pliable hold lets you restyle without reapplication.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFibrous resin blends add body and separation for textured styles.\u003c\/li\u003e\n  \u003cli\u003eMatte finish keeps hair looking natural and not greasy.\u003c\/li\u003e\n  \u003cli\u003ePliable hold allows flexibility for reworking throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen and how should I apply the fiber for best results?\u003c\/h3\u003e\n\n\u003cp\u003eUse a small amount on towel-dried or dry hair; rub the product between palms until softened, then work evenly from roots to ends for an even finish. Start light — a little product goes a long way — and add more only if needed to avoid buildup.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for stronger hold and more texture.\u003c\/li\u003e\n  \u003cli\u003eWarm between palms before applying to ensure even coverage.\u003c\/li\u003e\n  \u003cli\u003eLayer gradually to achieve desired thickness without stiffness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich ingredients give this styling fiber its hold and texture?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula blends lanolin and conditioning esters with beeswax and polymers to create a tacky, fibrous base that grips hair for structure and fullness. Emollients present also protect against moisture loss while keeping strands soft to the touch.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eLanolin acts as a humectant and contributes to secure hold.\u003c\/li\u003e\n  \u003cli\u003eCetyl palmitate and ceteareth-20 smooth the finish and aid spreadability.\u003c\/li\u003e\n  \u003cli\u003eBeeswax adds structure and long-lasting control without stiffness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I remove the product at the end of the day?\u003c\/h3\u003e\n\n\u003cp\u003eClassic Fiber rinses out with a normal shampoo; massage scalp and hair thoroughly to dissolve the waxy components. For best results, follow with your usual conditioner to restore softness and manageability.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShampoo normally to break down wax and resin deposits.\u003c\/li\u003e\n  \u003cli\u003eRepeat washing if needed for thicker applications.\u003c\/li\u003e\n  \u003cli\u003eCondition afterwards to replenish moisture and ease combing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Classic Fiber is ideal for men seeking a strong, reworkable hold with a natural matte look—especially those with short to medium hair who want added texture, separation and the appearance of thicker hair. It works well for styles like messy crops, textured quiffs, and tousled looks where control and a non-gloss finish matter. If you prefer shine or very light hold, consider a cream or light paste instead.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is American Crew Classic Fiber suitable for thin hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its fibrous formula adds texture and the appearance of thickness without heavy residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this product leave a shiny finish?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. Classic Fiber provides a matte, no-shine finish designed for natural-looking styles.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53434497040731,"sku":"B000QT6SS8","price":26.57,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-classic-fiber-front-jar.jpg?v=1782304461"},{"product_id":"american-crew-forming-cream-water-based-styling-cream-3-oz-medium-hold-natural-shine","title":"AMERICAN CREW Forming Cream water-based styling cream 3 oz — medium hold, natural shine","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW Forming Cream is a water-based styling cream that delivers medium hold, natural shine, and pliable control for all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want manageable, textured styles without stiffness, this 3 oz forming cream blends carnauba wax, glycerin and PVP copolymer to give you workable hold and visible body. It washes out easily and provides conditioning benefits so hair looks fuller and feels softer while maintaining a natural finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cream perform throughout the day?\u003c\/h3\u003e\n\u003cp\u003eThe formula offers medium, flexible hold that keeps hair shaped without becoming crunchy. Because it’s water based, it maintains movement and reworkability—simply run your fingers through your hair to restyle. The result is a consistently natural sheen rather than a greasy or matte flatness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, pliable hold suitable for layered and textured looks\u003c\/li\u003e\n  \u003cli\u003eNatural-looking shine that resists appearing oily\u003c\/li\u003e\n  \u003cli\u003eReworkable finish—restyle with fingers or a comb during the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients deliver the styling and conditioning effects?\u003c\/h3\u003e\n\u003cp\u003eThe cream combines humectants and waxes to control shape while adding moisture. Carnauba and lanolin waxes provide structure and glide, glycerin and sucrose attract and retain moisture, and PVP copolymer lends extra body and firmness. This balance helps hair appear thicker and healthier without heavy buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCarnauba wax for pliable hold and smooth texture\u003c\/li\u003e\n  \u003cli\u003eGlycerin and sucrose to condition and hydrate hair strands\u003c\/li\u003e\n  \u003cli\u003ePVP copolymer to increase body, fullness, and staying power\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do you use AMERICAN CREW Forming Cream for best results?\u003c\/h3\u003e\n\u003cp\u003eWork a small amount through towel-dried or dry hair, starting at the roots and moving to the ends. Use more product for thicker or longer hair; use sparingly for short styles to avoid excess weight. Finish with fingers for a messy texture or a brush for a neater silhouette.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for softer hold and increased shine\u003c\/li\u003e\n  \u003cli\u003eApply to dry hair for stronger control and texture definition\u003c\/li\u003e\n  \u003cli\u003eAdjust amount based on hair length and desired hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product rinse out easily and suit daily use?\u003c\/h3\u003e\n\u003cp\u003eYes—the water-based formula shampoos out without leaving noticeable residue, making it practical for everyday styling. Its conditioning components keep hair from feeling stripped with frequent use, helping maintain scalp comfort and manageability over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-based so it rinses clean with standard shampoo\u003c\/li\u003e\n  \u003cli\u003eNo heavy buildup—good for daily or regular styling routines\u003c\/li\u003e\n  \u003cli\u003eFormulated for all hair types, including fine and coarse textures\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? AMERICAN CREW Forming Cream 3 oz is aimed at men who want versatile, fuss-free styling: gentlemen seeking a natural finish with medium hold, barbers crafting classic to modern looks, and anyone who prefers products that condition while they style. It’s especially useful if you need a reworkable product that washes out easily and enhances hair body and texture without a stiff feel.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Petrolatum, Cetearyl Alcohol, Bis-Diglyceryl Polyacyladipate-2, Lanolin Wax, Steareth-21, PVP, Ceteareth-25, Copernicia Cerifera (Carnauba) Wax, Propylene Glycol, VP\/VA Copolymer, Paraffinum Liquidum (Mineral Oil), Ozokerite, Diethylhexyl Malate, PEG-40 Castor Oil, Alcohol Denat., PEG-10 Soy Sterol, Sucrose, Parfum (Fragrance), Benzyl Salicylate, Limonene, Linalool, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Citronellol, Hydroxycitronellal, Phenoxyethanol, Ethylparaben, Methylparaben, F00154.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this cream good for fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The glycerin and PVP copolymer add body and thickness without heavy residue, making it suitable for fine hair when used sparingly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does it wash out easily?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s water based and shampoos out cleanly, so regular washing removes the product without buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53434803618139,"sku":"B0BFZL8SJC","price":27.76,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-forming-cream-front-jar.jpg?v=1782307479"},{"product_id":"american-crew-forming-cream-pre-styler-shampoo-for-curly-textured-hair-8-5-fl-oz-anti-frizz-hydrating","title":"AMERICAN CREW Forming Cream Pre-Styler Shampoo for Curly \u0026 Textured Hair — 8.5 fl oz, Anti-Frizz Hydrating","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Forming Cream Shampoo is a vegan pre-styling cleanser that gently cleans hair and scalp while hydrating and defining curls without weighing them down.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 8.5 fl oz pre-styler from American Crew is formulated for men with curly or textured hair who want a cleaner, more manageable base for styling. Enriched with jojoba oil, the shampoo aims to tame frizz, add natural-looking shine, and support a balanced scalp environment so curls look defined and feel softer. Use it as the first step in your routine before applying styling products like the American Crew Forming Cream Styling Puck for best results.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo make curly hair easier to style?\u003c\/h3\u003e\n\u003cp\u003eThe formula cleanses while adding hydration, which helps curls retain shape and resist tangling. Lightweight moisturizers avoid weighing down fine or dense curls so styling products can work more effectively.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRemoves dirt and product buildup to improve hold and curl pattern.\u003c\/li\u003e\n  \u003cli\u003eJojoba oil delivers lightweight moisture and natural shine.\u003c\/li\u003e\n  \u003cli\u003ePrepares hair for leave-in or shaping products by smoothing cuticle texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help reduce frizz without flattening my hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the anti-frizz benefits come from balanced hydration rather than heavy silicones, so strands remain buoyant while surface flyaways are smoothed. The result is definition without a greasy or limp finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating ingredients control frizz while preserving volume.\u003c\/li\u003e\n  \u003cli\u003eNon-weighting formulation maintains natural movement and body.\u003c\/li\u003e\n  \u003cli\u003eSuitable for varied curl patterns from loose waves to tight coils.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it support scalp health and long-term hair condition?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo is formulated to gently cleanse while supporting a balanced scalp microbiome, helping create conditions for healthier-looking hair over time. A clean scalp also helps styling products perform consistently.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMild surfactants remove impurities without stripping natural oils.\u003c\/li\u003e\n  \u003cli\u003eIngredients are chosen to avoid harsh irritation for sensitive scalps.\u003c\/li\u003e\n  \u003cli\u003eRegular use can reduce residue buildup that weighs down curls.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this product for best curl definition?\u003c\/h3\u003e\n\u003cp\u003eUse the Forming Cream Shampoo as the first step in a curly-hair routine: wet hair thoroughly, apply a small amount, massage into scalp and lengths, then rinse. Finish with a leave-in or the American Crew Forming Cream Styling Puck to lock in shape.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair, lather a small amount into scalp and through lengths.\u003c\/li\u003e\n  \u003cli\u003eRinse and gently towel-dry or scrunch before applying styling products.\u003c\/li\u003e\n  \u003cli\u003ePair with a compatible styling cream for stronger curl definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Men with curly, coiled, or textured hair who want a vegan, salon-grade pre-styling shampoo that hydrates, reduces frizz, and primes hair for styling. It suits those looking to improve curl definition without heavy residues or oils, and anyone who prefers a scalp-balancing cleanser as part of their grooming routine. If you follow with a styling product like American Crew Forming Cream Styling Puck, you’ll get a complete regimen designed to enhance natural curl pattern and manageability.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Isostearamide MIPA, Jojoba Esters, Parfum (Fragrance), Capryloyl Glycine, Citric Acid, Decyl Glucoside, Disodium EDTA, Glyceryl Laurate, Glycol Distearate, Glycol Stearate, Helianthu,s Annuus (Sunflower) Seed Wax, Hexylene Glycol, Hydroxyacetophenone, Lauryl Glucoside, Panthenol, PEG-120 Methyl Glucose Trioleate, PEG-150 Distearate, PEG-150 Pentaerythrityl Tetrastearate, PEG-6 Caprylic\/Capric Glycerides, Polyglycerin-3, Polyquaterniu,m-10, Propanediol, Simmondsia Chinensis (Jojoba) Seed Oil, Sodium Chloride, Tocopheryl Acetate, Xylitylglucoside, Benzyl Alcohol, Glycol, Sodium Benzoate, Acetyl Cedrene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Hexamethylindanopyran, Limonene, Lina,lool, Linalyl Acetate. B05373\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its gentle, balancing formula can be used daily, but adjust frequency to your hair’s hydration needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it with other styling products?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely. It’s designed to prep hair for leave-ins and styling creams like the American Crew Forming Cream.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53434958741851,"sku":"B0DMXNQRTJ","price":29.17,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-forming-shampoo-front-packaging.jpg?v=1782309325"},{"product_id":"american-crew-light-hold-texture-lotion-for-men-8-45-fl-oz-lightweight-natural-finish-for-fine-or-thinning-hair","title":"AMERICAN CREW Light Hold Texture Lotion for Men, 8.45 fl oz — Lightweight, Natural Finish for Fine or Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Light Hold Texture Lotion is a lightweight, water-based styling lotion that delivers subtle control, natural finish, and added body for fine or thinning hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want everyday manageability without stiffness or heavy residue, this 8.45 fl oz lotion combines pliable polymers and natural extracts to provide low shine, gentle hold, and improved hair texture. The formula spreads evenly through damp or dry hair, boosting fullness with PVP copolymer while hydrolyzed wheat starch adds a healthy-looking gloss. Moisture-retaining lanolin oil and ginseng extracts help hair appear thicker and easier to style, making it a practical option for a natural, lived-in look.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this lotion give hold without looking or feeling stiff?\u003c\/h3\u003e\n\u003cp\u003eThe lotion uses a light PVP copolymer blend that supports shape and separation while remaining flexible. Because it’s water-based, hair stays touchable and refines movement instead of locking strands in place.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePliable polymers for subtle control and natural movement\u003c\/li\u003e\n  \u003cli\u003eWater-based carrier that prevents crunchy residue\u003c\/li\u003e\n  \u003cli\u003eApplies smoothly to damp or dry hair for even distribution\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it add volume and texture to fine or thin hair?\u003c\/h3\u003e\n\u003cp\u003eYes — ingredients in the formula are chosen to create the perception of fuller hair. PVP copolymer builds body while hydrolyzed wheat starch enhances surface texture and shine for a thicker-looking finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePVP copolymer increases fullness without weight\u003c\/li\u003e\n  \u003cli\u003eHydrolyzed wheat starch produces healthy-looking gloss and texture\u003c\/li\u003e\n  \u003cli\u003eGinseng extract helps improve manageability for styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results during my routine?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to palms, emulsify, and work evenly through damp hair for a controlled blowout or through dry hair for light re-texturing. Start with less product and add sparingly to avoid buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSmall pea-sized amount for short styles, more for medium lengths\u003c\/li\u003e\n  \u003cli\u003eWork from roots to ends for consistent coverage\u003c\/li\u003e\n  \u003cli\u003eCombine with a blow dryer for added volume or finger-style for natural finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs it suitable for daily use and all hair lengths?\u003c\/h3\u003e\n\u003cp\u003eFormulated for everyday styling, the lotion’s water base and moisturizing agents make it gentle enough for regular application. It’s especially effective on fine to medium hair across short, cropped, and medium-length styles seeking natural definition.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle, water-based formula for daily styling\u003c\/li\u003e\n  \u003cli\u003eWorks on short to medium lengths; ideal for fine or thinning hair\u003c\/li\u003e\n  \u003cli\u003eRinses out easily and layers well with other styling products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: AMERICAN CREW Light Hold Texture Lotion is aimed at men who want a low-shine, lightweight styling product that improves manageability and creates fuller-looking hair without stiffness. If you prefer a natural finish, need easy reworkability during the day, or are looking to add subtle texture to fine hair, this lotion offers a practical, salon-inspired option in an everyday-sized bottle.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on wet and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to damp hair for added volume while blow-drying, or to dry hair for light retexturing and separation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it make my hair look greasy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The water-based formula gives low shine and distributes evenly to avoid greasy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435170357595,"sku":"B00JJ232CS","price":28.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-light-hold-bottle-front.jpg?v=1782311516"},{"product_id":"american-crew-hair-defining-paste-3-oz-medium-hold-low-shine-texture-paste-for-short-to-medium-hair","title":"AMERICAN CREW Hair Defining Paste - 3 oz Medium Hold, Low Shine Texture Paste for Short to Medium Hair","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Defining Paste is a medium-hold, low-shine styling paste that adds texture, controls frizz and leaves hair with a natural, pliable finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf you want a lived-in, textured look without the stiffness of a gel or the high shine of a polish, this 3 oz paste is formulated for short to medium hair lengths and everyday grooming. It combines workable hold with matte-to-low-sheen finish so you can reshape hair throughout the day while keeping a tidy appearance. Use on dry or towel-dried hair to create separation, definition, and a controlled, frizz-reduced style.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this paste affect my hairstyle?\u003c\/h3\u003e\n\u003cp\u003eThe paste delivers medium hold and low shine that preserves movement and texture rather than creating a rigid cast. It’s ideal for styles that rely on separation, piece definition, and subtle volume. Because it remains pliable, you can restyle with your hands without reapplying product.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium, flexible hold for everyday shaping\u003c\/li\u003e\n  \u003cli\u003eLow sheen maintains a natural appearance\u003c\/li\u003e\n  \u003cli\u003eCreates separation and textured, piece-y looks\u003c\/li\u003e\n  \u003cli\u003eWorks on both dry and towel-dried hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply the paste for best results?\u003c\/h3\u003e\n\u003cp\u003eWarm a pea-sized amount between your palms until it softens, then work through hair from roots to tips for even distribution. Apply more as needed to build hold or increase texture, focusing on roots for volume and ends for separation. Start small to avoid weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRub product between palms to emulsify\u003c\/li\u003e\n  \u003cli\u003eApply to towel-dried for defined styles or dry hair for texture\u003c\/li\u003e\n  \u003cli\u003eAdd extra to tips for piece-y separation\u003c\/li\u003e\n  \u003cli\u003eRework with fingers during the day as desired\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this paste suit my hair type and length?\u003c\/h3\u003e\n\u003cp\u003eDesigned for short to medium hair, the paste performs well on straight, wavy, or slightly curly textures that need control without a glossy finish. It tames frizz and enhances natural movement but may not provide enough hold for very thick or coarse hair that requires strong fixation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRecommended for short to medium lengths\u003c\/li\u003e\n  \u003cli\u003eBest for fine to medium-thick hair textures\u003c\/li\u003e\n  \u003cli\u003eHelps reduce frizz while maintaining flexibility\u003c\/li\u003e\n  \u003cli\u003eNot ideal if you need extreme, long-lasting hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this compare to a classic hair gel?\u003c\/h3\u003e\n\u003cp\u003eUnlike gels that produce hard hold and high shine, the defining paste focuses on texture and a natural look with modest control. It gives a matte-to-low-sheen finish and keeps hair malleable so you can reshape styles without crunchy residue. Choose the paste when you want a modern, effortless finish rather than a structured, glossy style.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePaste: pliable hold, textured finish, low shine\u003c\/li\u003e\n  \u003cli\u003eGel: firm hold, structured style, higher shine\u003c\/li\u003e\n  \u003cli\u003ePaste allows reworking; gel sets more rigidly\u003c\/li\u003e\n  \u003cli\u003eBoth are applied to dry or damp hair depending on style\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you're a man looking for a daily styling product that creates defined, frizz-reduced looks without a shiny or stiff finish, American Crew Defining Paste is built for that. It suits busy mornings and quick touch-ups, offering a controllable medium hold for short to medium hair lengths. Ideal for anyone who prefers a natural, textured style and the ability to restyle throughout the day.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this paste on damp hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to towel-dried hair for more defined styles; use on dry hair for added texture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this paste make my hair look shiny?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It provides a low-shine finish for a natural, matte appearance.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435176517979,"sku":"B0BQCSL21N","price":32.01,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-packaging_ce2fcdd5-75f7-4d24-8049-740245d1c7c7.jpg?v=1782311635"},{"product_id":"american-crew-mens-heavy-hold-pomade-3-oz-old-formula-high-shine-water-soluble-control","title":"AMERICAN CREW Men's Heavy Hold Pomade — 3 oz Old Formula, High Shine \u0026 Water-Soluble Control","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Pomade (old version) is a water-based, heavy-hold styling pomade that delivers high shine and sculpted definition for straight to curly hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis classic formulation from American Crew offers a glossy finish and strong control without the stiffness of traditional gels. Designed for medium to dense hair, the product shapes and defines styles—from slicked-back looks to textured curls—while remaining water-soluble for easier washing. Note: this listing is for the previous version of the formula; quality of older-stock items may vary.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this pomade hold and finish hair throughout the day?\u003c\/h3\u003e\n\n\u003cp\u003eThe pomade supplies a heavy hold that keeps structured styles in place while preserving a flexible feel, so hair moves naturally rather than feeling crunchy. Its high-shine finish gives a polished, groomed appearance that suits formal and classic looks. Because it’s water-based, it rinses out more readily than oil-based alternatives.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHeavy control for lasting hold on medium to dense hair\u003c\/li\u003e\n  \u003cli\u003eHigh shine for polished, reflective finish\u003c\/li\u003e\n  \u003cli\u003eWater-soluble ingredients for easier daily cleansing\u003c\/li\u003e\n  \u003cli\u003eSuitable for straight to curly textures seeking definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling results can I expect with different hair types?\u003c\/h3\u003e\n\n\u003cp\u003eFor straight hair, expect sleek, sculpted shapes like pompadours or classic side parts with strong hold. Wavy or curly hair gains enhanced definition and controlled shine, helping curls look more deliberate and less frizzy. Very fine or thinning hair may find the formula heavy, so apply sparingly or choose a lighter product.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eStraight hair: smooth, structured silhouettes\u003c\/li\u003e\n  \u003cli\u003eWavy\/curly hair: defined texture with reduced frizz\u003c\/li\u003e\n  \u003cli\u003eMedium to dense hair: optimal control and finish\u003c\/li\u003e\n  \u003cli\u003eFine hair: use minimal amount to avoid weighing hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and remove this pomade for best results?\u003c\/h3\u003e\n\n\u003cp\u003eWarm a small amount between palms then work evenly through damp or dry hair, focusing on roots for hold or mid-lengths and ends for texture and shine. Layering small amounts helps build control without creating clumps. Removal is simple: because it’s water-based, shampooing usually clears the product in one wash.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApplication: rub into palms, distribute from roots to ends\u003c\/li\u003e\n  \u003cli\u003eBuild hold gradually with additional small amounts\u003c\/li\u003e\n  \u003cli\u003eWorks on damp hair for slick looks, on dry hair for texture\u003c\/li\u003e\n  \u003cli\u003eRemoval: water-soluble—shampoo once to rinse out\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre there any cautions or differences with this older formula?\u003c\/h3\u003e\n\n\u003cp\u003eThis listing is for the prior version of American Crew Heavy Hold Pomade, so scent, texture, or packaging may differ from current formulations. American Crew notes that quality of older-stock items cannot be guaranteed, so inspect shipments on arrival. If you prefer the latest blend, check for the current labeled product before purchasing.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eOlder stock may vary in scent, texture, or appearance\u003c\/li\u003e\n  \u003cli\u003eManufacturer cannot guarantee identical quality for past batches\u003c\/li\u003e\n  \u003cli\u003eCompare with newest version if you need consistent results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This pomade is geared toward men and stylists aiming for classic, high-shine hairstyles with strong, lasting control—particularly those with medium to dense hair or textured curls who want a polished finish that washes out easily. If you prefer lighter weight products or matte finishes, consider alternate styling options.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Ceteareth-25, PVP, PEG-7 Glyceryl Cocoate, Glycerin, Propylene Glycol, Oleth-20, Cocamidopropyl Betaine, Decyl Glucoside, PEG-12 Dimethicone, Sodium Lauryl Sulfate, Polysorbate 60, PEG-25 Hydrogenated Castor Oil, Parfum (Fragrance), Linalool, Limonene, Hexyl Cinnamal, Benzyl Salicylate, Alpha-Isomethyl Ionone, Citronellol, Hydroxycitronellal, Geraniol, Citral, Phenoxyethanol, Methylparaben, Ethylparaben.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this pomade easy to wash out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is water-based, so it typically rinses out with a single shampoo wash.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this weigh down fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It can. Fine or thin hair may find this heavy-hold formula weighing, so use a very small amount.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435291500891,"sku":"B01MFCKG43","price":27.43,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-pomade-front-jar_eb889c9b-08f6-4bab-ba5a-ebf8da8aed0c.jpg?v=1782313170"},{"product_id":"american-crew-defining-paste-hair-styling-wax-3-oz-medium-flexible-hold-matte-texture","title":"AMERICAN CREW Defining Paste hair styling wax 3 oz — medium flexible hold, matte texture","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Defining Paste is a wax-based styling product that delivers medium, flexible hold and matte texture for natural-looking definition across short to medium hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men and anyone seeking controlled separation without a glossy finish, this 3 oz (85 g) paste blends beeswax and styling polymers into a lightweight, wax-like formula. It spreads easily through damp or dry hair, adding texture and definition while allowing restyling throughout the day. Ideal for creating piecey, lived-in looks or adding structure to classic cuts, the paste gives a predictable hold without feeling heavy or sticky.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this paste change my daily styling routine?\u003c\/h3\u003e\n\n\u003cp\u003eUsing American Crew Defining Paste simplifies styling by delivering texture and hold in one step. Apply a small amount to damp hair for softer, controlled shaping or to dry hair for stronger separation and long-lasting texture. The formula is easy to work with, minimizing product buildup so you can adjust your style without reapplying multiple products.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse a pea-sized amount for short hair; increase gradually for thicker lengths.\u003c\/li\u003e\n  \u003cli\u003eWorks on both damp and dry hair—damp for flexible shaping, dry for extra definition.\u003c\/li\u003e\n  \u003cli\u003eRestyles easily throughout the day without needing heavy touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of finish and hold can I expect?\u003c\/h3\u003e\n\n\u003cp\u003eThis paste gives a medium, pliable hold with low shine, creating a matte, natural-looking finish. Beeswax contributes to a tactile texture that keeps strands separated while allowing movement. The result is defined yet understated styling that reads as efforted but not artificial.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMedium hold supports structured styles while staying flexible.\u003c\/li\u003e\n  \u003cli\u003eMatte finish reduces visible shine for a modern, natural look.\u003c\/li\u003e\n  \u003cli\u003eBeeswax adds texture and light control without stiffness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich hair types and styles work best with this paste?\u003c\/h3\u003e\n\n\u003cp\u003eAmerican Crew Defining Paste suits a wide range of hair textures and lengths, especially short to medium styles that benefit from separation and texture. It’s a go-to for crop cuts, textured quiffs, layered styles, and unstructured looks that need body without weight. Fine hair gains workable texture, while thicker hair gets manageable separation.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eShort to medium lengths—adds definition without flattening.\u003c\/li\u003e\n  \u003cli\u003eFine hair—provides texture and grip for better shape retention.\u003c\/li\u003e\n  \u003cli\u003eMedium to thick hair—controls separation and reduces bulk.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and remove the product effectively?\u003c\/h3\u003e\n\n\u003cp\u003eWarm a small amount between your palms and distribute evenly from roots to ends for balanced coverage. Start with less product and build to avoid overloading the hair; rework with fingers or a comb to refine shape. Removal is simple: the formula rinses out with shampoo and water without heavy residue.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply to palms, emulsify, then work through hair starting at the roots.\u003c\/li\u003e\n  \u003cli\u003eLayer gradually to increase hold or texture as needed.\u003c\/li\u003e\n  \u003cli\u003eShampoo and rinse normally to remove; no heavy buildup expected.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? American Crew Defining Paste is made for people who want controlled, natural-looking texture with a matte finish—whether you’re aiming for a tousled daily look, a defined professional cut, or an adaptable style you can reshape during the day. It’s especially useful for those with short to medium hair who prefer a pliable, low-shine product that won’t feel stiff or greasy.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this paste good for fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it adds texture and grip to fine hair without weighing it down, using small amounts for natural volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this product make my hair shiny?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it provides a matte, low-shine finish for a more natural look while maintaining flexible hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435294581083,"sku":"B06XWJZNGL","price":27.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-defining-paste-front-package.jpg?v=1782313243"},{"product_id":"american-crew-boost-volumizing-shampoo-for-men-8-4-fl-oz-lightweight-lift-shine-for-fine-thinning-hair","title":"AMERICAN CREW Boost Volumizing Shampoo for Men — 8.4 fl oz, Lightweight Lift \u0026 Shine for Fine\/Thinning Hair","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW Boost Shampoo is a vegan pre-styling cleanser designed to lift fine or thin hair, creating instant volume, lightweight hydration, and a clean foundation for styling.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis volumizing shampoo is the first step in a grooming routine that primes hair for maximum body and hold. Formulated for men with delicate or thinning strands, the Boost Shampoo cleanses without stripping, helps balance the scalp environment, and leaves hair feeling fuller and easier to style. Use it before styling products like fibers or waxes to amplify lift at the roots and enhance texture from root to tip.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo add volume without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe Boost Shampoo uses a lightweight, plant-forward formula that cleans excess oil and buildup while depositing subtle conditioning ingredients. Instead of heavy silicones or waxes, the formulation focuses on moisture balance and texture support so strands remain buoyant. You’ll get the sensation of fuller-looking hair without residue that flattens styles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle surfactants cleanse without over-drying\u003c\/li\u003e\n  \u003cli\u003eLight hydrators leave hair manageable but not heavy\u003c\/li\u003e\n  \u003cli\u003eDesigned to rinse clean for natural lift at the roots\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this help a sensitive or imbalanced scalp?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo is crafted to support a balanced scalp environment rather than disrupt it. Ingredients are selected to gently remove buildup and maintain the scalp’s natural microbiome, making hair easier to style and less prone to feeling greasy quickly. Regular cleansing with this product helps create a healthier base for hair growth and styling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulation targets a balanced scalp microbiome\u003c\/li\u003e\n  \u003cli\u003eRemoves oil and product residue that can clog follicles\u003c\/li\u003e\n  \u003cli\u003eGentle enough for routine use without irritation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use Boost Shampoo to get the best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage a modest amount into the scalp and through the lengths, then rinse thoroughly. For thicker lather or a deeper cleanse, repeat once. Follow with a styling product—such as a texturizing fiber or light pomade—to lock in the added volume and shape your desired look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly before applying\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp for root lift, then rinse well\u003c\/li\u003e\n  \u003cli\u003ePair with a finishing product (e.g., American Crew Fiber) for lasting hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for daily use and all hair types?\u003c\/h3\u003e\n\u003cp\u003eWhile optimized for fine and thinning hair, the gentle formula can be used regularly by men who seek added lift and a clean styling base. Those with very dry, coarse, or chemically treated hair may prefer less frequent use or a more hydrating follow-up conditioner. Because it’s vegan and free of heavy build-up agents, it works well as a daily pre-styling step for many grooming routines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIdeal for fine, thin, or limp hair needing root volume\u003c\/li\u003e\n  \u003cli\u003eSafe for regular use; adjust frequency for very dry hair\u003c\/li\u003e\n  \u003cli\u003eVegan formula avoids heavy coating ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: AMERICAN CREW Boost Shampoo is for men seeking an effective pre-styling cleanser that produces visible lift and fuller-looking hair without added weight. If you have fine or thinning hair, want a clean canvas for fiber and pomade styling, or prefer a vegan grooming product that supports scalp balance, this shampoo is formulated to become the first step in your daily styling ritual.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Parfum (Fragrance), Capryloyl Glycine, Caprylyl Glycol, Citric Acid, Disodium EDTA, Hexylene Glycol, Panthenol, Polyquaternium-10, Quaternium-22, Sodium Chloride, Xylitylglucoside, Phenoxye,thanol, Sodium Benzoate, Citral, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Hexamethylindanopyran, Limonene, Linalool, Linalyl Acetate, Tetramethyl Acetyloctahydronaphthalenes. B05162\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Boost Shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s gentle enough for daily use, especially for fine or oily hair, but reduce frequency if your hair is very dry.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shampoo make my hair feel heavy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The vegan, lightweight formula cleans and conditions without leaving residue that flattens hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435328266587,"sku":"B07T4FDPVB","price":26.91,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-boost-shampoo-front-packaging.jpg?v=1782313805"},{"product_id":"american-crew-fiber-pre-styler-shampoo-for-men-8-4-fl-oz-vegan-strengthening-adds-texture-shine","title":"AMERICAN CREW Fiber Pre-Styler Shampoo for Men — 8.4 fl oz Vegan Strengthening, Adds Texture \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eAMERICAN CREW Fiber Pre-Styler Shampoo is a vegan, strengthening pre-styling cleanser that fortifies damaged or fine hair while adding texture and shine without weighing strands down.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis Fiber Shampoo from AMERICAN CREW is designed as the first step in a men's grooming routine: it gently cleanses, rebuilds weakened hair fibers, and primes hair for easier styling. The formula targets elasticity and texture while supporting a balanced scalp environment, making it a practical choice for men who want fuller-looking, more manageable hair before applying styling products like the Fiber Styling Puck.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help damaged or fine hair?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo works by penetrating the hair cortex to strengthen and reconstruct fibers from the inside, which can improve resilience and reduce the appearance of breakage. Its lightweight formulation adds body and shine so hair looks less limp without a heavy residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eReconstructs hair fibers to improve strength and manageability\u003c\/li\u003e\n  \u003cli\u003eAdds texture and natural-looking shine without weighing hair down\u003c\/li\u003e\n  \u003cli\u003eVegan formulation suitable for daily use in many routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it make styling easier on busy mornings?\u003c\/h3\u003e\n\u003cp\u003eYes—by improving texture and elasticity, this pre-styler prepares hair to hold shape and accept styling products more predictably. After shampooing, hair is easier to shape and requires less product to achieve the desired look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreates a grippier base for pomades, waxes, and fibers\u003c\/li\u003e\n  \u003cli\u003eReduces the need for heavy styling agents\u003c\/li\u003e\n  \u003cli\u003ePairs well with AMERICAN CREW Fiber Styling Puck for added control\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it affect the scalp and daily cleansing?\u003c\/h3\u003e\n\u003cp\u003eThe formula gently cleanses while promoting a balanced scalp microbiome, which helps maintain a healthier environment for hair. It’s formulated to remove buildup without stripping essential moisture, making it a practical choice for routine use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle cleansing removes oil and product residue\u003c\/li\u003e\n  \u003cli\u003eSupports a balanced scalp environment for improved comfort\u003c\/li\u003e\n  \u003cli\u003eDesigned to be non-drying for regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this with other AMERICAN CREW products?\u003c\/h3\u003e\n\u003cp\u003eUse the Fiber Shampoo as the initial cleansing and pre-styling step, rinse thoroughly, then follow with a styling product suited to your hair type. For added hold and texture, apply the Fiber Styling Puck while hair is slightly damp or dry, depending on the finish you want.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair, massage a small amount into scalp and lengths, then rinse\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner if extra hydration is needed\u003c\/li\u003e\n  \u003cli\u003eFinish with Fiber Styling Puck for texture and hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This AMERICAN CREW Fiber Pre-Styler Shampoo is aimed at men with weakened, damaged, or fine hair who want a lightweight strengthening cleanser that adds texture and shine while priming hair for styling. It’s suited for daily or frequent use by those seeking improved manageability and a better base for styling products.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Acrylates Copolymer, Capryloyl Glycine, Caprylyl Glycol, Citric Acid, Di-PPG-2 Myreth-10 Adipate, Disodium EDTA, Hexylene Glycol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Hydroxy,propylammonium Gluconate, Hydroxypropylgluconamide, Panthenol, Quaternium-22, Sodium Chloride, Sodium Hydroxide, Styrene\/Acrylates Copolymer, Xylitylglucoside, Phenoxyethanol, Sodium Benzoate, Sodium Lauryl Sulfate, Tartaric Acid, Blue 1 (CI 42090), Red, 33 (CI 17200), Benzyl Alcohol, Benzyl Benzoate, Citronellol, Citrus Aurantium Peel Oil, Geraniol, Limonene, Linalool, Parfum (Fragrance), Pelargonium Graveolens Flower Oil. B05382\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo vegan and suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is vegan and formulated for gentle, regular cleansing suitable for many daily routines.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it with other AMERICAN CREW styling products?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely—it's designed as a pre-styler and works well with products like the Fiber Styling Puck for added texture and hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435336589659,"sku":"B07T6KR2N7","price":28.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-fiber-shampoo-front-8-4oz.jpg?v=1782313846"},{"product_id":"american-crew-mens-hair-gel-firm-hold-13-1-fl-oz-high-shine-non-flaking-styling","title":"AMERICAN CREW Men's Hair Gel Firm Hold 13.1 fl oz — High Shine, Non-Flaking Styling","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Gel delivers a high-hold, high-shine finish that tames frizz and defines style without visible flakes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis large 13.1 fl oz bottle of firm-hold styling gel is designed for men who want a polished look with long-lasting control. Formulated to add moisture and conditioning while locking hair in place, the gel gives a glossy finish ideal for classic slicked-back styles, defined textures, or neat everyday looks. Easy to apply to towel-dried hair, it supports styling routines without leaving a crunchy residue when used as directed.\u003c\/p\u003e\n\n\u003ch3\u003eHow strong is the hold and what kind of finish does it give?\u003c\/h3\u003e\n\u003cp\u003eThe gel provides firm control suitable for styles that need structure throughout the day. It also imparts a noticeable shine, so hair looks groomed and reflective rather than matte. The non-flaking formula helps keep the scalp and strands looking clean between washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFirm-level hold for structured and sculpted styles\u003c\/li\u003e\n  \u003cli\u003eHigh-shine finish for a polished, reflective look\u003c\/li\u003e\n  \u003cli\u003eNon-flaking formula for a tidy appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen and how should I apply this gel for best results?\u003c\/h3\u003e\n\u003cp\u003eBest applied to towel-dried hair, the gel spreads evenly and sets as you style. Use a small amount to start and add more where extra structure is needed. Comb, brush, or shape with fingers depending on the desired effect, then let hair air-dry or use a blow dryer for extra volume and hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for even coverage\u003c\/li\u003e\n  \u003cli\u003eStart with a pea-sized amount and increase as necessary\u003c\/li\u003e\n  \u003cli\u003eStyle with comb or fingers; use heat to boost hold and shape\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes this gel affect hair moisture or conditioning?\u003c\/h3\u003e\n\u003cp\u003eAmerican Crew Hair Gel contains moisturizing and conditioning components to reduce frizz while keeping hair manageable. It helps maintain a balanced look without over-drying, making it suitable for daily styling routines. The result is defined hair that still feels flexible rather than stiffly fixed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains moisturizing agents to help control frizz\u003c\/li\u003e\n  \u003cli\u003eConditions hair to maintain flexibility and manageability\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular use without excessive drying\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much product comes in the bottle and who makes it?\u003c\/h3\u003e\n\u003cp\u003eThis offering contains 13.1 fluid ounces (approximately 387 milliliters) — a larger-size option that lasts through many styling sessions. The product is made by American Crew, a brand focused on men’s grooming across hair, body, shave, style, and fragrance categories.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e13.1 fl oz (387 ml) size for extended use\u003c\/li\u003e\n  \u003cli\u003eProduced by American Crew, a leader in men's grooming\u003c\/li\u003e\n  \u003cli\u003eIdeal for home use, barbers, and daily styling routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This firm-hold, high-shine gel is aimed at men who prefer a structured, polished appearance—whether you favor classic slick-back looks, defined textured styles, or tidy everyday hair. It’s a practical choice for anyone seeking reliable hold with a glossy finish and minimal flaking, from grooming enthusiasts to professionals in need of dependable styling support.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water (Aqua) (Eau), VP\/VA Copolymer, Polysorbate-20, PVP, Quillaja Saponaria Bark Extract (Panama Bark), Panax Ginseng Root Extract (Ginseng Root), Salvia Officinalis (Sage) Leaf Extract (Sage Leaves), Allantoin, Panthenol(Provitamin B5), Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Propylene Glycol, Triethanolamine, Tetrasodium EDTA, Fragrance (Parfum), Benzyl Salicylate, Butylphenyl Methylpropional, Limonene, Linalool, Phenoxyethanol, Potassium Sorbate,Methylparaben, Propylparaben. Source.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this gel suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to condition while styling, making it suitable for regular use without excessive drying when applied correctly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this gel leave flakes in my hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The non-flaking formula is designed to maintain a clean look without visible residue when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435766800731,"sku":"B00H26WJQI","price":27.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-gel-front-packaging.jpg?v=1782318632"},{"product_id":"american-crew-daily-cleansing-shampoo-for-men-15-2-fl-oz-silicone-free-with-vitamin-b5-citrus-mint","title":"AMERICAN CREW Daily Cleansing Shampoo for Men — 15.2 fl oz, Silicone-Free with Vitamin B5, Citrus Mint","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Daily Cleansing Shampoo is a silicone-free, naturally derived vegan shampoo formulated with Vitamin B5 to gently remove oil and buildup from normal to oily hair while leaving a fresh citrus-mint scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis daily-use shampoo from American Crew targets men who want a clean, manageable scalp and hair without heavy silicones. Designed to refresh oily roots and condition strands, the formula is 91% naturally derived and scented with the brand’s Citrus Mint signature fragrance. It aims to deliver a lightweight, non-greasy finish that works well as part of a regular grooming routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo control oil without drying out my hair?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula balances cleansing and moisture by removing excess sebum while maintaining hydration levels. Vitamin B5 helps retain softness and manageability, so hair feels clean but not stripped. The silicone-free blend prevents residue that can weigh hair down over time.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRemoves excess oil and impurities for a refreshed scalp.\u003c\/li\u003e\n  \u003cli\u003eVitamin B5 supports moisture retention and softness.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free to avoid buildup and heavy residue.\u003c\/li\u003e\n  \u003cli\u003e91% naturally derived ingredients for a milder routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo work for daily use and normal to oily hair?\u003c\/h3\u003e\n\n\u003cp\u003eYes — it’s formulated for everyday cleansing of normal to oily hair types. The mild, vegan formulation allows frequent use without causing brittle or overly dry strands. Users can expect improved manageability and a pleasant citrus-mint scent between washes.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRecommended for daily shampooing of normal to oily hair.\u003c\/li\u003e\n  \u003cli\u003eVegan formulation suited for frequent use.\u003c\/li\u003e\n  \u003cli\u003eHelps hair look cleaner and easier to style day-to-day.\u003c\/li\u003e\n  \u003cli\u003eLeaves a refreshing citrus-mint aroma typical of American Crew.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat key ingredients are included and why do they matter?\u003c\/h3\u003e\n\n\u003cp\u003eThe ingredient profile emphasizes gentle cleansing and conditioning. Vitamin B5 (panthenol) is included to support moisture and hair feel, while naturally derived surfactants remove dirt and oils. The result is a lightweight, healthier-looking finish without synthetic silicones.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eVitamin B5 for softness and moisture retention.\u003c\/li\u003e\n  \u003cli\u003eNaturally derived cleansers for effective, gentler washing.\u003c\/li\u003e\n  \u003cli\u003eSilicone-free formulation to reduce buildup over time.\u003c\/li\u003e\n  \u003cli\u003eCitrus Mint fragrance for an energizing grooming scent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it to get the best results?\u003c\/h3\u003e\n\n\u003cp\u003eFor optimal performance, wet hair thoroughly, massage a small amount into scalp and through hair, then rinse completely. Daily use is recommended for normal to oily hair types to manage oil and maintain freshness. Follow with your preferred American Crew conditioner or styling product if needed.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eWet hair fully before applying a small amount of shampoo.\u003c\/li\u003e\n  \u003cli\u003eMassage into scalp and hair to break down oils and residue.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to avoid leaving any film.\u003c\/li\u003e\n  \u003cli\u003eUse daily for consistent oil control and freshness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Men seeking a straightforward, daily shampoo that cleans oily or normal hair without silicones. Ideal for those who prefer naturally derived ingredients, a vegan formula, and a crisp citrus-mint scent. It’s a practical choice for busy mornings, regular gym routines, or anyone who wants cleaner-feeling hair without heavy conditioners or residue.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Ammonium Lauryl Sulfate, Disodium Cocoamphodiacetate, Cocamidopropyl Betaine, Caprylyl Glycol, Citric Acid, Disodium EDTA, Menthol, Panthenol, Polyquaternium-10, Sodium Chloride, Sodium Glycolate, Parfum (Fragrance), Limonene, Linalool, P,henoxyethanol, Sodium Benzoate. B03859\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The gentle, silicone-free vegan formula is designed for daily cleansing of normal to oily hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does it contain silicones or harsh sulfates?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No silicones; the blend uses naturally derived surfactants to clean without heavy residue.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435787280731,"sku":"B00P9PUTUW","price":28.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-bottle_dcef6497-4541-4dd2-99b1-0460bd1935f8.jpg?v=1782318832"},{"product_id":"american-crew-cream-pomade-light-hold-low-shine-3-oz-old-formula-moisturizing-styling-cream-for-natural-texture","title":"AMERICAN CREW Cream Pomade — Light Hold, Low Shine 3 oz (Old Formula) moisturizing styling cream for natural texture","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Cream Pomade (old version) is a lightweight, moisture-rich styling cream that delivers light hold, low shine, and natural-looking control for textured, frizz-reduced hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis older formula from American Crew blends conditioning ingredients with a cream-like texture to tame flyaways, define strands, and produce a soft, lived-in finish rather than a stiff or glossy look. It’s designed to be worked through dry or towel-dried hair to shape styles that need movement and separation, while keeping hair feeling hydrated. Note that this listing is for the prior version of the cream pomade; quality and formulation may differ from current stock.\u003c\/p\u003e\n\n\u003ch3\u003eHow do I use this pomade to get a natural style?\u003c\/h3\u003e\n\n\u003cp\u003eApply a small amount to warm hands and distribute evenly through towel-dried or dry hair. Work it into roots and mid-lengths, then shape with fingers or a comb for relaxed texture and subtle control.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eStart with pea-sized amount; add more incrementally for thicker hair.\u003c\/li\u003e\n  \u003cli\u003eWarm product between palms to thin consistency for even spread.\u003c\/li\u003e\n  \u003cli\u003eUse fingers for separation, comb for smoother lines or parting.\u003c\/li\u003e\n  \u003cli\u003eRework during the day by rubbing a little between palms and restyling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat hair types and looks suit this cream pomade?\u003c\/h3\u003e\n\n\u003cp\u003eThis pomade works best for short to medium lengths, straight to wavy textures, and hair that benefits from light control without a shiny finish. It’s ideal when you want natural movement, controlled frizz, and a soft, groomed appearance rather than a structured or high-gloss style.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFine to medium hair: adds light body without weighing hair down.\u003c\/li\u003e\n  \u003cli\u003eWavy hair: enhances texture without crunchy hold.\u003c\/li\u003e\n  \u003cli\u003eThicker hair: use slightly more for taming flyaways and shaping.\u003c\/li\u003e\n  \u003cli\u003eNot for extreme slicked-back or heavy sculpted looks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product make my hair feel greasy or heavy?\u003c\/h3\u003e\n\n\u003cp\u003eNo — the cream formulation is designed to moisturize without leaving a greasy residue when applied sparingly. Because it provides a low-shine finish and light hold, hair retains a natural hand-feel and movement instead of a weighed-down or stiff outcome.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply sparingly to avoid buildup; concentrate on mid-lengths.\u003c\/li\u003e\n  \u003cli\u003eWorks best on towel-dried hair for balanced hydration and hold.\u003c\/li\u003e\n  \u003cli\u003eShampoo normally to remove residue at the end of the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre there special considerations for this listing being an older version?\u003c\/h3\u003e\n\n\u003cp\u003eYes — this is the previous version of American Crew Cream Pomade and older inventory may differ from current formulations. American Crew cannot guarantee identical performance or ingredients versus the latest product line, so expect possible variations in scent, texture, or finish.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eOlder stock may have subtle differences in consistency or fragrance.\u003c\/li\u003e\n  \u003cli\u003eCheck the lot or expiration information if available before purchase.\u003c\/li\u003e\n  \u003cli\u003eNot recommended if you require the most up-to-date formula assurances.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This cream pomade is intended for men seeking a natural-looking, lightly controlled hairstyle with minimal shine — especially those who favor texture, frizz control, and a hydrated feel. It’s a good pick for anyone wanting everyday groomed looks without a rigid hold, and for users who appreciate the American Crew styling heritage. Keep in mind this listing is for an older formulation, so choose this if you’re comfortable with potential variations from the current product.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Lanolin, Cetyl Alcohol, Glyceryl Stearate, PEG-100 Stearate, Stearic Acid, VP\/VA Copolymer, PEG\/PPG-17\/18 Dimethicone, Potassium Cetyl Phosphate, Panthenol, Parfum (Fragrance), Benzyl Alcohol, Limonene, Citronellol, Geraniol, Linalool, Phenoxyethanol, Methylparaben, Ethylparaben. F00141.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I apply this pomade to wet hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to towel-dried hair for balanced hold and moisture; use on dry hair for light touch-ups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use for short hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount, warm it in your palms, and add more only if needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435870019931,"sku":"B07B8W2NMY","price":26.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-cream-pomade-front-jar.jpg?v=1782320055"},{"product_id":"american-crew-daily-deep-moisturizer-shampoo-for-men-15-2-fl-oz-citrus-mint-vegan-silicone-free","title":"AMERICAN CREW Daily Deep Moisturizer Shampoo for Men — 15.2 fl oz, Citrus Mint, Vegan, Silicone-Free","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Daily Deep Moisturizer Shampoo is a vegan, silicone-free cleanser that gently hydrates hair while leaving a fresh citrus mint scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who wash hair every day, this 15.2 fl oz shampoo balances effective cleansing with softening moisture. The formula uses 84% naturally derived ingredients and includes Vitamin B5 to help hair look healthy without weighing it down. It rinses clean, avoids build-up, and offers the brand's signature refreshing Citrus Mint fragrance that energizes your routine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo fit into a daily routine?\u003c\/h3\u003e\n\u003cp\u003eIt’s formulated for everyday use on normal to dry hair, removing dirt and product residue while replenishing moisture. Because the blend is silicone-free and lightweight, it cleans without leaving a greasy film, so styling products still perform as expected.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse every morning or evening as part of your regular wash routine.\u003c\/li\u003e\n  \u003cli\u003eWorks well before styling or after workouts to restore freshness.\u003c\/li\u003e\n  \u003cli\u003eRinses thoroughly to prevent buildup and keep scalp feeling clean.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat are the key ingredients and what do they do?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo highlights Vitamin B5 (panthenol) for hydration and manageability, plus a high proportion of naturally derived components to support daily care. The silicone-free base leaves texture natural and avoids the heavy coating that can flatten fine hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVitamin B5 — helps hair retain moisture and appear fuller.\u003c\/li\u003e\n  \u003cli\u003e84% naturally derived ingredients — reduces reliance on synthetic additives.\u003c\/li\u003e\n  \u003cli\u003eVegan formula — free from animal-derived ingredients and suitable for cruelty-conscious shoppers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the Citrus Mint fragrance be overpowering?\u003c\/h3\u003e\n\u003cp\u003eThe Citrus Mint scent is intentionally formulated as the brand’s signature: bright citrus top notes layered with cooling mint for an invigorating yet not overpowering result. It leaves a pleasant, short-lived scent that complements colognes rather than competing with them.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFresh citrus top notes for an energizing first impression.\u003c\/li\u003e\n  \u003cli\u003eCooling mint adds a clean, spa-like aroma.\u003c\/li\u003e\n  \u003cli\u003eDesigned to fade without masking your personal fragrance choices.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to thoroughly wet hair, massage into scalp and hair to build a light lather, then rinse well. A small amount is usually enough—adjust based on hair thickness—and daily use is recommended for normal to dry hair types.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair completely before applying shampoo.\u003c\/li\u003e\n  \u003cli\u003eMassage gently into the scalp to stimulate circulation and distribute product.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to ensure no residue remains that could weigh hair down.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Daily Deep Moisturizer Shampoo is aimed at men who want a reliable everyday cleanser that hydrates without heaviness. It’s especially suited to those seeking vegan, naturally derived ingredients and a professional, invigorating scent. If you regularly wash your hair, use styling products, or prefer a lightweight, non-greasy finish, this shampoo fits into a maintenance-focused grooming kit and complements shaving, styling, or body care products from the same brand.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: AQUA\/WATER\/EAU, AMMONIUM LAURYL SULFATE, COCAMIDOPROPYL BETAINE, ACRYLATES COPOLYMER, CAPRYLYL GLYCOL, CITRIC ACID, DECYL GLUCOSIDE, DISODIUM EDTA, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE,LAURYL GLUCOSIDE, MENTHOL, PANTHENOL, PEG-150 DISTEARATE, POLYQUATERNIUM-39, SODIUM CHLORIDE, SODIUM HYDROXIDE, STYRENE\/ACRYLATES COPOLYMER, PARFUM (FRAGRANCE), LIMONENE, LINALOOL, PHENOXYETHANOL. B01133\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for daily use on normal to dry hair and rinses clean without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does it contain silicone or animal ingredients?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The shampoo is silicone-free and vegan, with 84% naturally derived ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53435909898587,"sku":"B08W3Y12KQ","price":26.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-shampoo-front-packaging.jpg?v=1782320678"},{"product_id":"american-crew-anti-dandruff-dry-scalp-shampoo-for-men-8-4-fl-oz-vegan-citrus-mint-soothing-formula","title":"AMERICAN CREW Anti-Dandruff + Dry Scalp Shampoo for Men, 8.4 fl oz — Vegan, Citrus-Mint Soothing Formula","description":"\u003cstrong\u003eAmerican Crew Anti-Dandruff + Dry Scalp Shampoo is a vegan, citrus-mint scented formula that cleanses the scalp, reduces flakes, and soothes itch for men seeking a balanced, healthier-feeling scalp.\u003c\/strong\u003e\n\n\u003cp\u003eThis professional-strength shampoo combines targeted scalp care with everyday hair cleansing to address dandruff and dryness without over-stripping. Designed for men's grooming routines, the formula works to reduce visible flakes while delivering conditioning benefits that leave hair manageable and refreshed. The citrus-mint scent provides a crisp, invigorating finish and the vegan formulation aligns with clean-beauty preferences.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I notice fewer flakes and less itch?\u003c\/h3\u003e\n\u003cp\u003eResults depend on the severity and frequency of use, but many users report visible improvement within a few washes. For best effect, use regularly as part of a consistent hair care routine and follow the two-minute application to let actives work on the scalp.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair, lather, leave in for two minutes, then rinse\u003c\/li\u003e\n  \u003cli\u003eVisible reduction in flakes often after several washes\u003c\/li\u003e\n  \u003cli\u003eConsistent use helps maintain a balanced scalp and reduces recurring dryness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does the shampoo do for hair strength and texture?\u003c\/h3\u003e\n\u003cp\u003eIn addition to scalp benefits, the formula cleanses and conditions hair to leave strands feeling stronger and more manageable. It removes buildup and flakes while maintaining moisture balance so hair doesn’t feel brittle or rough after washing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCleanses away oil, debris, and visible flakes for a cleaner look\u003c\/li\u003e\n  \u003cli\u003eConditioning components help detangle and smooth the hair shaft\u003c\/li\u003e\n  \u003cli\u003eRegular use supports improved hair resilience and styleability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product suitable for sensitive or dry scalps?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo is formulated to soothe itch and reduce irritation commonly associated with dry scalps, making it a solid option for sensitive skin when used as directed. It balances cleansing strength with conditioning to avoid over-drying while targeting dandruff-related symptoms.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoothes scalp discomfort and helps prevent flaking\u003c\/li\u003e\n  \u003cli\u003eBalanced cleansing prevents excess drying after use\u003c\/li\u003e\n  \u003cli\u003eVegan formulation avoids animal-derived ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I incorporate this into my grooming routine?\u003c\/h3\u003e\n\u003cp\u003eReplace your regular shampoo with this anti-dandruff formula several times per week or as needed based on scalp condition. For stubborn buildup, combine with a weekly scalp treatment and follow with your preferred conditioner on hair lengths to maintain softness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, work into a lather, leave on scalp for two minutes, then rinse\u003c\/li\u003e\n  \u003cli\u003eUse regularly to control flakes and maintain scalp comfort\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner if extra moisture is needed on mid-lengths and ends\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Anti-Dandruff + Dry Scalp Shampoo is made for men who want an effective, easy-to-use solution for dandruff and dry scalp without compromising hair condition or scent. It’s suited to those seeking a vegan option with a fresh citrus-mint fragrance, anyone wanting to reduce visible flakes, and people who prefer a product that fits into a daily grooming routine. The 8.4 fl oz size is convenient for home use and travel, and the straightforward two-minute application makes it simple to add scalp care to your regimen.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Aqua (Water) (Eau), Sodium Laureth Sulfate, Acrylates Copolymer, Cocamidopropyl Betaine, Glycerin, Di-PPG-2 Myreth-10 Adipate, Triethanolamine, PEG-12 Dimethicone, Pyrithione Zinc, Hydroxyethylcellulose, Propylene Glycol, Sodium Chloride, Polyquaternium-7, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Mentha Piperita (Peppermint) Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Salvia Officinalis (Sage) Leaf Extract, Sodium Acetate, Parfum (Fragrance), Limonene, Phenoxyethanol, Ethylparaben, Methylparaben\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this anti-dandruff shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use several times per week or as needed; consistent use helps control flakes and maintain scalp comfort.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the formula vegan and scented?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the shampoo is vegan and has a citrus-mint scent for an invigorating finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53436013445467,"sku":"B0B2F4H5QW","price":28.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-front-packaging-8-4fl-oz.jpg?v=1782321879"},{"product_id":"american-crew-hair-forming-cream-3-oz-mens-styling-cream-with-medium-hold-medium-shine","title":"AMERICAN CREW Hair Forming Cream 3 oz — Men's Styling Cream with Medium Hold \u0026 Medium Shine","description":"\u003cb\u003eAmerican Crew Hair Forming Cream is a styling cream that delivers medium hold and medium shine for groomed, textured, or wavy men’s hairstyles.\u003c\/b\u003e\n\n\u003cp\u003eThis lightweight cream works like a gel but with a softer finish, giving wave separation, curl definition, and the appearance of thicker hair without feeling stiff or crunchy. Designed for short to medium lengths, it’s easy to work through towel-dried hair and helps new users get comfortable with styling products while offering reliable day-long control.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cream shape hair without feeling like a heavy gel?\u003c\/h3\u003e\n\u003cp\u003eThe formula balances hold ingredients with smoothing emollients so hair moves naturally while keeping shape. Instead of setting hard, it maintains texture and pliability, which makes restyling during the day simple.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium level polymers for flexible control\u003c\/li\u003e\n  \u003cli\u003eSmoothing agents to avoid tacky residue\u003c\/li\u003e\n  \u003cli\u003eCreates definition without stiffness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen should I apply it and how much should I use?\u003c\/h3\u003e\n\u003cp\u003eUse on towel-dried hair after showering for best distribution and lasting results. Start with a pea-sized amount for short hair or a dime-to-nickel amount for medium lengths, then increase sparingly until you achieve your desired texture and hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to damp hair for even coverage\u003c\/li\u003e\n  \u003cli\u003eComb or finger-style to shape waves and curls\u003c\/li\u003e\n  \u003cli\u003eLet hair air-dry for natural finish; blow-dry for added volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat finished look can I expect with this product?\u003c\/h3\u003e\n\u003cp\u003eExpect a natural-looking finish with moderate shine that enhances hair thickness and separates waves or curls. The cream is intended to create a groomed, lived-in style rather than an overly polished or greasy appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium shine that catches light without looking wet\u003c\/li\u003e\n  \u003cli\u003eTexture and separation for tousled or structured looks\u003c\/li\u003e\n  \u003cli\u003eSubtle thickness boost for finer hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work with my existing grooming routine?\u003c\/h3\u003e\n\u003cp\u003eYes—this cream integrates smoothly into most men’s routines and pairs well with pre-styling sprays or finishing sprays for extra hold. Because it rinses out easily, it won’t build up when used regularly as part of a wash-and-style flow.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCompatible with water-based pre-stylers or volumizers\u003c\/li\u003e\n  \u003cli\u003eRinses clean with regular shampoo\u003c\/li\u003e\n  \u003cli\u003eLayerable under light hairsprays for stronger hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Men with short to medium hair who want a versatile, easy-to-use styling product that creates texture, defines waves or curls, and gives moderate hold with a natural-looking shine. It’s especially helpful for beginners trying a styling cream as an alternative to traditional gels, and for anyone seeking a finished look that’s groomed but not stiff.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Petrolatum, Cetearyl Alcohol, Bis-Diglyceryl Polyacyladipate-2, Steareth-21, Lanolin Cera\/Lanolin Wax\/Cire De Lanoline, PVP, VP\/VA Copolymer, Propylene Glycol, Ceteareth-25, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnaub,a, Paraffinum Liquidum\/Mineral Oil\/Huile Minérale, Ozokerite, Diethylhexyl Malate, PEG-40 Castor Oil, Alcohol Denat., PEG-10 Soy Sterol, Sucrose, Parfum (Fragrance), Acetyl Cedrene, Alpha-Isomethyl Ionone, Benzyl Salicylate, Citronellol, Citrus Aurantium, Peel Oil, Citrus Limon Peel Oil, Hexamethylindanopyran, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool, Linalyl Acetate, Tetramethyl Acetyloctahydronaphthalenes, Ethylparaben, Methylparaben, Phenoxyethanol, Sorbic Acid. B04051\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this styling cream suitable for curly hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It defines curls and separates waves while providing medium hold and a natural shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can, but applying to towel-dried hair gives easier distribution and longer-lasting texture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53436067610971,"sku":"B0BQCW2XFJ","price":27.92,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-forming-cream-front-jar_8b2d799c-2fbb-46d1-b907-714b4358859d.jpg?v=1782322830"},{"product_id":"american-crew-mens-hair-cream-pomade-3-oz-light-hold-low-shine-natural-texture","title":"AMERICAN CREW Men's Hair Cream Pomade 3 oz — Light Hold, Low Shine Natural Texture","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Men's Hair Cream Pomade is a moisture-rich styling cream that delivers light hold and low shine for natural, frizz-controlled looks.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight pomade blends the manageability of a cream with the control of a classic pomade to help men achieve textured, natural styles without a greasy finish. Formulated to add subtle definition and tame flyaways, it works best on short to medium hair and can be applied to dry or towel-dried hair for flexible styling that lasts through daily activity.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this pomade change my morning routine?\u003c\/h3\u003e\n\u003cp\u003eIt simplifies styling by adding slip and light hold, so you spend less time wrestling with stubborn strands. A small amount distributes easily, helping you shape hair quickly while keeping a natural matte look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply pea-sized amount to dry or towel-dried hair for fast styling\u003c\/li\u003e\n  \u003cli\u003eGives workable hold so you can restyle during the day\u003c\/li\u003e\n  \u003cli\u003eReduces frizz and flyaways for cleaner looks without shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on my hair type and length?\u003c\/h3\u003e\n\u003cp\u003eThis cream pomade is designed for short to medium hair and suits straight to slightly wavy textures best. It provides enough control to shape layers and keep light-to-medium volume without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort styles: defines and tames for a polished finish\u003c\/li\u003e\n  \u003cli\u003eMedium lengths: adds texture and keeps ends controlled\u003c\/li\u003e\n  \u003cli\u003eFine hair: lightweight formula avoids flattening the style\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and restyle without build-up?\u003c\/h3\u003e\n\u003cp\u003eWarm a small amount between your palms and work through evenly from roots to ends—less is more. Because the finish is low shine and the hold is light, you can rework the style with your fingers throughout the day without stiff residue.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a dime-to-pea sized amount; add more only if needed\u003c\/li\u003e\n  \u003cli\u003eDistribute from roots to tips for even control and texture\u003c\/li\u003e\n  \u003cli\u003eWash out easily with regular shampoo to avoid buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling results can I expect?\u003c\/h3\u003e\n\u003cp\u003eExpect natural-looking styles with subtle definition, minimal shine, and reduced frizz. The cream-like texture adds moisture and smoothness so hair looks groomed without appearing stiff or overly styled.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight hold keeps shape while allowing movement\u003c\/li\u003e\n  \u003cli\u003eLow shine maintains a modern, matte appearance\u003c\/li\u003e\n  \u003cli\u003eMoisturizing feel leaves hair soft, not crunchy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Cream Pomade is ideal for men who want an easy-to-use styling product that controls frizz and creates natural definition without heavy shine. If you have short to medium hair and prefer a flexible, low-gloss finish for everyday looks—whether tidy office styles or textured casual hair—this pomade is a practical, low-maintenance option.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this pomade suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its light-hold, moisture-rich formula works for everyday styling and rinses out with regular shampoo.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I apply it to wet hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Use on towel-dried hair for more control, or on dry hair for subtle texture and light hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53436067643739,"sku":"B0BQCSP7ND","price":27.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-cream-pomade-front-packaging.jpg?v=1782322829"},{"product_id":"american-crew-hair-fiber-mens-styling-fiber-3-oz-high-hold-low-shine-matte-texture","title":"AMERICAN CREW Hair Fiber Men's Styling Fiber 3 oz — High Hold, Low Shine Matte Texture","description":"\u003cp\u003e\u003cstrong\u003eAmerican Crew Hair Fiber is a lightweight styling fiber that delivers high hold and a natural, matte finish while adding texture and visible thickness to short to medium men's hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for men who want the control of a strong styling product without glossy residue, this 3 oz formulation combines thickening fibers with pliable hold so you can build shape, separate strands, and maintain a textured look all day. It works best on towel-dried hair around 1–3 inches long and layers easily with other grooming products. The result is a fuller-looking style with minimal shine—ideal for casual, professional, and active lifestyles.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product create a fuller, textured appearance?\u003c\/h3\u003e\n\u003cp\u003eAmerican Crew Hair Fiber adds body and definition by binding to individual hairs and boosting their apparent thickness. The fibrous formula gives strands more grip so you can sculpt texture and separation without stiffness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFibers adhere to hair shafts to increase visible volume.\u003c\/li\u003e\n  \u003cli\u003eMatte finish keeps texture natural-looking rather than glossy.\u003c\/li\u003e\n  \u003cli\u003eGives separation and definition for modern, lived-in styles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it hold my hairstyle throughout the day without looking greasy?\u003c\/h3\u003e\n\u003cp\u003eThis formula is engineered for high hold with low shine, so it secures shape while maintaining a subdued, matte appearance. The pliable hold lets you restyle lightly during the day without flaking or tackiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHigh-hold formula resists collapse from wind and movement.\u003c\/li\u003e\n  \u003cli\u003eLow-shine finish avoids oily or wet-looking hair.\u003c\/li\u003e\n  \u003cli\u003ePliable texture allows touch-ups without crunchiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for best results?\u003c\/h3\u003e\n\u003cp\u003eFor optimal performance, work a small amount between dry or towel-dried palms, then distribute evenly through hair from roots to ends. Use your fingers or a comb to build lift, separation, or a defined silhouette depending on the desired look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to towel-dried hair for thicker, textured styles.\u003c\/li\u003e\n  \u003cli\u003eStart with a pea-sized amount and add more as needed.\u003c\/li\u003e\n  \u003cli\u003eStyle with fingers for tousled texture or a comb for neater shapes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan this product be layered with other grooming items?\u003c\/h3\u003e\n\u003cp\u003eYes—Hair Fiber pairs well with light pre-styling sprays or leave-in conditioners, and can be finished with a light hairspray for extra endurance. Avoid heavy creams underneath if you want to preserve the matte, full appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCompatible with light pre-stylers and salt sprays for added texture.\u003c\/li\u003e\n  \u003cli\u003eWorks over leave-in conditioners if applied sparingly.\u003c\/li\u003e\n  \u003cli\u003eFinish with hairspray for extra hold without extra shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: American Crew Hair Fiber is aimed at men seeking a strong-but-natural styling product for short to medium hair (about 1–3 inches). It's well suited for those who want to thicken and texturize their hair while keeping a matte, refined look—professionals, trend-focused men, and anyone who prefers a durable, touchable hold without glossy residue.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau Lanolin Cera\/Lanolin Wax\/Cire De Lanoline, Cetearyl Alcohol, PVP, Propylene Glycol, Tribehenin, Tridecyl Stearate, Alcohol Denat., Tridecyl Trimellitate, Ceteareth-25, PEG-8 Beeswax, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Dipentaer,ythrityl Hexacaprylate\/Hexacaprate, PEG-40 Castor Oil, Tetrasodium EDTA, Triethanolamine, Ethylparaben, Methylparaben, Phenoxyethanol, BHT, Sodium Glycolate, Sodium Hydroxide, Sorbic Acid, Caramel, Yellow 5 (CI 19140), Benzyl Alcohol, Benzyl Benzoate, Ci,tral, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Geraniol, Limonene, Linalool, Parfum (Fragrance), Pelargonium Graveolens Flower Oil, Pinene. B05525\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is American Crew Hair Fiber good for thin hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The fiber formula adds visible thickness and texture to thin hair without heavy shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea-sized amount on towel-dried hair; add small increments until you reach the desired texture.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":53436067807579,"sku":"B0BQCTF5BW","price":27.92,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/american-crew-hair-fiber-front-jar.jpg?v=1782322828"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/collections\/american-crew-3in1-front-bottle_6d7f58c6-b602-4961-8d2c-1cf5ff9e8a6f.jpg?v=1782419405","url":"https:\/\/remediesbeauty.co.uk\/collections\/brand-american-crew.oembed","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}